The Thoughtful Entrepreneur

709 - Surveying Your Business's Bigger Picture with One Broken Cog's Brian Olson 

708 - Helping Entrepreneurs Learn to Become Speakers with Expert Speaker's Majeed Mogharreban

707 - Being a Creative Community Builder with Octane Design Studios' Danielle Meadows-Stinnett

706 - Nutrition For the Brain and Body with IQBAR's Will Nitze

705 - Replicating the Market with Inscription Capital's Juan Carlos Herrera and Julio Cacho

Unlocking Success with the Simple Marketing Formula: Insights from Mostafa Hosseini On a recent episode of The Thoughtful Entrepreneur, we had the privilege of speaking with Mostafa Hosseini, founder of Persyo Inc. Mostafa shared the inspiring story behind his signature program, the Simple Marketing Formula, which helps coaches and consultants create a one-page marketing plan in just three days. His approach has transformed countless businesses by focusing on simplicity, clarity, and actionable steps. The Journey to Simplicity Mostafa's career began with running a full-service marketing agency. However, the quest to serve everyone led to overextension and frustration. A turning point came after reading Zero to One by Peter Thiel and The 80/20 Principle by Richard Koch. These books inspired Mostafa to focus on the essential marketing activities that yield the greatest results. From this, the Simple Marketing Formula was born. Six Steps to Marketing Success The Simple Marketing Formula centers on six foundational steps: Set Clear Goals: Define your objectives before taking action, much like creating a blueprint before building a house. Identify Your Target Market: Specify exactly who you serve to avoid the pitfalls of serving everyone. Define Your Offer: Develop not only what you offer but also the story behind it, which humanizes your brand and builds trust. Plan for Lead Generation: Create systems to attract potential clients. Focus on Lead Conversion: Establish processes to turn prospects into customers. Optimize Client Retention: Ensure repeat business and referrals through consistent engagement. The Power of Niching Down Mostafa emphasized the importance of honing in on a specific audience. His team specializes in working with female coaches and consultants striving to scale beyond six figures. By focusing on this niche, Persyo Inc. has built a reputation for delivering targeted results. Final Thoughts Mostafa's message to entrepreneurs is simple yet profound: keep things simple. Overcomplicating your business can lead to overwhelm and inefficiency. His Simple Marketing Formula is proof that simplicity can be the key to unlocking long-term success. To learn more about Mostafa and his Simple Marketing Formula, visit Persyo Inc. and check out the program at persyo.com/join-smf. Additional Resources: Peter Thiel’s Zero to One Richard Koch’s The 80/20 Principle Gary Keller’s The One Thing Benefits of a One-Page Marketing Plan Tips for Identifying a Target Market   Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest   Links Mentioned in this Episode: Want to learn more? On the web: https://www.persyo.com/ On LinkedIn: https://www.linkedin.com/company/persyo/ On Facebook: https://www.facebook.com/persyoinc/ On YouTube: https://www.youtube.com/channel/UC0vC2lbAxErdZzkZIThXnFQ   Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!   More from UpMyInfluence:   We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

703 - Debunking Myths of the Financial Industry with Verbatim Financial's John Stoj

Conquering High-Functioning Anxiety and Imposter Syndrome with Heather Ryder of The Energy Synergist In a recent episode of The Thoughtful Entrepreneur, host Jen Amos engaged in a compelling conversation with Heather Ryder, an anxiety coach and imposter syndrome educator at The Energy Synergist. Heather shared her personal journey and professional insights into overcoming high-functioning anxiety and imposter syndrome, offering valuable guidance for ambitious individuals striving for inner peace. Heather's path to becoming a coach is deeply rooted in her own experiences with high-functioning anxiety—a condition where individuals appear successful and composed externally while grappling with anxiety internally. This form of anxiety often manifests as overthinking, insomnia, and a relentless drive for perfectionism. Heather's transformative journey led her to develop innovative approaches to help others facing similar challenges. A key aspect of Heather's methodology involves addressing the subconscious beliefs that fuel perfectionism and imposter syndrome. She emphasizes the importance of internal validation over seeking external approval, encouraging clients to recognize and celebrate their achievements, no matter how small. This shift in perspective can significantly alleviate the pressures associated with high-functioning anxiety. Heather also highlighted the cultural factors contributing to these issues, noting that societal expectations often glorify constant productivity and success, inadvertently fostering environments where anxiety and self-doubt thrive. She advocates for a balanced approach that harmonizes ambition with self-care, allowing individuals to pursue their goals without compromising their mental well-being. For entrepreneurs and high achievers battling self-doubt, Heather offers practical tools and strategies to break free from limiting beliefs. Her message is clear: trust yourself, embrace imperfection, and permit yourself to grow without the constraints of perfectionism. To learn more about Heather Ryder and her work, visit The Energy Synergist. Additional Resources: Understanding High-Functioning Anxiety: Managing High-Functioning Anxiety – Mayo Clinic Health System Recognizing Imposter Syndrome: Imposter Syndrome: The Five Types and How to Deal With It – Verywell Mind Overcoming Imposter Syndrome: How to Overcome Imposter Syndrome: 14 Tests & Worksheets – PositivePsychology.com Mental Health Support: National Alliance on Mental Illness (NAMI) On LinkedIn: https://www.linkedin.com/company/heather-rider-coaching/   Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest   Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!   More from UpMyInfluence:   We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

701 - Stock Screening and Education with TYKR's Sean Tepper

Everyone has the ability to kick it up a level.Today's guest is Jessica Yarmey, the CEO of KickHouse.KickHouse is a modern kickboxing franchise that inspires members and communities to take their health and kick it up a level. Jessica recognizes the value of fitness and its ability to transform lives and as a result, she aspires to bring more health and fitness opportunities to neighborhoods across the nation. She currently leads her company’s franchise development strategy and brand expansion efforts with a goal of opening 200 locations by 2022. Helping franchises grow is one of Jessica’s specialties; prior to starting KickHouse, she was the Chief Marketing Officer at Club Pilates. Under her leadership, the company grew from 225 to over 615 locations.Learn more about Jessica and her journey as an entrepreneur on this episode of The Thoughtful Entrepreneur.More from UpMyInfluence✅ We are actively booking guests for our DAILY Entrepreneur Success Podcast. Schedule HERE.✅ Are you a 6-figure consultant? Let us fill your sales schedule and move you to 7-figures. Learn more here.✅ Check out our free Authority Transformation Masterclass.TRANSCRIPT0:00Welcome to The Thoughtful Entrepreneur Show. I'm Josh Elledge, Founder and CEO of UpMyInfluence.com. We turn entrepreneurs into media celebrities, grow their authority, and help them build partnerships with top influencers. We believe that every person has a unique message that can positively impact the world. Stick around to the end of the show; we'll reveal how you can be our next guest on one of the fastest-growing daily inspiration podcasts on the planet in 15 to 20 minutes. Let's go.Thanks for listening to The Thoughtful Entrepreneur show. If you are a thoughtful business owner or professional who would like to be on this daily program, please visit UpMyInfluence.com slash guest. Now if you got something out of this interview would you share this episode on social media? Just do a quick screenshot with your phone and text it to a friend or post it on the socials. If you do that, tag us with the hashtag UpMyInfluence. Each month, we scour Twitter, LinkedIn, Facebook and Instagram. We pick one winner from each platform, and you get crowned king or queen of that social media. What do you win? We're going to promote you and your business to over 120,000 social media fans totally free. Now, can you also hook us up now in your podcast player right now? Please give us a thumbs up or a rating and review. We promise to read it all and take action. We believe that every person has a message that can positively impact the world. Your feedback helps us fulfill that mission. And while you're at it, hit that subscribe button. You know why? Tomorrow, that's right, seven days a week, you are going to be inspired and motivated to succeed 15 minutes a day. My name is Josh Elledge. Let's connect on the socials. You'll find all the stuff we're doing UpMyInfluence.com. Thanks for listening and thank you for being a part of The Thoughtful Entrepreneur movement.