The Thoughtful Entrepreneur

In this episode of the Thoughtful Entrepreneur, your host Josh Elledge speaks with the Founder of Julian Harris Services Limited, Julian Harris. Julian Harris, a seasoned leadership coach delved into the often overlooked challenges and isolation faced by leaders, particularly founders and CEOs. Julian shared his insights on the importance of having a mentor or sounding board to share concerns and seek guidance. With his extensive experience working with leaders, Julian emphasized the importance of having someone to talk to about these concerns. As a business grows, these two roles can become distinct, each with its responsibilities and challenges. Julian, leveraging his background as a former attorney, explained how he helps clients identify their passions and delegate tasks effectively, a crucial skill for both founders and CEOs. Without a sounding board, leaders can find themselves lost in their thoughts, leading to unclear decision-making. Julian's coaching approach focuses on helping clients find clarity, connect with their innate wisdom, and tap into their creativity. Julian also stressed the importance of self-care, comparing it to the safety briefing on an airplane, where you must put on your oxygen mask before helping others. Looking after oneself is crucial for effectively managing business and personal relationships. Key Points from the Episode: Challenges and isolation faced by leaders, particularly founders and CEOs Importance of having a sounding board or mentor for leaders Role of a founder versus a CEO Potential consequences of not having a mentor Pains and complaints that leaders often share with a coach Coaching philosophy and approach to helping clients find clarity and connect with their innate wisdom and creativity Importance of slowing down and taking time for reflection in decision-making Julian Harris' experience as a leadership coach and working with leaders who feel lonely and struggle to find someone to talk to Value of a decelerated day for deep thinking, self-reflection, and exploring important questions About Julian Harris: Julian Harris, founder of Julian Harris Services, is a seasoned commercial lawyer with a 20-year track record, having served notable brands like Nike, Twinings, Sports Direct, Asda, Manchester United, and Primark. His vision for making a substantial impact led him to establish his coaching venture, where he now specializes in working with business leaders aiming to change the world. Based in London, Julian seamlessly integrates his legal expertise with leadership coaching, helping clients on both sides of the Atlantic. With a passion for drawing out the untapped potential in individuals, he empowers business owners and leaders to become the best versions of themselves. Known for his attentiveness and thought-provoking questions, Julian facilitates clarity and confidence among his clients, even when they struggle to recognize their strengths. About Julian Harris Services Limited: Julian Harris Services, founded by Julian Harris, reflects his transformative journey from a legal career to coaching, driven by a desire to create a more profound impact on the world. Motivated by the brevity and preciousness of life, Julian aspires to leave a meaningful legacy by facilitating positive change. As a coach, he focuses on aiding individuals who share a vision of making a difference in the world, aligning their goals with his own aspiration to contribute to a better global future. With a commitment to helping others, Julian's coaching endeavors become a conduit for realizing his vision by empowering those who seek to bring about positive change, embodying the ethos that small actions can collectively make a significant impact on the world. Apply to be a Guest on The Thoughtful Entrepreneur:  https://go.upmyinfluence.com/podcast-guest Links Mentioned in this Episode: Want to learn more? Check out Julian Harris Services website at https://www.juliankharris.co.uk/ Check out Julian Harris Services on LinkedIn at https://www.linkedin.com/company/julian-harris-legacy-coach/ Check out Julian Harris on LinkedIn at https://www.linkedin.com/in/juliankharris/ More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

In this episode of the Thoughtful Entrepreneur, your host Josh Elledge speaks to the Chief Information Security Officer Co-Founder of SIE Monster, Chris Rock. Chris Rock is not your typical CSO. He's a hacker by trade with a dual role that involves finding system flaws and presenting them at conferences like Defcon. Simultaneously, he serves as the CEO of SIEMonster, which provides security services for large enterprises. His clients range from governments to private organizations, each with unique objectives and security needs. Chris shared some intriguing stories from his work. He's uncovered employees setting up illegal activities within companies, helped track people escaping authorities in the Middle East, and dealt with a myriad of other complex situations. These stories, while fascinating, also highlight the darker side of our increasingly digital world. When asked Chris if there was any hope for a safer digital world, his response was sobering. The flaws he identified years ago still exist today, and the transition from paper-based systems to electronic systems has only increased the potential for security breaches. He also recommended using account IDs and virtual credit cards instead of traditional credit card numbers to further enhance security. Key Points from the Episode: Introduction of Chris Rock as CSO of Sea Monster and cyber mercenary Chris's work as a hacker and consultant Clients and objectives of Chris's work Stories and insights into vulnerabilities of systems Need for increased security measures Use of tokens instead of passwords for account security Risks of using passwords and benefits of tokens Importance of VPNs for data protection Choosing a reliable VPN provider Importance of encryption and protecting personal information About Chris Rock: As the Chief Information Security Officer and co-founder of SIEMonster, Chris has traversed the cyber landscapes of the Middle East, the United States, and Asia, lending his expertise to governmental and private entities. Renowned for his presentations at DEFCON, the world's largest hacking conference in Las Vegas, Chris has delved into contentious vulnerabilities. His talks covered topics such as the potential manipulation of Birth and Death Registration systems, the collaboration of cyber mercenaries in government overthrows, and innovative methods of bypassing jammers by utilizing the Earth as an antenna. As a thought leader, he authored "Baby Harvest," a compelling exploration of criminals and terrorists exploiting virtual babies and fabricated deaths for financial gain. Notably, Rock has graced the TED Global stage, further solidifying his status as a cybersecurity luminary. About SIEMonster: SIEMonster, established in 2015, is an innovative and cost-effective Security Information and Event Management (SIEM) solution. Founded by experienced hackers Chris and Dez Rock, the platform emerged from a recognized gap in the SIEM market. With over 20 years of penetration testing and white-hat hacking expertise, the founders and their team crafted a scalable and customizable SIEM tool. SIEMonster's pricing model doesn't penalize based on Events Per Second (EPS), offering affordability and automatic scalability as clients expand. SIEMonster incorporates automated tasks and data enrichment, reducing the reliance on external security consultants. The vision, shared by Chris and Lead Solutions Designer Jim Bycroft, focuses on constant evolution and scalability, positioning SIEMonster as a leader in the dynamic cybersecurity landscape. The platform's commitment to forward-thinking security solutions makes it a formidable choice for organizations seeking robust defense against evolving threats. Apply to be a Guest on The Thoughtful Entrepreneur:  https://go.upmyinfluence.com/podcast-guest Links Mentioned in this Episode: Want to learn more? Check out SIEMonster website at https://siemonster.com/ Check out SIEMonster on LinkedIn at https://www.linkedin.com/company/siemonster/ Check out SIEMonster on Twitter at https://twitter.com/_SIEMonster Check out Chris Rock on LinkedIn at https://www.linkedin.com/in/chris-rock-siemonster/ Check out Chris Rock on Twitter at https://twitter.com/chrisrockhacker Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time! More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

In this episode of the Thoughtful Entrepreneur, your host Josh Elledge speaks with CEO & Founder of Core Matters, Ryan Englin. Ryan emphasized the importance of having the right people on your team for business growth and success. He pointed out that the hiring environment has drastically changed due to the pandemic, with job seekers now having more options and seeking workplaces where they feel valued and belong. According to Ryan, entrepreneurs can attract and excite potential employees by offering them what they want. This includes a sense of belonging, meaningful work, and positive relationships with colleagues. Ryan advised entrepreneurs to focus on being attractive to the people they want to hire rather than solely relying on higher pay to attract employees. Understanding who the right fit is for your company and creating a supportive and enjoyable work environment are key factors in attracting and retaining top talent. Ryan cautioned against using the term "family" to describe the work environment but encouraged employers to adopt a supportive and caring approach towards their employees, just like a family would. Ryan emphasized the need to create a process that removes these biases, such as using job ads and interview questions that promote diversity. He cautioned against promoting diversity without addressing biases, as it can backfire. Key Points from the Episode: Challenges of hiring and attracting great employees in the current hiring environment Importance of having the right people on your team for business growth and success Changes in the hiring environment due to the pandemic Attracting and exciting potential employees by offering what they truly want Focusing on being attractive to the people you want to hire rather than relying solely on higher pay Understanding the right fit for your company and creating a supportive and enjoyable work environment Value of diversity in the workplace and addressing biases Economic argument for diversity and its benefits to a company Ryan's book "Hire Better People Faster" and its intended audience About Ryan Englin: Ryan Englin is a dedicated advocate for the success of growing businesses, particularly in blue-collar sectors. Motivated by his father's experiences as a tireless owner/operator, Ryan witnessed the challenges these industries face in recruiting quality frontline employees. Committed to finding a solution, he founded Core Matters, a company specializing in coaching and training to help businesses attract, hire, and retain top-tier employees. Through his renowned Core Fit Hiring System, Ryan empowers small and midsize businesses to streamline hiring processes and swiftly bring in exceptional talent. With nearly a decade of expertise, he has been instrumental in enabling business owners to achieve their goals by ensuring they assemble the right team. Ryan Englin's passion lies in transforming companies by connecting them with the best-fit employees for sustained success. About Core Matters: Core Matters specializes in assisting field service companies in attracting, recruiting, and retaining frontline talent, utilizing their tried-and-true methodology, the Core Fit Hiring System. The company is dedicated to enhancing the effectiveness of clients' recruiting endeavors, offering innovative and unconventional strategies to foster consistent growth for their businesses. Whether you're seeking to optimize your recruitment processes or develop unique approaches to talent acquisition, Core Matters is a reliable partner. With a focus on helping field service businesses thrive, Core Matters stands out as a valuable resource, providing tailored solutions to ensure sustained success in building and maintaining high-performing teams. Tweetable Moments: 4:01 - “You have to go where you know the fish are or the people, and you have to attract them to your business with the things that they are attracted by.” 4:05 - “If you're not attracting good people. Just consider that you may not be attractive to good people.” 4:58 - “If you want to be able to hire people and compete and still be profitable and not overpay, you've got to give them the things that people want.” Apply to be a Guest on The Thoughtful Entrepreneur:  https://go.upmyinfluence.com/podcast-guest Links Mentioned in this Episode: Want to learn more? Check out Core Matters website at https://corematters.com/ Check out  Core Matters on LinkedIn at https://www.linkedin.com/company/corematters/ Check out Core Matters on Twitter at https://twitter.com/corematters Check out Core Matters on Facebook at https://www.facebook.com/thecorematters Check out Ryan Englin on LinkedIn at https://www.linkedin.com/in/ryanenglin/ Check out Rayan Englin’s New book "Hire Better People Faster" at https://www.amazon.com/Hire-Better-People-Faster-Attracting/dp/B0CHD4LZJZ/ Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time! More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

In this episode of the Thoughtful Entrepreneur, your host Josh Elledge speaks to the Chief CEO & Co-founder of elai.io, Vitalii Romanchenko. Daniyal provided a fascinating overview of Elai. This innovative company helps businesses generate educational video content using deep text technology. With Elai, users can create a digital copy of themselves and generate professional video content without needing a camera, studio, or green screen. This technology has many applications, from social media to training and education. Daniyal explained that while the technology is still evolving, they've achieved impressive quality in creating digital humans. He also shared that these avatars will become more emotional, and gestures will be added in the future. Daniyal shared that Elai has over 1000 active customers, including enterprise companies like Generali and Insurancecom. These companies use Ligo to create training videos, with subscription plans varying depending on the specific use case. Key Points from the Episode: Elai helps businesses generate educational video content using deep text technology Elai's technology allows users to create professional video content without a camera, studio, or green screen The quality of Elai's videos and avoiding the uncanny valley effect Use cases for Elai, particularly for larger enterprise-level clients Elai's technology in the field of learning and development Ligo's language capabilities, including voice cloning and multilingual content generation Elai's recognition as the best-in-class video generator Free trial and self-serve platform for creating videos on Elai's website About Vitalii Romanchenko: Vitalii Romanchenko, the CEO and Co-founder of Elai.io boasts over a decade of expertise in Product and Project Management. With a robust background, he has steered software product development for globally renowned companies, showcasing his prowess in optimizing operations and generating substantial revenue. Romanchenko has honed his skills across diverse product landscapes, successfully launching new features and fostering the development of formidable teams. Transitioning from his accomplished career, he now spearheads Elai.io, a pioneering generative AI startup. Here, he focuses on revolutionizing content creation by enabling companies to generate video content effortlessly from textual inputs. Romanchenko's strategic vision and wealth of experience make him a trailblazer in the dynamic intersection of technology and content creation. About Elai: Elai.io is a cutting-edge deep-tech startup uniting a global team of AI enthusiasts driven by a user-centric and design-driven philosophy. Beyond its commitment to advanced AI technology, Elai.io embodies a tool designed to enhance lives, emphasizing the core values of time efficiency, product excellence, personalization, and integrity. Rooted in a customer-centric ethos, Elai.io prioritizes constantly improving its solutions, demonstrating an unwavering eagerness to assist its clientele. As dreamers propelled by user needs, the company's mission transcends mere technological innovation, seeking to seamlessly integrate advanced AI into everyday existence, making a tangible impact on the quality of life. Elai.io's dedication to these principles positions it as a forward-thinking force in the dynamic landscape of AI-driven solutions. Apply to be a Guest on The Thoughtful Entrepreneur:  https://go.upmyinfluence.com/podcast-guest Links Mentioned in this Episode: Want to learn more? Check out elai website at https://elai.io/ Check out elai on LinkedIn at https://www.linkedin.com/company/elai-io/ Check out elai on Twitter at https://twitter.com/elai__io Check out elai on Facebook at https://www.facebook.com/elai.io Check out Vitalii Romanchenko on LinkedIn at https://www.linkedin.com/in/vromanchenko/ Check out Vitalii Romanchenko on Facebook at https://www.facebook.com/vitalii.romanchenko Check out Vitalii Romanchenko on Twitter at https://twitter.com/v__romanchenko Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time! More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

In this episode of the Thoughtful Entrepreneur, your host Josh Elledge speaks to Chief Marketing Officer of Codment, Daniyal Vadsaria. Codment is not your typical software development company. They have a unique focus on the latest technologies like AR and VR, but what truly sets them apart is their commitment to creating a user-friendly experience. As Daniyal explained, their goal is not just to sell their services but to understand the needs of their customers and deliver exactly what is required. Their website is a testament to this approach. It's friendly, accessible, and radiates positivity, a refreshing change from the often dull and complex websites we see in the tech industry. But this isn't just about aesthetics. It's about creating a user-friendly journey that guides visitors to the necessary information, converting them into leads. Daniyal emphasized the importance of adaptability in this rapidly changing landscape. Technology and people's needs constantly evolve, and staying open-minded and not getting stuck in a narrow perspective is crucial. Daniyal shared an example of a recent project perfectly illustrating Codment's innovative approach. The project involved language learning through virtual reality. Users wear a headset and are immersed in different scenarios, such as interacting with a taxi driver in Arabic. This practical, immersive experience allows users to learn and practice the language in a way that traditional methods can't match. Key Points from the Episode: Introduction of Daniyal, Chief Marketing Officer for Codment Compliments on Codment's website design and focus on user-friendly experience Importance of user experience in web and mobile development Shift from web-first to mobile-first to user-first design Importance of adaptability in achieving success Daniel's approach to projects, including researching competition and understanding audience needs Example of a language learning project using virtual reality About Daniyal Vadsaria:  Daniyal Vadsaria is an accomplished marketing professional with a decade of experience, currently serving as the Chief Marketing Officer at Codment, a pioneering development firm specializing in disruptive services across apps, websites, and other domains. In his role, Daniyal plays a pivotal part in shaping and executing the company's marketing strategy, focusing on driving revenue growth and bolstering the brand's market standing. Leading diverse teams encompassing brand advertising, PR, social media, sales, and digital strategy, Daniyal excels as a communicator and collaborator, ensuring seamless alignment of marketing efforts with overarching business objectives. His adept leadership has propelled Codment to substantial customer and revenue expansion, marked by successful marketing campaigns that facilitated entry into new markets and acquisition of a broader customer base. Beyond his professional accomplishments, Daniyal is passionate about sharing experiences and insights that positively influence others, offering valuable perspectives on realizing ideas in today's dynamic digital landscape. About Codment: Codment is a forward-thinking software development company, is at the forefront of shaping the digital landscape. Codment transforms ideas into scalable, user-friendly digital solutions that prioritize continuous improvement and revenue generation. The company's innovative approach extends across diverse domains, ensuring its solutions align with evolving technological trends. Codment's emphasis on staying ahead of the digital curve positions it as a dynamic player in the software development industry. By formulating cutting-edge solutions, the company not only meets but exceeds the expectations of clients, contributing to their success in an ever-evolving digital ecosystem. Codment's dedication to creating impactful and future-ready digital solutions establishes it as a reliable partner for businesses seeking to navigate and thrive in the rapidly changing technological landscape. Tweetable Moments: 6:09 - “Now is the time when you focus on user first, so it's more geared towards now the person instead of the device that they're using.” 7:12 - “Any design that you're creating should be very simple and should guide users exactly what needs to be done next, instead of them finding what needs to be done next.” 11:09 - “People needs changes, their focus changes. So you have to be adaptable. If you are stuck in a myopia, then you don't get to see what happens outside.” Apply to be a Guest on The Thoughtful Entrepreneur:  https://go.upmyinfluence.com/podcast-guest Links Mentioned in this Episode: Want to learn more? Check out Codment website at https://codment.com/ Check out Codment on LinkedIn at https://www.linkedin.com/company/codment/ Check out Codment on Twitter at https://twitter.com/codment Check out Codment on Facebook at https://www.facebook.com/codment/ Check out Daniyal Vadsaria on LinkedIn at https://www.linkedin.com/in/daniyal-vadsaria/ Check out Daniyal Vadsaria on Facebook at https://www.facebook.com/daniyal.vadsaria?mibextid=LQQJ4d Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time! More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

In this episode of the Thoughtful Entrepreneur, your host Josh Elledge speaks to Marketing Entrepreneur, Educator, & Author, Ben Guttmann. In a world filled with constant noise and messaging, Ben emphasized the importance of simplicity. He explained that effective messages are simple and easy to understand. Fluent messages that require less mental load tend to perform better in terms of trust, likability, and buying behavior. Ben mentioned Apple as a prime example when asked about brands that excel in simple messaging. Apple effectively communicates benefits rather than focusing on features, contrasting with Microsoft's struggles in marketing their Zune product. He also explored the power of simple messaging in branding and communication. Successful slogans like Apple's "A thousand songs in your pocket" and FedEx's "when it has to Be There Overnight" resonate with customers because they are concise, relatable, and empathetic. Ben shared a personal story about his dentist, who used a simple and relatable line, "You only have to floss the teeth you want to keep," which motivated him to start flossing regularly. This example highlights the power of empathy and direct communication in influencing behavior. Ben offers a wealth of resources on his website, including a weekly email newsletter with exciting ideas and downloads. You can also connect with him on LinkedIn. Ben is a wellspring of knowledge with his experience as a speaker, teaching marketing at Baruch College, and speaking at various meetups, corporations, non-profits, and conferences. Key Points from the Episode: Importance of simplicity in messaging and communication Five principles for achieving simplicity in design: benefit to the receiver, focus on one thing at a time, stand out from noise, empathy for the audience, minimalism Editing process and conveying the message immediately in book titles and covers Examples of brands with simple messaging: Apple vs Microsoft Power of simple and straightforward messaging in branding and communication Examples of successful slogans Application of simple messaging in personal relationships The target audience for the book "Simply Put": leaders, entrepreneurs, advocates, faith leaders Resources available on Ben's website: newsletter, downloads, LinkedIn connection About Ben Guttmann: Ben Guttmann is a seasoned marketing professional, educator, and author dedicated to unraveling the motivations behind human behavior. With a wealth of experience running a successful marketing agency, teaching at Baruch College, and collaborating with major brands, Guttmann emphasizes the power of simplicity in winning ideas. Founder of the award-winning marketing agency Digital Natives Group, Guttmann's journey began with local businesses. It evolved into partnerships with notable entities like the NFL, Comcast NBCUniversal, and The Nature Conservancy. In addition to teaching marketing to aspiring professionals at Baruch College since 2014, Guttmann has contributed to major publications like the New York Times and the Wall Street Journal. He's a sought-after speaker at conferences and events, having organized the successful Queens Tech Night meetup series. Beyond his professional endeavors, Guttmann has served on the boards of influential organizations such as the Long Island City Partnership and the Queens Economic Development Corporation. His commitment to exploring new ideas, advising clients, and blending technology with humanity defines his current focus. Guttmann's impactful career underscores the significance of clear and direct messaging in a distracted world. Tweetable Moments: 3:49 - “Marketing is actually kind of simple. We have the vessel and we have the content. The vessel is all that stuff.” 8:03 - “Nobody is reading your diet book and also knows what you had for breakfast that morning, but they'll read your book about communication and other.” 9:33 - “It's not about what the features are, it's about what the benefits are. The thousand songs in your pocket.” Apply to be a Guest on The Thoughtful Entrepreneur:  https://go.upmyinfluence.com/podcast-guest Links Mentioned in this Episode: Want to learn more? Check out Ben Guttmann website at https://www.benguttmann.com/ Check out Ben Guttmann on LinkedIn at https://www.linkedin.com/in/benguttmann/ Check out Ben Guttmann on Instagram at https://www.instagram.com/ben.guttmann/ Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time! More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

Lauren Petrullo, Digital Marketing Consultant, Founder & CMO of Mongoose Media, discusses the potential of Pinterest for brands, the lessons she learned from Disney, and the importance of touchpoints and speed to lead initiatives in marketing. Discover the services offered by Mongoose Media and how they enhance existing marketing campaigns. Learn about the benefits of living in central Florida and the significance of having a strong brand voice and last impressions in business.

In this episode of the Thoughtful Entrepreneur, your host Josh Elledge speaks to  Content Creator & Marketing Strategist of Universal Accounting Center, Roger Knecht. Universal Accounting Center, under the leadership of Roger Knecht, has been a beacon of support for accounting professionals since 1979. The center offers training and support for both budding and established accounting professionals. Their mission is to transform accountants into "accounting preneurs," equipping them with the entrepreneurial mindset and skills necessary to run a successful accounting business. The center recognizes that many accountants lack marketing, selling, and pricing training. To address this, they guide professionals to help navigate acquiring and retaining clients. Their approach is not just about crunching numbers; it's about empowering accountants to offer valuable advice and insights to their clients. One of the critical points Roger emphasized during our conversation was the importance of communication between accountants and business owners. He noted that there needs to be more clarity between what business owners expect from their accountants and what accountants provide. Universal Accounting Center aims to bridge this gap by giving accounting professionals a voice and encouraging them to offer valuable advice and insights to their clients. Roger also touched on industry trends, noting the increasing focus on cloud technology and the integration of AI interfaces within accounting platforms such as QuickBooks, Xero, and Sage. He emphasized that these tools are meant to assist accounting professionals in their work, not replace them. Key Points from the Episode: Universal Accounting Center: training and support for accounting professionals Goal: help accounting professionals become "accounting preneurs" Importance of communication between accountants and business owners Evolution of Universal Accounting Center from physical campuses to online platform Industry trends: focus on cloud technology and AI integration in accounting platforms AI tools in accounting: meant to assist, not replace professionals Core areas of focus for accounting professionals: bookkeeping and accounting, tax preparation and planning, CFO and advisory work Universal Accounting Center website, universalaccounting.com, offers free resources and courses About Roger Knecht: Roger Knecht is the esteemed president of Universal Accounting, a renowned institution providing comprehensive training, certifications, coaching, and support to over 40,000 accounting professionals since its establishment in 1979. With over two decades of experience, Roger has personally guided thousands of accounting professionals in initiating and expanding highly profitable businesses. His private firm has earned prestigious accolades, listed in the INC 500 and Utah 100. Additionally, Roger hosts the influential "Building the Premier Accounting Firm" podcast, where he has conducted insightful interviews with industry experts such as Joe Woodard, Mike Michalowicz, Scott Zarret, and John Warillow. Furthermore, he co-authors two essential guides for accountants: "Red to BLACK," a comprehensive how-to guide, and "In the BLACK," outlining nine principles to ensure business profitability. Roger Knecht's contributions have significantly impacted the accounting profession, making him a respected figure in the industry. About Universal Accounting Center: Since its establishment in 1979, Universal Accounting Center has been a leading institution specializing in transforming individuals into Profit Experts™ for their organizations. The center offers a range of accounting-based products and services, crafting powerful training materials for accounting, bookkeeping, and tax preparation professionals. Their flagship programs, including the Professional Bookkeeper Program, Professional Tax Preparer Program, and Quickbooks setup and support programs, equip students with essential skills. Universal Accounting provides a comprehensive learning experience through seminars, interactive tutorial software, training guides, personal coaching, and pre-packaged marketing programs. Students receive proven business models, enabling them to start their ventures or enhance their existing businesses for financial security and profitability. The founder and CEO, Allen Bostrom, a respected author of business books like "In the Black" and "Red to Black in 30 Days," is also a sought-after speaker at industry and business events. Universal Accounting Center's dedication to empowering professionals has established it as a reputable institution in the accounting industry. Tweetable Moments: 3:04 - “It's almost like a don't ask, don't tell philosophy. I'll provide you the financials and if you've got questions, ask me and I'll tell you a few things.” 9:24 - “ Learn the prompts, ask questions, engage with AI and see what insights you could gain from the interface.” Apply to be a Guest on The Thoughtful Entrepreneur:  https://go.upmyinfluence.com/podcast-guest Links Mentioned in this Episode: Want to learn more? Check out Universal Accounting Center at https://universalaccountingschool.com/ Check out Universal Accounting Center on LinkedIn at https://www.linkedin.com/company/universal-accounting/ Check out Universal Accounting Center on Facebook at https://www.facebook.com/universalaccountingschool Check out Universal Accounting Center on Twitter at https://twitter.com/universalacct Check out Roger Knecht on LinkedIn at https://www.linkedin.com/in/rogerknecht/ Check out Roger Knecht on Instagram at https://www.instagram.com/rogerknecht/ Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time! More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

In this episode of the Thoughtful Entrepreneur, your host Josh Elledge speaks with the Entrepreneurial Patent Attorney, Author & Speaker of Modern Thompson Patent Law, Craige Thompson. Craige's journey into the world of patent law is a fascinating one. He grew up working for his entrepreneur father, which sparked his passion for business. After a decade-long career in electrical engineering, he transitioned to patent law.  Over the past 24 years, he has worked with individuals and companies of all sizes, including tech giants like Apple, Google, Intel, and Honeywell. His mission is to protect entrepreneurs from financial ruin, a lesson he learned from witnessing his father's business collapse due to changes in government regulations. Craige explained that intellectual property falls into four categories: trade secrets, patents, trademarks, and copyrights. His expertise lies in patents and trade secrets, where he assists technology companies in safeguarding their innovative products and services from copycats and infringers. Craige emphasized the importance of protecting your brand reputation and trademarks. He explained that a strong brand reputation leads to a certain level of quality associated with your trademark.  However, some copycats try to trick people by using similar trademarks, thereby cheapening your brand. He stressed the need to act if someone misuses your trademark. Craige also highlighted the value of intellectual property as a business asset. He explained that patents can be bought, sold, rented, used as collateral, or enforced against others.  By securing your intellectual property, you increase the valuation of your company, whether you're looking to exit, scale, or create additional income through licensing deals. Key Points from the Episode: Introduction of Craige Thompson as a patent attorney and founder of Thompson Patent Law and Invention to Exit Craige's background and experience in working with individuals and companies of all sizes Explanation of the four areas of intellectual property: trade secrets, patents, trademarks, and copyrights Importance of seeking assistance from an attorney in the process of protecting intellectual property Discussion on protecting brand reputation and trademarks from copycats and improper use The suggestion of exploring business solutions rather than immediate litigation in resolving trademark disputes Highlighting the value of intellectual property as a business asset and its various uses Recommendation of Thompson Patent Law's lightning prior art search for determining patentability Emphasis on the importance of protecting intellectual property throughout the podcast About Craige Thompson: Craige Thompson is an accomplished professional with a mission to support creative problem solvers and enhance the impact of patented innovations. Transitioning from electrical engineering to patent law at the world's leading patent firm in the early 2000s, he has focused on maximizing the value of businesses through integrated processes involving intellectual property (IP), operations, and marketing expertise.  With over 30 years of A-level engineering and patent experience, Thompson excels in solving complex technical, legal, and business challenges. His proprietary system, "LITIGATION QUALITY PATENT" (R), reflects his commitment to engineering patents as valuable business assets that generate substantial profits.  Craige's team specializes in offensive and defensive patent protection and provides litigation-quality solutions to safeguard market share and defend against patent infringement.  His technical expertise spans diverse areas such as analog circuits, power electronics, embedded systems, medical devices, and more. Craige's innovative contributions aim to protect and leverage patents for increased business profitability. About Modern Thompson Patent Law: Thompson Patent Law specializes in creating patents that hold substantial value and withstand legal scrutiny. Positioned as the home of the Litigation Quality Patent, their approach emphasizes generating faster revenue by ensuring patents command respect rather than being easily dismissed.  The firm, a boutique comprised of attorneys with extensive experience as Electrical Engineers, uniquely "Speaks Fluent Engineer," facilitating efficient communication with inventor-engineers.  With a focus on delivering high-value, litigation-quality patents, Thompson Patent Law has a proven track record working with major clients like Apple, Google, Intel, and Microsoft, as well as smaller businesses and startups.  The firm's commitment to doing things "the right way" aligns with the author's book, "Patent Offense," offering insights into a re-engineered, faster path for obtaining higher quality, more cost-effective patents. Links Mentioned in this Episode: Want to learn more? Check out Thompson Patent Law website at https://thompsonpatentlaw.com/ Check out Thompson Patent Law on LinkedIn at https://www.linkedin.com/company/thompson-patent-law-offices-pc Check out Thompson Patent Law on Facebook at https://www.facebook.com/ThompsonPatentLaw Check out Craige Thompson on LinkedIn at https://www.linkedin.com/in/craigeothompson/ Check out Craige Thompson on Twitter at https://twitter.com/craige_thompson Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time! More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

In this episode of the Thoughtful Entrepreneur, your host Josh Elledge speaks with the Owner & Founder of Thrive On Purpose, Lani Dickinson. Lani Dickinson is a business mentor who works with early seven-figure entrepreneurs and multi-seven-figure earners. Her mission is to help these entrepreneurs professionalize their management, create systems that generate predictable revenue, and prepare for a potential exit. This allows them to enjoy time and location freedom without the risk of burning out. Lani shed light on the common pain points that early seven-figure entrepreneurs often face. One of the most prevalent issues is the tendency to take on too much of themselves, which often stems from an inability to afford a team. Lonnie emphasizes the importance of creating cash flow and building a monthly recurring revenue stream to multiply the business's revenue. Another common struggle is the difficulty in delegating critical tasks to others. Many entrepreneurs at this stage have an identity tied to their work, making it challenging to let go and trust others with crucial aspects of their business. Lani also addressed the cash concerns of early seven-figure companies. She explained that growth and scaling require cash, and the post-COVID labor shortages and increased wages have only added to these financial challenges. Moreover, she pointed out that entrepreneurs often lack efficient delivery systems and haven't identified the exact value points that drive customer satisfaction and loyalty. This lack of clarity can lead to inefficiencies and missed growth opportunities. Key Points from the Episode: Lani Dickinson's work as a business mentor for early seven-figure entrepreneurs and multi-seven figure earners Common pain points for entrepreneurs, such as the need for a team and cash flow concerns The process of professionalizing management and preparing for a potential exit The importance of creating cash flow and building a monthly recurring revenue stream Challenges faced by early seven-figure entrepreneurs, including trying to do too much themselves and struggling with delegating tasks Cash concerns for early seven-figure companies, including post-COVID labor shortages and increased wages The importance of having a clear vision for one's life, loves, legacy, and impact Making difficult decisions and navigating necessary changes in businesses Attaching a cost to desires and understanding the sacrifices and investments needed to achieve them About Lani Dickinson: Lani Dickinson's journey is nothing short of inspirational. Starting with a challenging childhood, where her mother was involved in drugs, Lani became a mother at 18 and dropped out of school. However, she turned her life around by obtaining a GED and pursuing higher education. Her determination led her to become a nurse, and she didn't stop there; she earned an MBA and successfully built two side businesses into multi-six-figure ventures. Her corporate career is equally remarkable. Lani became the CEO of a Fortune 175 company, a position held by less than 5% of women. After 25 years in the corporate world, she left her CEO role as her business approached the seven-figure mark in under a year. Now, as a business mentor and strategist, Lani dedicates herself to helping entrepreneurs, particularly those transitioning from corporate careers. She emphasizes embedding essential systems into businesses to achieve sustainable success, minus the bureaucracy. Her approach aims at helping her clients gain true time freedom, increase profits, and create a business that operates independently. Lani's philosophy combines her corporate experience with an entrepreneurial spirit, emphasizing the importance of team-building, data-driven decision-making, and financial management. About Thrive On Purpose: Thrive on Purpose is an empowering program for women entrepreneurs running service-based businesses. The core mission is to enable these women to achieve independence from traditional corporate structures and the constraints of conventional employment. A key aspect of Thrive on Purpose is the dual emphasis on achieving time and financial freedom. This approach ensures participants can build sustainable, profitable businesses without sacrificing important life moments or personal commitments. Furthermore, the program stresses the importance of making a significant impact through their businesses, aligning personal values with professional goals. By participating in "Thrive on Purpose," women entrepreneurs have the tools and knowledge to create generational wealth. This concept extends the benefits of their success beyond their immediate needs to future generations. The program is about more than just business growth; it's about creating a fulfilling, autonomous lifestyle that resonates with personal and professional aspirations. Links Mentioned in this Episode: Want to learn more? Check out Thrive on Purpose website at http://www.meetlani.com/ Check out Thrive on Purpose on LinkedIn at https://www.linkedin.com/company/thrive-on-purpose/ Check out Thrive on Purpose on Facebook at https://bit.ly/WomanEntrepreneurThrive Check out Thrive on Purpose Inc on Instagram at https://www.instagram.com/thriveonpurpose/ Check out Lani Dickinson on LinkedIn at https://www.linkedin.com/in/lanidickinsonlive/ Check out Lani Dickinson on Instagram at www.instagram.com/lanidickinsonlive Check out Lani Dickinson on Facebook at https://www.facebook.com/laniadickinson Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time! More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.