

Business Wars
Wondery
Netflix vs. HBO. Nike vs. Adidas. Business is war. Sometimes the prize is your wallet or your attention. Sometimes, it’s just the fun of beating the other guy. The outcome of these battles shapes what we buy and how we live. Business Wars gives you the unauthorized, real story of what drives these companies and their leaders, innovators, investors and executives to new heights -- or to ruin. Hosted by David Brown, former anchor of Marketplace. From Wondery, the network behind Against the Odds and American History Tellers.Listen to Business Wars on the Wondery App or wherever you get your podcasts. Experience all episodes ad-free and be the first to binge the newest season. Unlock exclusive early access by joining Wondery+ in the Wondery App or on Apple Podcasts. Start your free trial today by visiting wondery.com/links/business-wars/ now.
Episodes
Mentioned books

Jun 28, 2018 • 24min
Hearst vs Pulitzer - Interview with Gabriel Kahn | 7
Joining us today is Gabriel Kahn, a professor of journalism at the University of Southern California. He’s a former Los Angeles bureau chief for the Wall Street Journal and a frequent commentator on monetization and the media.He’s also taught courses on the history of journalism. He recently wrote an open letter to the new owner of the Los Angeles Times, Patrick Soon Shiong, and now he's here to talk about Hearst vs Pulitzer!Join us next week as we visit a new business war: Ford vs Chevrolet.Support us by supporting our sponsors!See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Jun 26, 2018 • 24min
Hearst vs Pulitzer - Days of Atonement | 6
By 1900, the days of yellow journalism were already fading, and both William Hearst and Joseph Pulitzer were searching for a new direction even as their newspapers diverged.Hearst tries for a political career, but finds himself defeated and dragging back to a lagging paper by the end of the decade.Pulitzer doubled down on news, and in 1909 caught the biggest scoop of his career. While the paper is going as strong as ever, Pulitzer’s health is suffering.Both men created legacies and changed the face of American journalism forever.Support us by supporting our sponsors!See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Jun 21, 2018 • 20min
Hearst vs Pulitzer - Newsies | 5
A close up look at a crisis of their own making. One that nearly cost Hearst and Pulitzer their grip on the country’s first media empires. Instead of pitting them against each other, the crisis would see the two media moguls finding rare common ground.At the turn of the century, newspapers flew off the presses in 8 or 10 separate editions a day. Newsies grabbed them off stacks in the alleys and took to the streets, their little hands stained with ink. But when the Newsies go on strike, no papes get sold. No papes, no profit - which leaves both Hearst and Pulitzer with a BIG problem.Support us by supporting our sponsors!See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Jun 19, 2018 • 25min
Hearst vs Pulitzer - War Drums | 4
What happens when there’s no news? You have to MAKE the news.When Hearst heard from his top reporter that the Spanish-Cuban tension wasn’t looking like anything would happen, Hearst wasn’t just going to wait around for an explosion.He already bought and assembled a collection of powder kegs. It was just a matter of lighting the fuse.Support us by supporting our sponsors!See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Jun 14, 2018 • 22min
Hearst vs Pulitzer - The Price of News | 3
In 1883, 15 years before the Headless Torso Murder, New York City's population was rapidly growing and the newspaper scene was pretty sleepy. The city's nearly 50 daily papers, even the small New York Times, was a pretty sedate bunch, informing citizens about zoning board decisions and weather trends. They rarely draw any blood, stir up society, get the city talking.But that’s changing, thanks to Joseph Pulitzer.Support us by supporting our sponsors!See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Jun 12, 2018 • 23min
Hearst vs Pulitzer - The Headless Torso, Part 2 | 2
In 1897, America looked very different. Carriages rolled through the streets of New York. Mass media was just growing up, and Hearst was convinced that carrier pigeons - hunted to extinction by 1914 - were what would give his paper the edge during the early days of the Headless Torso case.This case belonged to the whole city. Everyone - barkeeps in Brooklyn and bankers on the Upper East Side alike are invested in the mystery… and what happened to his head.For more American History Tellers, subscribe on Apple Podcasts, Spotify, or wherever you listen to Business Wars.Support us by supporting our sponsors!See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Jun 7, 2018 • 24min
Hearst vs Pulitzer - The Headless Torso, Part 1 | 1
Explore the intense rivalry between Hearst and Pulitzer as they compete for readership in Gilded Age New York, delving into the sensational Headless Torso Murder. Learn about the rise of yellow journalism, the impact of their competition on historical events, and the inspiring journey of Joseph Pulitzer from journalist to newspaper owner. Uncover the twisted plot of a captivating murder case covered extensively by both newspapers.

May 10, 2018 • 35min
Gregor Mendel vs the World - American Innovations | 1
Host David Brown interviews Steven Johnson, the host of the new podcast American Innovations.Support us by supporting our sponsors!See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

May 8, 2018 • 26min
The First Computer War - Computing Gets Personal | 6
After all that IBM has been through over the decades, it would have never in a million years guessed that their undoing would be at the hands of a scrawny and unknown computer nerd named Bill Gates. Gates sees the future, but can IBM catch up? Will they still be on top 50 years from now? Only time will tell.We hope you enjoyed this series on the first computer wars, and I want to give a special shout out to our fans, The Elfenbein family!Support us by supporting our sponsors!See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

May 3, 2018 • 24min
The First Computer War - Betting the Store | 5
It’s 1961. Since his father retired 5 years earlier, Thomas Watson Jr pushed to modernize IBM from the top down. New management, new ideas, newer, faster, machines. The company has grown, employing 1,000 people, they’ve dominated the emerging computer market... and managed to frustrate the public all at the same time. IBM’s new technology is confusing and the only way out may be to create a Civil War, burning IBM from the inside out. Will they be able to agree, or will infighting cost them the entire company?Support us by supporting our sponsors!See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


