Build With Rob
Rob Dyrdek
Build With Rob is a show about building amazing companies while building an amazing life. Whether you’re a seasoned or aspiring entrepreneur, climbing the corporate ladder, or seeking to live an optimized, balanced life, Rob Dyrdek’s advice will help propel you toward your goals.
Rob Dyrdek builds & invests in startups, takes them to multi-million dollar exits, and shares lessons along the way. His one-of-a-kind venture creation studio, Dyrdek Machine, is a company that builds companies by systematically fusing art, science and magic to manufacture amazing through a process called The Machine Method.
In each episode, Rob provides mentorship to entrepreneurs looking to grow their companies and achieve the best version of themselves. With each guest laying out their visions for life and business and following up with questions for each, Rob gives actionable advice in his two greatest areas of mastery: building businesses and deep life optimization.
On occasion, Rob sits down with his portfolio partners to discuss how the company was created, how the partnership took shape, and share valuable lessons they have learned along the way.
It’s all about being the best version of yourself, doing the things that give you energy every day, minimizing those that take energy from you, and creating harmony to live an extraordinary life. Rob is here to help you achieve that dream.
Listen to Build With Rob on Apple, Spotify, and most podcast platforms.
To be a guest on the show and talk to Rob about your life and business visions, go to dyrdekmachine.com/guest and submit a video.
Rob Dyrdek builds & invests in startups, takes them to multi-million dollar exits, and shares lessons along the way. His one-of-a-kind venture creation studio, Dyrdek Machine, is a company that builds companies by systematically fusing art, science and magic to manufacture amazing through a process called The Machine Method.
In each episode, Rob provides mentorship to entrepreneurs looking to grow their companies and achieve the best version of themselves. With each guest laying out their visions for life and business and following up with questions for each, Rob gives actionable advice in his two greatest areas of mastery: building businesses and deep life optimization.
On occasion, Rob sits down with his portfolio partners to discuss how the company was created, how the partnership took shape, and share valuable lessons they have learned along the way.
It’s all about being the best version of yourself, doing the things that give you energy every day, minimizing those that take energy from you, and creating harmony to live an extraordinary life. Rob is here to help you achieve that dream.
Listen to Build With Rob on Apple, Spotify, and most podcast platforms.
To be a guest on the show and talk to Rob about your life and business visions, go to dyrdekmachine.com/guest and submit a video.
Episodes
Mentioned books
Jun 13, 2022 • 30min
54: Simplifying your product’s value proposition
You think you know how to pitch the end user value of a product before you even create it. Then you build a company and go through rigorous testing to zero in on the right messaging to entice customers to try your product. Then you put that message out into market. That’s when the real work begins. The consumer reaction may not be exactly what you has hoped. But rather than be married to your original messaging, it’s then time to continue to evolve that value prop until it resonates with a larger audience. This goal is to continue refining until it is simple, clear and unique. Rob uses the evolution of Mindright’s value prop over the last year since launch as a prime example. To follow the Mindright story from launch day to now, go back and check out these episodes with CEO Chris “Bernie” Bernard: EPISODE 4 https://youtu.be/7HVO7UtWOaY EPISODE 13 https://youtu.be/SboaBN_VmRc Also in this episode, Rob is joined by Amanda Greenberg, CEO of Balloon. She has built a product to make meetings more effective, which Rob has partnered with prior. Rob has some insights about how she could make Balloon’s value proposition clearer and more valuable. Balloon Website: https://getballoon.com/ Amanda Greenberg IG: @amanda.k.greenberg Learn more about this episode.
Jun 6, 2022 • 24min
53: Building wealth to buy back time
In this episode, Rob shares his philosophy on generating wealth to buy back time. He believes that the key is to truly understand your time and the value of it. The second piece of that equation is, of course, generating the wealth necessary to buy your time back. And finally, it’s realizing exactly where you can spend that money in order to exchange it for time. What does this all mean? How can you actually buy time? Rob takes a solo deep dive to share with you his process for building wealth, and explains all of the ways in which he uses his earnings to buy back the most important non-renewable resource in the world. Learn more about this episode.
May 31, 2022 • 24min
52: Applying the Machine Mindset to automate every aspect of your life
Optimizing and automating the systems of your life and business can seem daunting or rigid at first glance, but the secret is remaining highly adaptive. Locking in the processes that manage your life is a crucial first step, but being conscious of the fact that life happens, chaos is unavoidable, and you must be able to be flexible within your systems in order for them to continue to function. In this episode, Rob takes a deep dive on his tried and true systems that make up the Machine Mindset. But operating with a Machine Mindset does not make you a robot. You’re constantly going to be evolving and changing, and that’s the only way your systems will continue to improve over time. So, automate, adapt, and continue to work toward a balanced, harmonious life. Learn more about this episode.
May 23, 2022 • 35min
51: A balanced mind creates a balanced life
Even if you’re doing everything right externally – waking up early, meditating, eating right, mastering your time and energy – if your mind is being pulled in a million different directions, your life will never be balanced. You ultimately need a balanced mind in order to have quality energy to pursue the things you want in life. An unbalanced mind makes you reactionary, and you lose control of your life. Balance your mind, balance your life. Our guest, Clint Norris, has been a staple of Minneapolis public television for years, and now he wants to follow in Rob’s footsteps and take his new TV show vision to the next level. Maybe even MTV. Clint shares his thoroughly detailed vision for “Drop Zone” with Rob and gets some pointers from the master. He also wants to know how Rob prepares himself for the darker times. Learn more about this episode.
May 16, 2022 • 35min
50: Gamify your discipline for optimal results
Using will power alone to achieve discipline is not sustainable. It becomes a constant battle, sucking energy from you, and is always an uphill battle. Even Rob didn’t understand the power of gamification before he started meticulously tracking his basic discipline statistics. It was only then that the data gave him energy. He could watch his progress and felt a sense of pride when he hit his goals. That reinforced his desire to win against himself, motivated him to keep going and continue to improve. Then habits were formed and what was previously a daily challenge was second nature. Only at that point could he set his sights on the next goal, and use gamification techniques to achieve it in the same way. Brent Ramos of Koa House, which he bills as a “Tropical Punk” health & wellness brand, is already on his way to optimization with his own version of Rob’s rhythm of existence. He’s also used elements of the Machine Method to build his business, but he still could use a little guidance from Rob on fundraising. They also talk about applying business philosophies to family and other aspects outside of work. IG: @koahouse Learn more about this episode.
May 9, 2022 • 24min
49: Build your business in a way that brings you JOY
Of course, there are times we all must grind, sacrifice sleep and balance to get crucial things done. But that is not the lifestyle you are trying to achieve as an entrepreneur because it is simply not sustainable. The goal of any entrepreneur should be to hire with intention and build and grow it in a way that increases output by designing, automating and optimizing systems. Ultimately, you should be doing less grinding as your business grows and matures in this way, not more. There’s a lot of noise out there that champions burning the candle at both ends and sacrificing everything to build a business. That’s working hard, but not smart. Your goal should be to grow your business into something you actually enjoy running, and that fits seamlessly into the rest of your life. Not something that consumes your life. This is the third of three episodes where Rob is rolling solo, with no guests, to dive deep on topics that are especially important to him and, he believes, are important for your success. Learn more about this episode.
May 2, 2022 • 36min
48: Harmony over Hustle
There is no substitute for hard work. It is the cornerstone of building success, and that will never change. However, by harmoniously integrating all aspects of your life and building them simultaneously toward success, you can achieve more with the effort you put in. We all have tendencies that create friction and disrupt harmony, such as pushing too hard, not eating right or not getting enough rest. By looking at your life as an integrated system that requires harmony to expand and evolve, you can ultimately do more with less and become the ideal version of yourself. Our guests are Carmen and Kara from Prosperity Market, a mobile farmer’s market on wheels and food truck that supports black owned food producers. They make it easy to support Black owned businesses, while creating food access in their communities. Based in Los Angeles, they are looking to expand across the country and move into wholesale. They are in the process of fundraising, and Rob has a special surprise for them, so stick around until the end! IG: @prosperity.market Website: https://www.prosperitymarketla.com/ Support: https://www.fundblackfounders.com/prosperitymarket/ Learn more about this episode.
Apr 25, 2022 • 27min
47: Learning, Growing, Evolving & Mastering are the Cornerstones of Success
Reflect on the impact of continuous learning and growth. Gain a new understanding of key concepts through rereading. Explore the process of shaping visionary ideas into profitable businesses. Learn about the importance of continual growth and applying knowledge.
Apr 18, 2022 • 35min
46: Building the Skill of Vision
In this podcast, the host emphasizes the importance of having a vision and discusses how anyone can develop this skill to create the life and business they desire. They also share their journey of building a business that creates businesses and the significance of having a clear vision. Additionally, they explore the process of refining ideas, conceptualizing a business, and the evolution of a vision. Lastly, they highlight the importance of developing the skill of vision to transform your life and bring your dreams to reality.
Apr 11, 2022 • 1h 4min
45: The quality of your success matters
Rob is here to tell you that financial success is a huge win, but there’s a lot you can do while building it to ensure that your success is of a high quality. If you’re only chasing the dream, you can get caught in the trap of losing your balance to achieve a goal. When working your way toward the success you ultimately want to create, take all aspects of your life into account. Your time, your energy, your health, and every other thing that gives you purpose and fulfillment. Design your work life and personal life together in an integrated way to ensure balance between them. Only then will the success you find be of the highest quality. Hiyo! We get three for one on this episode with George Youmans, Cygne Cooper and Evan Quinn from Hiyo, an adaptogenic social beverage. While non-alcoholic, the blend of ingredients in Hiyo provide a sensation the founders like to call “The Float.” They’re trying to disrupt socialization itself by introducing a healthy and relaxing alternative to booze.As an early stage startup, they have big ideas, but want advice on how to deploy their capital for maximum return. IG: @drinkhiyo Then Jose Barrera and Lorel Scott join Rob as the founders of StartupStarter, a business education studio working with global brands and individuals alike to teach entrepreneurship at scale. They’ve got momentum, but now they’re looking to leverage it in order to scale up even faster. IG: @startupstarter.co Learn more about this episode.
