

How I Became a Perfumer Podcast
Tanya Mironova
Think becoming an astronaut is tough? Try breaking into the Fragrance and Flavor Industry! Here we talk about what it really takes to build a career in a very competitve world. Taste, Scent, Wellness, Business, Corporate. These are the words we use, but we speak about every industry and YOU. Don’t forget to subscribe to catch all the latest success stories. And if you ever dreamt about going to space, check this website: https://www.coachmironova.com/
Episodes
Mentioned books

Sep 12, 2024 • 39min
№16 – Biggest Perfumery Wedding with Jenna Troyli, Perfumer&Flavorist+
We asked Jenna about all the details of the biggest perfumery wedding (as she calls the World Perfumery Congress). From inclusion to why she wore black (yes, it's still a wedding). More details in the episode.EPISODE LINKS:Previous Episode: Perfumer & Flavorist and the World Perfumery Congress with Jenna TroyliPerfumer&Flavorist+ Website: Visit hereWorld Perfumery Congress (WPC): Learn moreWPC Photo Directory: View galleryFlavorcon – Registration and Information: Register hereInterview with Tomas Hempel: Read the interviewEditorial Calendar 2025 for Perfumer&Flavorist+: See upcoming themesEpisode with Odeuropa Project Manager Sofia Collette Erich: Curating Scents with Sofia Collette ErichFun Mention:“Clinically Depressed Bread in Space,” as mentioned by Jenna: Bernd das BrotEver dreamt about going to space? Connect with Tanya! • https://www.instagram.com/neparfumer/ • https://www.coachmironova.com/

Aug 30, 2024 • 1h 22min
№15 – Creating Your Own Path in Perfumery with Fragrance Expert Karen Gilbert
When an expert and educator like Karen Gilbert shares her expertise in mentoring and business creation, you can expect one of the best fragrance-related conversations to unfold. This is a truly special episode, and we hope you enjoy it as much as we have.Please make sure to check the links, including The Perfume Making Podcast which Karen hosts. She has inspired thousands of students to explore their olfactory sense and create their own personalised fragrances.Website: Karen GilbertThe Perfume Making Podcast: Listen hereKaren's Books:Perfume: The Art and Craft of FragranceNATURAL BEAUTY: Hardback IssueThe Scent Shift: Discover moreYouTube Channel: Watch hereKaren also mentions:Steven Pressfield's The War of ArtPalette Naturals: Explore hereTaro & Spirituality in Perfumes: Learn moreEver dreamt about going to space? Connect with Tanya! • https://www.instagram.com/neparfumer/ • https://www.coachmironova.com/

Aug 15, 2024 • 58min
№14 – How to Found an Online Perfumery School with Isabelle Gellé
Isabelle Gellé, founder of the Perfumery Art School UK, shares her vibrant journey from a family of fragrance creators. She discusses how her rich legacy shaped her artistry and led to the creation of her online school. Isabelle highlights nature as a key inspiration for crafting scents and emphasizes the importance of blending creativity with scientific knowledge. The conversation also dives into the challenges of establishing an educational platform and the rising global interest in perfumery, particularly in Africa and the Middle East.

Jul 30, 2024 • 44min
№13 – How to Become an Oral Care Flavorist at Givaudan with Solène Cauvin Wirz
Ever curious about what an Oral Care Flavorist does? Do they only focus on flavors, or do scents play a part too? How do you even get into that field? Join us as Solène Cauvin Wirz from Givaudan breaks it all down and sheds light on her unique career.In this episode, Solène also shares some solid career advice based on her own journey:1) Cherish what you loved as a kid—it might just point you towards your dream job.2) Don’t shy away from the tough routes; they’re often more rewarding.3) Keep at it, even when the going gets tough. Your perseverance will pay off.4) Make connections wherever you go—the right people can open the right doors.5) Be bold about making big moves, even if it means packing up and starting fresh somewhere new.6) Never stop learning. Never.Follow and connect with Solène:LinkedinEver dreamt about going to space? Connect with Tanya! • https://www.instagram.com/neparfumer/ • https://www.coachmironova.com/

Jul 17, 2024 • 39min
№12 – Becoming a Top-Level Flavorist with Andrea Albertino
Welcome back to our podcast! Today, we're thrilled to sit down with Andrea Albertino, who is not only a senior flavorist at Esarom in Austria but also the Honorary President of the British Society of Flavorists. Andrea brings a blend of professional expertise and personal passion (fruit, you will understand later) to our discussion. Check Out These Links for More:British Society of Flavorists (BSP): Visit hereBSP Podcast - Flavour Talks: Listen hereFlavorist Training Course at University of Reading: More info hereEsarom: Discover moreKerry: Explore KerryAndrea’s LinkedIn: View profileEver dreamt about going to space? Connect with Tanya! • https://www.instagram.com/neparfumer/ • https://www.coachmironova.com/

Jul 4, 2024 • 32min
№11 – Who is a Fragrance Marketing Specialist? With Vicki Last from Carvansons
Are you curious about the world of fragrance marketing? Ever wonder how real-world experience can trump classroom learning? Join us as we dive into a conversation with Vicki Last, a Fragrance Marketing Specialist at Carvansons, a global perfume and fragrance manufacturer.Vicki's Career pieces of advice from the episode:1) Embrace Field Learning: Vicki highlights the value of gaining hands-on experience.2) Approach any task with creativity: Find new ways to solve problems. And then any project could be creative.3) Experiment and Trust Your Instincts: Experiment and see what works best. Scary, we know.4) Maintain a Positive Outlook: Good thing in life.5) Be a (Learning) Sponge: Vicki shares her approach to continuous learning which she also teaches to her child.Explore More:Check out Carvansons: Carvansons WebsiteSee what's next in scents: Carvansons Trend BookConnect with Vicki: Vicki Last on LinkedInEver dreamt about going to space? Connect with Tanya! • https://www.instagram.com/neparfumer/ • https://www.coachmironova.com/

May 17, 2024 • 54min
№10 – From IFF Scent Manager to Luisa Jo Founder with Franziska Josteit
After more than 12 years in the fragrance industry, where she served in various roles at International Flavors & Fragrances (IFF), Franziska Josteit founded her high-end perfume brand, "Luisa Jo - Wild Perfumery." Here are some key pieces of career advice she shares in this episode:Talk to strangers: Discussions on a train can open up new industries to you.Study foreign languages: Learning French is essential for the industry, and other languages can also be beneficial.Always ask if you want to move to something new: Being proactive about your career moves is crucial. That's it.Be ready to wait: Sometimes advancing in your career or starting a new venture requires patience and following someone's "vision" on how to do that.Be curious about other cultures: The more curious you are, the better.Accept criticism and work with feedback: This piece of advice is probably the most important in the whole industry.Prepare for a safe leaving: Have a solid plan and safety net in place when making significant career changes.Follow and connect with Franziska Josteit and her brand Luisa Jo - Wild Perfumery through the links below:Franziska Josteit on LinkedIn Luisa Jo Official Website Follow Luisa Jo on InstagramEver dreamt about going to space? Connect with Tanya! • https://www.instagram.com/neparfumer/ • https://www.coachmironova.com/

Apr 2, 2024 • 37min
№9 – Perfumer&Flavorist+ and the World Perfumery Congress with Jenna Troyli
Perfumer&Flavorist+ is a multifaceted media platform that not only provides updates on the Flavor and Fragrance Industry but also democratizes information within the field. In this exciting episode, managing editor Jenna Troyli shares insights into her journey, the role of P&F+, and highlights the upcoming World Perfumery Congress. Whether you're a professional, journalist, or student, this episode offers valuable insights into the industry.EPISODE LINKS:• Stay updated with P&F+ website: https://www.perfumerflavorist.com• Register for WPC: https://worldperfumerycongress.com/Jenna also mentions during the episode:IFRA Global Fragrance SummitDSM-FirmenichIFEAT Berlin EventPanel "Industry Insiders Talk Evolution of Synthetic Materials & Fragrances"Bath and Body WorksAxeEver dreamt about going to space? Connect with Tanya! • https://www.instagram.com/neparfumer/ • https://www.coachmironova.com/

Mar 10, 2024 • 38min
№8 – AI-Powered Perfumery with Milan Pavlovic
Milan Pavlovic, a software engineer and fragrance aficionado, founded Scentalytics to revolutionize the perfume industry with AI. He discusses how artificial intelligence enhances rather than replaces traditional perfumery by analyzing scent preferences. Milan highlights the technical challenges of creating an AI perfume app that compares formulas, and underscores the vital role of data in personalizing fragrances. The conversation delves into innovative strategies for connecting brands with perfumers, showcasing how data can redefine scent creation.

Feb 25, 2024 • 44min
№7 – Themed Parks and Museum Aromas with Liam R. Findlay
Meet Liam R. Findlay, consultant at AromaPrime, where the science of scent meets the magic of storytelling. Founded over 50 years ago, AromaPrime has been dedicated to bringing themed smells to venues of all sizes. Today, as the use of scent as part of a multisensory experience becomes more common, Liam shares how fragrance can add another dimension to guests' experiences. EPISODE LINKS:• AromaPrime Website • AromaPrime YouTube ChannelLiam's Book:• The Doom Town Dummies Liam's Participation in Odeuropa's Olfactory Storytelling Toolkit:• https://odeuropa.eu/the-olfactory-storytelling-toolkit/Ever dreamt about going to space? Connect with Tanya! • https://www.instagram.com/neparfumer/ • https://www.coachmironova.com/