Course Creators HQ...All About Online Courses

Explore five exciting summertime activities to boost your online course business! Learn how to effectively build out your course, plan a dynamic launch, and create an affiliate program. Discover new marketing strategies to find your ideal students. The host also shares personal challenges faced recently, emphasizing gratitude for listener support while discussing the importance of consistency. It's a perfect time to strategize and take your business to the next level!

Where should you market your course? Use this 10-item brainstorm list to strategize - and then get advice inside the Launchpad coaching program. Get the list of 10, the links mentioned and listen in at https://CourseCreatorsHQ.com/232   LINKS MENTIONED   Note: Some of these are affiliate links, and I earn a small commission when you use them. Thank you!Launchpad Membership for small-group coaching with some incredible women -   https://coursecreatorshq.com/podcastlaunchpad      Pinterest Masterclass - https://coursecreatorshq.com/JanaPinterestWithPurpose   Facebook and Instagram Ads Bootcamp   https://coursecreatorshq.com/FBadsBootcamp   RELATED EPISODES   E231: My Favorite Way to Find Your Perfect Students – Joint Ventures 101E189: Power of Pinterest for Online Course Creators   E197: One Offer + One Lead Magnet + One List-Building Technique for Sales   E196: 5 Secrets to CONVERT and Reach More Online Course Students   E176: 7 Key Reasons Email Marketing Isn’t Working to Sell Your Online Course     KEY TAKEAWAYS FOR ONLINE COURSE CREATORS    10 Playgrounds for You to Market In - Content MarketingEmail MarketingCollaborate with Influencers or AffiliatesOffer Limited-Time Discounts or BonusesUtilize Testimonials and Social ProofRun Paid AdvertisementsHost Webinars or Live DemosOptimize Your Landing PagesCreate a Referral ProgramLeverage Social Media PlatformsCOME VISIT JULIE!  Get on the email list AND get the FREE Ultimate Course Creators Planner -  https://coursecreatorshq.com/2025PlannerPodcast   Get this free course -  Is My Course Idea Any Good? here -https://www.coursecreatorshq.com/ideaGoodPods Let’s talk about this episode on GoodPods – https://CourseCreatorsHQ.com/goodpods (mobile only, download the app first) Website https://www.CourseCreatorsHQ.comYouTube  https://coursecreatorshq.com/YouTubePodcast   Facebook https://www.facebook.com/CourseCreatorsHQInstagram  https://www.instagram.com/CourseCreatorsHQTwitter https://www.Twitter.com/CourseHQThreadshttps://www.threads.net/@coursecreatorshq  Disclaimers  https://coursecreatorshq.com/disclaimers/

What's the best way to find your perfect students? There are so many ways to partner so we talk about how and why to partner in this episode - plus host Julie Hood shares some success stories from her Launchpad coaching students. It's a jam-packed episode and you can get the show notes at https://CourseCreatorsHQ.com/231.    LINKS MENTIONED   Note: Some of these are affiliate links, and I earn a small commission when you use them. Thank you!Launchpad Membership for small-group coaching with some incredible women -   https://coursecreatorshq.com/podcastlaunchpad      Get Tom Poland’s free book Leadsology – https://coursecreatorshq.com/LeadsologyEbook   Watch Tom’s short video where he walks through his process (called Other People’s Networks) -    https://coursecreatorshq.com/OPNvideo     RELATED EPISODES   E065: 5 Ways to Create Partnerships That Lead to Five- and Six-FiguresE035: Using Joint Ventures to Catapult Your Course BusinessE040: Sneak Peek – How I’m Using Affiliate Marketing To Launch My Online CourseE149: 12 Video Secrets from Lou Bortone KEY TAKEAWAYS FOR ONLINE COURSE CREATORS    Partner vs. Joint Ventures vs. Affiliates How to Partner – 4 Easy WaysCommissionsSwapsGuests on PodcastsCouponsCOME VISIT JULIE!  Get on the email list AND get the FREE Ultimate Course Creators Planner -  https://coursecreatorshq.com/2025PlannerPodcast   Get this free course -  Is My Course Idea Any Good? here -https://www.coursecreatorshq.com/ideaGoodPods Let’s talk about this episode on GoodPods – https://CourseCreatorsHQ.com/goodpods (mobile only, download the app first) Website https://www.CourseCreatorsHQ.comYouTube  https://coursecreatorshq.com/YouTubePodcast   Facebook https://www.facebook.com/CourseCreatorsHQInstagram  https://www.instagram.com/CourseCreatorsHQTwitter https://www.Twitter.com/CourseHQThreadshttps://www.threads.net/@coursecreatorshq  Disclaimers  https://coursecreatorshq.com/disclaimers/

In this episode, host Julie Hood shares some of the most common mistakes experts and advisors make when marketing their businesses - so you can avoid them! These mistakes are pulled from the free ebook, Leadsology, by Tom Poland. Get the book and the links at https://CourseCreatorsHQ.com/230.    LINKS MENTIONED   Get the full Leadsology ebook by Tom Poland for free - along with all 16 mistakes and the  10-Step In Demand Lead Generation Model (aff. link) at:   https://CourseCreatorsHQ.com/LeadsologyEbook        RELATED EPISODES   E081: Where Should You Broadcast Your Message?E137: You Don’t Have to Niche Your Online CourseE068: Top 6 Mistakes Course Creators MakeE229: Challenge to Take On a New Channel as a Course CreatorE054: 9 Ways Course Creators Build Belief with Potential StudentsKEY TAKEAWAYS FOR ONLINE COURSE CREATORS    As noted in the Leadsology ebook (get all 16 mistakes here).Mistake #1: Putting tactics before strategy.  Mistake #2: Random acts of marketing.   Mistake #3: Relying on word-of-mouth marketing.   Mistake #4: Copying a high-flow model.   Mistake #5: Offering a traditional service.   Mistake #6: A failure to niche.   Mistake #7: A failure to respect pipeline principles.   Mistake #8: Lack of lead generation scalability.   Mistake #9: Failure to establish know, like and trust (per Julie: and belief!)Mistake #12: Thinking that cheaper prices will increase demand. COME VISIT JULIE!  Get on the email list AND get the FREE Ultimate Course Creators Planner -  https://coursecreatorshq.com/2025PlannerPodcast   Get this free course -  Is My Course Idea Any Good? here -https://www.coursecreatorshq.com/ideaGoodPods Let’s talk about this episode on GoodPods – https://CourseCreatorsHQ.com/goodpods (mobile only, download the app first) Website https://www.CourseCreatorsHQ.comYouTube  https://coursecreatorshq.com/YouTubePodcast   Facebook https://www.facebook.com/CourseCreatorsHQInstagram  https://www.instagram.com/CourseCreatorsHQTwitter https://www.Twitter.com/CourseHQThreadshttps://www.threads.net/@coursecreatorshq  Disclaimers  https://coursecreatorshq.com/disclaimers/

In this episode, host Julie Hood issues a new challenge: take on a new channel this year. She shares her six new favorites for online course creators. Plus she shares the one thing you must do first - before you tackle a new channel. Get the full links and show notes at https://CourseCreatorsHQ.com/229.    LINKS MENTIONED   Sign up for the Effortless Email program to get step-by-step instructions on how to create, design and setup a routine for your email newsletter  - to keep it simple!    Use Coupon Code PODCAST2025 to save $100 AND get 8 weeks of live group coaching!    https://coursecreatorshq.com/Podcast2025   Watch the free Pinterest masterclass with Jana - https://coursecreatorshq.com/PinterestMC  RELATED EPISODES   E189: Power of Pinterest for Online Course CreatorsE154: Is Threads for Online Course Creators?E158:  Is Social Media Dying? What Should Course Creators Do?E035: Using Joint Ventures to Catapult Your Course BusinessE040: Sneak Peek – How I’m Using Affiliate Marketing To Launch My Online Course KEY TAKEAWAYS FOR ONLINE COURSE CREATORS   What MUST you do first? You must have your own consistent email list that you email weekly - and if you need help with this, join me for What is a channel? My definition: a channel is a place to connect with your audience. My 6 Favorite Channels for Course Creators this year include:PinterestYouTubeSubstackAudio / Private PodcastsYour Own Affiliate ProgramThreadsRemember your goal is to use these channels to build your email list and nurture your connections.If you're already full with what you are currently doing, you may need to STOP something that isn't performing well for you.  COME VISIT JULIE!  Get on the email list AND get the FREE Ultimate Course Creators Planner -  https://coursecreatorshq.com/2025PlannerPodcast   Get this free course -  Is My Course Idea Any Good? here -https://www.coursecreatorshq.com/ideaGoodPods Let’s talk about this episode on GoodPods – https://CourseCreatorsHQ.com/goodpods (mobile only, download the app first) Website https://www.CourseCreatorsHQ.comYouTube  https://coursecreatorshq.com/YouTubePodcast   Facebook https://www.facebook.com/CourseCreatorsHQInstagram  https://www.instagram.com/CourseCreatorsHQTwitter https://www.Twitter.com/CourseHQThreadshttps://www.threads.net/@coursecreatorshq  Disclaimers  https://coursecreatorshq.com/disclaimers/  

Spending a few minutes answering these questions about your next course can prevent a mountain of problems on the other side of creating a course. Use them to guide your process and your marketing. Get the full links and show notes at https://CourseCreatorsHQ.com/228.    LINKS MENTIONED   Two Free Mini-Courses as Gifts for You -   Find Your Profitable Course Idea here -   https://coursecreatorshq.com/PodcastIdea   Get this free course -  Is My Course Idea Any Good? here -https://www.coursecreatorshq.com/idea RELATED EPISODES   E226: 8 Ways Course Creators Can Use AI to Build Their Online Course Businesses   E191: 6 AI Tools for Online Course Creators to Save Time   E061: Use This Tool to Find Your Perfect Students  E057: How Do Course Creators Get Students to Actually Finish?     KEY TAKEAWAYS FOR ONLINE COURSE CREATORS   6 Questions to Ask (and Answer) Before You Create Your Next Online Course   1) What is the outcome, result, transformation, consequence, effect, conclution, end product or development that a student will have at the end of your course?  2) What type of person is this perfect for and where will they be on their journey?   3) Who is already serving this audience?  4) What are the steps to achieve this outcome?   5) Where can you use AI to help inspire you or fill in the blanks?  6) What type of course delivery will best serve your student?    COME VISIT JULIE!  Get on the email list AND get the FREE Ultimate Course Creators Planner -  https://coursecreatorshq.com/2025PlannerPodcast   GoodPods Let’s talk about this episode on GoodPods – https://CourseCreatorsHQ.com/goodpods (mobile only, download the app first) Website https://www.CourseCreatorsHQ.comYouTube  https://coursecreatorshq.com/YouTubePodcast   Facebook https://www.facebook.com/CourseCreatorsHQInstagram  https://www.instagram.com/CourseCreatorsHQTwitter https://www.Twitter.com/CourseHQThreadshttps://www.threads.net/@coursecreatorshq  Disclaimers  https://coursecreatorshq.com/disclaimers/ 

Are you prepared when websites or tools (like TikTok) shut down? In this episode, host Julie Hood shares 3 key essentials every course creator should add to their business to survive and still thrive - even when a social media website shuts down. Get the full links and show notes at https://CourseCreatorsHQ.com/227.  LINKS MENTIONED   Note: Some of these are affiliate links, and I earn a small commission when you use them. Thank you!Join the free AI for Business Summit and get even more ideas -   https://coursecreatorshq.com/AIforBusiness2025   Come join us for inspiration and courses in the Launchpad coaching program!  Use coupon code SELL2024 to save $50 a month on your membership -  https://coursecreatorshq.com/launchpad      RELATED EPISODES  E218: How to Pick an Email Program – and What to Watch Out For!   E210: Website Essentials for Online Course Creators to Sell a Course   E086: Save Time with 9 Things Every Online Course Creator Should Automate    KEY TAKEAWAYS FOR ONLINE COURSE CREATORS   To help protect yourself from  social media sites shutting down, here are 3 essential steps:Build Your Own AssetsFind Multiple Sources of TrafficBackup / Backup / Backup (automatically)!  COME VISIT JULIE!  Get on the email list AND get the FREE Ultimate Course Creators Planner -  https://coursecreatorshq.com/2025PlannerPodcast   Get this free course -  Is My Course Idea Any Good? here -https://www.coursecreatorshq.com/ideaGoodPods Let’s talk about this episode on GoodPods – https://CourseCreatorsHQ.com/goodpods (mobile only, download the app first) Website https://www.CourseCreatorsHQ.comYouTube  https://coursecreatorshq.com/YouTubePodcast   Facebook https://www.facebook.com/CourseCreatorsHQInstagram  https://www.instagram.com/CourseCreatorsHQTwitter https://www.Twitter.com/CourseHQThreadshttps://www.threads.net/@coursecreatorshq  Disclaimers  https://coursecreatorshq.com/disclaimers/

The more we hear about AI, the more it's supposed to be this miracle for your business... but is it really? What are some practical ways you can use AI, specifically for courses and course marketing? Let's talk about it in this episode with these 8 ideas for you. Get the full links and show notes at https://CourseCreatorsHQ.com/226.     LINKS MENTIONED   Note: Some of these are affiliate links, and I earn a small commission when you use them. Thank you!Join the free AI for Business Summit and get even more ideas - https://coursecreatorshq.com/AIforBusiness2025   Test drive one of my favorite AI tools - https://CourseCreatorsHQ.com/Castmagic    Use the free AI tool from Kajabi (scroll down) - https://coursecreatorshq.com/KajabiAI  Use the paid AI tool with a Kajabi subscription to generate 40 pieces of marketing content from one video - https://CourseCreatorsHQ.com/KajabiCreatorStudio     RELATED EPISODES  E191: 6 AI Tools for Online Course Creators to Save Time  E149: 12 Video Secrets from Lou Bortone   E198: 16 Video Recording Tools for Online Course Creators    KEY TAKEAWAYS FOR ONLINE COURSE CREATORS   Caution – never use AI content raw (always check the sources), put in your own words and your own spin. Watch for hallucinations. Never share anything you don’t want to be given to someone else. If it makes up a testimonial, make sure you replace it with a real one. 8 Key Ways to Use AI - Subject lines for your emails – you want them to be short and snappy plus build some curiosity and intrigueHelp you write your emails – especially if you give it enough details to start withWork on your sales pages – one section at a timeName your courses and products  - AI never gets tiredName your lead magnets - pick and choose wordsMake your landing page more interesting and intriguingHelp you write your course outline – get you started, and then you definitely need to make it your ownHelp you with a course lesson – get advice on the best way to teach a lesson COME VISIT JULIE!  Get on the email list AND get the FREE Ultimate Course Creators Planner -  https://coursecreatorshq.com/2025PlannerPodcast   Get this free course -  Is My Course Idea Any Good? here -https://www.coursecreatorshq.com/ideaGoodPods Let’s talk about this episode on GoodPods – https://CourseCreatorsHQ.com/goodpods (mobile only, download the app first) Website https://www.CourseCreatorsHQ.comYouTube  https://coursecreatorshq.com/YouTubePodcast   Facebook https://www.facebook.com/CourseCreatorsHQInstagram  https://www.instagram.com/CourseCreatorsHQTwitter https://www.Twitter.com/CourseHQThreadshttps://www.threads.net/@coursecreatorshq  Disclaimers  https://coursecreatorshq.com/disclaimers/

Considering Facebook and Instagram Ads? Let's talk about what works and what doesn't as a course creator when using ads to find your perfect students. Get the full links and show notes at https://CourseCreatorsHQ.com/225.    LINKS MENTIONED   Note: Some of these are affiliate links, and I earn a small commission when you use them. Thank you!Facebook and Instagram Ads BootcampWant to get started with ads the easy way? Be sure to check out the Facebook Ads Bootcamp from Zach Spuckler. It's only $25 and gets you started the easy way - https://coursecreatorshq.com/FBadsBootcamp  Ads SummitBe sure to check out my  training on how to use a mini-course with ads to skyrocket your results - https://coursecreatorshq.com/AdsSummit2025   RELATED EPISODES  E211: Your $200 Experiment and I’ll Promote Your Case Study   E208: Mini-Course Brainstorming Ideas for YouE197: One Offer + One Lead Magnet + One List-Building Technique for Sales   E106: High Ticket vs. Low Ticket Online Courses    KEY TAKEAWAYS FOR ONLINE COURSE CREATORS   When using ads to find your perfect students, avoid these common mistakes:1) Selling directly from the ad. Get the optin instead and then sell your low ticket offer.2) Not paying enough attention to the visuals/images.3) Not testing enough variations.4) Not focusing on the right target audiences.5) Using the wrong kind of ad for your goal. 6) Wasting money on ads before you have testing your offer with a partner.  COME VISIT JULIE!  Get on the email list AND get the FREE Ultimate Course Creators Planner -  https://coursecreatorshq.com/2025PlannerPodcast   Get this free course -  Is My Course Idea Any Good? here -https://www.coursecreatorshq.com/ideaGoodPods Let’s talk about this episode on GoodPods – https://CourseCreatorsHQ.com/goodpods (mobile only, download the app first) Website https://www.CourseCreatorsHQ.comYouTube  https://coursecreatorshq.com/YouTubePodcast   Facebook https://www.facebook.com/CourseCreatorsHQInstagram  https://www.instagram.com/CourseCreatorsHQTwitter https://www.Twitter.com/CourseHQThreadshttps://www.threads.net/@coursecreatorshq  Disclaimers  https://coursecreatorshq.com/disclaimers/

Where are we headed in 2025? Let's get you off to a great start for the new year... where are online course businesses headed? Plus get a recap of host Julie Hood's past year. What can you do to improve 2025? Get the full links and show notes at https://CourseCreatorsHQ.com/224      LINKS MENTIONED   Jumbo Offer - 24 Hour Course Creator AND Course Profits Accelerator: Jumbo offer to work with you through June 30, 2025 to build your online business!  Discount pricing ends soon! https://coursecreatorshq.com/JumboOffer     RELATED EPISODES    E223: 3 Key Decisions for Online Course Creators in 2025  E036: The Secrets to Planning 90 Day Sprints That Grow Your Business   E175: 12 Questions to Build Your Online Course Business in 2024    and get all the planning episodes in this playlist:  https://coursecreatorshq.com/PlanningPodcast KEY TAKEAWAYS FOR ONLINE COURSE CREATORS   Spend some time mulling over the concepts in this episode... and thinking about where you are headed in 2025. Answer these questions: - How can I share better content?- Do you want to be "famous?"- What level of video marketing will you do? - How will you add or use AI in the new year?- Will you join Mini-Course Magic in 2025?- Are you held back by not wanting to change - especially at the subconscious level?- What's your very next step?  COME VISIT JULIE!  Get on the email list AND get the FREE Ultimate Course Creators Planner -  https://coursecreatorshq.com/2025PlannerPodcast   Get this free course -  Is My Course Idea Any Good? here -https://www.coursecreatorshq.com/ideaGoodPods Let’s talk about this episode on GoodPods – https://CourseCreatorsHQ.com/goodpods (mobile only, download the app first) Website https://www.CourseCreatorsHQ.comYouTube  https://coursecreatorshq.com/YouTubePodcast   Facebook https://www.facebook.com/CourseCreatorsHQInstagram  https://www.instagram.com/CourseCreatorsHQTwitter https://www.Twitter.com/CourseHQThreadshttps://www.threads.net/@coursecreatorshq  Disclaimers  https://coursecreatorshq.com/disclaimers/