WP Builds

Rytis Lauris, CEO of Omnisend, discusses the effectiveness of email marketing, the role of automation and AI, and the integration between Omnisend and WordPress/WooCommerce. He emphasizes the importance of permission-based communication, personalized messages, and the growing significance of SMS marketing. Omnisend's innovative approach to automation and targeted campaigns is revolutionizing online sales.

The WordPress news from the last week which commenced Monday 19th November 2023.

On the podcast today we're straying into the world of AI. Not in the way that everybody else does, with an intelligent analysis of the use of AI and tools to make your life easier. No that's too difficult for us. We've decided to pollute your podcast listening experience today with an episode made (almost) entirely with AI tools. Honestly, I'd give up here if I were you, but if you fancy a laugh, please feel free to continue. Do not write in complaining about the "hour of your life that you're never going to get back". We know, we had to make this thing! We input some fairly boilerplate text prompts into a variety of AI tools (you can find out which in the recording) and read out what they told us to say. No edits, no modifications, it's exactly what the AI thought would make a good podcast. Somewhat alarmingly, they're way better than usual (they're not I hope, I just added that in to be self deprecating). It's early days for AI, and so it's somewhat expected that the output of the AI models was going to be generic, and a little over-the-top, but in some cases it's impressive; the text often stays on-message and adds a certain je ne sais quoi.

The WordPress news from the last week which commenced Monday 13th November 2023.

Carl Alexander, founder and developer of Ymir, discusses the future of serverless WordPress hosting. The benefits include simplified server management, scalability, and improved security. They also touch on survivorship bias in entrepreneurship and the taboo of discussing money and open source projects in WordPress.

The WordPress news from the last week which commenced Monday 6th November 2023.

It’s the 19th episode of our "Thinking the Unthinkable" series and today's (ambiguous)  topic is... "Is 20 years too long in web tech?". Full of our usual British cheerfulness, we are celebrating WordPress’s 20th birthday year with a title implying its potential demise. This episode is not about predicting the future of WordPress. It’s because we have never had a chat dedicated to why some web tech flourishes (as WordPress certainly did), and some die. We cover the following: The last 30 years of the web (gosh, it's a real adult now). Is growth and demise in tech a matter of luck and unpredictable? The fundamental web languages, and how they lasted. HTML and CSS are safe, aren't they? But... frameworks and CMS's are vulnerable. There's a lot more in this episode as well, so check it out...

The WordPress news from the last week which commenced Monday 30th October 2023.

Today on the podcast we have Leonardo Losoviz. Leonardo is an experienced developer and the creator of the Gato GraphQL plugin for WordPress. We'll be exploring the power of Gato GraphQL, its features, and how it could change the way we use WordPress. Leonardo highlights the power of GraphQL, a technology for retrieving data from a server. It can be used in WordPress to fetch data from the server and render HTML in the editor for interactive content creation. GraphQL offers advantages over the REST API, providing flexible querying and manipulating of data, such as retrieving metadata for personalised emails or duplicating and modifying blog posts. He also explains how his plugin builds on top of this foundation to enable WordPress to make use of this powerful technology. To help users get started and unlock the full potential of Gato GraphQL, Leonardo has created a section called "recipes" within the plugin and on the website. These pre-coded GraphQL queries serve as a learning tool, explaining how GraphQL works and providing tips for more complex tasks like translating posts. The recipes gradually increase in complexity, allowing users to grasp the full capabilities of the plugin over time. So, whether you're a WordPress developer looking to enhance your website's capabilities or a content creator searching for more efficient ways to manage and distribute your content, this episode is for you. Get ready to tap into the power of Gato GraphQL and unlock a new world of possibilities within WordPress.

The WordPress news from the last week which commenced Monday 23rd October 2023.