Legal Talk Network - Law News and Legal Topics

Let’s talk about marketing (because we know you love to, the numbers don’t lie). But let’s talk about how podcasting fits into your law firm’s marketing mix.Guest Robert Ingalls calls himself a “recovering attorney.” While he had a law degree and his own firm, Ingalls wasn’t happy and wanted to do something else. He landed on creating his own legal-oriented podcast … and something clicked. If he found value in creating a podcasts, so might other attorneys.His company, LawPods, podcasting for lawyers, was born.Ingalls knows you may be a great lawyer but don’t know anything about podcasting. With his experience, both in the field of law and in content production, he helps lawyers sound good, stay focused, and create a podcast people want to listen to again and again. Ingalls polishes and presents the best you.How do you start? Find out on this episode of the Un-Billable Hour.Resources from This Episode:Spotlight BrandingSamsung Q2U micAudio-Technica ATR2100 micGaragebandAudacity  Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode, we will be discussing website growth, marketing budgets, the power of hiring an expert in a specific niche market, measuring gaps in your website strategy, understanding your marketing goals, and the importance of organic SEO.First up, we will be breaking down website growth. It's important to have a clear understanding of what website growth means and how to measure it. We also talk about the expectations around what your marketing budget should be, the pitfalls of being a generalist, and how to measure gaps in your website strategy. Joining me for this conversation is Aaron Carpenter. Aaron is the founder of Legendary Lion Creative Agency and Mental Health Marketing. In 2011 Aaron founded Legendary Lion Creative Agency to help small businesses grow and succeed. Since then he has worked with hundreds of mental health clinicians and group practices worldwide to help them grow their practice with his trademarked “Private Practice Growth System”. In 2021, Aaron joined the awesome mentor team at UGURUS to provide support for growing agencies worldwide.Aaron gives listeners actionable tips on: [2:10] Breaking down website growth [3:45] Expectations around what your marketing budget should be [5:35] Pitfalls of being a generalist  [10:50] The power of hiring an expert in a specific niche market [13:40] How to measure gaps in your website strategy [17:15] Understanding your marketing goals [19:05] What is organic SEO [20:15] How to rank on Google [25:35] Having a high domain authority  [29:50] Aaron's book review [34:10] One big takeaway to implement from this episode Resources mentioned in this episode:Start with Why by Simon Sinek Connect with Aaron here: https://www.linkedin.com/in/aaron-carpenter-aa982735/ https://mentalhealthmarketing.com  Connect with me Instagram Pinterest Facebook Twitter Karin on Twitter Karin on LinkedIn Conroy Creative Counsel on Facebook https://conroycreativecounsel.com  Learn more about your ad choices. Visit megaphone.fm/adchoices

A lot of us started law school thinking we knew exactly what we would do with a law degree. So what happens when a surprising, but very different opportunity comes along? Jerome Crawford didn’t set out to become a cannabis attorney, but he’s thankful for the goals and pursuits that made him into a good lawyer and led him to the career he enjoys today. DeMario Thornton talks with Jerome about both his law school and professional experiences and why law students should never feel guilty about pivoting to new and different opportunities in law.Jerome Crawford is Chief Legal Officer at Pleasantrees Cannabis Company. Learn more about your ad choices. Visit megaphone.fm/adchoices

Continuing with their “Fresh Voices On Legal Tech” interview series, Dennis and Tom welcome Chase Hertel to hear his take on direction and trends in the legal tech space. Chase discusses his career path and offers tips for helping attorneys engage with technology to improve their practice. They dig into the potential uses and dangers of ChatGPT and other AI tech in the profession, discuss Chase’s work in immigration legal tech, and survey the outlook of legal tech’s future.As always, stay tuned for the parting shots, that one tip, website, or observation that you can use the second the podcast ends.Have a technology question for Dennis and Tom? Call their Tech Question Hotline at 720-441-6820 for the answers to your most burning tech questions.Chase Hertel is Director and Counsel at SimpleCitizen.Resources from this Episode:A Segment: Fresh Voices on Legal Tech: Chase Hertel LinkedIn: Chase Hertel SimpleCitizen B Segment: More with Chase HertelParting Shots: Unlocking Legal Regulation Knowledge Center ABA Legal Innovation Regulatory Survey Co-Pilot by Microsoft “Innovation Ideas: Quantity, Quality, and ChatGPT” Learn more about your ad choices. Visit megaphone.fm/adchoices

The Small Firm Roadmap Revisited doubled-down on our Healthy Firm model. But what, exactly, is it? Join us for a podcast book tour, where we dive into each of the six areas of business integral to building client-centered, efficient, and profitable small law firm. Lawyerist Lab member, Brandon Harter, noticed that traditional methods of practicing law were not effective, so he decided to start from scratch. Learn how he developed a Healthy Strategy, adopting a flat fee and subscription model that eliminates tension with clients.  Links from the episode: If today’s podcast resonates with you and you haven’t read The Small Firm Roadmap Revisited yet, get the first chapter right now for free!Thanks to Posh Virtual Receptionists, Clio, & LawPay for sponsoring this episode. Learn more about your ad choices. Visit megaphone.fm/adchoices

On March 10, Rocky Dhir welcomed president-elect candidates Jerry Alexander and Steve Benesh to give Texas attorneys the opportunity to learn about their campaigns and particular goals for the presidency. They discussed their career accomplishments and past service to the legal community, touched on the importance of maintaining the self-regulation of the State Bar, shared ideas for streamlining the attorney grievance process, and much more. Rocky also asked the candidates questions submitted both before and during the forum. Learn more about the candidates. Learn more about your ad choices. Visit megaphone.fm/adchoices

Bruce Jackson grew up shuttling between Brooklyn and Manhattan public housing projects. His journey led him to Hofstra University, then Georgetown Law. He ditched a white-shoe firm job to launch a career in entertainment law, and represented some of the hottest hip-hop and rap artists in the 1990s. When Napster changed the music industry, Jackson left for Seattle and Microsoft, where he traded in his sharp suits for polos and khakis, and sick beats for mosh pits–briefly. As he tells the ABA Journal’s Lee Rawles in this episode of the Modern Law Library, one exposure to a Seattle grunge concert had him packing his bags to return to New York City.But Jackson didn’t leave Microsoft—where he now serves as an associate general counsel—and a major focus of his career at the company has been to increase the tech giant’s diversity, equity and inclusion efforts. In Never Far From Home: My Journey from Brooklyn to Hip Hop, Microsoft, and the Law, Jackson reflects on the people and programs that made his own career possible, and is unflinching about the dangers he faced, the racism he encountered, and the mistakes he made in his personal life as he pursued professional success. Jackson tells Rawles that before demanding others share their stories with us, it important to tell our truths as well.In this episode of the podcast, Jackson shares how his childhood love of musical theater dovetailed with his skill at accountancy and tax law while representing his clients in the hip-hop music scene. He discusses his top tips for improving the diversity pipeline within organizations, and reflects on finding commonality with people from entirely different backgrounds to his own. Learn more about your ad choices. Visit megaphone.fm/adchoices

Also Morgan & Morgan has had it with insurance lobbyists and the legal profession is losing talent to OnlyFans.Ron DeSantis tried to punish Disney by dissolving the local government dominated by Disney flopped when the smart lawyers pointed out that it would put the state on the hook for a deluge of liability. His latest effort to then replace all the board members flopped because while he crowed about his legal maneuvering to cable news, Disney publicly noticed some land use meetings and entered deals that functionally transferred the board's power to the company through the life of the last surviving descendent of King Charles III, making Lilibet of Sussex, the youngest of the group, arguably Disney's most important princess. Meanwhile, Morgan & Morgan has informed staff that it's no longer granting additional curtesies beyond those legally required after the insurance lobby secured massive a giant tort reform package in Florida. And a judge and young lawyer have both left the legal industry for OnlyFans... in case any of you are looking to lateral. Learn more about your ad choices. Visit megaphone.fm/adchoices

You have a question about your case, so you approach a colleague for advice. But the first thing out of their mouth is “How can you possibly not know that?” Ouch! How we deliver feedback can crush a co-worker or build camaraderie. This episode examines supportive ways to respond to inappropriate feedback and how to be sensitive when someone asks you for advice. Learn more about your ad choices. Visit megaphone.fm/adchoices

Think you know your case so well you don’t need to write down your game plan? Think again. Part Two of our discussion on pretrial prep covers tips on preparing an order of proof, organizing evidence for each witness, thoughts on the most impactful way to order your presentations, when to send witness subpoenas, and ideas for preparing clients and experts for testimony. And if you are truly dedicated to total trial preparation, try John Simon’s method of creating an issues digest. Learn more about your ad choices. Visit megaphone.fm/adchoices