
Making Data Simple
Hosted by Al Martin, WW VP of Technical Sales at IBM, Making Data Simple cuts through the hype to reveal how data and AI reshape the modern enterprise.Thought leaders, researchers, and innovators share firsthand lessons on leading teams, scaling analytics, and driving real-world impact—delivered in Al’s signature straightforward, witty style.Tune in to Making Data Simple today. From data and AI breakthroughs to leadership hacks, top experts drop actionable gems that help businesses thrive in a data-driven world. #MakingDataSimple #AI #Leadership
Latest episodes

Apr 26, 2023 • 29min
It's Cloudy for Infrastructure and the case for Quantum with Petra Buhrer, Part 2.
Send us a textPart 2, a quick wrap with Petra Bührer on Infrastructure, then Quantum, as she serves as a Quantum Ambassador. Fun stuff.00:12 Infrastructure in Cloud05:47 Quantum Ambassador 09:06 A case for Quantum21:34 What's on your bookshelf 23:22 Diversity in technologyLinkedIn: linkedin.com/in/petrabuehrer Website: IBM Power, IBM StorageWant to be featured as a guest on Making Data Simple? Reach out to us at almartintalksdata@gmail.com and tell us why you should be next. The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ... while keeping it simple & fun. Want to be featured as a guest on Making Data Simple? Reach out to us at almartintalksdata@gmail.com and tell us why you should be next. The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ... while keeping it simple & fun.

Apr 19, 2023 • 32min
Infrastructure runs the word. A conversation with Petra Bührer, Technical Sales Leader and Quantum Ambassador
Send us a textWe’re remiss in not regularly talking about IBM Infrastructure, Power and Storage. We correct that today with Petra Bührer, Technical Sales Leader Technology Infrastructure DACH and Quantum Ambassador. Part 1.03:59 Petra Bührer Infrastructure expert07:52 A day in the life of Tech Sales Infrastructure10:17 Infrastructure runs the world12:04 Why do you need IBM Power16:43 Encryption and security features19:05 Cost benefit of Power22:27 Power with AI24:15 Power and cloud26:26 IBM StorageLinkedIn: linkedin.com/in/petrabuehrer Website: IBM Power, IBM StorageWant to be featured as a guest on Making Data Simple? Reach out to us at almartintalksdata@gmail.com and tell us why you should be next. The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ... while keeping it simple & fun. Want to be featured as a guest on Making Data Simple? Reach out to us at almartintalksdata@gmail.com and tell us why you should be next. The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ... while keeping it simple & fun.

Apr 12, 2023 • 31min
The Prediction Machine: Paul Bessire, VP of Data, Coterie Insurance {Replay}
Send us a textPart 1: Can't get enough of money ball? Feels more like sports radio. Making Data Simple welcomes Paul Bessire, VP of Data, Coterie Insurance. 05:11 Paul's KC connection07:59 The Prediction Machine08:38 Who is this guy???15:31 Paul's story27:01 And about the Tech?29:48 "Box Score" is all the mattersLinkedIn: https://www.linkedin.com/in/paulbessire/Website: https://coterieinsurance.com/Want to be featured as a guest on Making Data Simple? Reach out to us at almartintalksdata@gmail.com and tell us why you should be next. The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ... while keeping it simple & fun.Want to be featured as a guest on Making Data Simple? Reach out to us at almartintalksdata@gmail.com and tell us why you should be next. The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ... while keeping it simple & fun.

Apr 5, 2023 • 53min
Peter Sisson is working to fight fake news, fake reviews, and fake products with his company CertifyIt. Come for the tech ideas, stay for the stories.
Send us a textMeet serial entrepreneur, Peter Sisson who is working to fight fake news, fake reviews, and fake products with his company CertifyIt. Come for the tech ideas, stay for the stories. 00:44 Serial entrepreneur Peter Sisson08:01 Videos that cannot be tampered with10:38 Use cases12:32 Deep fakes15:13 Certifying videos22:10 AI imaging23:07 Monetization or GTM26:51 How to get the app28:52 Pivoting the business plan36:24 The investors always win & THE story47:20 Where to reach Peter 50:20 Ernest ShackletonLinkedIn: linkedin.com/in/petersisson Website: https://www.linkedin.com/company/getcertifyit/, https://certifyit.org/Curling beavers youtubeWant to be featured as a guest on Making Data Simple? Reach out to us at almartintalksdata@gmail.com and tell us why you should be next. The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ... while keeping it simple & fun. Want to be featured as a guest on Making Data Simple? Reach out to us at almartintalksdata@gmail.com and tell us why you should be next. The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ... while keeping it simple & fun.

Mar 29, 2023 • 46min
Ami Gal, CEO & Co-founder at SQream. We dive deep into Big SQL analytics powered by GPUs, plus the future of compute.
Send us a textAmi Gal, CEO & Co-founder at SQream. We dive deep into Big SQL analytics powered by GPUs, plus the future of compute.02:20 Meet Ami Gal04:52 What's in a name? sqream.com08:10 Problem being solved13:53 The secret sauce : data flow16:52 Software or HW for scale20:47 Secret sauce take 225:02 Hadoop, future of27:52 Hybrid cloud31:31 Go-to-market35:09 The next 5 years of compute39:18 Ok, next 20 years44:17 For funLinkedIn: linkedin.com/in/galamiWebsite: sqream.comWant to be featured as a guest on Making Data Simple? Reach out to us at almartintalksdata@gmail.com and tell us why you should be next. The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ... while keeping it simple & fun. Want to be featured as a guest on Making Data Simple? Reach out to us at almartintalksdata@gmail.com and tell us why you should be next. The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ... while keeping it simple & fun.

Mar 22, 2023 • 39min
Part 2 - Vinca LaFleur - "It all starts with the ideas and content" and Tips and Tricks to a stellar presentation.
Send us a textPart 2 : Vinca LaFleur of West Wing Writers. As a writer the West Wing is the dream job. Learn how to embody "It all starts with the ideas and content" - Vinca00:30 Tricks and tips to a presentation04:14 Speech gotchas07:29 Knowing when you have a hit09:39 How much is delivery11:53 GOAT speechBobby Kennedy in Indianapolis: https://www.youtube.com/watch?v=A2kWIa8wSC014:49 Gettysburg case study17:11 ChatGPT?20:26 Mental cups26:55 West Wing Writers31:51 Chief34:30 Book recommended mostMade to Stick: https://www.amazon.com/Made-Stick-Ideas-SurviveOthers/dp/1400064287LinkedIn: linkedin.com/in/vinca-lafleur-28909315Website: https://www.westwingwriters.com/Want to be featured as a guest on Making Data Simple? Reach out to us at almartintalksdata@gmail.com and tell us why you should be next. The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ... while keeping it simple &Want to be featured as a guest on Making Data Simple? Reach out to us at almartintalksdata@gmail.com and tell us why you should be next. The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ... while keeping it simple & fun.

Mar 15, 2023 • 40min
New! "The story is the difference" with West Wing Writer Vinca LaFleur.
Send us a textWe all need to tell a better story.Meet Vinca LaFleur of West Wing Writers. As a writer, the West Wing is the dream job. Learn how to embody "The story is the difference". Fascinating and only Part 1.02:28 Meet Vinca LaFleur, the diplomate, wait?!08:25 Politics? Continuous news?10:40 "Hanging" with Bill Clinton18:41 The craft of writing23:53 Not a PowerPoint hater, but...26:53 A writers process (case study)President Clinton at the Mackie Plant: https://www.youtube.com/watch?v=sLCBP3o2kOMLinkedIn: linkedin.com/in/vinca-lafleur-28909315Website: https://www.westwingwriters.com/Want to be featured as a guest on Making Data Simple? Reach out to us at almartintalksdata@gmail.com and tell us why you should be next. The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ... while keeping it simple & fun.

Mar 7, 2023 • 21min
{Replay} Iain Thomas (human) and AI write a book on .... What makes us human! Let's hear from Iain Thomas, Group Creative Director, Virtue.
Send us a textWe are recording new episodes for the remainder of the year! This topic seemed very timely with ChatGPT in the news - co-authoring a book with AI. Part 2 : A different take on technology. Iain Thomas, Group Creative Director, Virtue talks about the book he wrote with AI. Yes with a non-human called "What Makes Us Human". Why do we suffer? What is the meaning of life? Oh boy...00:00 Writing a book with AI02:56 Has AI provided the meaning of life?07:37 Can AI sell too?07:56 Do we lose our humanity with AI?12:40 The concern : bias14:15 Buy the book. Here's why.Linkedin: https://www.linkedin.com/in/iain-s-thomas-7838445/Website: https://product.soundstrue.com/what-makes-us-human/Want to be featured as a guest on Making Data Simple? Reach out to us at almartintalksdata@gmail.com and tell us why you should be next. The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ... while keeping it simple & fun. Want to be featured as a guest on Making Data Simple? Reach out to us at almartintalksdata@gmail.com and tell us why you should be next. The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ... while keeping it simple & fun.

Mar 1, 2023 • 51min
{Replay} It's always good to be reminded to be bold. Let's hear again from Fred Joyal, author of Superbold: From Under-Confident to Charismatic in 90 Days
Send us a textThis week on Making Data Simple, Fred Joyal. Perhaps you've seen Fred on 1-800-DENTIST commercials. Now, he's turned marketing genius into the art of being BOLD. Show Notes 02:20 Brand Fred Joyal 19:20 Monetization Strategy 20:58 Boldness is a Super Power 23:18 Just Show Up 26:15 Step Up with Exercises 27:00 Failure's are Steps Up, Take Another Swing 38:50 5 Steps to Lowering Anxiety 41:50 How to Better Network Find Fred Joyal @ https://fredjoyal.com/ LinkedIn: linkedin.com/in/fredjoyal Twitter: fredjoyal Want to be featured as a guest on Making Data Simple? Reach out to us at [almartintalksdata@gmail.com] and tell us why you should be next. Abstract Making Data Simple Podcast is hosted by Al Martin, WW VP Account Technical Leader IBM Technology Sales, where we explore trending technologies, business innovation, and leadership ... while keeping it simple & fun. Want to be featured as a guest on Making Data Simple? Reach out to us at almartintalksdata@gmail.com and tell us why you should be next. The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ... while keeping it simple & fun.

Feb 22, 2023 • 37min
Let's talk data transformation and what makes a great seller with Co-founder and CEO of Coalesce, Armon Petrossian. As more companies move to the cloud the weakness in data transformation is becoming profound.
Send us a textLet's talk data transformation and what makes a greatseller with Co-founder and CEO of Coalesce, ArmonPetrossian. As more companies move to the cloud theweakness in data transformation is becoming profound.01:15 Meet Armon Petrossian02:21 The problem in being data driven04:28 Introducing Coalesce07:53 Automation defined09:56 The ETL to ELT shift11:54 Typical customer use case12:55 The Coalesce differentiator16:18 Proof of value24:39 Column metadata25:40 Data transformation inhibitors28:17 The future31:52 What makes a great sellerLinkedIn: https://www.linkedin.com/in/armonpetrossian/Website: https://coalesce.io/Want to be featured as a guest on Making Data Simple?Reach out to us at almartintalksdata@gmail.com and tellus why you should be next. The Making Data SimplePodcast is hosted by Al Martin, WW VP Technical Sales,IBM, where we explore trending technologies, businessinnovation, and leadership ... while keeping it simple &fun.Want to be featured as a guest on Making Data Simple? Reach out to us at almartintalksdata@gmail.com and tell us why you should be next. The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ... while keeping it simple & fun.