Open Draft - with Fabio Cerpelloni

In my first tiny book, there are mistakes of various kinds. I've decided to keep them. Here's why.This video is based on a post I wrote on Substack. Read it for free here: https://open.substack.com/pub/fabiocerpelloni/p/this-is-writing?r=2iifxg&utm_campaign=post&utm_medium=web&showWelcomeOnShare=false"Tiny Book Author" is now on Amazon - https://a.co/d/7QfZyr8

Do you prefer paper books or audiobooks? What about e-books? Do you think they’re the best? I have clear preferences when it comes to reading. (I wrote about this here - https://open.substack.com/pub/fabiocerpelloni/p/e-books-audiobooks-or-just-paper?r=2iifxg&utm_campaign=post&utm_medium=web&showWelcomeOnShare=false)

How do you market your book if you don’t like social media or public speaking? What makes a nonfiction book stand out when there are already thousands on the same topic?How do you get real, unbiased book reviews? I invited Sarah Bean, an experienced book marketing specialist from the US, to have a chat about tips and strategies to market a nonfiction book. Enjoy the conversation!Links, books, and stuff we mentioned:Book Launchers: https://booklaunchers.com/Author Launch Kit software: https://authorlaunchkit.com/"Your Music and People" by Derek Sivers"On Writing" by Stephen King"Self-Publish & Succeed" by Julie BroadBook review services Sarah recommended: Get Books Reviewed: www.booklaunchers.com/gbrGet Authentic Book Reviews: https://getauthenticbookreviews.com/Gemsy: https://gemsy.io/Join Better Writers: https://fabiocerpelloni.com/privateTime stamps00:26 - Intro & guest: Sarah Bean (Book Launchers)03:25 - What a book marketing specialist does04:30 - Success vs failure: prep wins (+ Amani Roberts case)06:49 - Prep essentials: UVP, target reader, positioning08:02 - Foundations: website + ongoing content08:50 - If you’re shy/off social11:29 - Unconventional tactics tied to passions14:12 - Start with goals18:22 - “I’m a writer, not a marketer”: audit your assets & network (Ellen story)22:53 - Tool: Author Launch Kit (AI plan, assets, media list)24:24 - Differentiate beyond personal story28:42 - “Outcome of the outcome”32:19 - Reviews = lifeblood; Amazon dynamics37:24 - Getting reviews41:27 - Self-Publish & Succeed43:52 - Practical AI uses46:35 - Audiobooks48:42 - Format strategy: offer print + ebook + audio50:28 - Why a unified team beats piecemeal freelancers51:49 - Book recommendations

The trial copy of my new tiny book just arrived and I’m seeing it for the first time! Watch as I unbox it...Better Writers (my private email list) - https://fabiocerpelloni.com/private/

Writers often wonder if their work is worth reading. In this video, I share why I think that’s the wrong question to ask. Better Writers - https://fabiocerpelloni.com/private

Last week I finished reading "Eat Well: The Easy Way to Look and Feel Fabulous by Nell Nelson." There are a few lessons for nonfiction writers and readers here. Enjoy the ramble! - Tiny Book Author services - https://fabiocerpelloni.com/services/- Join Better Writers - https://fabiocerpelloni.com/private/

...and misunderstood. A few thoughts on how to get skilled instead. Join Better Writers - https://fabiocerpelloni.com/private/

You’re a writer. Period. No more self-doubt. No more questioning your identity. Listen for a few thoughts on this. Join Better Writers - https://fabiocerpelloni.com/private/

A couple of years ago, I discovered PJ Milani, aka Milani Creative, an illustrator who publishes the coolest visual metaphors on the internet. I reached out to him and invited him on the show to discuss creativity. Enjoy the conversation!Links- PJ Milani's Newsletter - https://idea-milanicreative.beehiiv.com/- Milani Creative - https://www.milanicreative.com/- Thinking in Visual Metaphors - https://maven.com/milanicreative/visualthinking- Join Better Writers: https://fabiocerpelloni.com/privateBooks and stuff we mentioned:- Steal Like an Artist by Austin Kleon- Ship 30 for 30 – a writing cohort/course PJ joined early in his creative journeyTime Stamps00:00 – Intro02:24 – Creating Daily08:05 – The Start of PJ Milani’s Creative Journey23:22 – The Creator Economy33:10 – Creating for Yourself vs Creating for Others38:46 – The Goal of Visual Metaphors45: 25 – PJ Milani's Creative Process53:37 – On Being Original1:01:18 – PJ Milani's Book1:06:25 – Words of Encouragement for Creatives1:16:40 – Conclusion & where to find PJKeywords (ignore)creativity, daily practice, visual metaphors, content creation, artistic process, self-awareness, personal growth, creative practice

Some ideas for a tiny book to help you see "writing a book" less as a daunting task and more of your next accomplishment. Tiny book services - https://fabiocerpelloni.com/services/Better Writers - https://fabiocerpelloni.com/private/