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Experience Designed

Latest episodes

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May 7, 2025 • 1h 11min

Ep28. Atomic Design, Tokens, AI and the Future of Design Systems with Brad Frost

In this engaging discussion, Brad Frost, a leading design systems expert known for Atomic Design, shares his journey from music to web design. He emphasizes the importance of design tokens and offers strategies for overcoming common implementation challenges. Brad reflects on the evolution of design principles and the role of AI in the creative process, advocating for human-centered approaches in an automated world. This conversation is packed with practical advice for both seasoned professionals and those new to the field.
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Apr 1, 2025 • 1h 19min

Ep27. Irreplaceable: Overcoming Ageism and Future-Proofing Your Career in UX with Dr. Nick Fine and Thomas Wilson

Join UX leaders Dr. Nick Fine and Thomas Wilson as they tackle the pervasive issue of ageism in tech. Fine, a champion of neurodiversity in research, and Wilson, a storyteller with a psychology background, share personal experiences about feeling undervalued in a youth-first market. They emphasize vital strategies for mid-career professionals to remain relevant, including diversifying skills and shifting focus from high-profile brands to genuine expertise. Their candid insights on bridging generational divides and evolving UX roles in the age of AI are both inspiring and essential.
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Mar 11, 2025 • 1h 16min

Ep26. Design That Counts: Lessons on UX Influence and Impact with Pavel Samsonov

Join us for an insightful discussion with Pavel Samsonov, a seasoned UX leader whose journey through product management at industry giants like Amazon and Bloomberg has shaped his unique perspective on measurable design impact. Pavel breaks down why establishing a clear North Star is critical to UX success and how designers can create attributable work that gets recognized.In this actionable conversation, we explore the art of failing safely as an essential component of effective UX practice. Pavel shares invaluable insights on navigating systemic challenges, implementing meaningful design metrics, and applying key principles from his time at Amazon that can transform how teams approach user experience. Whether you're looking to demonstrate your design's business impact or seeking to align your UX process with organizational goals, this episode offers practical wisdom for creating work that truly counts.If you've enjoyed this conversation, don't forget to share this episode with your friends and colleagues—it's a conversation worth spreading!
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Dec 3, 2024 • 1h 12min

Ep25. Life After Tech: From Tech Uncertainty to Career Clarity with Debbie Levitt

Join us for an eye-opening discussion with Debbie Levitt, a UX research leader, accomplished author, and career coach who's tackling the tech industry's most critical challenges head-on. Drawing from her latest book, Debbie explores how professionals can navigate the seismic shifts happening in tech – from widespread layoffs to AI's growing influence on the workforce.In this timely conversation, we explore practical strategies for future-proofing your career. Debbie shares invaluable insights on developing your "Plan B," helping you assess your transferable skills, uncover hidden opportunities, and chart a course toward career resilience. Whether you're concerned about job security or simply wanting to expand your professional horizons, this episode offers concrete steps to transform uncertainty into opportunity.If you’ve enjoyed this conversation, don't forget to share this episode with your friends and colleagues—it's a conversation worth spreading!
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Nov 12, 2024 • 1h 4min

Ep24. The New Designer: Rejecting Myths & Embracing Change with Manuel Lima

Today, I’m chatting with ⁠Manuel Lima⁠, a UX design thought leader, author, and leading figure in visual culture development, the intersection between art and technology, and data visualisation. Manuel Lima's latest book, The New Designer: Rejecting Myths, Embracing Change, challenges traditional notions of design by emphasizing designers' ethical responsibilities in today's society.  In this thought-provoking conversation, we explore how design shapes not just what we see but also how we live, think, and interact with the world around us. Manuel dismantles traditional design paradigms and presents a compelling case for designers to embrace their role as architects of change, addressing crucial challenges at personal, societal, cultural, and environmental levels.
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Oct 22, 2024 • 1h 4min

Ep23. The Future of UX Research: AI, Advanced Methods & Jobs with Lawton Pybus and Thomas Stokes

Today, I’m chatting with Lawton Pybus and Thomas Stokes, UX Research veterans and founders of Drill Bit Labs, a research strategy consultancy. They have also researched and authored several UX industry meta-reports and educational articles that can help UX researchers, designers, and UCD leaders stand out from the crowd. In this riveting episode, we explore: 💼 The evolving UX industry job market: insights into the skills, roles, and opportunities defining the next generation of UX researchers. 🤖 AI's growing role in UX Research: how artificial intelligence is reshaping our methodologies and deliverables. 🔬 Essential and more advanced research methods: tried and tested, and innovative techniques that are pushing the boundaries of marrying user needs with tech advancements. And much more. If you’ve enjoyed this conversation, please remember to share this episode with your friends and colleagues—it's a conversation worth spreading!
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Oct 1, 2024 • 1h 12min

Ep22. Leading and Managing Design at Scale with Wolfgang Bremer

My guest today, Wolfgang Bremer, is an award-winning UX leader and design executive who has worked in multiple Fortune 500 companies. In his career to date, he has managed several highly performing global design orgs and teams. In this conversation, we delve into a few topics surrounding design leadership: The ever-desired and elusive seat at the table, and how to do it right  The difficulties of leadership positions and how Wolfgang balances out highly abstracted leadership work and personal achievements Design leadership principles that Wolfgang leads his large design orgs Advice for buddying managers and design leaders, as well as ICs who would want to lead design organisations Ever-increasing levels of uncertainty due to emerging tech and AI and what design leaders should be prepared for And much more. If you’ve enjoyed this conversation, don't forget to share this episode with your friends and colleagues—it's a conversation worth spreading!
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Sep 17, 2024 • 1h 22min

Ep21. AI-Powered Service Design, Leadership, and Portfolios with Thomas Wilson

Thomas Wilson is a UX design thought leader, service designer and industry veteran currently focusing on CX/UX/EX and AI strategies. In this session we delve into a few hot topics: service design and its stark differences across the UK and the US, how future digital services can be shaped with AI, why absolutely everyone needs a portfolio and what makes for good and bad design leadership. We also discuss the recent theme of 'founder mode' and how it's masking more pertinent issues of innovators vs adaptors in tech. This episode offers valuable perspectives for design professionals and enthusiasts on staying ahead in the rapidly evolving field of experience design. Don't forget to share this episode with your friends and colleagues—it's a conversation worth spreading!
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Sep 3, 2024 • 1h 4min

Ep20. UX for AI: Challenges, Principles and Methods with Greg Nudelman

In this engaging talk, UX thought leader Greg Nudelman—a veteran with over 32 AI projects under his belt—dives into the rapidly evolving intersection of UX design and artificial intelligence. He outlines crucial challenges that designers face as they adapt to these advancements. With a focus on proactive research and user needs, Greg emphasizes the importance of traditional tools like storyboarding for AI projects. He also discusses digital twins and the balancing act between leveraging AI tools and maintaining human-centric design in the future of UX.
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Jun 25, 2024 • 1h 8min

Ep19. Product Management for UX People with Christian Crumlish

Christian Crumlish is a UXer turned product management leader. He's also an author of the Product Management for UX People book and a host of Design in Product community and conferences on the same topic. In this conversation, we delve into the turf wars between UX and PMs, the unique challenges from both sides, potential career transition strategies and tactics for those keen to take their UCD skills to more business-oriented realms and much more. Don't forget to share this episode with your friends and colleagues—it's a conversation worth spreading!

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