TechMagic with Cathy Hackl

In this episode, Hackl and Kebler talk about artificial intelligence in the music industry and the ethics of using lyrics to train AI. In a separate segment, they talk about Apple and AI.The discuss Hackl’s visit to The Sphere in Las Vegas for opening night and the gaming industry taking over The Sphere during TwitchCon. Plus, which are a fad and which are the future?Key Highlights:6:41 - 9:10 - What we did last week: Cathy visits The Sphere in Las Vegas. Lee attends the Augmented Enterprise Summit.  9:11 - 20:07 - AI and the music industry: The ethics behind using lyrics to train AI. Using AI artists to mimic real people and pushing the boundaries of musical innovation.    20:08 - 32:41 - The Vegas Sphere. The outside of The Sphere displayed ads for Microsoft and Sony during TwitchCon. Cathy gives us her first-hand account of seeing The Sphere on opening night. Can brands and artirts repurpose their Sphere content?32:42 - 38:34 - AI and Apple: Is Apple playing catch up on generative AI? Lee thinks so. Cathy thinks Apple is always one step ahead, they just don’t show their cards. 38:35 - 39:21 - Break  39:23 - 57:30 - Guest Interview with David Armano: Cathy interviews David Armano, Senior Director at Soul Machines about AI and Armano’s perspective on the future of work.57:43 1:00:50 - Dispatch from the Fringe with Producer Lily Snyder: Genetically modified silkworms produce bionic spider silk. It’s a spiderverse out there!1:00:51 - 1:03:18 - What Cathy and Lee are dressing up as for Halloween and the new FNAF movie. Show Notes:The Music’s First Reckoning with AIApple, caught by surprise in generative AI boom, to spend $1 billion per year to catch up: ReportInside Apple’s Big Plan to Bring Generative AI to All Its DevicesXbox and PlayStation battle it out at The Sphere David Armano on LinkedInSilkworms modified to make spider silkSubscribe and Share:www.adweek.com/podcasts/tech-magic/Cathy Hackl on LinkedInLee Kebler on LinkedInLily Snyder on LinkedIn Hosted on Acast. See acast.com/privacy for more information.

Futurist Faith Popcorn discusses AI and her work with brands. Topics include game development challenges, AI in fashion, and the future of wearable AI. They also explore the True Audience Data Marketplace, AI in Hollywood, and leveraging AI for multi-language communication. The conversation delves into brain-computer interfaces, the role of AI in solving global issues, and geopolitical tensions. Faith talks about guest appearances, Prince's technological advancements, and gaming visionaries.

Cathy Hackl and Lee Kebler discuss game engines, AI voice print rights, and space fashion. They explore the future of game engines and what brands need to consider when launching online video games. They also delve into the ethical issues of AI voice print rights and the collaboration between Prada, Axiom Space, and NASA for space fashion.

In a world where technology is advancing at an unprecedented pace, staying informed and connected with the latest trends and innovations has never been more crucial. Enter "TechMagic with Cathy Hackl," a brand-new weekly podcast that promises to be your ultimate guide to the ever-evolving world of technology. The first episode debuts on October 11. This is not your run-of-the-mill tech podcast. It's a captivating journey into the heart of technology, where fluff takes a backseat, and in-depth exploration takes center stage. Hosted by tech futurist, visionary, and pioneer Cathy Hackl herself, this podcast is your passport to understanding the profound impact of technology on our lives. From AI, spatial computing, virtual worlds, gaming, XR, to brain compute interfaces, to space exploration, synthetic biology, frontier tech and beyond, TechMagic seeks to provide clarity in an age of accelerated technology change. TechMagic with Cathy Hackl also invites you into the minds of tech and brand leaders. Through exclusive interviews, you'll gain access to the wisdom and experiences of those at the forefront of innovation. Discover how these visionary leaders across the globe are leveraging technology to revolutionize their industries. It's more than just a podcast; it's your portal to understanding and embracing the future. Subscribe now, and join Cathy Hackl on this journey into the heart of tech – where magic becomes reality and where the future becomes the present.  Hosted on Acast. See acast.com/privacy for more information.

In this special bonus episode, Cathy sits down with Avery Akkineni, President of Vayner3. At Vayner3, Akkineni is leading the mission to guide the world's largest enterprises in navigating the next iteration of connected consumer behavior.During the conversation, they discuss her work, what she thinks about AI, and her vision of the future.Follow Cathy on Twitter: @CathyHacklSubscribe to Adweek's Metaverse Marketing on your favorite podcast platform!You can listen and subscribe to all of Adweek’s podcasts by visiting adweek.com/podcasts.Stay updated on all things Adweek Podcast Network by following us on Twitter: @adweekpodcasts.And if you have a question or suggestions for the show, send us an email at podcast@adweek.com. Hosted on Acast. See acast.com/privacy for more information.

In this special bonus episode, Cathy sits down with Gary Vaynerchuk, serial entrepreneur & chairman of VaynerX. During the conversation, they discuss everything from Metaverse, Web3, AI, and beyond.Follow Cathy on Twitter: @CathyHacklSubscribe to Adweek's Metaverse Marketing on your favorite podcast platform!You can listen and subscribe to all of Adweek’s podcasts by visiting adweek.com/podcasts.Stay updated on all things Adweek Podcast Network by following us on Twitter: @adweekpodcasts.And if you have a question or suggestions for the show, send us an email at podcast@adweek.com. Hosted on Acast. See acast.com/privacy for more information.

The metaverse is still in extremely early development-it feels almost like a party that just started. How does its audience grow? How can it improve upon issues in the current iteration of the internet? Companies are focusing on a human-centered development paradigm, with an almost anti-big tech attitude. This episodes explores how Web3 and Meta can reach more skeptical audiences. Follow Cathy on Twitter: @CathyHacklSubscribe to Adweek's Metaverse Marketing on your favorite podcast platform!You can listen and subscribe to all of Adweek’s podcasts by visiting adweek.com/podcasts.Stay updated on all things Adweek Podcast Network by following us on Twitter: @adweekpodcasts.And if you have a question or suggestions for the show, send us an email at podcast@adweek.com. Hosted on Acast. See acast.com/privacy for more information.

This year's New York Fashion week featured some interesting concepts incorporating web3 and the metaverse. Video games like Roblox and Second Life have skins and avatars that are expressions of how players present themselves. Fashion, web3, and the metaverse are inevitably meeting at an intersection that celebrates creativity and self-expression.In this episode of Metaverse Marketing, we explore how the world of fashion is expanding into web3 and the metaverse and how companies can meet consumers with new experiences. Follow Cathy on Twitter: @CathyHacklSubscribe to Adweek's Metaverse Marketing on your favorite podcast platform!You can listen and subscribe to all of Adweek’s podcasts by visiting adweek.com/podcasts.Stay updated on all things Adweek Podcast Network by following us on Twitter: @adweekpodcasts.And if you have a question or suggestions for the show, send us an email at podcast@adweek.com. Hosted on Acast. See acast.com/privacy for more information.

You have probably felt some major shifts around work in the last couple of years. Quarantine, economic downturns, quiet quitting, and even more transitions in the labor market than ever before. Just about everyone's job has changed in some way, and developments in metaverse technologies promise that things will just keep changing.In this episode of Metaverse Marketing, we are going to explore how the world of work and education are expanding and what you can do to keep up.Follow Cathy on Twitter: @CathyHacklSubscribe to Adweek's Metaverse Marketing on your favorite podcast platform!You can listen and subscribe to all of Adweek’s podcasts by visiting adweek.com/podcasts.Stay updated on all things Adweek Podcast Network by following us on Twitter: @adweekpodcasts.And if you have a question or suggestions for the show, send us an email at podcast@adweek.com. Hosted on Acast. See acast.com/privacy for more information.

The Metaverse market opportunity could be in the trillions of dollars, and every brand is trying to make sense of what this means to them. Unlike past financial opportunities, this one comes with entirely new ways to make money and even new types of money because the definition of value itself is changing.In this episode of Metaverse Marketing, we'll talk to Web3 and metaverse pioneers about the different approaches to commerce that they are experimenting with and the new commerce models that are evolving. Follow Cathy on Twitter: @CathyHacklSubscribe to Adweek's Metaverse Marketing on your favorite podcast platform!You can listen and subscribe to all of Adweek’s podcasts by visiting adweek.com/podcasts.Stay updated on all things Adweek Podcast Network by following us on Twitter: @adweekpodcasts.And if you have a question or suggestions for the show, send us an email at podcast@adweek.com. Hosted on Acast. See acast.com/privacy for more information.