

Couchonomics with Arjun
Arjun Singh
Decoding the New World Order of Finance - Unfiltered, global, weeklyAs tectonic shifts reshape the financial world, Couchonomics continues to explore the trends transforming commerce, capital, and culture. This season, we expand our lens - building on our deep focus in the MENA region while bringing in voices, stories, and innovations from around the globe.Why? Because the future of finance is no longer regional - it’s interconnected. Whether it’s AI in Asia, tokenization in Europe, or fintech policy experiments in Africa, today’s financial shifts cross borders, industries, and disciplines.Whether you’re in the industry or just fintech-curious, tune in weekly as we decode the big moves, bold ideas, and brilliant minds shaping tomorrow’s economy.Episodes drop weekly. Arabic subtitles available on YouTube: youtube.com/@couchonomicswitharjunsingh438Learn more: www.couchonomics.comSeason 4 supported by:Adyen | Mastercard | SC Ventures | Thunes | Hala | e& | Digit 9About the host: Arjun's expertise covers a broad range of areas including Fintech, Payments, Digital Assets, Embedded Finance, Application of Emerging Technologies, and the Emergence of New Business Models within the Financial Services Sector in the MEA region and globally. Arjun is deeply engaged in the Tech Start-Up ecosystem. He serves as a passive investor, advisory board member, and a notable commentator on the rapidly evolving scene.In recognition of his impactful contributions, Arjun was honored as a Top Voice of the region by LinkedIn in 2020. Learn more at www.couchonomics.com.
Episodes
Mentioned books

Jun 23, 2022 • 32min
EP13 Is Buy Now, Pay Later here to stay? | with Ibtissam Ouassif, Cashew Payments
BNPL payment industry in Africa & Middle East has seen huge growth over the last four quarters, supported by increased ecommerce penetration along with the impact of economic slowdown due to disruption caused by COVID-19 outbreak.According to the Q4 2021 BNPL Survey, the BNPL payment industry in the region is expected to grow by 99.8% on an annual basis to reach US$ 7187.8 million in 2022!To dig deeper into the BNPL market we invited Ibtissam Ouassif, Co-Founder & Chief Product Officer at Cashew Payments, to address all Arjun's questions about this segment.They also spoke about Cashew's latest partnership with Mashreqbank in which Cashew has secured up to $10 million in debt and equity financing.Join us in the conversation about the evolution of the BNPL sector and find out more about:- Ibtissam’s view on the current and future regulations of the BNPL ecosystem- The non-profit Ibtissam is running in order to help the refugees and immigrants- Why we should focus on Web3 and Metaverse Timeline:00:00 – Intro01:14 – Introducing Ibtissam Ouassif02:49 – Partnering with Mashreqbank08:05 – Shifting from BNPL to financing16:32 – Need for regulation21:16 – Helping the immigrants and refugees24:51 – Web3 & MetaverseFollow 'Couchonomics with Arjun Singh' on any app you listen to podcasts.Check out Couchonomics website for all new updates: www.couchonomics.comHOSTBased in Dubai, Arjun is actively engaged with the Fintech & Start-up ecosystem across the MENA Region and beyond - as a passive investor, an advisory board member and as a commentator on the rapidly evolving scene.FINTECH NEWSSubscribe to Arjun's LinkedIn newsletter Daily Fintech Crunch to receive daily interesting news from the world of Fintech, DeFI, Crypto and beyond: https://www.linkedin.com/newsletters/6899436665924837377/PARTNERSCouchonomics with Arjun Singh is brought to you by our partners from:Adyen, a reliable end-to-end payments solution that enables businesses to turn payments into a strategic growth driver: https://www.adyen.com/LuLu Financial Group, a global financial services provider headquartered in Abu Dhabi and operating in 11 countries: https://www.lulufin.com/M2P, Asia’s leading payment infrastructure company that enables businesses of any scale to embed financial products: https://m2pfintech.com/Connect with Couchonomics:Website https://www.couchonomics.com/TikTok https://vm.tiktok.com/ZMLQYGHoa/Instagram https://www.instagram.com/couchonomics/LinkedIn https://www.linkedin.com/in/arjunvirsingh/Our website 👉 https://bit.ly/3jk7UH0Find us on our social media platforms: Arjun's LinkedIn https://www.linkedin.com/in/arjunvirsingh/ CCN LinkedIn https://www.linkedin.com/showcase/couchonomics-with-arjun-singh/ Instagram https://www.instagram.com/couchonomics/ Twitter https://twitter.com/Arjun_Vir_Singh?s=20 TikTok https://www.tiktok.com/@couchonomics Subscribe to Arjun's LinkedIn newsletter, Couchonomics Crunch: https://bit.ly/3WI4A6E

Jun 16, 2022 • 43min
EP12 Is the “Fintech Party” over? | with Dr. Saeeda Jaffar, Visa
Visa as the world leader in digital payments has a relentless commitment to innovation. It is widely considered that Visa is actually the first fintech in the world.That is why we're so excited to have on the couch Dr. Saeeda Jaffar, Senior Vice President & Group Country Manager – GCC, Visa.Saeeda is a chemical engineer who shifted into the fintech sector couple of years ago and in this conversation she pointed out some of the key trends in the digital payments space.Tune in and listen Dr. Saeeda talk about:Her transformation from chemical engineer and a consultant to a fintech expertCurrent state of digital payments and e-commerce marketCrypto and its role in the future of financesTimeline:00:00 – Intro01:12 – Introduction02:00 – Switch from consulting to fintech08:01 – Fintech in the MENA region13:01 – The end of “Fintech Party”?17:38 – Post-pandemic trends24:35 – Cybersecurity & sustainability38:00 – B2B and VisaFollow 'Couchonomics with Arjun Singh' on any app you listen to podcasts.Check out Couchonomics website for all new updates: www.couchonomics.comHOSTBased in Dubai, Arjun is actively engaged with the Fintech & Start-up ecosystem across the MENA Region and beyond - as a passive investor, an advisory board member and as a commentator on the rapidly evolving scene.FINTECH NEWSSubscribe to Arjun's LinkedIn newsletter Daily Fintech Crunch to receive daily interesting news from the world of Fintech, DeFI, Crypto and beyond: https://www.linkedin.com/newsletters/6899436665924837377/PARTNERSCouchonomics with Arjun Singh is brought to you by our partners from:Adyen, a reliable end-to-end payments solution that enables businesses to turn payments into a strategic growth driver: https://www.adyen.com/LuLu Financial Group, a global financial services provider headquartered in Abu Dhabi and operating in 11 countries: https://www.lulufin.com/M2P, Asia’s leading payment infrastructure company that enables businesses of any scale to embed financial products: https://m2pfintech.com/Our website 👉 https://bit.ly/3jk7UH0Find us on our social media platforms: Arjun's LinkedIn https://www.linkedin.com/in/arjunvirsingh/ CCN LinkedIn https://www.linkedin.com/showcase/couchonomics-with-arjun-singh/ Instagram https://www.instagram.com/couchonomics/ Twitter https://twitter.com/Arjun_Vir_Singh?s=20 TikTok https://www.tiktok.com/@couchonomics Subscribe to Arjun's LinkedIn newsletter, Couchonomics Crunch: https://bit.ly/3WI4A6E

15 snips
Jun 10, 2022 • 37min
EP11 Don't build a bank, build a platform | with Olivier Crespin, Zand
Zand, the first digital bank to provide both retail and corporate banking is set for imminent launch in the UAE, subject to final regulatory approvals. Is Zand the way of future banking? Can traditional banks transform and catch up with fintech digital platforms that are emerging?Those are just some of the questions we got to ask Olivier Crespin, Co-Founder and CEO of Zand, and General Partner at True Global Ventures.Olivier explained the role of digital platforms like Zand in the future finance ecosystem and pointed out the challenges that the traditional banking sector is facing with the shift of the market towards digital natives.Listen to Olivier talk about:- Why Zand is not a bank but a digital platform with a banking license- The areas on which the Zand is focusing- What type of “banks” will survive the “Big Shift”Register your interest to be one of the first to experience Zand and get all the latest updates: https://www.zand.ae/enFollow 'Couchonomics with Arjun Singh' on any app where you listen to podcasts.Check out Couchonomics website for all new updates: www.couchonomics.comHOSTBased in Dubai, Arjun is actively engaged with the Fintech & Start-up ecosystem across the MENA Region and beyond - as a passive investor, an advisory board member and as a commentator on the rapidly evolving scene.FINTECH NEWSSubscribe to Arjun's LinkedIn newsletter Daily Fintech Crunch to receive daily interesting news from the world of Fintech, DeFI, Crypto and beyond: https://www.linkedin.com/newsletters/6899436665924837377/ PARTNERSCouchonomics with Arjun Singh is brought to you by our partners from:Adyen, a reliable end-to-end payments solution that enables businesses to turn payments into a strategic growth driver: https://www.adyen.com/ LuLu Financial Group, a global financial services provider headquartered in Abu Dhabi and operating in 11 countries: https://www.lulufin.com/ M2P, Asia’s leading payment infrastructure company that enables businesses of any scale to embed financial products: https://m2pfintech.com/Our website 👉 https://bit.ly/3jk7UH0Find us on our social media platforms: Arjun's LinkedIn https://www.linkedin.com/in/arjunvirsingh/ CCN LinkedIn https://www.linkedin.com/showcase/couchonomics-with-arjun-singh/ Instagram https://www.instagram.com/couchonomics/ Twitter https://twitter.com/Arjun_Vir_Singh?s=20 TikTok https://www.tiktok.com/@couchonomics Subscribe to Arjun's LinkedIn newsletter, Couchonomics Crunch: https://bit.ly/3WI4A6E

Jun 7, 2022 • 36min
EP10 Driving the Economy Forward with Alternative Payments Solutions | with Nandan Mer, Network International
Over the past 25 years, Network International has built a business based on long-standing and trusted relationships with many of the leading merchants, financial institutions and payment networks operating in the Middle East and Africa.In this episode of Couchonomics with Arjun we are discussing the mission of the Network International, an overview of the MENA’s current state when it comes to the payment solutions and the vision of the future with Nandan Mer, Group Chief Executive Officer for Network International.Nandan kindly shared his assessment of the market shift towards alternative payments and different strategies fintech players can and should adopt when entering this region.Listen to Nandan speaking about:- How will the big competition help the whole industry thrive?- Critical differences in the African market- Planned expansion of Network International into Saudi ArabiaTimeline:00:00 – Intro01:13 – Introduction to Nandan Mer03:04 – State of the e-commerce in the UAE07:54 – Strategy behind the cooperation13:26 – The future of alternative payments in the UAE20:58 – Expansion to Africa27:20 – Entering the Saudi market31:17 – One last question & outroFollow 'Couchonomics with Arjun Singh' on any app where you listen to podcasts.Check out Couchonomics website for all new updates: www.couchonomics.comHOSTBased in Dubai, Arjun is actively engaged with the Fintech & Start-up ecosystem across the MENA Region and beyond - as a passive investor, an advisory board member and as a commentator on the rapidly evolving scene.FINTECH NEWSSubscribe to Arjun's LinkedIn newsletter Daily Fintech Crunch to receive daily interesting news from the world of Fintech, DeFI, Crypto and beyond: https://www.linkedin.com/newsletters/6899436665924837377/ PARTNERSCouchonomics with Arjun Singh is brought to you by our partners from:Adyen, a reliable end-to-end payments solution that enables businesses to turn payments into a strategic growth driver: https://www.adyen.com/ LuLu Financial Group, a global financial services provider headquartered in Abu Dhabi and operating in 11 countries: https://www.lulufin.com/ M2P, Asia’s leading payment infrastructure company that enables businesses of any scale to embed financial products: https://m2pfintech.com/Our website 👉 https://bit.ly/3jk7UH0Find us on our social media platforms: Arjun's LinkedIn https://www.linkedin.com/in/arjunvirsingh/ CCN LinkedIn https://www.linkedin.com/showcase/couchonomics-with-arjun-singh/ Instagram https://www.instagram.com/couchonomics/ Twitter https://twitter.com/Arjun_Vir_Singh?s=20 TikTok https://www.tiktok.com/@couchonomics Subscribe to Arjun's LinkedIn newsletter, Couchonomics Crunch: https://bit.ly/3WI4A6E

12 snips
Jun 2, 2022 • 29min
EP09 The Future of Banking and Financial Services | with Philippe De Backer, Arthur D. Little
How to navigate and seize the opportunities in disruption that is happening in the banking industry and financial services?To uncover what the future holds for different players that are offering financial services, in this episode of Couchonomics with Arjun we have Philippe De Backer, Managing Partner and Leader of Global Financial Services Practice at Arthur D. Little.Together with Ignacio Garcia Alves and Juan Gonzalez, Philippe just published his fifth book: “Disruption: The future of banking and financial services – how to navigate and seize the opportunities”, in which they are analysing the current state of the financial sector and deciphering the future of banking.Listen to Philippe speaking about:- Fintech companies that are going to survive this disruption- The future of legacy banks and government initiatives- Different approaches to marketing in the digitally transformed worldCheck out Philippe's fifth book: https://www.amazon.com/Disruption-financial-services-navigate-opportunities/dp/1911671480Follow 'Couchonomics with Arjun Singh' on any app where you listen to podcasts.Check out Couchonomics website for all new updates: www.couchonomics.comHOSTBased in Dubai, Arjun is actively engaged with the Fintech & Start-up ecosystem across the MENA Region and beyond - as a passive investor, an advisory board member and as a commentator on the rapidly evolving scene.FINTECH NEWSSubscribe to Arjun's LinkedIn newsletter Daily Fintech Crunch to receive daily interesting news from the world of Fintech, DeFI, Crypto and beyond: https://www.linkedin.com/newsletters/6899436665924837377/ PARTNERSCouchonomics with Arjun Singh is brought to you by our partners from:Adyen, a reliable end-to-end payments solution that enables businesses to turn payments into a strategic growth driver: https://www.adyen.com/ LuLu Financial Group, a global financial services provider headquartered in Abu Dhabi and operating in 11 countries: https://www.lulufin.com/ M2P, Asia’s leading payment infrastructure company that enables businesses of any scale to embed financial products: https://m2pfintech.com/Our website 👉 https://bit.ly/3jk7UH0Find us on our social media platforms: Arjun's LinkedIn https://www.linkedin.com/in/arjunvirsingh/ CCN LinkedIn https://www.linkedin.com/showcase/couchonomics-with-arjun-singh/ Instagram https://www.instagram.com/couchonomics/ Twitter https://twitter.com/Arjun_Vir_Singh?s=20 TikTok https://www.tiktok.com/@couchonomics Subscribe to Arjun's LinkedIn newsletter, Couchonomics Crunch: https://bit.ly/3WI4A6E

May 26, 2022 • 49min
EP08 Crypto markets in free fall: What is happening? | with Anas Bhurtun & Danosch Zahedi, Arts DAO
Crypto markets are in free fall this month. To understand better what is behind recent events in the Crypto world we invited Anas Bhurtun & Danosch Zahedi, hosts of Crypto Sheikhs podcast, a fantastic show that is tracking and explaining what is going on with cryptocurrencies.For the first time we had two guests on the couch at the same time, which resulted in a super-insightful chat about the tremendous change that is happening right now in the world of finance, and the role of the blockchain in this new redistribution of wealth.Listen to Anas & Danosch speak about:- Why are Fiat currencies becoming obsolete?- Deep connection between art and NFTs- Arts DAO, a community of artists and NFT collectors based out of DubaiCheck out Arts DAO: https://artsdao.io/Follow 'Couchonomics with Arjun Singh' on any app you listen to podcasts.Check out Couchonomics website for all new updates: www.couchonomics.comHOSTBased in Dubai, Arjun is actively engaged with the Fintech & Start-up ecosystem across the MENA Region and beyond - as a passive investor, an advisory board member and as a commentator on the rapidly evolving scene.FINTECH NEWSSubscribe to Arjun's LinkedIn newsletter Daily Fintech Crunch to receive daily interesting news from the world of Fintech, DeFI, Crypto and beyond: https://www.linkedin.com/newsletters/6899436665924837377/PARTNERSCouchonomics with Arjun Singh is brought to you by our partners from:Adyen, a reliable end-to-end payments solution that enables businesses to turn payments into a strategic growth driver: https://www.adyen.com/ LuLu Financial Group, a global financial services provider headquartered in Abu Dhabi and operating in 11 countries: https://www.lulufin.com/ M2P, Asia’s leading payment infrastructure company that enables businesses of any scale to embed financial products: https://m2pfintech.com/ Connect with Couchonomics:Website https://www.couchonomics.com/ TikTok https://vm.tiktok.com/ZMLQYGHoa/ Instagram https://www.instagram.com/couchonomics/ LinkedIn https://www.linkedin.com/in/arjunvirsingh/Our website 👉 https://bit.ly/3jk7UH0Find us on our social media platforms: Arjun's LinkedIn https://www.linkedin.com/in/arjunvirsingh/ CCN LinkedIn https://www.linkedin.com/showcase/couchonomics-with-arjun-singh/ Instagram https://www.instagram.com/couchonomics/ Twitter https://twitter.com/Arjun_Vir_Singh?s=20 TikTok https://www.tiktok.com/@couchonomics Subscribe to Arjun's LinkedIn newsletter, Couchonomics Crunch: https://bit.ly/3WI4A6E

May 19, 2022 • 24min
EP07 Streaming Platforms: The Battle of Content | with Maaz Sheikh, Starz Play
The OTT (over-the-top) streaming market in the MENA region has been rapidly increasing in the last couple of years, gaining more than 30% between 2020 and 2021 and reaching over 10 million subscribers in the 18 countries of the Arab MENA region. The trend should sharpen in the next five years, as the subscriber figure is expected to triple by 2026 and reach close to 30 million.In this episode of Couchonomics, the seat on the couch will occupy Maaz Sheikh, CEO of Starz Play, the no. 1 streaming platform in the MENA region.He’ll talk us through the ongoing rapid evolution of streaming platforms across the world. We'll also hear about the plans of Starz Play to stay on the top with big global players stomping the market.Find out more about:- Why offering different payment solutions is crucial?- How does co-operation with Telecom companies increase your visibility?- What type of content is wanted by subscribers?- Is hyper-localization key for local streaming services?Check out STARZPLAY: https://starzplay.com/Follow 'Couchonomics with Arjun Singh' on any app you listen to podcasts.Check out Couchonomics website for all new updates: www.couchonomics.comHOSTBased in Dubai, Arjun is actively engaged with the Fintech & Start-up ecosystem across the MENA Region and beyond - as a passive investor, an advisory board member and as a commentator on the rapidly evolving scene.FINTECH NEWSSubscribe to Arjun's LinkedIn newsletter Daily Fintech Crunch to receive daily interesting news from the world of Fintech, DeFI, Crypto and beyond: https://www.linkedin.com/newsletters/6899436665924837377/PARTNERSCouchonomics with Arjun Singh is brought to you by our partners from:Adyen, a reliable end-to-end payments solution that enables businesses to turn payments into a strategic growth driver: https://www.adyen.com/ LuLu Financial Group, a global financial services provider headquartered in Abu Dhabi and operating in 11 countries: https://www.lulufin.com/ M2P, Asia’s leading payment infrastructure company that enables businesses of any scale to embed financial products: https://m2pfintech.com/ Connect with Couchonomics:Website https://www.couchonomics.com/ TikTok https://vm.tiktok.com/ZMLQYGHoa/ Instagram https://www.instagram.com/couchonomics/ LinkedIn https://www.linkedin.com/in/arjunvirsingh/ Our website 👉 https://bit.ly/3jk7UH0Find us on our social media platforms: Arjun's LinkedIn https://www.linkedin.com/in/arjunvirsingh/ CCN LinkedIn https://www.linkedin.com/showcase/couchonomics-with-arjun-singh/ Instagram https://www.instagram.com/couchonomics/ Twitter https://twitter.com/Arjun_Vir_Singh?s=20 TikTok https://www.tiktok.com/@couchonomics Subscribe to Arjun's LinkedIn newsletter, Couchonomics Crunch: https://bit.ly/3WI4A6E

May 12, 2022 • 34min
EP06 Neobanks and the Future of Digital Banking | with Amir Nooriala, Callsign
Neobanks are emerging rapidly across the world, all of them trying to solve many challenges that are preventing a seamless and safe digital banking experience. From government regulation to data confidentiality, multiple issues need to be solved so we can enter a new era of fully digital banking.That is why we invited Amir Nooriala on the couch - Chief Commercial Officer at Callsign, the global leading artificial intelligence-based authentication platform for enterprises, financial institutions and consumer-facing digital services.Our host Arjun Singh asked him about his previous experience as CSO at OakNorth and the unique authentication system that he is implementing into the digital banking sector with Callsign.In this great conversation with Amir find out more about:-Callsign’s mission and vision between UX, fraud prevention and compliance-The new era of authentication-Government’s regulations of digital banking.Check out Callsign: https://www.callsign.com/Follow 'Couchonomics with Arjun Singh' on any app you listen to podcasts.Check out Couchonomics website for all new updates: www.couchonomics.comHOSTBased in Dubai, Arjun is actively engaged with the Fintech & Start-up ecosystem across the MENA Region and beyond - as a passive investor, an advisory board member and as a commentator on the rapidly evolving scene.FINTECH NEWSSubscribe to Arjun's LinkedIn newsletter Daily Fintech Crunch to receive daily interesting news from the world of Fintech, DeFI, Crypto and beyond: https://www.linkedin.com/newsletters/6899436665924837377/PARTNERSCouchonomics with Arjun Singh is brought to you by our partners from:Adyen, a reliable end-to-end payments solution that enables businesses to turn payments into a strategic growth driver: https://www.adyen.com/ LuLu Financial Group, a global financial services provider headquartered in Abu Dhabi and operating in 11 countries: https://www.lulufin.com/ M2P, Asia’s leading payment infrastructure company that enables businesses of any scale to embed financial products: https://m2pfintech.com/ Connect with Couchonomics:Website https://www.couchonomics.com/ TikTok https://vm.tiktok.com/ZMLQYGHoa/ Instagram https://www.instagram.com/couchonomics/ LinkedIn https://www.linkedin.com/in/arjunvirsingh/ Our website 👉 https://bit.ly/3jk7UH0Find us on our social media platforms: Arjun's LinkedIn https://www.linkedin.com/in/arjunvirsingh/ CCN LinkedIn https://www.linkedin.com/showcase/couchonomics-with-arjun-singh/ Instagram https://www.instagram.com/couchonomics/ Twitter https://twitter.com/Arjun_Vir_Singh?s=20 TikTok https://www.tiktok.com/@couchonomics Subscribe to Arjun's LinkedIn newsletter, Couchonomics Crunch: https://bit.ly/3WI4A6E

May 5, 2022 • 41min
EP05 How to Equip Youth with Smart Money Skills | with Co-Founders of Verity
Welcome to a very special edition of Couchonomics podcast! This episode features not one, not two, but 3 guests + a surprise guest appearance from someone very special (who actually asked the most relevant question of the show). We had Verity's 3 founders - Dina, Kamal and Omar on the couch for the episode. Verity is a Middle East’s family banking app for kids and teens that is soon launching in the region. One by one, 3 co-founders of Verity are going to sit on our famous couch and chat about their new business venture. We're addressing the topic of financial literacy in teenagers and children and their wish to disrupt this space with their brilliant new app.First you'll hear from Kamal Al-Samarrai, a serial entrepreneur with over 20 years of experience in banking and recruitment in the UK and UAE. He’ll tell us all about the initial idea behind Verity and his urge to do something that would be beneficial for his own family.An international banking veteran and serial financial literacy entrepreneur, Dina Shoman, spoke about her experience in New York with a similar venture and her passion for teaching kids about the value in money.For the great finale, Omar Al-Sharif, a startup maestro with a penchant for digital transformation, product development, and brand marketing, will explain the plans for the launch and the future of Verity.Follow 'Couchonomics with Arjun Singh' on any app you listen to podcasts.Check out Couchonomics website for all new updates: www.couchonomics.comHOSTBased in Dubai, Arjun is actively engaged with the Fintech & Start-up ecosystem across the MENA Region and beyond - as a passive investor, an advisory board member and as a commentator on the rapidly evolving scene.FINTECH NEWSSubscribe to Arjun's LinkedIn newsletter Daily Fintech Crunch to receive daily interesting news from the world of Fintech, DeFI, Crypto and beyond: https://www.linkedin.com/newsletters/6899436665924837377/PARTNERSCouchonomics with Arjun Singh is brought to you by our partners from:Adyen, a reliable end-to-end payments solution that enables businesses to turn payments into a strategic growth driver: https://www.adyen.com/ LuLu Financial Group, a global financial services provider headquartered in Abu Dhabi and operating in 11 countries: https://www.lulufin.com/ M2P, Asia’s leading payment infrastructure company that enables businesses of any scale to embed financial products: https://m2pfintech.com/ Connect with Couchonomics:Website https://www.couchonomics.com/ TikTok https://vm.tiktok.com/ZMLQYGHoa/ Instagram https://www.instagram.com/couchonomics/ LinkedIn https://www.lOur website 👉 https://bit.ly/3jk7UH0Find us on our social media platforms: Arjun's LinkedIn https://www.linkedin.com/in/arjunvirsingh/ CCN LinkedIn https://www.linkedin.com/showcase/couchonomics-with-arjun-singh/ Instagram https://www.instagram.com/couchonomics/ Twitter https://twitter.com/Arjun_Vir_Singh?s=20 TikTok https://www.tiktok.com/@couchonomics Subscribe to Arjun's LinkedIn newsletter, Couchonomics Crunch: https://bit.ly/3WI4A6E

Apr 28, 2022 • 26min
EP04 The Future Of BNPL In The MENA Region | with Abdulmajeed Alsukhan, Tamara
The "By Now, Pay Later" model has been around for 200 years. After being repackaged and rebranded countless times, it is currently one of the hottest spaces in FinTech, with BNPL accounting for 20% of e-commerce in countries such as Australia.In this episode of Couchonomics, we are joined on the couch by a BNPL industry insider to get an informed perspective on this increasingly polarising topic. Abdulmajeed Alsukhan is the CEO and co-founder of Tamara, the leading Buy Now Pay Later provider in the MENA region.Abdulmajeed and Arjun delved into the BNPL conversation, tackling questions around the risks customers face and how BNPLs are likely to grow and evolve in the MENA region in the coming years.Get the answers to the burning questions:- What is the likelihood of BNPL expanding into other categories and appealing to broader age groups?- What measures is Tamara taking to minimise their customers' risks?- Whether the current business model of BNPL is sustainable, or if it will evolve in the future?Follow 'Couchonomics with Arjun Singh' on any app where you listen to podcasts.Check out Couchonomics website for all new updates: www.couchonomics.comHOSTBased in Dubai, Arjun is actively engaged with the Fintech & Start-up ecosystem across the MENA Region and beyond - as a passive investor, an advisory board member and as a commentator on the rapidly evolving scene.FINTECH NEWSSubscribe to Arjun's LinkedIn newsletter Daily Fintech Crunch to receive daily interesting news from the world of Fintech, DeFI, Crypto and beyond: https://www.linkedin.com/newsletters/6899436665924837377/ PARTNERSCouchonomics with Arjun Singh is brought to you by our partners from:Adyen, a reliable end-to-end payments solution that enables businesses to turn payments into a strategic growth driver: https://www.adyen.com/ LuLu Financial Group, a global financial services provider headquartered in Abu Dhabi and operating in 11 countries: https://www.lulufin.com/ M2P, Asia’s leading payment infrastructure company that enables businesses of any scale to embed financial products: https://m2pfintech.com/ Our website 👉 https://bit.ly/3jk7UH0Find us on our social media platforms: Arjun's LinkedIn https://www.linkedin.com/in/arjunvirsingh/ CCN LinkedIn https://www.linkedin.com/showcase/couchonomics-with-arjun-singh/ Instagram https://www.instagram.com/couchonomics/ Twitter https://twitter.com/Arjun_Vir_Singh?s=20 TikTok https://www.tiktok.com/@couchonomics Subscribe to Arjun's LinkedIn newsletter, Couchonomics Crunch: https://bit.ly/3WI4A6E