

tomorrow's designers
Fergus Inns
a design podcast bringing insight, clarity and purpose to the next generation of design leaders.
Episodes
Mentioned books

Jan 14, 2025 • 32min
inside the design team at Coca-Cola // Damian Mycroft
EP13 // Damian Mycroft, Senior Design Director, Coca-Cola
We get an exclusive, behind-the-scenes look into the workings of the global design team at Coca-Cola. We uncover how they design so successfully for such a global market, how their design language and principles are changing, and what role the next generation of designers can play in leading Coca-Cola's design team into the future!
Fergus Inns LinkedIn
Damian Mycroft LinkedIn
tomorrow's designers website

Jan 7, 2025 • 30min
in-house vs agency: insights from Airbus // Paul Edwards
EP12 // Paul Edwards , Head of Advanced Design, Airbus
We uncover the differences, similarities and functions of in-house design teams compared with agencies and consultancies. We also discuss the top key skills for junior designers when entering into these teams.
Show Notes:
Fergus Inns LinkedIn:
linkedin.com/in/fergus-inns
Link to Russell Beard's blog, 'Four Beards':
https://www.fourbeards.co.uk/all-articles/
Link to Product Powwow Podcast:
https://productpowwow.transistor.fm/

Dec 3, 2024 • 30min
the road to becoming a design-preneur // Brendan Hutchieson
EP11 // Brendan Hutchieson, Founder of Play&Co.
We chat about the honest, un-filtered truth of starting a design agency, and how we as young designers can think about embarking on our own design entrepreneurship journey. We also uncover what small agencies look for when hiring junior designers.

Nov 26, 2024 • 31min
the honest truth behind the junior design job market // Wayne Euston-Moore
EP10 // Wayne Euston-Moore, Founder of Black Dot, a world-leading design recruitment specialist.
We discuss the no-BS truth behind the junior design job market right now, and why so many junior designers are struggling to secure jobs right now.

Nov 19, 2024 • 30min
a masterclass in building designer resilience // Dr. Rebecca Price
EP09 // We welcome Dr. Rebecca Price, a world leading design researcher, Professor of Transition Design at TU Delft and co-founder of Resilient Designers.
We discuss the physiological impact that designing has on us as humans, and how we can reframe vulnerability as a superpower. We also get Rebecca's expert guidance on how we can build resilience into our daily work as designers.
Link to 'Resilient Designers' Handbook:
https://resilientdesigners.com/

Nov 12, 2024 • 31min
how to find originality in a trend-driven world // Gray Dawdy
EP08 // Gray Dawdy, YouTuber + freelance Industrial Designer.
We chat about navigating inspiration overload, finding originality as the next generation of designers as well as the importance of authenticity in both personal and professional life. We also attempt Vogue 73 (design trend) Questions with Gray.
Link to Gray's YouTube Channel
Link to tomorrow's designers website

Nov 5, 2024 • 31min
Adobe's guide to telling good stories // Rufus Deuchler
EPISODE 07: Rufus Deuchler, Director of Worldwide Creative Cloud Evangelism @ Adobe.
We discuss how we as young designers can evangelise our own design work leveraging the power of storytelling and social media. We also chat about the emerging design tools of the future and how we need to balance automation + efficiency with the need for deep, human creativity.

Oct 29, 2024 • 29min
the unrecognised superpower of ignorance // Dr Rod Mountain
EP06 // Rod Mountain, world leader in healthcare design and innovation and 30-year consultant surgeon.
We discuss how we as young designers can really learn from the medical profession, as well as how we can truly up-skill in the art of empathy. We also uncover the designers true superpower that is ignorance.

Oct 22, 2024 • 28min
how to land your first design role // Lena Kul [2]
EPISODE 05 (Part 2): Lena Kul, ex-Lead Design Recruiter and now UX Researcher at Miro.
In this Part 2, we chat about landing your first design role as well as how to craft the perfect job search strategy. If you're keen to understand how to stand out to hiring teams, stop getting rejected from cold applications and gain some insight into where design hiring might be heading, this episode will be perfect.

Oct 15, 2024 • 32min
how to design your own luck // Ozlem Tuskan
EPISODE 04: Ozlem Tuskan, founder of The Resilient and a global brand, strategy and foresight expert of over 20 years.We try and unpack how we as designers can thrive and find opportunity in uncertainty, rather than fear it. We also discuss how to design your own luck and uncover and act on serendipitous moments as they come by.


