People vs Algorithms

Maybe publishing stinks as a scaled business, and it won't ever be otherwise. The most promising models I see tend to focus on elite audiences of business or political decision makers, lifestyle segments that lend themselves to commercial transactions or front operations for other more lucrative businesses in completely different categories. That will require a refactoring of publishing organizations to cover more ground with fewer resources. Troy Young's People vs Algorithms newsletterBrian Morrissey's The Rebooting newsletterAlex Schleifer's Universal EntitiesFollow Alex, Brian and Troy on Twitter This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.peoplevsalgorithms.com

This week: Media cannot escape being aggregated; Elon Musk's superapp fever dream; Hollywood's dead-cat bounce with Barbieheimer; and publishers look to events to exit a tough digital ad market.Troy Young's People vs Algorithms newsletterBrian Morrissey's The Rebooting newsletterAlex Schleifer's Universal EntitiesFollow Alex, Brian and Troy on Twitter This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.peoplevsalgorithms.com

Every business deals with disruption and challenges, but the media business is somewhat unique in having such profound upheavals to its distribution paradigms. Music faced it first. Publishing went next. And now we’re seeing entertainment, whether TV or film, face the same turbulence as distribution shifts to streaming and the economics change profoundly. Plus: what’s cool, why corporate values aren’t much of a moat, how Airbnb puts design at the heart of everything it does and a review of Homewood Suites.Troy Young's People vs Algorithms newsletterBrian Morrissey's The Rebooting newsletterAlex Schleifer's Universal EntitiesFollow Alex, Brian and Troy on Twitter This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.peoplevsalgorithms.com

The zero-interest rate is in the rearview mirror. And now comes the repricing, not just of assets but also talent. ESPN's been cutting high-priced on-air talent as it prepares for an end to the golden era of cable bundle subsidies. We've seen this happen already to the magazine industry, where the all-powerful magazine editor has faded and these roles become just another job. The clear path for most talent is to take an independent path and develop their own media company as opposed to being at the mercy of corporate whims.Troy Young's People vs Algorithms newsletterBrian Morrissey's The Rebooting newsletterAlex Schleifer's Universal EntitiesFollow Alex, Brian and Troy on Twitter This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.peoplevsalgorithms.com

The open web has never faced more threats, and the prevailing winds of the digital economy are working against the principles and infrastructure that has underpinned the open web for the past generation.Troy Young's People vs Algorithms newsletterBrian Morrissey's The Rebooting newsletterAlex Schleifer's Universal EntitiesFollow Alex, Brian and Troy on Twitter This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.peoplevsalgorithms.com

The FTC has declared war on dark patterns, the use of design to manipulate people into taking actions against their interests. It settled with Publishers Clearinghouse and sued Amazon for what the FTC says are efforts to track and trap people into recurring Amazon Prime subscriptions. The line between optimizations and dark patterns is fuzzy, not least in the media industry. Troy Young's People vs Algorithms newsletterBrian Morrissey's The Rebooting newsletterAlex Schleifer's Universal EntitiesFollow Alex, Brian and Troy on Twitter This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.peoplevsalgorithms.com

The old levers of the media business aren't working. This is a time of existential change in many parts of the media business. This week, Troy and Brian consider the divergent paths taken by The New York Times and CNN. The times has successfully reoriented its business to the DTC lane, after a near-death experience during the Financial Crisis. CNN, on the other hand, never faced such dire straits. Thanks to the insulation of the cable model, with carriage fees paid no matter the rating, CNN could put off such profound shifts. But as the old saying goes, if you're uncomfortable with change, you're going to like irrelevance even less. CNN is still a cash generator, producing a reported $750 million in profits last year, but the cable model that underpins its business is crumbling. What path should it take?Troy Young's People vs Algorithms newsletterBrian Morrissey's The Rebooting newsletterAlex Schleifer's Universal EntitiesFollow Alex, Brian and Troy on Twitter This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.peoplevsalgorithms.com

Apple has unveiled its long-anticipated entree into mixed reality, with the announcement of a headset that will be available starting next year. We discuss whether the Vision Pro stands a chance as a mass consumer product, along with the outlook for CNN as its revamp devolves into chaos.Troy Young's People vs Algorithms newsletterBrian Morrissey's The Rebooting newsletterAlex Schleifer's Universal EntitiesFollow Alex, Brian and Troy on Twitter This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.peoplevsalgorithms.com

Ads are like cockroaches. You might not like them, but they always find a way to survive and multiply. But without a doubt, the ad industry is facing momentous challenges, not just from short term economic pressures, but the possibility of structural collapse from the shifts driven by AI.The various events The Rebooting is doing in CannesThe New Attention Economy at the Kerv CafeTroy Young's People vs Algorithms newsletterBrian Morrissey's The Rebooting newsletterAlex Schleifer's Universal EntitiesFollow Alex, Brian and Troy on Twitter This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.peoplevsalgorithms.com

This week, Troy, Alex and I discuss a variety of topics, ranging from Alex’s beef with advertising, whether gaming will ever be fully mainstream, the potential collapse of the cable bundle without sports programming, and how AI could enable super-empowered individuals. Also, Troy reports back with curios from a trip to Tim Horton's. Troy Young's People vs Algorithms newsletterBrian Morrissey's The Rebooting newsletterAlex Schleifer's Universal EntitiesFollow Alex, Brian and Troy on Twitter This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.peoplevsalgorithms.com