

Breaking Average
Breaking Average
A fully lived and understood life can only be achieved by those who choose to break average. If you are too careful, too cautious, or even too comfortable, then you will likely fall short of reaching your potential. In other words, choosing average, which is default living, will keep you from being your best.
This podcast explores a different path -- it explores what it means to break average. Each week we share insights and ideas to help propel you forward, curated from our own experiences, plus some of the top thought leaders in industry today. We share resources, practical tips, and helpful stories and science to give you tools to help you grow and make an impact.
The late/great Jim Rohn once said, "we should be something more than average.” Join us each week for the Breaking Average Podcast, and discover why this is so important.
This show is co-hosted by Paul Gustavson, a leader in the tech industry and the author of Leaders Press On, Speech Blueprint, Breaking Average, and the forthcoming book Imagine. Paul's daily focus is on the idea of Full Spectrum Innovation, which is centered on personal, technical, and corporate growth.
Starting in the 2022 fall season, Paul was joined by Barry Smith, and world-class coach, author, and speaker focused on Building What Matters. Other cohosts - who are still guests of the show include Rick Morris, Mike Harbour and Diane Caine.
This podcast explores a different path -- it explores what it means to break average. Each week we share insights and ideas to help propel you forward, curated from our own experiences, plus some of the top thought leaders in industry today. We share resources, practical tips, and helpful stories and science to give you tools to help you grow and make an impact.
The late/great Jim Rohn once said, "we should be something more than average.” Join us each week for the Breaking Average Podcast, and discover why this is so important.
This show is co-hosted by Paul Gustavson, a leader in the tech industry and the author of Leaders Press On, Speech Blueprint, Breaking Average, and the forthcoming book Imagine. Paul's daily focus is on the idea of Full Spectrum Innovation, which is centered on personal, technical, and corporate growth.
Starting in the 2022 fall season, Paul was joined by Barry Smith, and world-class coach, author, and speaker focused on Building What Matters. Other cohosts - who are still guests of the show include Rick Morris, Mike Harbour and Diane Caine.
Episodes
Mentioned books

Mar 10, 2022 • 34min
How to Spring Clean Your Finances
It is time for some Spring Cleaning…..of your finances and subscriptions! Rick and Paul discuss tips and tricks to tighten the buckle a bit and find some extra savings. How do you get a handle on subscriptions? When is it time to let go of some things you have been holding on to? Find out in this episode!
Watch us on the weekly Empowered Living show at noon on Thursday or on YouTube.
We’re always looking for the story of Breaking Average from the communities that we serve that the world that our listeners are involved in. If you know of a leader out there who is Breaking Average, in the way that they lead, the way that they serve their communities, their organizations, the leaders around them, we'd love for you to go to https://www.breakingaverage.com/podcast let us know of a leader that you think we should talk to as well.
Purchase the Breaking Average book by clicking here: http://bit.ly/breakaverage Connect with your Breaking Average Crew: Paul Gustavson & Rick A. Morris
Produced by Rick A. Morris with R2 Multimedia, LLC

Mar 3, 2022 • 35min
How to Influence Without Power
Continuing the How To series, Paul and Rick discuss how to influence without power. How can you rise up in your organization, influence, or be noticed when you do not have direct authority? Find out in this episode!
Watch us on the weekly Empowered Living show at noon on Thursday or on YouTube.
We’re always looking for the story of Breaking Average from the communities that we serve that the world that our listeners are involved in. If you know of a leader out there who is Breaking Average, in the way that they lead, the way that they serve their communities, their organizations, the leaders around them, we'd love for you to go to https://www.breakingaverage.com/podcast let us know of a leader that you think we should talk to as well.
Purchase the Breaking Average book by clicking here: http://bit.ly/breakaverage Connect with your Breaking Average Crew: Paul Gustavson & Rick A. Morris
Produced by Rick A. Morris with R2 Multimedia, LLC

Feb 24, 2022 • 53min
How to Start Speaking!
Continuing the How To series, Rick and Paul discuss how they got into speaking, what you can do to start, and they help answer one of the biggest questions out there: negotiating your rate.
Watch us on the weekly Empowered Living show at noon on Thursday or on YouTube.
We’re always looking for the story of Breaking Average from the communities that we serve that the world that our listeners are involved in. If you know of a leader out there who is Breaking Average, in the way that they lead, the way that they serve their communities, their organizations, the leaders around them, we'd love for you to go to https://www.breakingaverage.com/podcast let us know of a leader that you think we should talk to as well.
Purchase the Breaking Average book by clicking here: http://bit.ly/breakaverage Connect with your Breaking Average Crew: Paul Gustavson & Rick A. Morris
Produced by Rick A. Morris with R2 Multimedia, LLC

Feb 17, 2022 • 44min
How to Write a Book
Paul and Rick discuss the ins and outs of writing a book! How do you start? Do you get an agent? What is the difference between fiction and nonfiction proposals? Should you get a traditional publisher or self-publish? Hear these answers and more on this episode!
Watch us on the weekly Empowered Living show at noon on Thursday or on YouTube.
We’re always looking for the story of Breaking Average from the communities that we serve that the world that our listeners are involved in. If you know of a leader out there who is Breaking Average, in the way that they lead, the way that they serve their communities, their organizations, the leaders around them, we'd love for you to go to https://www.breakingaverage.com/podcast let us know of a leader that you think we should talk to as well.
Purchase the Breaking Average book by clicking here: http://bit.ly/breakaverage Connect with your Breaking Average Crew: Paul Gustavson & Rick A. Morris
Produced by Rick A. Morris with R2 Multimedia, LLC

Feb 10, 2022 • 41min
How to Rise
Welcome to Season 4 of Breaking Average! Rick and Paul discuss how to rise when life knocks you down. We all have had hardships and fall in life. The question is how do we get back up? Paul and Rick share from personal experience how to rise from when you have fallen.
Watch us on the weekly Empowered Living show at noon on Thursday or on YouTube.
We’re always looking for the story of Breaking Average from the communities that we serve that the world that our listeners are involved in. If you know of a leader out there who is Breaking Average, in the way that they lead, the way that they serve their communities, their organizations, the leaders around them, we'd love for you to go to https://www.breakingaverage.com/podcast let us know of a leader that you think we should talk to as well.
Purchase the Breaking Average book by clicking here: http://bit.ly/breakaverage Connect with your Breaking Average Crew: Paul Gustavson & Rick A. Morris
Produced by Rick A. Morris with R2 Multimedia, LLC

Feb 3, 2022 • 50min
S3 Encore - To Sell Is Human
Book 12 of the Leadership Book Mastermind series is To Sell is Human by Daniel Pink.
From the bestselling author of Drive and A Whole New Mind, and teacher of the popular MasterClass on Sales and Persuasion, comes a surprising--and surprisingly useful--new book that explores the power of selling in our lives.
According to the U.S. Bureau of Labor Statistics, one in nine Americans works in sales. Every day more than fifteen million people earn their keep by persuading someone else to make a purchase.
But dig deeper and a startling truth emerges:
Yes, one in nine Americans works in sales. But so do the other eight.
Whether we’re employees pitching colleagues on a new idea, entrepreneurs enticing funders to invest, or parents and teachers cajoling children to study, we spend our days trying to move others. Like it or not, we’re all in sales now.
Watch us on the weekly Empowered Living show at noon on Thursday or on YouTube.
We’re always looking for the story of Breaking Average from the communities that we serve that the world that our listeners are involved in. If you know of a leader out there who is Breaking Average, in the way that they lead, the way that they serve their communities, their organizations, the leaders around them, we'd love for you to go to https://www.breakingaverage.com/podcast let us know of a leader that you think we should talk to as well.
Purchase the Breaking Average book by clicking here: http://bit.ly/breakaverage Connect with your Breaking Average Crew: Paul Gustavson & Rick A. Morris
Produced by Rick A. Morris with R2 Multimedia, LLC

Jan 27, 2022 • 47min
S3 Encore - First Break All The Rules
Paul and Rick kickoff an exciting new series on today’s episode. Over the next 16 episodes, we mastermind a leadership book that has stood the test of time. Our first book is First Break All of the Rules by Marcus Buckingham.
Gallup presents the remarkable findings of its revolutionary study of more than 80,000 managers in First, Break All the Rules, revealing what the world’s greatest managers do differently. With vital performance and career lessons and ideas for how to apply them, it is a must-read for managers at every level.
Watch us on the weekly Empowered Living show at noon on Thursday or on YouTube.
We’re always looking for the story of Breaking Average from the communities that we serve that the world that our listeners are involved in. If you know of a leader out there who is Breaking Average, in the way that they lead, the way that they serve their communities, their organizations, the leaders around them, we'd love for you to go to https://www.breakingaverage.com/podcast let us know of a leader that you think we should talk to as well.
Purchase the Breaking Average book by clicking here: http://bit.ly/breakaverage Connect with your Breaking Average Crew: Paul Gustavson & Rick A. Morris
Produced by Rick A. Morris with R2 Multimedia, LLC

Jan 20, 2022 • 43min
S3 Encore - The Power of Wooden
Today the team discusses the power and legacy of John Wooden and the incredible 7 point creed that he lived his life by. Originally gifted to him by his father, we discuss John's 7 points, our take on them, and the lasting legacy that he has left behind.
Watch us on the weekly Empowered Living show at noon on Thursday or on YouTube.
We’re always looking for the story of Breaking Average from the communities that we serve that the world that our listeners are involved in. If you know of a leader out there who is Breaking Average, in the way that they lead, the way that they serve their communities, their organizations, the leaders around them, we'd love for you to go to
https://www.breakingaverage.com/podcast let us know of a leader that you think we should talk to as well.
Purchase the Breaking Average book by clicking here: http://bit.ly/breakaverage
Connect with your Breaking Average Crew: Paul Gustavson and Rick A. Morris
Our sponsor today is Give Kids The World.Village. Rated Four Stars by Charity Navigator, Give Kids The World Village is an 89-acre, whimsical nonprofit resort in Kissimmee, Florida, that provides week-long, cost-free wish vacations to critically ill children and their families from around the world who want to visit Central Florida. A stay at the Village is much more than a vacation. During one transformative week, wish families laugh, play, and create priceless memories together away from hospital visits and medical procedures. It's a magical week of "YES" where wish kids can experience the simple joys of childhood, and where families can recapture some of the precious moments that may have been missed due to illness. Since 1986, Give Kids The World Village has welcomed more than 176,000 families from all 50 states and 76 countries. The Village is made possible by the support of generous donors and community partners, as well as thousands of passionate volunteers – who donate their time and talent making wishes come true.
Produced by Rick A. Morris with R2 Multimedia, LLC

Jan 13, 2022 • 50min
S3 Encore - The Value of Failure
Welcome to Season 3!
We kick off this season with one of our favorite discussions around failure. What does it really mean? Is failure bad? How can you embrace and overcome failure? Find out in this episode!
Watch us on the weekly Empowered Living show at noon on Thursday or on YouTube.
We’re always looking for the story of Breaking Average from the communities that we serve that the world that our listeners are involved in. If you know of a leader out there who is Breaking Average, in the way that they lead, the way that they serve their communities, their organizations, the leaders around them, we'd love for you to go to
https://www.breakingaverage.com/podcast let us know of a leader that you think we should talk to as well.
Purchase the Breaking Average book by clicking here: http://bit.ly/breakaverage
Connect with your Breaking Average Crew: Paul Gustavson and Rick A. Morris
FailSafe-ERA was founded in August 2009 by Juanita Shanks after realizing that her walk through the criminal justice system with her son who was incarcerated left her emotionally depleted with no organization to truly help families like hers. Fail-Safe stands for “Families Affected by Incarcerated Loved-ones, Sincere and Forward-thinking Exhorters – The ERA in their name stands for Education, Rehabilitation, Adaptation”
We encourage you to support Fail-SAFE ERA with a financial donation
Produced by Rick A. Morris with R2 Multimedia, LLC

Jan 6, 2022 • 45min
Season Finale - Team Breakouts
Paul and Rick recap the season and teach a powerful technique to lead breakout sessions in your team meetings. Hear these questions and how Rick and Paul answer them including their words for the coming year!
Watch us on the weekly Empowered Living show at noon on Thursday or on YouTube.
We’re always looking for the story of Breaking Average from the communities that we serve that the world that our listeners are involved in. If you know of a leader out there who is Breaking Average, in the way that they lead, the way that they serve their communities, their organizations, the leaders around them, we'd love for you to go to https://www.breakingaverage.com/podcast let us know of a leader that you think we should talk to as well.
Purchase the Breaking Average book by clicking here: http://bit.ly/breakaverage Connect with your Breaking Average Crew: Paul Gustavson & Rick A. Morris
Produced by Rick A. Morris with R2 Multimedia, LLC