

Scale Your SaaS
Matt Wolach
Each week we talk with those who have succeeded and inspired in the world of software. How they did it, what advice they have, and what's coming in the future with new innovation. All aimed at helping you generate more leads, close more new customers, and Scale Your SaaS.
Episodes
Mentioned books

May 17, 2022 • 23min
212: How This Founder Hit $1 Million ARR in 2 Years - with Pierre de Wulf
EPISODE SUMMARYThroughout any SaaS founder’s journey, they can learn from countless struggles and successes. But the realization is not always instant. Instead, these learnings are often applied on their next venture–toward a new journey to growth. In this episode of SaaS Story in the Making, SaaS Coach and host Matt Wolach and ScrapingBee’s Co-Founder, Pierre de Wulf, talk about how impactful lessons are in improving a new software. De Wulf shares his experiences and realizations from their former software that contributed to the fast growth of their current company. He shares invaluable lessons that can help SaaS founders avoid some challenges, so they leverage their potential as early as possible and how he was able to hit the $1M ARRR in just a span of two years.PODCAST-AT-A-GLANCEPodcast: SaaS-Story in the MakingEpisode: Episode No. 212, “Invaluable Lessons from Past SaaS Mistakes that Can Help You Grow”Host: Matt Wolach, a B2B SaaS Sales Coach, Entrepreneur, and InvestorGuest: Pierre de Wulf, Co-Founder of ScrapingBeeTOP TIPS FROM THIS EPISODESocialization Gets You Your First CustomersDocumentation Is Essential Make Use of Giveaways Content Marketing Goes A Long Way Hire As Early As You Can EPISODE HIGHLIGHTSPast Mistakes Can Help You Rebuild the FutureTOP QUOTESPierre de Wulf[17:59] “It’s tough to be in a position to hire someone when you’re already hovered around by all the things you have to do…I think I did a lot of useless stress that we could have just avoided by hiring maybe a few weeks, a few months earlier than we did. ”[19:27] “Talk to users as much as you can, as often as you can, as long as you can, like, never talk too much to users. As soon as three users tell you the same thing, you’re on to something.”Matt Wolach[10:50] “I think that’s so important to make sure that you’re talking with your customers and your ideal fit prospects, people in your market, who you’re wanting to develop the product for, you can learn so much.”[18:36] “We often think we have to hire when the cup is full. But when you do that, now you take on a lot of extra tasks to just go through the hiring process, which is not easy.”Get even more tips by following Matt elsewhere: Sales Tips LinkedIn Twitter Instagram

May 10, 2022 • 25min
211: Use Data on Your Team’s Skills to Grow - with Mikael Wornoo
EPISODE SUMMARYIn this episode of SaaS Story in the Making, host Matt Wolach and Mikaël Wornoo, COO and Co-Founder of TechWolf, talk about growing a company using the right actions, especially through gathering needed data on employees’ skills. Wornoo shared valuable lessons from his experience in the early days of their company and his expertise in data and AI technology which is a great help for organizations’ Human Resources.PODCAST-AT-A-GLANCEPodcast: SaaS-Story in the MakingEpisode: Episode No 211, “Boost Your Company’s Growth with Skills Intelligence”Host: Matt Wolach, a B2B SaaS sales coach, Entrepreneur, and InvestorGuest: Mikaël Wornoo, COO and Co-Founder of TechWolf.TOP TIPS FROM THIS EPISODELeverage Skill DataAllow Strategic Planning for ManagersEncourage Employee Development EPISODE HIGHLIGHTSContinue to Expand Your Horizons TOP QUOTESMikaël Wornoo[06:06] “The daily grind, right especially in the beginning of those first few years. They’re typically horrible. A good co-founding team can make it less horrible; in a satisfying sense.”[07:49] “Instead of studying the product that people are using, let’s study what they’re trying to do with the product; let’s study the process.”[14:32] “As they use more data. They can become more strategic.”[16:02] “If you start a company, you don’t know what works, what doesn’t work. So keeping that curiosity was key for them. We really still tried to have that continuous curiosity.”Matt Wolach[09:54] “Having those little successes and those little celebrations really kind of fueled us to want more and want more of those celebrations.”Get even more tips by following Matt elsewhere: Sales Tips LinkedIn Twitter Instagram

May 3, 2022 • 29min
210: Fast Growth Through Better Knowledge of Your Customers - with Tony Ulwick
EPISODE SUMMARYIn this episode of SaaS-Story in the Making, B2B SaaS Coach Matt Wolach sits with CEO and Founder of Strategyn, Tony Ulwick to talk about the importance of customer-defined metrics in product innovation. As one of the pioneers of the Jobs-to-be-Done theory, he shares important points on shifting mindsets in innovation, getting ahead of the problem, and how businesses can discover hidden opportunities along the way towards growth. PODCAST-AT-A-GLANCEPodcast: SaaS-Story in the MakingEpisode: Episode No. 210, “Fast Growth Through Better Knowledge of Your Customers”Host: Matt Wolach, a B2B SaaS Sales Coach, Entrepreneur, and InvestorGuest: Tony Ulwick, Founder & CEO of StrategynTOP TIPS FROM THIS EPISODEDefine Your Market CorrectlyConsider the Job Map Understand the Three Categories of CustomersEPISODE HIGHLIGHTSJobs-To-Be-Done (JBTD) Outcome-Driven Innovation Process (ODI)TOP QUOTESTony Ulwick[06:06] “Necessity is the mother of invention.”[07:49] “Instead of studying the product that people are using, let’s study what they’re trying to do with the product; let’s study the process.”[14:32] “The unmet needs of today represent the breakthrough products of tomorrow.”[16:02] “If you know where all people are struggling to get the job done, and there are 25 unmet needs that you could address to get the job done, better go address all 25 of them… don’t go out with incremental improvement.”Matt Wolach[09:54] “We’re trying to figure out, not how do we make the competitors’ products and make ours better, but how do we figure out what is the actual problem that they’re trying to solve?”Get even more tips by following Matt elsewhere: Sales Tips LinkedIn Twitter Instagram

Apr 26, 2022 • 25min
209: Bootstrapped to Over 300,000 Users - How He Did It - with Bryan Clayton
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Apr 19, 2022 • 24min
208 - 5 Amazing Content Marketing Tips - with Sarah Noel Block
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Apr 12, 2022 • 26min
207: Retain & Grow with Excellent Customer Success - with Firaas Rashid
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Apr 5, 2022 • 26min
206: How to Differentiate with Personalization at Scale - with Ian Naylor
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Mar 29, 2022 • 28min
205: How to drive Traffic and Leads, Non-traditionally - with Jon Ferrara
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Mar 22, 2022 • 29min
204: Ways to Influence Buyers Positively - with Duncan Stevens
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Mar 15, 2022 • 27min
203: How to Beat the Rollercoaster of a Startup - with Sonciary Perez
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