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The Internet Marketing Podcast

Latest episodes

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Jul 21, 2014 • 23min

THINKING ABOUT DNS – MARK LEWIS – PODCAST EPISODE #254

In this week’s internet marketing podcast Andy talks to Mark Lewis, Senior Account Manager at Dyn about Domain Name Systems (DNS) Hosted on Acast. See acast.com/privacy for more information.
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Jul 14, 2014 • 20min

CONTENT TYPES – FELICE AYLING – PODCAST EPISODE #253

In this week’s internet marketing podcast Andy talks to Felice Ayling, Digital Media Director at SiteVisibility, about different content types Hosted on Acast. See acast.com/privacy for more information.
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Jul 7, 2014 • 19min

ARE BRANDS BECOMING BETTER PUBLISHERS? – LISA MANDEL – PODCAST EPISODE #252

This week Andy talks to Lisa Mandell, Business Director at Quill about content marketing and whether brands are becoming better publishers Hosted on Acast. See acast.com/privacy for more information.
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Jun 30, 2014 • 19min

TWITTER UPDATES – MATT DALEY – PODCAST EPISODE #251

This week Andy talks to Matt Daley, Paid Performance Account Manager at SiteVisibility, about the recent changes to the Twitter account structure Hosted on Acast. See acast.com/privacy for more information.
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Jun 23, 2014 • 19min

TECHNICAL VS CONTENT SEO (PART 2) – FELICE AYLING – PODCAST EPISODE #250

In the follow up to last week’s internet marketing podcast on technical SEO, Andy talks to Felice Ayling, Digital Content Director at SiteVisibility, about the effective use of content for SEO. Felice starts by talking about metadata – the stuff in the background of each page that tells Google what each page is about. She then goes on to give some advice about how best to optimise content on site, such as the effective use of headlines, tagging your images correctly and incorporating keywords successfully. Hosted on Acast. See acast.com/privacy for more information.
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Jun 16, 2014 • 12min

TECHNICAL VS CONTENT SEO (PART 1) – FELICE AYLING – PODCAST EPISODE #249

In part one of this week’s internet marketing podcast Andy chats to Felice Ayling, Digital Content Account Director at SiteVisibility, about technical SEO. Felice discusses the fine balance needed between technical and content based SEO techniques, and notes that some clients are more interested in the technical side of things, overlooking the importance of content. She finishes by touching on some basic technical procedures for improving your search ranking. Hosted on Acast. See acast.com/privacy for more information.
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Jun 9, 2014 • 12min

PAID SOCIAL MEDIA ADVERTISING – MATT DALEY – PODCAST EPISODE #248

In this week’s internet marketing podcast Andy talks to Matt Daley, Paid Performance Account Manager at SiteVisibility, about the benefits of the recent update Hosted on Acast. See acast.com/privacy for more information.
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Jun 2, 2014 • 17min

EFFECTIVE SOCIAL – MATT DALEY – PODCAST EPISODE #247

In this week’s internet marketing podcast Andy talks to Matt Daley, Paid Performance Account Manager at SiteVisibility, about the benefits and risks of social Hosted on Acast. See acast.com/privacy for more information.
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May 13, 2014 • 17min

ONLINE REVIEWS – JAN VELS JENSEN – PODCAST EPISODE #246

In this week’s internet marketing podcast Andy talks to Jan Vels Jensen, CMO of Trustpilot, about online reviews Hosted on Acast. See acast.com/privacy for more information.
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May 8, 2014 • 18min

INTEGRATED ONLINE MARKETING – DAN FAGGELLA – PODCAST EPISODE #245

In this week’s internet marketing podcast Andy talks to Dan Fagella who runs a strategic email marketing consultancy called CLVboost Hosted on Acast. See acast.com/privacy for more information.

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