Legal Talk Network - Law News and Legal Topics

How do you rank number one for every keyword? Well, you don’t. And that’s a terrible question. Gyi and Conrad answer the most common questions—both good and bad—they get as marketers and share the all-too-rare questions you really ought to be asking. -----When you work with a marketer or set about your own campaign, what are the main questions you need to consider? As it turns out, most lawyers actually have similar questions about marketing, but very few are asking the *right* questions. But, we know you don’t know what you don’t know, so Gyi and Conrad are here to help. They ask and answer the FAQs of legal marketing and explain why many of them really won’t help you understand your plan or its results. Later, the guys lay out the Rarely Asked Questions they really wish you would ponder—questions that, when answered correctly, have the power to give you a sound understanding of your marketing tactics.The News: Not sure if it will make a difference, but Google is Suing over Fake Reviews. Time will tell if this lawsuit slows down the multitude of scammers out there. AI is at it again: EvenUp Raises $50.5M Series B, Announces Integration with Litify, and Launches Litty: The First-Ever AI Personal Injury Legal Assistant And, the Universal Analytics Sunset is happening, like, right now. We warned you! Learn more about your ad choices. Visit megaphone.fm/adchoices

Diversity, equity, and inclusion should be central to your law firm’s mission, but how do you go about building a welcoming workplace? John G. Browning gives tips from his session at the State Bar of Texas’ Annual Meeting on effective DEI solutions for law firms. He discusses historical challenges surrounding this issue and the education, training, and resources available to help your firm become a welcoming place for all. John G. Browning is a partner at Spencer Fane and a former Justice on Texas’ Fifth District Court of Appeals in Dallas.Mentioned in this Episode:National Association for Law Placement Learn more about your ad choices. Visit megaphone.fm/adchoices

Two legal tech experts join Talk Justice’s Molly McDonough to discuss how emerging tools with generative AI could fit into the future of legal services—and who they’ll be accessible to—on the latest episode of LSC's Talk Justice podcast. Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode, we’ll talk “big picture.” Are you ready to scale up, build your client base, and be more successful?   Guest Sam Mollaei is passionate about creating scalable law firms and helping others understand and implement his blueprint for going big while disrupting the traditional law firm model. He challenges firms to embrace automation, innovation, offshoring, and move beyond the old fashioned face-to-face, brick and mortar route. Mollaei employs the latest tools to beat the high cost of paid search, create efficient client intake processes, overcome SEO snags, find new ways around labor inefficiencies, and accelerate business development. And he’s just getting started as developments in artificial intelligence such as ChatGPT continue to evolve the business of law. Hear how Mollaei teaches firms to ride the wave instead of chasing it. Changes are coming fast, and everything is on the table. There’s a lot to learn, but adapting to this new environment is not an option, it’s the future. Be a part of it or be left behind.Mentioned in this Episode:Google AdsSeamless food delivery “Virtual Law Firm Secrets” ebookUn-Billable Hour Community Table Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode, Jesse Stein joins me to discuss the latest content marketing hacks, and the best practices when it comes to gaining market share in the digital space.Jesse has founded, operated and sold multiple online ventures. Jesse started SportsMemorabilia.com, growing it from a raw domain into the world’s biggest autograph store and a Top 500 Internet Retailer. Jesse is also Founder & CEO of DietSpotlight.com, a nutrition website with more than 130 million visitors and an Inc 5000 fastest-growing company in 2018. Jesse also purchased, developed and sold category-defining domain names, including Hobbies.com, Boating.com, Yachting.com and Biking.com. Before that, Jesse was Co-Founder and CEO of Soho Digital, a $32M digital agency with 200+ clients. He sold Soho Digital to a portfolio company of Insight Venture Partners. Jesse is an angel investor in Integral Ad Science, TMRW, Dstillery, Data.world, SKTCHY, Blanket and WhereBy.Us. Jesse holds an MBA from The Wharton School, an MA in International Studies from the University of Pennsylvania’s Lauder Institute and a BA, with Honors, in Sociology and Asian Studies from UC Santa Barbara and Sophia University in Tokyo.Jesse gives listeners actionable tips on: [2:55] How to create a system for content marketing and why it matters [4:15] Leveraging AI to help you with content marketing [9:30] Keeping your ego out of your content  [16:50] Not creating duplicate content [19:05] How to talk about your wins without being overpowering  [23:05] Creating content that is authentic and relatable  [27:55] Meeting your audience where they are [35:35] Learning from your mistakes and trying again [40:00] Jesse’s book review [42:00] One key takeaway to implement right away Resources mentioned in this episode:The Road Less Traveled by M. Scott PeckConnect with Jesse here: www.instagram.com/audience.co www.twitter.com/audience.co https://www.linkedin.com/in/jessejstein/ www.Audience.co Connect with me Instagram Pinterest Facebook Twitter Karin on Twitter Karin on LinkedIn Conroy Creative Counsel on Facebook https://conroycreativecounsel.com  Learn more about your ad choices. Visit megaphone.fm/adchoices

Tune in for highlights from the State Bar of Texas’ Annual Meeting! During the conference, Laurence Colletti talked with presenter Dyane O’Leary about her session on how a modern mindset helps lawyers stay current with best practices and evolving legal technology. Dyane shares tips for maximizing efficiency through tech-powered practice management and gives insights on where to start if you’re looking to expand your knowledge of modern legal trends. Dyane O’Leary is an Associate Professor of Legal Writing and the Director of Legal Innovation & Technology Concentration at Suffolk University Law School. Learn more about your ad choices. Visit megaphone.fm/adchoices

Winning a 2003 landmark U.S. Supreme Court case expanded a gay lawyer's Supreme Court practice, he says, and looking back, it's his favorite case.Because Paul M. Smith was the editor-in-chief of the Yale Law Journal, clerked for then-U.S. Supreme Court Justice Lewis F. Powell Jr. and handled various Supreme Court cases—including for paying clients—many thought that it made sense for the Washington, D.C., lawyer to argue Lawrence v. Texas, which led to a 2003 landmark opinion that struck down state laws criminalizing sexual conduct between consenting adults of the same gender. Learn more about your ad choices. Visit megaphone.fm/adchoices

On September 30, 2021, California Governor Gavin Newsom signed Senate Bill 2 (SB 2), also known as the Kenneth Ross, Jr. Police Decertification Act of 2021, establishing a statewide system to decertify or suspend officers who have committed serious misconduct.So what constitutes police misconduct? And how is SB 2 shaping police departments? In this episode, host Craig Williams is joined by guest Marshal Arnwine, Jr., an Advocate for the Criminal Justice Program at the ACLU of Northern California. Craig and Marshal discuss SB 2, decertification due to police misconduct, transparency in police departments, and the impact on states' decertification/revocation laws.Mentioned in this Episode:Police Decertification in California: How Does it Work?Protect SB 2 Press Conference (Bradford, 2021)Coalition Opposition to SB 2 TBL: Contact Information Learn more about your ad choices. Visit megaphone.fm/adchoices

As the saying goes, if you don't make time for your health now, you'll be forced to make time for your health problems later. In this episode, hosts Jonathan Amarilio and Trisha Rich chat with Jonathan Mraunac, Chief Operating Officer and General Counsel of GCM Partners, and all-around wellness enthusiast about the struggle many lawyers face in prioritizing their health and well-being. Jonathan shares manageable tips for lawyers to balance the four main categories of health: diet, exercise, mental health and sleep. Learn more about your ad choices. Visit megaphone.fm/adchoices

Professors Andrew Garcia and James Matthews discuss Suffolk University Law School’s Accelerator to Practice program. Designed to prepare students for small and solo practice, students partnered with small law firm owners in the Lawyerist Lab coaching program. Using tenets learned in Lawyerist’s book The Small Firm Roadmap, students interviewed the owners, analyzed their firms, and presented a case study complete with recommendations for improvements.Links from the episode: If today’s podcast resonates with you and you haven’t read The Small Firm Roadmap Revisited yet, get the first chapter right now for free!Thanks to Posh Virtual Receptionists, Clio, & LawPay for sponsoring this episode. Learn more about your ad choices. Visit megaphone.fm/adchoices