Christopher Lochhead Follow Your Different™

In this episode, we continue our run on legendary authors. We hang out with former Marine, FBI agent and Chief of the FBI Counterintelligence Behavioral Analysis Program, Robin Dreeke. This guy used to hang out with foreign spies in an effort to get them to turn on their countries and help the US. He’s got some insanely valuable experience in how to communicate, and relate to people. Detecting Lies Christopher asked one of the most pressing questions any FBI agent has been asked, ‘how do you detect lying?’ Robin candidly shares “you don’t.” He further shares that even the best people in the world have 50% accuracy when it comes to detecting deception. Instead, what Robin looks for when speaking to a “subject” are verbal and non-verbal signs of stress. “I never like to tell someone or think that someone is deceiving or lying, I just think in terms of ‘they don’t have transparency with me.’” – Robin Dreeke Famous Cop Questions One of the most famous cop question, as seen in movies, is the suspect’s whereabouts. Robin shared what these cops are looking for is a direct answer. Robin personally shared his personal guidelines when he is questioning a subject: (1) Seeking thoughts and opinions, (2) Speaking in terms of their priorities, (3) Validating them and (4) Empowering them with choices; Similarities With Sales Robin shares that he must have had the hardest sales job in the world. His product is selling American patriotism to foreign diplomats, wherein affiliation is also considered to be illegal.  “From rapport, you build trust. From trust, you get a healthy relationship.” – Robin Dreeke Other than that, he confirms that his learnings, which he wrote in the book Sizing People Up is highly beneficial to sales or business people in general. For the part where Robin talks about the real FBI secret for solving crimes, download and listen to this episode. Bio: Robin is a best-selling author, professional speaker, trainer, facilitator, and retired FBI Special Agent and Chief of the Counterintelligence Behavioral Analysis Program. Robin has taken his life’s work of recruiting spies and broken down the art of leadership, communication, and relationship building into Five Steps to TRUST and Six Signs of who you can TRUST. Since 2010, Robin has been working with large corporations as well as small companies in every aspect of their business. Whether it is newly promoted leaders, executives, sales teams, or customer relations, Robin has crafted his People Formula for quick results and maximum success.  The Military Leader Although Robin always aspired to become a great leader, he realized from his time at the United States Naval Academy and in the United States Marine Corps that leadership was much more than just telling people what to do: a great leader uses interpersonal skills to inspire action, rather than demand the compliance of others. The Spy Catcher Upon entering service as an FBI Special Agent in 1997, Robin began his journey as a counterintelligence specialist and behaviorist in the agency’s efforts to thwart the efforts of our country’s greatest adversaries. Serving in New York City, Norfolk VA, FBI Headquarters, Quantico VA, and Fredericksburg VA, Robin received advanced training and experience in the area of social psychology and the practical application of the science behind relationship development and trust, ultimately leading the FBI’s elite Behavioral Analysis Program. The Behavioral Analysis Expert Robin has built his highly effective tools for all aspects and stages of interpersonal communication and relationship development. Robin has combined all these tools and techniques and created a one-of-a-kind formula for success with people. Today, Robin is a recognized expert, author, and gifted lecturer in the art of interpersonal communication, relationship building and Trust. These skills are used every day in leadership, sales, human resources, and all aspects of life, both business and personal. CBD oil and capsules Hemp oil – H Drop UK H Drop UK Links: Twitter: @rdreeke People Formula – Book Sizing People Up – Book We hope you enjoyed this episode of Follow Your Different™! Christopher loves hearing from his listeners. Feel free to email him, connect on Facebook, Twitter, Instagram and subscribe on iTunes!

In this episode, we have a real conversation about legendary entrepreneurs and investor David Sacks about how to build billion-dollar startups. We talk about how startups go off the rails and what is ok and not ok to lose money on. We also touch on why B2C strategies have become powerful for B2B companies and many more! If you’re an executive or an entrepreneur, even if you’re outside of tech, get your pen ready. there’s a ton on this episode! Legendary VC  We continue our run of legendary VCsc with David Sacks. He was a co-founder of PayPal, Founder, and CEO of Yammer and Founder of Craft Ventures. Some of his investments include Facebook, Uber, SpaceX, Palantir Technologies, Airbnb and Bird This is another great example of the power of a real dialogue podcast. “You know the old line of ‘nobody ever got fired for buying IBM’? I think that the modern version of that saying would be ‘no one ever got fired for buying the category leader’ and if you become the category leader, you just get all these sales by default.” – David Sacks Going Off The Rails David shares how he witnessed high profile companies going off the rails for several reasons. He noted that aside from product-market fit, there are other mundane reasons why these companies fail. Here’s the big list that could go wrong in high growth companies: “One is commoditization, the rest of the world catches up the startups innovation. Two, cost of customer acquisition, a bunch of reasons it could happen. Third, margin problem, negative gross margins. Fourth, external dependency. Fifth, leaky bucket, there’s a problem with retaining customers. Sixth, regulatory compliance, then, sales compliance problem, that’s seven. Eight, doing things that don’t scale. Nine would be the founder psychology problem which is pushing things too far and tenth, company culture problem. One the 10.1 mark, macro shock where the company goes out for financing and isn’t able to raise around because of one of the problems I mentioned in them. Everything comes to head and you had a car crash.” – David Sacks The Challenge for Startups One of the greatest fears of startups Is commoditization. David says there is always a risk of the competition catching up in terms of software design. He encourages startups that it is a trade-off to make, to move fast enough to maintain market leadership. “Everyone is running around with their hair on fire but they’re afraid that their innovation gets copied. If you’re not moving fast enough, you’re on a bit of hamster wheel. If you’re not moving fast enough, you’re running in place.” – David Sacks To hear about David’s thoughts on how to define and dominate a market category, what areas of technology David thinks have the most promise and more, download and listen to this episode. Bio: David Sacks is a highly accomplished  entrepreneur and investor in internet technology firms. He is general partner of Craft Ventures, a venture capital fund he co-founded in late 2017. Previously as an entrepreneur, Sacks was the founding COO and product leader of PayPal (acquired by eBay in 2002 for $1.5 billion) and Founder/CEO of Yammer (acquired by Microsoft in 2012 for $1.2 billion).  In 2016, he led the turnaround of Zenefits as interim CEO. In 2017, Sacks co-founded blockchain startup Harbor as an incubation of Craft Ventures. His angel investments include Facebook, Uber, SpaceX, Palantir Technologies, Airbnb and Houzz. Links: Twitter – @davidsacks Craft Ventures Crunch Base – David Sacks We hope you enjoyed this episode of Follow Your Different™! Christopher loves hearing from his listeners. Feel free to email him, connect on Facebook, Twitter, Instagram and subscribe on iTunes!

He’s back! Podcast legend and co-host of Grumpy Old Geeks podcast, Jason DeFillippo joins us for another dynamic conversation about deep fakes, streaming services, and tech that will or will not change your life in 2020. Deep Fakes and Video Editing Undeniably Christopher’s favorite topic with Jason, they talk about deep fakes and astounding editing to produce fake news. Christopher cites a Forbes article about CNN Reporter Jim Acosta allegedly pushing a White House intern.  “It was edited to remove 2-3 frames of the film, to speed up, when he pushed the person and they removed the ‘pardon me, ma’am’ out of the audio. That was just creative editing.” – Jason DeFellippo Moreover, there was also another video circulating the interwebs that make it look like Sarah Sanders was intoxicated in public. It doesn’t end there because they also talk about Gal Gadot, the most recent actor to play WonderWoman, who apparently appeared in a porn video. Clearly another deep fake. Have You Heard About “Hearables?” Apparently, hearables are the new category king and queen for 2020 as different brands introduced a “smart” earbuds. Although Christopher is a fan of the attempt to create a new category, Jason says the products really mean nothing. “That’s the thing, they’re not smart. They are just conduit to your phone. If you go out without your phone, they don’t work. they get real dumb, real fast.” – Jason DeFellippo Aside from this, Jason rants about adding more gadgets to charge. He says he has 7 gadgets at the moment and he would prefer using wired earphones/plugs due to the sound quality.  The Field of Streams Jason shares that around 7 years ago, on his podcast Grumpy Old Geeks, they have predicted this will happen. Everybody saw the popularity of Netflix and all the content creators decided they should make their own platforms.  “I think we’re going to see consolidation coming. People are going to start doing deals with each other to get bundling packages.” – Jason DeFellippo Jason also predicted that households would just pay for around 3 streaming service, max.  To hear more information about Jason DeFellippo and to listen to more of his comments on deep fakes, tech for 2020 and streaming services, download and listen to the episode. Bio: Jason is a full-time podcast producer and editor for The Jordan Harbinger Show as well as the Creator and Co-host of the Grumpy Old Geeks Podcast. Jason has been building websites since the early days in 1994 for clients that range from small businesses to million dollar websites for blockbuster films to his own start-ups. In 1994 he created the groundbreaking website Spewww which was nominated for a Webby in the first year the awards were held in 1998. In 1995 a new media company in Santa Monica moved him out to Los Angeles to build the first website for Epson America. Since then Jason has launched over 250 websites for major corporations like Paramount Pictures, Sony, Warner Brothers, and Disney.  He also created the two time SXSW Weblog Award-winning Blogrolling service as well as co-founded the global blog network Metroblogging. He has worked at several startups in San Francisco including Technorati and 8020 Media, the publishers of JPGMagazine.com, and statistical aggregator Metricly. Links: Website – Jason DeFillippo Twitter Instagram LinkedIn Website: Grumpy Old Geeks Jordan Harbinger Show Some of the topics covered: It’s All Fun And Games Until Someone Gets Hurt: The Implications Of Deepfakes Tech That Will Change Your Life in 2020 The future is ear: Why “hearables” are finally tech’s next big thing The Great Streaming Battle Is Here. No One Is Safe We hope you enjoyed this episode of Follow Your Different™! Christopher loves hearing from his listeners. Feel free to email him, connect on Facebook, Twitter, Instagram and subscribe on iTunes!

In this episode, we are taken for a ride on how to go from sales rep to Chairman of the board with the amazing Elisa Steele. We have a powerful conversation about how she went from sales rep to regional sales to CMO, then CEO. We also talk about what she’s learned from working in massive tech companies like Microsoft and Yahoo and many more, Wait for the part where she gives advice on how women can design legendary careers and have children too. From Sales Rep to CEO Elisa Steels is the Chairman of the board of two publicly traded tech companies, Cornerstone on Demand and Namley. She’s also on the Board of $25B Splunk. More of her career background includes former CEO of Namley and Jive and former CMO of Skype, and Yahoo. She candidly shares what she learned from her career in these huge tech companies and from smaller entrepreneurial companies. From the time she graduated, she had a clear vision of what success looks like and she believes she will achieve it through sales.  “If I went into sales, then its really clear. If I’m successful, I made or overachieve my number. Nobody can be subjective about that. If I go into some of these other fields, that was like, a complete mystery to me, how do I know if I am actually gonna make it? – Elisa Steele Legendary Career Woman Initially, Elisa shares the only one thing she wished for her career: to not work with other people. The second thing she wished was to have financial independence. She believes that if women do not build resources for themselves, the critical decisions will be left to other people other than themselves.  “I was motivated by the fact or maybe even terrified by the fact that I wouldn’t have choices in life if I didn’t have resources. If you don’t have resources, then decisions in your life are up to somebody else. Resources equals choice.” – Elisa Steele For Elisa, resources generally are assets. It is representative of the things that help women make a decision on what they want to do. Creating some wealth will make those choices, especially those that are critical in life. How to Disagree and Commit Elisa is a powerful executive and she shares the thought of disagreeing, but still committing. She describes herself as a consensus builder. “Being the smartest in the room doesn’t actually help anybody. You have to actually make decisions and together, execute, because strategy is nothing without strong execution. Executiion is everything. Even if the strategy is off, you can still win, if you execute. Disagree but commit and be one team.” – Elisa Steele To hear more information about Elisa Steele and to listen to his tips on how to go from sales rep to chairman of the board, download and listen to the episode. Bio: Elisa Steele is the Chairman of the Board at Cornerstone (CSOD) and Namely; Board Director at Splunk (SPLK) and an advisor to Advisor to Tile and people.ai. She’s the former CEO of Namely  and Jive Software, Inc.,  Ms. Steele served as Chief Marketing Officer and Corporate Vice President, Consumer Apps & Services at Microsoft Corporation, a worldwide provider of software, services and solutions, and Chief Marketing Officer of Skype, an Internet communications company, from 2012-2014.  Ms. Steele also has held executive leadership positions Yahoo! Inc. and NetApp, Inc.  Ms. Steele has served as a member of the board of directors of Cornerstone OnDemand, Inc., a learning and human capital management software company, since 2018.  Ms. Steele holds a B.S. from the University of New Hampshire and an M.B.A. from San Francisco State University. Links:  Linkedin – Elisa Steele Twitter: – @elisasteele We hope you enjoyed this episode of Follow Your Different™! Christopher loves hearing from his listeners. Feel free to email him, connect on Facebook, Twitter, Instagram and subscribe on iTunes! Get amazing, different stories on business, marketing, and life. Subscribe to our newsletter The Difference.

This dialogue is a glimpse into a legend— whose name might not be world-renown but surely is worth getting to know—Dr. Sean Peterson. We connected over our love of people and children who are, “differently-abled. We talk about autism, uniqueness, human behavior and more. Love For Kids We’re at a point where every guest we have on could be someone famous. But just because someone’s well known, doesn’t mean you can have a real-life affirming conversation with them.  Today, Christopher converses with Dr. Sean Peterson. Dr. Sean has a Phd. in Applied Behavior Analysis and has spent 10 years running an autism clinic. He’s a wonderful guy, a husband and father. He also runs a physical therapy clinic with his wife called FYZICAL. “I think people are wonderful in general but working with kids in particular, is amazing. the delight that they have in their eyes, the ability to just make me laugh about ridiculous things.” – Dr. Sean Peterson What is Autism? Dr. Sean defines autism as “a neurodevelopmental disorder. He acknowledges that everyone, doctors and parents alike, needs a lot more to understand autism, but on the most basic level, it is categorized by repetitive behavior and social deficit. “A lot of that social deficit comes in the form of communication deficit. In particular, being able to communicate basic wants and needs and also being able to interpret the feedback that is given back.” – Dr. Sean Peterson Functional Behaviors As a behavioral analyst, Dr. Sean shares his point of view on why humans behave such way. It is basically categorized into four: access to attention, access to tangible items, escape from unpleasant situations and access to sensory input or automatic reinforcement He further cites examples of how to identify each one.  “Everybody is unique. Follow your different right? So, its really finding that specific piece for each kid and so from a behavior analyst standpoint, from an applied behavior analysis perspective, our goal is really to teach functional replacement behaviors and skill acquisition.” – Dr. Sean Peterson He further shares that behavior is functional. Everything we do has a functional outcome and the same behavior could actually bring us different things. To hear more information about Dr. Sean Peterson and to learn more about human behavior and loving differently abled kids, download and listen to the episode. Bio: Originally, from outside of Los Angeles, CA, Sean spent his college years at TCU down in Ft. Worth, TX.   During his time in Ft. Worth, Sean spent 4 years as TCU’s Mascot, SuperFrog!   He also had the privilege of cycling across the United States to raise money for individuals with disabilities.   After finishing at TCU, Sean went on to complete his PHD in Applied Behavior Analysis at the University of Nebraska Medical Center.   He moved his young family to Sioux City, IA, where he was the first clinical director of the Pier Center for Autism.   When Sean and Lauren began to consider a move to be closer to family, Oklahoma City was the perfect choice.  Sean and his wife Lauren have a passion for evidence based medical care and opened FYZICAL Therapy & Balance Centers of Oklahoma City to provide physical therapy focused on Pelvic Health, and Balance and Falls Prevention.  It is with Lauren’s physical therapy knowledge and passion that FYZICAL has grown, and is helping the people of OKC Love Their Lives!   Links: Fyzical Linkedin – Sean Peterson We hope you enjoyed this episode of Follow Your Different™! Christopher loves hearing from his listeners. Feel free to email him, connect on Facebook, Twitter, Instagram and subscribe on iTunes! Get amazing, different stories on business, marketing, and life. Subscribe to our newsletter The Difference.

For our first episode this year 2020, we hang out with professional athlete fitness trainer and founder of Paradigm Sport in Santa Cruz, CA, Joey Wolfe. Today we go beyond all of 7-minute abs BS, get fit quick, scams and shams and have a real, different conversation about making fitness and wellness stick in your life. Trainer of Champions and Weekend Warriors The last time Joey Wolfe had a conversation with Christopher was a year ago. Joey’s episode remains one of our most popular ever.  We’re definitely sure, listeners will get practical ideas for well-being improvement, He has trained superstar athletes like Mitch Haniger of the Seattle Mariners. Additionally, he has worked with former UFC champion Luke Rockhold.  World Surf League rookie of the year Nat Young and a lot of regular weekend warrior type like us have trained with him. “We all know what to do. We all know that going and exercising in the gym for a min of 30 min is a good thing. But for a lot of people, there’s something preventing them from doing that. So just try to get clear on what their motivating factor is” – Joey Wolfe New Year’s Resolutions and Diet Crazes One of the reasons why people hit the gym is its part of their New Year’s resolution. Joey says that although it is a good reason, it doesn’t qualify as a great one as it cannot s sustain through the rest of the years. “Just getting clear what their goals are and then, really trying to start off easy with their habit change. Trying to get them to do something that I know they’re gonna be successful with.” – Joey Wolfe He also shares how he tried intermittent fasting, keto, paleo diet, vegan, blood typing diet and what works faster, what works slower and what doesn’t work at all.  “Try to educate yourself on this stuff and then try it. Everybody is different. There are polarizing ideas in terms of what’s right and even someone like me in the health and fitness profession,  its hard to know what’s right.” – Joey Wolfe Recommendations and What Nots Christopher loves Joey’s POV that everyone is an athlete. We all have an athlete inside us.  Designing a legendary life entails being active, fit and healthy. With this said, he shares how athletes and weekend warriors alike can follow the same set of principles for fitness and health. Joey shares adding more habits is better than removing some. He says there is science behind developing habits. For example, it is better to drink more water, take more protein, add more supplements, among others, rather than cutting down sugar and carbs.  To hear more information about Joey Wolfe and to listen to his tips on how to get and stay fit,, download and listen to the episode. Bio: Joey is a lifelong athlete. He is the founder and CEO of Paradigm Sport, located in Santa Cruz, CA Early in his career he played professional baseball and was on track to be a major league catcher when injures took him out.  Never a quitter, Joey dedicated his life to empowering others to be fit, healthy and make their athletic dreams come true.   He’s trained countless pro-baseball players, UFC fighters, pro-surfers and regular folks who want to take their game up in life.  A native of the Central Coast of California, his talent and passion for baseball took him to the professional level where he worked with some of the country’s best trainers. As an ACSM-certified trainer he now shares his experience and enthusiasm with world-class athletes and fitness clients alike. Joey has built a business with the goal of bringing the most advanced techniques and the highest levels of individualized athlete training to the Central Coast community.  The local environment has shaped his interests and defined sport-specific training in two disciplines: competitive surfing, for which Santa Cruz is world-renowned; and baseball, which launched his career. Links: Paradigm Sport  Instagram: @Paradigm_Sport Facebook: Paradigm Sport We hope you enjoyed this episode of Follow Your Different™! Christopher loves hearing from his listeners. Feel free to email him, connect on Facebook, Twitter, Instagram and subscribe on iTunes! Get amazing, different stories on business, marketing, and life. Subscribe to our newsletter The Difference.

Today, one of the most prolific and important writers in the world, Dushka Zapata, joins us for a very unusual but moving discussion. They talk about grief, happiness and why its okay to opt-out for the holidays. Her work has been viewed over 150 million times on Q & A site Quora.  This might be the most different conversation you’ve ever heard about the holidays! Remembering Those We Have Lost The holidays are wonderful celebratory times for us to focus on our friends, family and for many of us, our faith. For many of us, the holiday season can be a happy season. However, there are quite a number who have moments of some sorrow. The holidays, intentionally or unintentionally, reminds us of the people we have lost. “As you know, I write a lot at Quora. A lot of questions I answer are about people who are asking permission.’Is it normal for me to be sad? How long should grief last? i lost my dog four years ago and I’m still mourning, is that normal?’ To me, my answer is always, ‘who cares?’ Who cares if it’s normal? You should feel whatever it is that you’re feeling. Who is it that is an authority on regulating what other people should or shouldn’t be feeling?” – Dushka Zapata The 7 Steps To Overcome Grief Christopher shares that there are no 7 steps to overcome grief. Some people advise those who are grieving with tips on how to cope but the reality is, there are no stages to grief and Dushka says its totally acceptable. “I think so many people want to help but I’m going to tell you, asking someone to cheer up when they’re grieving is like sitting on someone’s chest when they’re trying to breathe.” – Dushka Zapata A Happy Person Who Grieves Dushka shares some personal stories on how she considers herself as a happy person who grieves. The primary reason she grieves during December was her father passed away that month. Ever since, she has not celebrated the holiday.  “I just feel like we should all be making that space for others. It’s okay to grieve, it’s okay to be sad, it’s okay to hate the holidays, its okay to not want other people to have a happy holiday because you just can’t do that to another person, to be happy, forceful happiness, its okay.” – Dushka Zapata To hear more information about Dushka Zapata and to listen to why its okay to feel grief over the holidays, download and listen to the episode. Bio: Dushka Zapata is one of the most prolific and popular writers working today.  On question and answer site Quora her work has been viewed over 150 million times. She’s the author of eight best-selling books. Dushka has over 20 years experience as a senior communications executive in Silicon Valley.  When she’s not writing, she serves as a communications executive at tech juggernaut Zendesk. Links: Quora – Dushka Zapata Amazon – Dushka Zapata Love Yourself: and Other Insurgent Acts That Recast Everything You Belong Everywhere: and Other Things You’ll Have to See for Yourself  Twitter – @dushkaamateur Linkedin – Dushka We hope you enjoyed this episode of Follow Your Different™! Christopher loves hearing from his listeners. Feel free to email him, connect on Facebook, Twitter, Instagram and subscribe on iTunes! Get amazing, different stories on business, marketing, and life. Subscribe to our newsletter The Difference.

One of Christopher Lochhead’s hero, UFC Hall of Famer and MMA legend Bas Rutten joins us today for another powerful and insightful conversation. We talk about how as a Dutch Kid, Bas, over-came horrible asthma and eczema, and bullying to become, the “Baddest Man in the World.” He shares about his outlook in life, his techniques when learning a new skill and a lot more. Fun, Playful and Affable Bas Rutten shares how some people see his life as almost like a cartoon character. He shares how he did a commercial for Cartoon Network focusing on anti-bullying and getting fit. These campaigns were personally moving for him as he was bullied when he was young due to severe asthma and eczema. “I know people who have asthma 365 days a year. I know people who are covered with eczema. Compared to them, this is not really that bad. That was my outlook always in life. There’s always somebody, out there who has it worse than you.”  – Bas Rutten Greatest and Most Terrifying Bas is a Sensei, commentator, and inventor. He is also the former UFC Heavy Weight Champion of the World. He scored 13 knockdowns without getting dropped, become the most accurate striker in UFC history with 70% accuracy and ended his career on a mind-blowing 22-fight winning streak. “I found out about that [statistics] when I was inducted in the Hall of Fame. That was so cool. That was my fighting style. I don’t want to waste things. I like to look for openings. The opponent, most of the time gives the knock out for me. He’ll make a mistake, if he punches, the body is open.” – Bas Rutten Overcoming Everything Non-fans will definitely love this episode and will surely learn a ton from Bas.  His mindset around losing, overcoming adversity and the drive to learn new skills, Is something we can all learn from. Bas is also an entrepreneur and inventor. His new O2 Trainer is fast becoming a must-have for professional athletes, weekend warriors and among people with asthma and breathing challenges. The O2 trainer strengthens the lungs and breathing muscles.  To hear more information about Bas Rutten and to listen to his ideas how to over-come anything, download and listen to the episode. Bio: Sebastiaan “Bas” Rutten (Dutch pronunciation: [ˈbɑs ˈrʏtə(n)];) is a Dutch retired mixed martial artist (MMA), Karate and Taekwondo blackbelt, and Muay Thai kickboxer.  He was a UFC Heavyweight Champion, a three-time King of Pancrase world champion, and finished his career on a 22 fight unbeaten streak (21 wins, 1 draw ).  Bas has been inducted to the UFC Hall of Fame in 2015.  He suffered severe asthma in his childhood years and inspired by his struggle breathing developed the O2 Trainer.  When Bas is not teaching at his gym in Westlake Village, he might be working on some acting or commentating at Karate Combat with Kenny Rice. Links: Bas Rutten Wikipedia Twitter – @BasRuttenMMA O2 Trainer Instagram – @basruttenmma Also, special thanks to Luis Congdon for the kind introduction. We hope you enjoyed this episode of Follow Your Different™! Christopher loves hearing from his listeners. Feel free to email him, connect on Facebook, Twitter, Instagram and subscribe on iTunes! Get amazing, different stories on business, marketing, and life. Subscribe to our newsletter The Difference.

After breaking the internet with our Mia Khalifa Episode 111, we are bringing you another episode with John McAfee, Legendary Silicon Valley entrepreneur, and 2020 U.S Presidential candidate. He joins us to share his experiences in Silicon Valley and talks about why he thinks “it doesn’t matter who the President is. This will no doubt be one of our most controversial episodes. Then and Now John has been called “The most interesting man in the world.” He was an outlaw, from parts unknown, He has lived part of his adult life, on the run, somewhere in Latin America. Today, John is a candidate for US President in 2020 If his name rings a bell, that is because he is the founder of McAfee The Security Company. John also got into a well-publicized Twitter war with Kim.com, the founder of now-defunct file hosting service Megaupload. Garden of Eden of Technology John passionately describes Silicon Valley then as the Garden of Eden of Technology. It was known as a tech hub for the world. He also shared interesting thoughts on Steve Jobs, Larry Ellison, Bill Gates, and Nolan Bushnell. “Most of the personalities in Silicon Valley were pleasant, creative, very different. Steve Jobs, as an example, never find time to take a bath. I can smell him across the room. That was just his thing, he did not have the f*cking time to take a bath. He is a serious businessman who took a bath at least once a month, I know I did. But I also work 18 hours a day, 7 days a week for 2 years. Not because I had to, but because I f*ckin’ want it. I love what I was doing.” – John McAfee In the past, John describes Silicon Valley as heaven. He is also candid that he does not know anything about it now, as he left it 25 years ago.  “Everyone you met in your circle, did something or showed you something which opened your mind to the potential of digital technology. Trust me that’s not there anymore.” – John McAfee The President Doesn’t Matter John shares why he thinks it doesn’t matter who sits in the Oval Office. He claims that the CIA is running the show. He says there are instances that the CIA manipulates information, information that the President refers to when making decisions that affect not only the country but the whole world. John shares more of his insights on CIA, one of the biggest clients of McAfee Security Company in the past. “Selective information is the ultimate power.” – John McAfee To hear more information about John McAfee and to listen to his ideas on his bid to U.S. Presidency for 2020, download and listen to the episode. Bio: John David McAfee (/ˈmækəfiː/ MAK-ə-fee;[1][2] born September 18, 1945) is a British-American computer programmer and businessman. He founded the software company McAfee Associates in 1987 and ran it until 1994, when he resigned from the company. McAfee Associates achieved early success as the creators of McAfee, the first commercial antivirus software, and the business now produces a range of enterprise security software. The company was purchased by Intel in 2011 and spun back out in 2017 with TPG Capital owning a majority stake, though the software has always borne the McAfee brand name.  McAfee’s wealth peaked in 2007 at $100 million, before his investments plummeted in the financial crisis of 2007–2008. Since leaving McAfee Associates, he has founded the companies Tribal Voice (makers of the PowWow chat program), QuorumEx and Future Tense Central, among others, and has been involved in leadership positions in the companies Everykey, MGT Capital Investments and Luxcore, among others.  His personal and business interests include smartphone apps, cryptocurrency, yoga, and all-natural antibiotics.  He resided for a number of years in Belize, but later returned to the United States in 2013. McAfee is also a political activist, who sought the 2016 Libertarian Party nomination for President of the United States in the 2016 election, losing to former New Mexico governor Gary Johnson. Links: McAfee 2020 Who is McAfee Twitter: @officialmcafee Wikipedia: John McAfee John McAfee kicks off Presidential campaign with the aim of smashing the system We hope you enjoyed this episode of Follow Your Different™! Christopher loves hearing from his listeners. Feel free to email him, connect on Facebook, Twitter, Instagram and subscribe on iTunes! Get amazing, different stories on business, marketing, and life. Subscribe to our newsletter The Difference.

Join us in another fascinating and timely discussion with Yancey Strickler, Co-Founder & former CEO of Kickstarter, one of the most important new companies in the Startup ecosystem. He is the author of the new book This Could Be Our Future: A Manifesto for a More Generous World. Yancey is an experienced entrepreneur who shares very powerful insights that apply to your business and your life. Listen to our discussion about Bentoism. It’s an intriguing way to think about life. A Chapter From The Book In a chapter of Yancey’s new book This Could Be Our Future: A Manifesto for a More Generous World, he shares about Adele and how he found a startup company that measures loyalty and engagement. Adele faced issues with scalpers purchasing and jacking up prices of her concert tickets. “Currently, we imagine that economics is how everything should be distributed and here, Adele, found some other value through which to make herself available.” – Yancey Strickler Through the algorithm, Adele chose Top 30 per area of her most loyal fans. These people got access to tickets at their original prices. According to reports, fans were able to save 6 to 10 million pounds. A New Lens in Doing Business Yancey considers the Adele example as a powerful and pervasive lens in doing business. Adele found a could-have-been a post-economic way to distribute goods, placed a halt to that and ultimately, provided more value to her loyal fans. “To me, that is a new kind of choice, a very new kind of decision. It is suggestive of what, of how capitalism evolves, of how we evolve as a society. Basically, where we all recognize the importance of financial value. We can also recognize the limitations of financial value being so dominant, as it is right now.” – Yancey Strickler Social Entrepreneurship and Bentoism Christopher and Yancey exchanged stories about social entrepreneurship and how it has become an emerging conversation right now. Yancey believes that social entrepreneurship will succeed when it becomes a dominant point of view of everyone. “Right now, marrying a financial purpose for a nonfinancial purpose is like the cute indie thing to do. But we should root for this to be like mainstream arena rock. I want this, headlining stadiums.” – Yancey Strickler Yancey also shares his idea on Bentoism or Beyond Near Term Orientation. He came up with this idea when he was doodling and creating graphs while evaluating what he wants at the moment and what he would want to achieve in the future.  To hear more about This Could Be Our Future and more information about Yancey Strickler, Kickstarter Co-Founder, download and listen to the episode. Bio: Yancey Strickler is a writer and entrepreneur. He is the cofounder and former CEO of Kickstarter, author of This Could Be Our Future: A Manifesto for a More Generous World, and the creator of Bentoism. Yancey has been recognized as a Young Global Leader by the World Economic Forum and one of Fast Company’s Most Creative People.  He’s spoken at the Museum of Modern Art, Sundance and Tribeca Film Festivals, Web Summit, and events around the globe.  He cofounded the artist resource The Creative Independent and the record label eMusic Selects. Yancey grew up in Clover Hollow, Virginia, and began his career as a music critic in New York City.  Links: Yancey Strickler Bentoism  Book: This Could Be Our Future: A Manifesto for a More Generous World. We hope you enjoyed this episode of Follow Your Different™! Christopher loves hearing from his listeners. Feel free to email him, connect on Facebook, Twitter, Instagram and subscribe on iTunes! Get amazing, different stories on business, marketing, and life. Subscribe to our newsletter The Difference.