Legal Talk Network - Law News and Legal Topics

Why you shouldn’t just play the SEO long-game. Plus, a law firm’s surprising (and sketchy) use of Google review numbers.-----Most marketing agencies tell you that SEO is going to take time. Well yeah, maybe, but it doesn’t ALWAYS have to. Gyi and Conrad reevaluate traditional “tempered” expectations and discuss how long SEO should take and whether marketers are just using SEO to lock you into long-term contracts. Then the guys dig into one of the cringiest law firm slogans, “Size Matters,” Morgan & Morgan’s new Google reviews marketing campaign. Is it legit, is it ethical, and does it breach Google’s rules?The News: Legal marketing podcast ranks own podcast #1. I guess that’s settled then.  Big news: Google core update, get on it. Wordpress Update: a speed and security change that may affect your plugins. Mentioned in this Episode:Lunch Hour Legal Marketing now on YouTubeEverest Legal MarketingDoug Bradley, how long should SEO take? Gyi: SEO Expectations for Law Firms Size matters, Morgan & MorganGoogle Structured Data GuidelinesClio Legal Trends 2021 Report Learn more about your ad choices. Visit megaphone.fm/adchoices

Are you a lawyer who plays League of Legends late at night? A World of Warcraft warrior who engages in courtroom combat during your daytime gig? And have you ever wished you could break into esports on a professional level–whether you're armed with a game controller or a briefcase?Well, esports is a growing industry, and if you'd like to make it part of your legal practice, a background in gaming can help, says Justin M. Jacobson, author of The Essential Guide to the Business & Law of Esports & Professional Video Gaming. Jacobson started in sports and entertainment law, and he says when representing musicians and athletes, knowing how to engage with your clients and speak in a vernacular they're accustomed to is key to forming a productive–and long-term–relationship with them.In this episode of the Modern Law Library, Jacobson speaks with the ABA Journal's Lee Rawles about his own career journey into esports management and legal representation, tips for law students on what classes could be useful for this practice niche, and the common mistakes he sees inexperienced clients make. When writing his manual, Jacobson wanted it to be useful not only to lawyers looking to practice in this area, but also people who are involved in the esports industry in other ways. In addition to a history of the video game contests that eventually developed into the multimillion-dollar esports industry, Jacobson breaks down the major stakeholders in the sector, including the event organizers, the game publishers, the teams and the talent. From contract writing to immigration issues, intellectual property disputes and tax write-offs, The Essential Guide to the Business & Law of Esports & Professional Video Gaming touches on many different areas of law.Esports athletes or their friends, loved ones and business managers could also be served by Jacobson's clear breakdowns of issues that crop up for professional gamers. Tune in for Jacobson's advice for parents of talented young gamers who are looking to make a career in esports.  Learn more about your ad choices. Visit megaphone.fm/adchoices

Your opening statement gets the jury interested in your client’s story. Many attorneys overpromise in their opening and risk losing the jury’s trust. John and Erich discuss effective strategies to make your opening statement a short, sincere conversation that defines your theme and convinces the jury that correcting this important issue is the right thing to do. Learn more about your ad choices. Visit megaphone.fm/adchoices

Women often back down from conflict. It’s in our nature, but is it in our best interest? Today’s episode offers insight on when to stand down and when to stand your ground when a co-worker gives you a work product that doesn’t meet your expectations, a partner promises you a significant trial opportunity and then gives it to someone else, and opposing counsel is less than cooperative. Tune in for some spicy tips that will help you pick your battles and preserve your reputation. Learn more about your ad choices. Visit megaphone.fm/adchoices

Zack and Kristin Tyler, of LawClerk, talk with Sarah Jewell and Jason Lawrence about their experience working together through the LawClerk platform. Listen in as they discuss the process, and thoughts behind hiring and working as a freelance attorney.If today’s podcast resonates with you and you haven’t read The Small Firm Roadmap yet, get the first chapter right now for free! Learn more about your ad choices. Visit megaphone.fm/adchoices

As litigators, we’re always looking for tips that will give us the advantage in the courtroom, at our jobs, and in life. The whole law school experience teaches us that being smart and working hard will lead to success. However, this week’s guest firmly believes (and life experience will confirm) that our network is actually the untapped advantage we have in life.Jordan Harbinger joins this episode to talk about: Why it really is all about Networking for Long-term Success, and the Importance of Having a “Can-Do” Attitude in Life. In this episode, Jordan also discusses his career in podcasting, his past as a lawyer, and how lawyers can build meaningful relationships and influence in the legal community.In this episode: Why it really is all about networking and people skills How to build relationships that brings in business The value of social capital The importance of having a “go for it” attitude in life Jordan Harbinger is a Wall Street lawyer turned podcast interviewer with an approachable style and knack for securing high-profile guests. His podcast, The Jordan Harbinger Show, was selected as part of Apple’s “Best of 2018.” Learn more about your ad choices. Visit megaphone.fm/adchoices

Listen to this episode to learn why your law firm can’t ignore website accessibility. As we continue to advance in technology, we must always remember to create our content, documents and websites in a way that is accessible to people with disabilities. Amber sheds light on many different areas of importance when it comes to accessibility. Amber is the CEO of Equalize Digital, Inc., a Certified B Corp specializing in WordPress accessibility, maker of the Accessibility Checker plugin, and lead organizer of the WordPress Accessibility Meetup and WP Accessibility Day conference. Amber gives listeners actionable tips on: [2:00] Why ignoring website accessibility is a bad strategy [4:10] Developing the Accessibility Checker Plugin Amber and what it checks for  [7:40] The importance of accessibility online when it comes to disabilities [17:40] What people are getting sued for for not being accessible online [23:40] Amber’s book recommendation  Resources mentioned in this episode:Structured Negotiation by Laynie FeingoldConnect with Amber here: Instagram Twitter LinkedIn Facebook https://equalizedigital.com  Connect with me Instagram Pinterest Facebook Twitter Karin on Twitter Karin on LinkedIn Conroy Creative Counsel on Facebook https://conroycreativecounsel.com  Learn more about your ad choices. Visit megaphone.fm/adchoices

If remote work is part of your new normal, it’s best for your colleagues and clients if you have an audio setup that makes your communications clear and professional. Dennis and Tom welcome David Tewksbury to talk through the steps of creating an effective workspace that meets your audio needs. As always, stay tuned for the parting shots, that one tip, website, or observation that you can use the second the podcast ends.Have a technology question for Dennis and Tom? Call their Tech Question Hotline at 720-441-6820 for the answers to your most burning tech questions.David Tewksbury works with Product and Application Sales Support at Harman International. Learn more about your ad choices. Visit megaphone.fm/adchoices

After two years of hosting an entirely virtual event, the State Bar of Texas will be returning to an in-person Annual Meeting for 2022! Rocky Dhir talks with Bar president Sylvia Borunda Firth and executive director Trey Apffel about how this year’s conference will be run, taking into consideration all current CDC guidelines. They also chat about the exciting professional and social offerings for 2022 attendees.Sylvia Borunda Firth is a solo practitioner in El Paso and president of the State Bar of Texas. E.A. “Trey” Apffel III is executive director of the State Bar of Texas. Learn more about your ad choices. Visit megaphone.fm/adchoices

Stephanie talks with a serial legal entrepreneur, Jay Ruane, about integrating systems in your law firm.If today’s podcast resonates with you and you haven’t read The Small Firm Roadmap yet, get the first chapter right now for free!Thanks to LawPay, MyCase, and Posh Virtual Receptionists for sponsoring this episode. Learn more about your ad choices. Visit megaphone.fm/adchoices