Public Relations Review Podcast

I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you!Ever wonder how public relations works in smaller cities? Jona Ohm, APR, Principal of Middle America Communication Solutions, Join host Peter Woolfolk as his guest bring clarity to the matter. From her early days as a reporter to running her own PR firm, Jona's journey has been full of diverse experiences and learning opportunities. She reminisces about her 15-year tenure at St Joseph's Indian School, where she sharpened her skills in key messaging and engagement strategies.Transitioning into the world of independent public relations, Jona shares her unique encounters with clients from the heart of her local community - be it financial advisors, South Dakota Game, Fish, and Parks, or authors sharing their personal narratives. Navigating the challenges of securing media coverage in smaller cities, Jona puts forward her smart strategy of teaming up with larger organizations to magnify her clients' stories. Bringing the conversation towards the lessons she's amassed in her PR journey, Jona talks about the importance of understanding client needs for a successful project and discusses the hurdles of being a PR professional. With a passion for helping authors realize their dream of having their work in print, and a deep appreciation for being open to possibilities, Jonah's insights resonate with PR professionals and enthusiasts alike. Join us for a conversation that's as enlightening as it is engaging. Let's redefine public relations, together, with Jona Ohm. Information on NEW podcast website.Support the showNewsletter link: https://www.publicrelationsreviewpodcast.com

I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you!Did you ever wonder what it takes to become a thought leader in your field?  Host Peter Woolfolk interviews his guest for today's episode, Don Bates, APR and Fellow APR. Don shares his insights and unravels the complex process of becoming a thought leader. Bates highlights the importance of constantly keeping up with industry trends, being a lifelong learner, and the power of effective communication in inspiring others. From his journey, he brings light to the significance of mentorship in establishing credibility and respect, and shares how writing articles, blogging, and speaking engagements have been instrumental in his growth as a thought leader.In the realm of leadership, personal connections are often overlooked. But not in today's chat with Don. He shares powerful anecdotes, like the one about a bartender who lost his job due to a lack of respect and knowledge about his coworkers, emphasizing the importance of recognizing each individual within an organization. Bates wows us with his unique perspective on the necessity of "drilling" - the process of leaving no surprises for top management - and highlights the art of genuine conversation. Wrapping up the discussion, Don imparts his wisdom on how to thrive as a successful and strategic professional. His advice on navigating office politics and understanding the company’s goals is a game changer. Don's revelation on using thought leadership as a tool to benefit the organization is truly groundbreaking. If you are looking for a recipe for success through humble leadership, the power of recognition, and the importance of relationship-building in the workplace, look no further. This episode is a must-listen for those aiming to rise above the ordinary and make an impact in their professional lives.Please let me know what you think of this episode.  Thank you!! Information on NEW podcast website.Support the showNewsletter link: https://www.publicrelationsreviewpodcast.com

I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you!Are you ready to navigate the brave new world of AI in content marketing? Buckle up as we uncover the latest insights and trends that are reshaping our industry. In this episode, host Peter Woolfolk presents two insightful text-to-speech articles that highlight how AI enhances customer interactions, predicts future patterns, and enables the formulation of more personalized and effective campaigns. From tracking engaging topics to making sense of real-time customer behavior, AI is transforming the way we strategize, create, and distribute content.We're not stopping at just understanding AI's impact; we're also preparing you to ride the wave. This episode dives into the essential AI skills content marketers should master to stay ahead of the curve. We're going to examine a range of AI-powered tools and their role in content production and intelligence. We'll address how AI can take your content to the next level, providing personalized recommendations to buyers, thus helping you gain a competitive edge. Don't miss out on this episode as it's brimming with insights to help you leverage AI for growth in content marketing. Information on NEW podcast website.Support the showNewsletter link: https://www.publicrelationsreviewpodcast.com

I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you!Eager to extract the very best from your PR team? Discover the secret sauce of exceptional public relations work. Host Peter Woolfolk chats with a seasoned expert, Barbara Nonas. As a Strategic Communications and Public Relations Consultant, Barbara spills the beans on the nitty-gritty of building trust and transparency with clients, setting clear expectations, and the art of providing reporters an insightful preview of campaigns and stories.Barbara then takes us on a fascinating journey through the unique landscape of a seasoned public relations industry. Learn how it differs from the rest of the world, and how to leverage these insights for your organization's growth. She also sheds light on the crucial role of regular communication with key leaders and how to provide reporters with substantial evidence, such as images, statistics, and facts that tell a compelling story. So, buckle up for an enlightening chat that will help rev up your PR team's performance! Information on NEW podcast website.Support the showNewsletter link: https://www.publicrelationsreviewpodcast.com

I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you!What happens when host Peter Woolfolk combines a renowned expert in community benefits agreements (CBAs), real-world examples of successful CBAs, and discussions on diversity, equity, and inclusion? You get a riveting and insightful conversation with Sam Waltz, APR, Fellow APR. Sam brings in his wealth of knowledge and experience to enlighten us on the power of CBAs in creating win-win scenarios for organizations and communities. His work on the project to bring solar panel manufacturing back to the U.S is a prime example of the potential of such agreements.As we navigate through the evolving job market, we discuss the trend of shifting importance from a four-year college degree to skill-based employment. Sam shares his perspectives on how workforce development and apprenticeship programs can bridge this gap and help disadvantaged populations thrive in a high-tech job market. We can't ignore the role of diversity, equity, and inclusion (DEI) programs in ensuring fairness and creating equitable workplaces. Sam's insights on these issues provide a fresh perspective on the direction we should be taking.The conversation takes a personal turn as we discuss Sam's upbringing, his personal journey, and his views on diversity. His childhood experiences in a rural community form the basis of his commitment to love, respect, and equity. We discuss the latest Supreme Court ruling and its potential implications on racial equity. Sam's reflections on his mentorship experiences and the legacy of Dr. Martin Luther King Jr. are thought-provoking and inspire us to become healing agents in life. The episode concludes on a powerful note, with a call to listeners to reach out to Sam if they need help navigating their unique struggles. It's not just an episode, it's an enriching journey with Sam Waltz. Listen in! Share with friends! Information on NEW podcast website.Support the showNewsletter link: https://www.publicrelationsreviewpodcast.com

I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you!Discover the power of word-of-mouth marketing and public relations as host Peter Woolfolk has a captivating conversation with Ryan Hanser, President of Hansen & Associates. Learn how to surprise and delight your customers, creating meaningful conversations and fostering a network effect that drives success in today's competitive marketplace.We dive into the importance of listening to customer feedback and measuring the effectiveness of your "Word-of-Mouth" campaigns. Ryan shares his insights on the role of PR in driving conversations and how organizations can embrace stakeholder feelings to create remarkable customer experiences. Plus, find out how influencers and ambassadors can affect your word of mouth strategies, and why trust is often built by the people on the front lines of your business. Don't miss this enlightening discussion on the power of word of mouth in marketing and public relations! Information on NEW podcast website.Support the showNewsletter link: https://www.publicrelationsreviewpodcast.com

I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you!Host Peter Woolfolk talks with guest Steve Marcinuk, Managing Partner of Intelligent Relations Public Relations to discuss "Preston" a new innovative, public relations AI platform, offering affordable media coverage to growing companies.  "Preston" learns about your organization, connects you with relevant journalists, and saves costs while providing expert guidance. The platform is designed for small businesses, not just PR pros, to help build journalist relationships and offer tailored support.  Among the many platform features are:Intelligent AI Media Monitoring Powered AI-Assisted Pitch WritingCampaign AnalysisAutomated Pitch Writing and moreThis informative discussion about "Preston" will have you moving fast to take advantage of this fantastic new platform and lift your practice to a new level.Share this with your colleagues.  Please give us a review.A Special Offer is included at the end of the episode!! Information on NEW podcast website.Support the showNewsletter link: https://www.publicrelationsreviewpodcast.com

I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you!Ready to revolutionize your PR game? Join us as host Peter Woolfolk chats with Steve Marsenuk, Managing Director of Intelligent Relations Public Relations, about their groundbreaking platform, Preston. You'll be amazed at how this AI-powered tool empowers small PR teams to secure media coverage and amplify their brands like never before.We dive deep into the world of AI with Steve, exploring how Preston's automated pitch-writing capabilities and real-time analytics are transforming the PR industry. Learn how this innovative platform creates a multi-dimensional perspective of content creators and uses vectorization to match client pitches with the journalists most likely to cover them. Say goodbye to generic pitches and hello to a tailored approach that not only increases your success but enhances the overall experience for journalists. Don't miss this opportunity to gain a 360-degree understanding of content, elevate your PR efforts, and to benefit from a Special Offer to try "Preston" at the end of the episode. Information on NEW podcast website.Support the showNewsletter link: https://www.publicrelationsreviewpodcast.com

I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you!ESG (Environmental, Social, and Governance)! Why is this so important to the public relations community?  Listen to these accomplished experts articulate why ESG information is so important and the consequences of having no plan.As momentum continues to build in the health and science industry on ESG investing, public relations professionals must consider ESG as they build their strategic communications plans. Developing a strategy around ESG includes strong environmental initiatives as well as C-suite executives who are committed to building diversity and inclusion as part of their corporate culture. As communicators, it is up to us to roll out ESG-friendly initiatives that go beyond philanthropy and tell sustainable stories to those who matter most: the varied audiences.Joining host Peter Woolfolk are: Josh Jacobs, CEO and Janet Ervin Chief Marketing Officer, both with Next Stage Consulting. They develop strategies and implementations for social impact.  And joining us from  Hartford, CT is Andrew Blum of AJB Communications who has extensive experience in PR launches for climate change practice, renewable energy, public relations for wind and solar, and much more including many published news articles.  This information delivers solid guidance as to why your organization must have an ESG plan in place!!! Information on NEW podcast website.Support the showNewsletter link: https://www.publicrelationsreviewpodcast.com

I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you!Host Peter Woolfolk Introduces PR pro  Adam Brett, Senior Account Executive, who outlined multiple, and very useful ways to engage ChatGPT in your multiple work projects.For example fresh pitching ideas. ChatGPT can produce a list of angles that may work for you and expand your thinking.  How about using the text from your ChatGPT output and inserting it into a text-to-video platform that creates video from written or typed text?  Wait!!  There's more.ChatGPT can work as a tool for ideas and slogans to spark fresh thinking that generates new story ideas, byline topics, and program content.  This is the episode that can add much more usefulness to ChatGPT in your daily projects.  Listen and share with your colleagues the list of all the ideas mentioned in this podcast. Information on NEW podcast website.Support the showNewsletter link: https://www.publicrelationsreviewpodcast.com