People vs Algorithms

This week we tackle everything from the fate of Twitter under Elon Musk; how you build brands in a media environment dictated by flow; and why in many ways we’re all cheaters to a degree as we augment our abilities with the help of technology.Links:The People vs Algorithm NewsletterThe Rebooting NewsletterThe Rebooting PodcastsUniversal Entities This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.peoplevsalgorithms.com

We are in a strange time for the media business. There is a consensus that having a loyal audience has never been more valuable. You regularly hear people saying that every company, at some level, will be a media business in the future. And yet, being a media business is more challenging than ever, at least for quote unquote traditional media businesses. This week, Troy and Brian discuss just what makes a media business, and how it is completely different than what came before. It’s more about understanding digital culture, it’s more personality driven, and it is very often not about the quest for eyeballs to show ads, or even to sell subscriptions.Links:The People vs Algorithm NewsletterThe Rebooting NewsletterThe Rebooting PodcastsUniversal Entities This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.peoplevsalgorithms.com

When media becomes more niche, institutional brands suffer. What used to be thought of as the long tail has now become a thick tail. Individual creators are poised to replace these niche brands as media and culture fragment. Plus: Is Google's stranglehold on search finally waning? Links:The People vs Algorithm NewsletterThe Rebooting NewsletterThe Rebooting PodcastsUniversal Entities This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.peoplevsalgorithms.com

Today, Brian and Troy discuss whether media is better or not today? It's definitely different and there's some interesting stuff done in personal and niche media. Also, more Mr Beast burger talk, good podcasts, and Prince.Show Links:Drug HunterSkimsThe Chernin GroupMr Beast BurgerMore by the hosts:The People vs Algorithm NewsletterThe Rebooting NewsletterThe Rebooting PodcastsUniversal Entities This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.peoplevsalgorithms.com

Today Brian and Troy discuss media, products, and how they come together. Lots of talk of fast food, fast fashion, and fast takes on todays media landscape.Links:The People vs Algorithm NewsletterThe Rebooting NewsletterThe Rebooting PodcastsUniversal Entities This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.peoplevsalgorithms.com

In this inaugural episode Brian and Troy discuss who's the biggest a*****e, Apple or Facebook? Also, is quiet quitting a thing and if so, is it bad? Plus, Game of Thrones, The Six Million Dollar Man, and watching ads in Saskatchewan.Links:The Rebooting NewsletterThe Rebooting PodcastsThe People vs Algorithm NewsletterUniversal Entities This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.peoplevsalgorithms.com