Bridge The Atlantic

In an age where digital streaming and curated playlists are king, does your album’s song order even matter anymore?In this episode we're talking about why tracklisting is important in a full album, what to consider when creating the track order, and the difference in approach for discovery vs listenability.---- Sponsor: Social Surge Hosted on Acast. See acast.com/privacy for more information.

In this B-SIDES episode we're talking about why it's so important to be nice in the music industry. We talk about why it's important to maintain a good and professional reputation, to build genuine connections with other people in the music industry, and to treat your fans well. Enjoy! Hosted on Acast. See acast.com/privacy for more information.

This week's B-SIDES episode is all about collaboration!We talk about the benefits of collaborating with other musicians, including reaching new audiences, learning from the experience, and how it can be a win/win situation for everyone involved.Sponsors:Social Surge Hosted on Acast. See acast.com/privacy for more information.

In this week’s B-SIDES episode, we’re talking about mastering: what IS audio mastering, and do you need to hire a professional to do it for you? Highlights:We discuss what audio mastering is, and why it’s important that your music is properly masteredWe talk about the pros of doing mastering yourself: with the main one being financialWe talk about the cons of doing mastering yourself, and why you would want to hire a mastering engineerMarcio shares times where he masters tracks himself, and times where he would hire an engineer“Mastering engineers should take an already great product and make it even better” - Marcio NovelliWe talk about DIY online mastering services, and the pros/cons of using services like these"Online mastering services are not a substitute for human ear, skill or experience” - Ross Barber-SmithSponsors:Social Surge Hosted on Acast. See acast.com/privacy for more information.

In this episode of B-SIDES we are talking all about PR; the misconceptions artists have around PR, the real benefits of press, and whether you can do PR yourself. We cover quite a lot of ground in this one - enjoy!Highlights:We talk about some misconceptions artists have around PR, and what press WON'T get youWe talk about the real benefits of PR for musiciansWe discuss the pros and cons of doing your own PRSponsors:Social Surge Hosted on Acast. See acast.com/privacy for more information.

In this week's B-SIDES episode, we're looking at cover songs, and whether or not you should record them. We'd love to hear your thoughts too, so please leave us a comment on our YouTube channel and let us know what you think. Enjoy!Highlights:We talk about some of the reasons why you should record covers, and how they can benefit or compliment your original materialWe talk about how covers have led to career opportunities for past guest Summer Swee-SinghMarcio talks about some of the covers he's recordedMarcio shares a story about how sharing a 30 Seconds To Mars cover impacted himWe talk about artists we've discovered via their cover videos and how some covers end up more popular than the originalSponsors:Social Surge Hosted on Acast. See acast.com/privacy for more information.

In this instalment of B-Sides, we're sharing some of the mistakes we see people making on social media, and how you can avoid making them.Highlights:We talk about the pros and cons of using multiple platforms vs focusing your energies on just one or twoSo much of social media success comes down to trial and error and finding what works for you, as everyone is different"Focus on what you enjoy, and where your audience are, and you’ll be on the right track." -Ross"It’s called SOCIAL media for a reason!" - Ross"Too many people tend to just shout about upcoming releases and shows, rather than investing time in getting to know the people who follow them." -MarcioWe talk about the importance of building two-way relationships over social media"If you can build connections with the people who follow you, then they’re more likely to want to support you because they like you and feel valued!" -RossWe talk about people not doing their research when it comes to contacting music industry professionals via social media"If you’re sending someone your music because you’re seeking management, it’s probably a good idea to find out if they’re involved in management FIRST!" -Ross"If you want to be featured on a podcast or magazine, check that they cover your genre of music, or that they accept submissions at all!" -Marcio"Make sure any communication you have is personal and you’re not just demanding someone does something for you" -RossSponsors:Social Surge Hosted on Acast. See acast.com/privacy for more information.

Tyler Smyth, the lead singer of DangerKids and co-founder of BandAcademy, shares insights from his diverse music career. He discusses the strategic delay behind releasing their latest album, emphasizing the importance of timing and opportunity. Tyler also highlights how collaboration with other artists has enriched his songwriting. His new venture, BandAcademy, aims to empower musicians with essential industry knowledge. With a focus on community and adding value, Tyler inspires by insisting there’s no limit to success in music!

In this week's B-SIDES episode we're talking all about the experience you offer your fans, the importance of creating communities around your music and rewarding superfans for their support and loyalty. Highlights:We talk about the importance of creating communities around your music and rewarding superfans for their supportWe break down the difference between a fan and a superfan“A superfan is not only dedicated to you, but they are an ambassador for you”We talk about why we might be annoyed when a band we love makes it big - and it’s because something has changed…We discuss ways artists can reward the loyalty of their superfans“If some people are willing to go the extra mile, then I’m willing to go the extra mile for them” - Marcio NovelliSponsors:Social Surge Hosted on Acast. See acast.com/privacy for more information.

Joining us this week is Allison Iraheta out of Los Angeles -- lead singer of Halo Circus, former American Idol contestant, and backup singer for Rickey Minor’s house band on various TV shows. We had a great time chatting with Allison and learned more about her journey, the new Halo Circus record, and why it's so important to be a good person in the music industry.Highlights:Allison mentions enchiladas and then forgets everything else about herselfWe hear how American Idol did (or didn’t) prepare Allison for the real world of the music industryAllison talks about her gratitude for the opportunities she’s been offered throughout her careerWe talk about the importance of being a decent person in the music industry“Your job as a musician is to show up!” - Allison IrahetaAllison shares how the new Halo Circus sound was bornWe hear about the inspiration behind the latest Halo Circus album, Robots and WranglersGuest Links:Website: halocircus.comTwitter: @allisonirahetaInstagram: @halocircusSponsors:Social Surge Hosted on Acast. See acast.com/privacy for more information.