

Going Deep with Aaron Watson
Aaron Watson
The Going Deep with Aaron Watson podcast is a forum for having meaningful, deep conversations about the passions, fears and problems of people from all walks of life. Guests talk about entrepreneurship, sports, finance, comedy and lifestyle design.
Episodes
Mentioned books

Apr 25, 2016 • 26min
85 Sean Ammirati, Studying the Sweet Science of Exponential Growth
Sean Ammirati joined Birchmere Ventures in 2012 to as the partner leading Birchmere Labs, a seed and studio fund focused on community driven commerce start-ups. Prior to that, he had over 12 years founding, building and selling businesses in the media and software industries. Sean was previously Chief Operating Officer of ReadWriteWeb, one of the most influential sites about the future of technology and innovation. In December 2011, the company was acquired by SAY Media to strengthen its technology channel. Sean was previously co-founder and CEO of mSpoke, which was the first acquisition of LinkedIn. Sean is currently an Adjunct Professor of Entrepreneurship at Carnegie Mellon University. He also was a founding advisor to Innovation Works’ AlphaLab accelerator. He holds a B.S. in computer information systems from Grove City College and was a research fellow at Carnegie Mellon’s Sloan Software Industry Center. Check out his new book about how lean startups can find growth; The Science of Growth: How Facebook Beat Friendster--and How Nine Other Startups Left the Rest in the Dust Sean’s Challenge; We need to do a better job conditioning ourselves to understand that failure is not as scary as we tend to think it is. Connect with Sean Twitter LinkedIn Website If you liked this interview, check out episode 16 with Zach Malone where we discuss raising venture capital and the Pittsburgh startups scene.

Apr 20, 2016 • 31min
84 Todd Tresidder, on Earning Financial Freedom
Todd Tresidder got a B.A. in Economics from University of California at Davis and is a member of the Economics Honors Society and Dean’s List. A serial entrepreneur since childhood, Todd has built many businesses and retiring at age 35 from his position as a Hedge Fund Investment Manager responsible for a 20+ million dollar portfolio. Through hard work, Todd raised his net worth from less than zero at age 23 to self-made millionaire 12 years later by using the same personal finance and investment strategies taught on his web site. He has been financially independent since age 35 through investing – not marketing – unlike many other financial gurus who made their money through marketing courses and books. His mission now is to teach personal finance and investing based on real experience. Todd’s Challenge; Embrace the adventure. Go out and live it. If you liked this interview, check out episode 65 with James Osborne where we discuss the future of financial services.

Apr 18, 2016 • 33min
83 Kristi Woolsey, Designing Environments for Better Work
Kristi is the Creative Environments Lead at Maya Design consultancy and innovation lab. She pulls together interdisciplinary teams to think deeply about the interaction between physical and virtual space, and explores the widest possible definition of “environment” in service of our client’s desired outcome. Prior to joining MAYA, Kristi worked in Washington, DC as a management consultant, facilitating culture change tied to physical change for federal agencies. She has worked in California and Arizona as a behavioral strategist creating the workplace, mixed use development, and hospitality strategies. Kristi was also the CEO of her own firm that provided consultative services for architecture, interiors, FF&E (furniture, fixtures, and equipment), and construction. Additionally, she was on the faculty at Arizona State University teaching in both the Colleges of Architecture and Business, with research focused on the impact physical environment has on human behavior. You can also find her speaking about workplace, culture, community, and the future of work at conferences across the country. Kristi’s Challenge; The boundaries of your potential are drawn in your own mind. Ask yourself Is there more? Aim higher. Advice from Christopher Dorris. If you liked this interview, check out episode 74 with John Beck where we discuss product design and the internet of things.

Apr 11, 2016 • 27min
81 Russ Roberts, Straight Econ Talk
Russ Roberts has taught at George Mason University, Washington University in St. Louis, the University of Rochester, Stanford University, and the University of California, Los Angeles. He is a regular commentator on business and economics for National Public Radio's Morning Edition and has written for the New York Times and the Wall Street Journal. Roberts also blogs at Cafe Hayek with Donald J. Boudreaux at George Mason University in Fairfax County, Virginia. He published the novel The Invisible Heart which conveys economic ideas in the context of a narrative. In 2008, Roberts released another novel, The Price of Everything, which addresses concepts such as spontaneous order, price gouging, and market economics in crisis situations. Roberts’ podcast EconTalk is carried by The Library of Economics and Liberty and is a weekly talk show features one-on-one discussions with an eclectic mix of authors, professors, Nobel Laureates, entrepreneurs, leaders of charities and businesses, and people on the street. The emphases are on using topical books and the news to illustrate economic principles. Exploring how economics emerges in practice is a primary theme. Russ’s Challenges; Try to think about your own biases and be aware of what you’re doing subconsciously. AND realize economics is not about money. Economics is about flourishing, choices and resources. Book Recommendations Individualism and Economic Order by F.A. Hayek Fooled By Randomness by Nassim Taleb The Righteous Mind: Why Good People Are Divided by Politics and Religion by Jonathan Haidt Capitalism and Freedom by Milton Friedman The Path to Power by Robert A. Caro Referenced Media Jonathan Haidt-Tyler Cowen Conversation Connect with Russ

Apr 6, 2016 • 32min
80 Jason Hartman, Strategies for Building a Rental Income Empire
Have you ever wanted to get into real estate? Jason Hartman thinks that’s a great idea. Jason Hartman is the Founder and CEO of Platinum Properties Investor Network, The Hartman Media Company and The Jason Hartman Foundation. Starting with very little, Jason, while still in college at the age of 19, embarked on a career in real estate while brokering properties for clients, he was investing in he own portfolio along the way. Through creativity, persistence and hard work, he soon joined the ranks of the top one-percent of Realtors in the U.S.. Hartman is a self-made multimillionaire entrepreneur, author, investor, lender and developer. He has owned properties in 11 states, had hundreds of tenants and been involved in several thousand real estate transactions. He is the host of 20 podcasts with about 3,000 episodes where he shares powerful strategies for business, investing and living the good life. He has visited 78 countries, enjoys adventure, fitness and lifelong learning. Jason’s Challenge; Give something away without any expectation of getting anything back. If you give things away, you are teaching your subconscious that the world is abundant. If you liked this interview, check out episode 55 with Morgan Housel where we discuss personal investment philosophy and financial decision-making.

Apr 4, 2016 • 29min
79 Chris Guillebeau, World Dominator, NYT Bestseller, and Master of Inspiration
Chris Guillebeau is a New York Times bestselling author and modern-day explorer. During a lifetime of self-employment that included a four-year commitment as a volunteer executive in West Africa, he visited every country in the world (193 in total) before his 35th birthday. Since then he has modeled the proven definition of an entrepreneur: “Someone who will work 24 hours a day for themselves to avoid working one hour a day for someone else.” Chris’s first book, The Art of Non-Conformity, was translated into more than twenty languages. His second book, The $100 Startup, was a New York Times and Wall Street Journal bestseller, selling more than 300,000 copies worldwide. His latest book, The Happiness of Pursuit, was published in September 2014 and was also a New York Times bestseller. Every summer in Portland, Oregon, Chris hosts the World Domination Summit, a gathering of creative, remarkable people with thousands in attendance. Chris is also the founder of Pioneer Nation, Unconventional Guides, the Travel Hacking Cartel, and numerous other projects. Chris’s Challenge; Create a measurable metric for some form of creative output and execute on it. Example; write 1,000 words per day for 6 days per week. Check out Chris’ Books The Art of Nonconformity The $100 Startup The Happiness of Pursuit Born For This Connect with Chris Twitter LinkedIn Website

Mar 31, 2016 • 17min
78 Jonathan Abrams, Delivering Critically-Acclaimed NBA Writing
Jonathan Abrams is an award-winning journalist who has covered the NBA for ESPN’s Grantland, The New York Times and Los Angeles Times. He is a graduate of the University of Southern California. His first book, Boys Among Men, chronicles the generation of NBA players that jumped directly to the pros from high school and the struggles they faced along the way. Jonathan’s Challenge; Buy Shea Serrano’s book, The Rap Yearbook. Check out Abrams’ book; Boys Among Men

Mar 30, 2016 • 35min
77 Steve Patterson, Freelance Philosopher Running from Academia
Steve Patterson is a rationalist philosopher and author who works outside of the academic establishment. He believes the internet is revolutionizing every industry, including the world of ideas and that the future of intellectual progress belongs to independent scholars, not ivory tower professors. He also believes truth can be discovered through a deep enough understanding of anything, as every pursuit ultimately points back to philosophy. He laments that the culture is stuck in an era of irrationalism, which glorifies blurry thinking and imprecise theories and his work is trying to change that. Steve’s Challenge; Go out and try to break apart your worldview. Steve’s Suggestion Closer to Truth If you liked this interview, check out episode 46 with Taylor Pearson where we discuss the decline of traditional jobs around the economy and rise of small entrepreneurs.

Mar 28, 2016 • 42min
76 Neil Cybart, Analyzing Apple at Above Avalon
Neil’s site, Above Avalon, originated from a Tumblr blog about Apple in 2010. At the time, he was a Wall Street analyst focused on the financial sector, while all things related to Apple and technology were his evening and weekend projects. After being disappointed with the lack of relevant Apple analysis from both a financial and business point of view, he decided to begin building a new kind of Apple analysis site based on his financial background and critical thinking skills. By examining Apple from both a Wall Street and Silicon Valley perspective, he has positioned Above Avalon to provide unique insight into how Apple functions and its worldview. Along with weekly Above Avalon posts and podcast episodes, Neil publishes exclusive daily updates for Above Avalon members. Members range from Wall Street experts to weekend hobbyists. Neil’s Challenge; Try saying “No” to things that you can’t put your whole self into. No one has enough time to do everything. If you liked this interview, check out episode 47 with Avi Geller where we discuss technology and the future of hearable tech.

Mar 25, 2016 • 38min
75 Jessica Strong, Rethinking Coworking Spaces for Moms
Jessica Strong was engaged in the world of freelance work for years. She knew all about the never-ending to-do list of client requests, paperwork, social media updates, billing, tracking down receipts, fighting with WordPress plug-ins, and answering a million emails. So she founded Whetstone Workgroup to help freelancers, consultants, and “mompreneurs” succeed in three specific ways. She created a physical space where freelancers can work more efficiently, with drop-in daycare available for attention-craving children. She also provides administrative services and software so Whetstone members can get through their monster to-do list more easily. And finally she offers consultations, trainings and workshops so her members can keep learning and growing as professionals. Jessica’s Challenge; Create a cross section of things you are good at and things you enjoy doing. Execute on the things that qualify for both. If you liked this interview, check out episode 28 with Emily and Kate from Propelle, where we discuss masterminds and the challenges mompreneurs face.


