

Music Tectonics
Rock Paper Scissors, Inc. PR firm
The Music Tectonics podcast goes beneath the surface of the music industry to explore how technology is changing the way business gets done. The podcast includes news roundups, interviews, and more. Our host is Dmitri Vietze, CEO of PR firm rock paper scissors.
Episodes
Mentioned books
Jul 5, 2023 • 32min
Revolutionizing Personalized Wellness with Magic Run's Mansimran Singh
This week, tie on those sneakers and jog along with Tristra Newyear Yeager and Mansimran Singh, Lead Engineer at Weav, a company that applies adaptive music and audio to fitness. Mani digs into the challenges Weav faced in getting the music business on board with adaptive music for their original running app, Weav Run, one of the first to attempt to make music match listener's activities in real time. How can new tech change the way we train? How can the music business race to capture this important market? Find out what startups need to understand about music licensing when they are looking to incorporate music or stems into their products. How did Mani's experiences with Weav Run inform Weav's new project Magic Run, a virtual running coach app that uses AI to generate personalized running workouts and provide real-time feedback to runners of all abilities and goals? The Music Tectonics podcast goes beneath the surface of the music industry to explore how technology is changing the way business gets done. Visit MusicTectonics.com to find shownotes and a transcript for this episode, and find us on LinkedIn, Twitter, and Instagram. Let us know what you think!

Jun 28, 2023 • 31min
Cultural Storytelling for Music Creator Tech
It's a Rock Paper Scissors takeover! This week join Dmitri Vietze and Tristra Newyear Yeager to explore the power of cultural storytelling. Discover how cultural storytelling allows companies to build emotional connections with their audience by conveying the value of their products in new ways. Find out how creator tech companies can aim beyond the standard product reviews and create a major moment in the press. How will you weave your company deep into the fabric of new generations of customers and users? Find out on this week's episode. Download our white paper and find out how to build a storyfinding process in your company, get the attention of journalists at major publications, and leverage stories to stand out in a crowded market. The Music Tectonics podcast goes beneath the surface of the music industry to explore how technology is changing the way business gets done. Visit MusicTectonics.com to find show notes and a transcript for this episode, and find us on LinkedIn, Twitter, and Instagram. Let us know what you think!

Jun 21, 2023 • 41min
Cruising from Creation to A&R with Ken Kobori and SURF Music
A Tokyo-based platform for music dealmaking, SURF brings the power back to creators by linking them with A&Rs and buyers across the global music industry. Find out how A&Rs and music buyers filter and discover songs using SURF's fine-tuned AI-powered search. What happens when they discover unreleased demos by hundreds of songwriters, producers, and music creators from across the planet? Get Ken's insights on the impact for creators when they access creative briefs from labels, ad agencies, and film/tv production companies, manage their catalog via AI song tagging, organize playlists, and submit songs that fit the brief. The Music Tectonics podcast goes beneath the surface of the music industry to explore how technology is changing the way business gets done. Visit MusicTectonics.com to find shownotes for this episode, and find us on LinkedIn, Twitter, and Instagram. Let us know what you think!

Jun 14, 2023 • 1h 7min
The Rhythm of Medicine with Hope Young of Biomedical Music Solutions
In this episode of the podcast, Tristra talks with Hope Young, founder of Biomedical Music Solutions and an experienced music therapist. Find out how powerfully music and rhythm can affect the bodies and minds of patients from preemies to seniors. How does biomedical music activate different areas of the brain to improve balance and coordination in people with movement disorders? What other fields of medicine is music poised to revolutionize? Get Hope's insights as a startup founder on the challenges—both regulatory and technical—of developing a tech product that crosses boundaries between music and medicine. Hope offers a glimpse at the future of medical music as a serious tool for improving human health. In a report from the 2023 NAMM Show, hear from Evan MacKenzie how ASI Audio by Sensaphonics is revolutionizing in-ear monitors so that musicians can enhance and control their personal monitor mix while protecting their hearing. Find out who else is finding novel use cases for this new tech. The Music Tectonics podcast goes beneath the surface of the music industry to explore how technology is changing the way business gets done. Visit MusicTectonics.com to find shownotes for this episode, and find us on LinkedIn, Twitter, and Instagram. Let us know what you think!

10 snips
Jun 7, 2023 • 33min
Fan Powered Royalties with Michael Pelczynski, VP of Strategy at Soundcloud
This week, Dmitri Vietze and Tristra Newyear Yeager sit down with Michael Pelczynski, VP of Strategy at Soundcloud. Learn more about the latest innovations from Soundcloud including direct messaging and fan-powered royalties. Find out more about Michael's role at Soundcloud. Discover the power of reward based fandom. Unlock the social experience of streaming and explore the intersection of music tech and education. How are platforms like Soundcloud connecting artists and fans in new ways? Find out on this week's episode. The Music Tectonics podcast goes beneath the surface of the music industry to explore how technology is changing the way business gets done. Visit MusicTectonics.com to learn more, and find us on Twitter, Facebook, and Instagram. Let us know what you think!

6 snips
May 31, 2023 • 42min
Empowering Independent Artists with Kim Bingham, Founder and CEO of Mostrodarte
In this week's episode, Tristra Newyear Yeager speaks with Kim Bingham, the founder and CEO of Mostrodarte, about her background as an artist and her journey to becoming an entrepreneur. Learn more about Mostrodarte, the platform empowering independent musicians. Explore the challenges that independent musicians face in the digital age, the value of music NFTs, and the potential of blockchain technology to provide transparency and a new business model for independent artists. Kim shares her strategies for marketing products, such as limited edition physical objects and collaborations with hip hop artists, and her vision for the future of music and NFTs as one of collaboration, innovation, and transparency. How can music NFTs help independent artists thrive in the digital age? Find out on this week's episode. The Music Tectonics podcast goes beneath the surface of the music industry to explore how technology is changing the way business gets done. Visit MusicTectonics.com to learn more, and find us on Twitter, Facebook, and Instagram. Let us know what you think

18 snips
May 25, 2023 • 48min
Inside the Mechanical Licensing Collective with CEO Kris Ahrend
This week, Tristra Newyear Yeager sits down with Kris Ahrend, CEO of the Mechanical Licensing Collective to explore the business side of the music business. Learn more about the MLC, a non-profit organization established under the Music Modernization Act (2018) to administer digital mechanical licenses in the US. Find out how the MLC is illuminating the "black box" by distributing payments for historically unpaid royalties. Discover how the MLC is empowering creators with the knowledge and tools to make informed decisions through infographics, webinars, and live events. Tune in for a live interview and demo with Matt Cannon, co-founder and Chief Growth Officer of Jamstik, from the 2023 NAMM Show. What if music was no longer defined by genre? Find out in this week's episode. The Music Tectonics podcast goes beneath the surface of the music industry to explore how technology is changing the way business gets done. Visit MusicTectonics.com to learn more, and find us on Twitter, Facebook, and Instagram. Let us know what you think!

May 17, 2023 • 50min
The Future of Music Tech and Health with Nicc Johnson, Founder of Music Health
What if music could prevent a stroke? What if the power of music and rhythm could help a patient with Parkinson's coordinate mind and body? In this week's episode, Tristra Newyear Yeager sits down with Nicc Johnson founder of Music Health to explore the intersection of health and music tech. Learn more about Music Health, the AI-powered music health platform empowering users to support their mental and physical health with music. Discover how Music Health's precision music technology uses personalized criteria to curate music to modify a neurological or mental state. Find out how the Music Health app, Vera, is transforming dementia care by supporting caregivers with curated music to aid daily activities. How does the brain process music? What's next for the future of wearable technology? Find out on this week's episode. The Music Tectonics podcast goes beneath the surface of the music industry to explore how technology is changing the way business gets done. Visit MusicTectonics.com to learn more, and find us on Twitter, Facebook, and Instagram. Let us know what you think!

May 11, 2023 • 46min
Masterclass on the Music Industry in India with Sandhya Surendran
This week, Dmitri Vietze joins entertainment laywer and music industry savant Sandhya Surendran to explore the music industry in India. Learn more about Sandhya's role as founder and cousel at Lexic specializing in copyright law, licensing, royalties, and commercial transactions. Find out how the film industry has influenced copyright and licensing in India. Discover how India's massive film industry, streaming platforms, and major labels have shaped the music tech space. Explore the current landscape of music in India, from classical to film to folk. How has techology allowed Indian music to reach global audiences? Find out on this week's episode. Check out Sandhya's podcast on the music industry, Lex Talk Music, here: https://www.lextalkmusic.com/ Looking for Rock Paper Scanner, the newsletter of music tech news curated by the Rock Paper Scissors PR team? Subscribe here to get it in your inbox every Friday: https://pages.rockpaperscissors.biz/scanner The Music Tectonics podcast goes beneath the surface of the music industry to explore how technology is changing the way business gets done. Visit MusicTectonics.com to learn more, and find us on Twitter, Facebook, and Instagram. Let us know what you think!

May 4, 2023 • 58min
The True Story Behind Boomy's AI Music Moment with Alex Mitchell
In this week's episode, Dmitri Vietze joins Alex Mitchell, founder and CEO of Boomy to explore the future of AI-generated music. Learn more about Boomy, the browser-based music generation platform allowing users to create original songs in seconds. Find out how Boomy is breaking down the barriers to music creation, generating unique, original songs based on genre, mood, instrumentation, vocals, sound effects, and more! Explore how artists are incorporating AI to streamline the music creation process and share ideas. Tune in for a special interview with Insoundz' Emil Winebrand from the 2023 NAMM Show. What's next for the future of AI-generated music? Find out on this week's episode. The Music Tectonics podcast goes beneath the surface of the music industry to explore how technology is changing the way business gets done. Visit MusicTectonics.com to learn more, and find us on Twitter, Facebook, and Instagram. Let us know what you think!


