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Last Chair: The Ski Utah Podcast

Latest episodes

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Oct 9, 2024 • 56min

SE6EP1 - Bill Rock: An Epic Career on the Mountain

Bill Rock is at home on the mountain. He skis. He snowboards. He remembers that first day his kids passed him on a ski run. He counts his blessings for being able to spend his life on ski mountains around the country – around the world! Today, as president of the mountain division of Vail Resorts, he is one of the most influential leaders in our sport. In his conversation with Ski Utah’s Last Chair podcast, he talks about the evolution of his career and the pride he takes in his company’s innovations to improve the guest experience. 
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Jul 24, 2024 • 1h 3min

SE5:EP11 - Winter Games Returning to Utah in 2034

It’s now official! The Olympic and Paralympic Winter Games are returning to Utah in 2034. The International Olympic Committee made the call on July 24. In this episode of Last Chair, we’ll explore the games to come looking at a few venues outside of the traditional skiing and snowboarding realm.With all of the 2002 Olympic venues still in place and operating, the 2034 edition will require no permanent venue construction. The IOC welcomed this sustainable approach. In 2034, around a dozen venues will be used—all within an hour’s drive of the Athlete Village on the University of Utah campus in Salt Lake City.The caretaker of many of the venues is the Utah Olympic Legacy Foundation. President and CEO Colin Hilton talks about the Utah Olympic Park, with its bobsled, skeleton, and luge sliding track, as well as the towering ski jumps. Hilton also oversaw the assembling of all venues for the 2034 bid and will give an overview of what we can expect.One of the most popular Olympic sports today is biathlon – an unusual combination of cross country skiing and marksmanship. Utah native Vincent Bonacci, a member of the U.S. Biathlon Team, will talk about the sport, its uniqueness and why the Soldier Hollow Nordic Center is such a vital venue.We’ll then head to the sliding track at the Utah Olympic Park – known as one of the fastest in the world. Utah native Kaysha Love will talk about how she went from a top-tier high school and collegiate sprinter to becoming one of the best bobsledders in the world in just a few years.Finally, we’ll talk about winning Olympic gold with 500m long-track speedskating star Erin Jackson. A Florida native, Jackson talks about her transition from inline skating to ice, tells the story about her improbable journey to Beijing to win gold, and relates (with a smile) her weekend ski experience at Deer Valley Resort.
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May 2, 2024 • 54min

SE5EP10 - Devin Logan & Caroline Claire: Kindred Spirits

Olympians Devin Logan and Caroline Claire are kindred spirits, finishing each other’s sentences and sharing a common passion for hucking themselves off jumps and poofing through powder pillows in the Little Cottonwood backcountry. So how did the two Long Island girls, seven years apart in age, find each other and make their way to Utah? The duo are now telling their story through the lens of filmmakers Sarah Beam Robbins and Iz La Motte in Kindred, set to premier this fall. Last Chair caught up with them on a bluebird day at Alta to hear their story.
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Mar 19, 2024 • 1h 15min

SE5:EP9 - Junior Bounous: Living the History of Skiing

Join Ski Utah's Last Chair as they chat with legendary skier Junior Bounous, who shares 53 seasons of skiing history in Utah, from designing runs at Snowbird for Ted Johnson to his mentorship under Alf Engen. Discover how he transformed ski education and introduced powder skiing to the world, all while still hitting the slopes at 98 and a half years old.
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Feb 24, 2024 • 52min

SE5:EP8 - OurSundays: Finding the Joy in Skiing

A big part of the history of skiing is the fellowship of ski clubs. And before you write it off as a thing of the past, meet the OurSundays Ski & Board Club. This started out to be a podcast on diversity, exploring OurSundays’ affiliation with the National Brotherhood of Snowsports. But it quickly became a celebration of why we all love to ski and ride – a culture shared by all. Domeda Duncan and Mark Giles are two transplants to Utah. Domeda skied as a child in Detroit. The closest Mark came to the sport was on a jet ski in Florida. But as new Utahns, they both wanted to explore winter in the mountains on skis. After all, wasn’t that what Utah was about?Ski Utah’s Discover Winter program provided that opportunity.Born out of the Black Lives Matter movement in 2020, Discover Winter is now in its third season. Ski Utah made a unique decision to focus its diversity program on adults. Domeda and Mark are prime examples of how it has worked. If you’re a longtime skier or rider, chances are that as much as you love the sport, there are aspects that you take for granted. Hang out with the OurSundays gang, and they’ll remind you that, at its core, skiing and snowboarding are about social engagement. It’s the sizzle of the bacon alongside the buttermilk pancakes in the Brighton parking lot as the first rays of sun glint off Milly. Or it’s karaoke after a joyous day on the slopes. As Domeda says, it brings out the best in all of us.The new OurSundays club is now a part of the National Brotherhood of Snowsports, a nationwide organization of Black ski clubs that recently celebrated its 50th anniversary. Formed by Hall of Famers Ben Finley and Art Clay, it blossomed over the years with its Black Summit, widely known as the most fun week in skiing. Domeda’s own roots in the sport trace back to the Jim Dandy Ski Club, one of the founding programs of NBS.Industry leaders, like Ski Utah, have long grappled with how to make the sport more inviting for people of color. We could all learn a few things from OurSundays. Listen in to this Last Chair conversation with Mark Giles and Domeda Duncan. It’s an enlightening look at why we all love the culture of skiing and snowboarding. And if you run into Domeda on the slopes, ask her for that buttermilk pancake recipe. Now settle in for this episode of Last Chair.
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Feb 1, 2024 • 47min

SE5:EP7 - 2034 Winter Games: Will the Olympics Return to Utah?

The spirit of the 2002 Olympic and Paralympic Winter Games in Salt Lake City still resonates across the state. This July, there will be more cause for excitement as it’s anticipated that the International Olympic Committee may name Salt Lake City-Utah as the 2034 host for the Winter Games. To learn more, Last Chair gathered in the Governor’s Mansion to hear from Utah Governor Spencer Cox, Salt Lake City Mayor Erin Mendenhall, and SLC-UT 2034 Board Chair Catherine Raney Norman.One of the key assets of Utah’s candidacy is its robust winter environment as home to the Greatest Snow on Earth™. Every venue from 2002, across all sports, has been in continual use. Resorts, including Park City Mountain, Deer Valley Resort, and Snowbasin Resort, are expected back again.Through its candidacy, Utah has enjoyed strong public support – over 80%! Elected officials from small venue communities, up through the state legislature and governor, have forged a strong partnership to bring the Games back, with the accompanying benefits of bringing communities together.Both Governor Cox and Mayor Mendenhall have been visionaries who are looking to the benefits to their state and community. Governor Cox grew up on a farm in Fairview, Utah, and talks about the small ski hill near his home. Mayor Mendenhall reflects back on her memories of growing up near Little Cottonwood Canyon and working the switchboard at Snowbird. Both are now outdoor enthusiasts who embody the spirit of the state.With a background in air quality and environment advocacy work, the mayor started as an activist and learned quickly that she could be more impactful as an elected official. After six years on the City Council, she ran for mayor and won. She was just inaugurated for a second term. “Being the mayor is just the greatest gig – especially in Salt Lake City in the state of Utah at this time. We have so much good happening. And the Olympics in 2034 is one of those big things.”Now in the third year of his first term, Governor Cox has announced he’ll run again in 2024. “It's been a wild ride from the farm to the governor's mansion in Salt Lake City. But we feel very fortunate to be able to serve the state.”Catherine Raney Norman is a four-time Olympic speed skater who still holds some U.S. records. She grew up in Wisconsin, but has long lived in Utah. She and her family are enthusiastic skiers. In her role as board chair, she has brought a distinct athlete vision to her leadership.Here’s a sampling from a riveting conversation on Last Chair with Utah leaders about the benefits of the Games and how they view the importance to the state and its communities.Governor Cox, thank you for the invitation to the mansion. Tell us a bit about it?This is the Kearns mansion – Thomas Kearns was a young man who came out here to seek his fortune. He hit the motherlode – a silver mine in Park City. He came down with his amazing wife, he married a seamstress from Park City, and they built the first orphanage in Utah, which is amazing – St. Ann's orphanage, same architect, beautiful building. Then, he helped build the Cathedral of the Madeleine. They were so generous. This house was built in 1902.Catherine, you not only competed as an Olympic athlete, but you also rose up early on as a leader amongst your peers.I've spent a lot of my pre-post and athletic career advocating for athletes across the Olympic and Paralympic Movement, and have been so fortunate to stay involved in sport in many different ways, from coaching to administration to fundraising, and to now being able to help serve our community and our people here in Utah as the chair of the Salt Lake City-Utah Committee for the Games.Mayor, there are 11 Utah ski resorts within an hour’s drive of downtown Salt Lake City. What do you see as the assets of your city as a ski town?I think it's something you have to experience. People come here to ski, and they end up not leaving. They say, ‘we're going to come spend four months or six months, get some great experience on the mountain, then go back wherever we came from.’ They don't leave. And it's because you can actually call it a ski town. We’re the capital city of the fastest-growing state in the nation, the state has the strongest economy. I'm giving the governor's talking points now, but more than 16 years running, we're doubling our downtown population. We have incredible sports, culture, recreation, and amenities. You can walk out of this Governor's Mansion and be on a foothill trail in the wilderness up in City Creek Canyon, or other places in ten minutes. The proximity to the ski resorts and to year-round recreation is just phenomenal. So we are both an urban capital, a growing city, a strong economy, lots of cultures celebrating our diversity, and a ski town.Governor, what importance does the Olympic and Paralympic Movement bring to you?I love the idea of hope at a time when institutions are being torn apart, really important institutions, politically and otherwise, not just here, but all across the world. And as we start to become a little more selfish as human beings and focus internally, this reminds us of the best of us and that there are other people of different backgrounds, and it brings us together. It's one institution that has survived some of the worst parts of history. I just watched Boys in the Boat and the Olympics in Germany at that time and, the impact that those Games had on the world as we were heading into a World War and all of these difficulties that had post 9-11 when Utah was at the forefront. So I love that idea of hope and kind of unifying, bringing people together.Mayor, how does the city feel about the possibility of another Winter Games to your community?What we experienced in 2002 is still with us every single day. As Salt Lakers, as Utahns, we have a growing population. We've added 20% more people to Salt Lake City proper since we hosted the Games last, and we still have over 80% support in the state of Utah for hosting a future Games. What that says is that even people who've come here who maybe hadn't been born yet (in 2002) feel and they get the Olympic spirit, it's in our DNA as Utahns. And that ability to bring the global community together – we will ensure that it does have a long-standing daily positive impact for generations to come after 2034.Governor, how has Utah’s penchant for service and volunteerism helped?One of the things that that Cat, the mayor and I love to talk about is how the volunteers came out of the woodwork for that Olympics the first time – the Olympic movement had never seen anything like that. had to turn volunteers away. It's ingrained in people. We lead the nation in volunteerism and giving back. That combination of us participating together, not just something we watched or saw, but we experienced – that makes a big difference and has really helped us to unify.Mayor, you had the honor of dedicating a brand new airport in the past few years?Our New SLC is one of the busiest airports in the Americas in the Delta system. We have 26-million passengers a year. When this airport is completed, we'll be able to host 34-million passengers a year through Salt Lake City. The amount of direct and connecting flights is ever-increasing, and it's the newest airport in a couple of decades. It's an incredible, beautiful space, and we're proud of it. It's just minutes away from the...
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Jan 16, 2024 • 51min

SE5:EP6 - Craig Gordon: Helping Others Understand the Danger

The Christmas blizzard of 2003 still ranks as one of the biggest winter storms in Utah’s history – legendary enough to have its own Wikipedia page. It dumped four feet of snow in the valley and upwards of twice that in the mountains, closing resorts. But it also brought tragedy. On Dec. 26, 2003 an entire mountainside of snow broke off the flanks of Mt. Timpanogos, roaring down out of the clouds towards a dozen skiers, riders, hikers, and snowshoers. Five were buried, with three not making it home that evening.Just three years into his forecaster career with the Utah Avalanche Center, skier Craig Gordon was deeply troubled by what he had seen. The victims simply didn’t know that their playground for the day, just above the Aspen Grove trailhead, was in a massive avalanche run out. So he decided to do something about it, creating the now ubiquitous educational program Know Before You Go.What Gordon and others realized was that we all live amidst snow-filled mountains, but there was no way to get the message of snow safety to youth and teens. In its first season, Know Before You Go reached over 10,000 students in local middle and high schools across Utah. Today, it’s the staple introductory snow safety program not just in Utah but across the nation and even the world.It’s just one of the many programs Utah Avalanche Center manages to help keep us safe. Whether you’re an avid backcountry enthusiast or limit yourself to in-bounds action, UAC has education and information to help keep you safe.A New Jersey native who found his way out to Utah to attend college and soon found himself working in snow safety at Brighton and as a heli-ski guide. He joined UAC in 2000. Today, he’s part of a deeply experienced team and is known around the state as the guy who makes avalanche safety education fun.This episode of Last Chair is quintessential Craig Gordon – complete with stories, humor and emotion. Dig in … it’s a fun one! Here’s just a sampling.Craig, how do you view the services that Utah Avalanche Center offers?We're best known for our forecasting – we're your one-stop shop, Utah Avalanche Center.org. But forecasting is just a segment of education. And to me, really, the forecasts are an educational tool. Any time I have the opportunity to share knowledge and to throw an anecdote or two and maybe throw some institutional knowledge and wisdom in, along with some tongue-in-cheek humor, yeah, now, this is sort of where the rubber hits the road. To me, it's all about education. And the more well-informed our user public is, the more they can get out of the Utah Avalanche Center forecast. The forecast is really designed in sort of a tiered approach, from beginner to intermediate, novice to expert to uber expert. You can gain something out of reading the forecast day-to-day and reading it each day. You get to know the characters in the snowpack. And you know, the last thing you want to do is open up the middle of this book, this novel and try to figure out who the characters are. So I always advise people, even on the days that you're not planning on going out, definitely take heed, check out the forecast, and see what the snow is doing. And then, when you do get a day off, or you're making your travel plans, you'll be that much better informed. So, really, to me, education is where the rubber hits the road. For us, that's the big ticket item. And that is not only in our forecasts, that is in our outreach and our classes, our backcountry 101, our basic avalanche classes, our rescue classes. It all revolves around education.The Christmas storm of 2003 brought snow, but it also brought tragedy.Yeah, oh my gosh, that time frame right around Christmas of 2003 brought an epic storm by all standards – historic storm rolls bigger than last year. As a matter of fact, this the Christmas storm of 2003 has its own Wikipedia reference. The storm rolls in right before Christmas and just blasts the Salt Lake Valley, Provo, Ogden. There are 30 inches of snow in downtown Salt Lake, several hundred thousand people are without power. I remember it's all I can do to get to the foothills to go skiing. It is complete mayhem just to go a mile or two. So there were three groups that had been riding at Sundance inside the ski resort boundary. The resort closes down, and these three individual groups – they don't even know each other – they ride up the road, and they're at the Aspen Grove trailhead, which is underneath one of the largest avalanche paths in Utah that funnels off Mount Timpanogos. Of course, you're going to go hike for the freshies, right? And no one's wearing avalanche transceivers, no shovels, no probes, none of the appropriate rescue gear. And as three separate groups are hiking up, one natural avalanche peels off from about 3,000 plus vertical feet above off the ridge in the clouds. So everything is just is just chaos as one slide, then sympathetically triggers two others. And now, instead of having just one football field, you have several football fields of snow crashing down from up above. I know even 20 years later, it’s still emotional. But you chose to do something about it?It was so glaringly apparent how dangerous the conditions were. And again, just trying to move around in the valley, it's like it's all I can do to get to the mountains. So I'm going to the mountains on its terms, and it doesn't even want me there, you know. So this is not, you know, kind of a soft, fuzzy kind of place to be right now. It's very harsh. It's very wicked. That night, I looked my wife in the eye, and I said, ‘I am going to do everything in my power that not another family, not another partner, not another parent has to experience the tragedy of what could be a preventable avalanche accident.’I said, ‘Well, I am going to create a program where we go talk to kids in schools and middle schools and high schools.’ (My boss Bruce Tremper) says, ‘You put it together, you find the money, and it's yours.’ And I thought, ‘Man, you just challenged a go-getter overachiever who grew up in New Jersey. Man, I got this. At the time, nothing like this existed. There was nothing that was fun, that had energy to it, and that could resonate with teens.What was the reception like when you launched Know Before You Go into Utah schools?One of our very first talks was in front of 1,600 kids. And it was remarkable. It wasn't like some soft rollout. It was like you hit the ground running with Mick Jagger and Keith Richards and the Rolling Stones, and here we go, you know? And man, for that kind of crowd you had to have a touchpoint with everybody in the audience. And that meant giving out a thousand times the energy that was coming back. That was the secret of the success of the program. Did you reach a lot of kids with KBYG?In our first year, I thought, man, if we could reach 5,000 kids, that would be remarkable. And the first year the thing took off like a rocket. We talked to 12,000 kids, and in the second year, we talked to 18,000 kids. By the start of the third year, we were able to get Know Before You Go embedded as an elective in health and phys ed in middle schools. And then everybody started coming on board. The Park City schools were awesome to get us embedded early on. The snowbelt community schools knew that this was very important.
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Dec 14, 2023 • 37min

SE5:EP5 - Evan Thayer: Bringing Us Utah Powder

It’s early season at Alta. OpenSnow forecaster Evan Thayer has left his meteorological screens in the hotel and is bashing his way down some fresh powder under the Collins chair. Life is good. If there is anyone we tens of thousands of Utah skiers owe a ‘thank you’ to, it would be Thayer, a weather nerd who hadn’t really planned his career path this way, but is thankful his former powder alert email list has turned into life as Utah’s snow forecaster.The tools we have today to forecast weather are quite remarkable. The data availability and the scientific knowledge to analyze it are stunning. And that’s what Thayer does every morning, beginning at 4:00 a.m., crunching numbers, studying maps and putting out a meaningful forecast by the time we’re packing the SUV with skis at 7:00 a.m.Thayer is making his third appearance on Last Chair here in season 5. He was the episode 3 guest in the debut season of the podcast back in December 2019.In this episode, Thayer dives back into his past, growing up with a passion for weather going to CU-Boulder to study and ski, and finding his way to the Greatest Snow on Earth here in Utah.It’s an insightful episode that explores his past and the popular weather app OpenSnow.Well, Evan, how was your birthday at Alta?Every early season I like to do a little staycation in Little Cottonwood Canyon. So I had a little birthday staycation at Gold Miner's Daughter. I knew there was a big storm coming. I knew I could get a room for a reasonable rate. And rather than deal with getting up early and getting up the canyon, it's kind of nice to wake up to fresh snow up there in Little Cottonwood Canyon, roll out of bed, get some breakfast, and just trundle out to the lifts.Were you a weather nerd as a kid?I was always a weather nerd. I was the kid who, back in the days prior to having internet, would set a cooking timer so I could run inside from playing with my friends and see the local on the eights on the old Weather Channel because that's when you could see the local radar.You were in the early group of forecasters when OpenSnow was formed. How has it evolved?It's grown a lot. It started as mostly three regions, and now we have, I don't know, 15 to 20 forecasters around the world writing daily snow forecasts. We've grown the product itself to have all sorts of different maps and overlays and different features you can use. Last year we launched Forecast Anywhere, which was a huge undertaking, but it allows a user to click on any point in the world and get the same quality forecast that you would get for, say, Park City or Alta. For any point in the world. You can see an hour-by-hour forecast for the next ten days.How has that expanded the usage?We have evolved as an app where I think traditionally it was all about powder – it was all about skiing. And if you ask me what I care about, what's the most important to me? I'll still say powder and skiing. But people are using the app now for all sorts of different things in the summer. They're using it for their hiking trips. We have trail estimated trail conditions that tell them whether it's a muddy trail, a snowpacked trail, or a dry trail. So if you're planning biking trips, hiking trips or backpacking trips, you can use it for that. We have smoke overlays. So in wildfire season, and how that's going to affect the air quality. We are working to forecast that to make sure you have, again, all the information you need to get out and enjoy nature.OK, what about the whale?That's a great question. The whale is unknowable. All I know is that they installed that on April 1st, 2022, after that moment, it started snowing and it felt like it never stopped. So I can't explain it. So I'm not going to question it. I'm just going to accept that there's a higher power in that whale and just go with it.How can you take advantage of modern forecasting along with the depth of knowledge of weather gurus like Evan Thayer? Take a listen to this episode of Last Chair.
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Dec 7, 2023 • 43min

SE5:EP4 - James Coleman: The Freedom to Ski

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Nov 22, 2023 • 1h 3min

SE5:EP3 - Chris 'Gunny' Gunnarson: Building on Progression

Head to any Woodward Mountain Center and you’ll immediately be drawn to the kids in the Jib Park and Peace Park pushing themselves to new heights. Since Woodward’s humble beginning over 50 years ago as a gymnastics camp in Pennsylvania, progression has been central to its mission. Today, Woodward centers span the globe including Utah’s Woodward Park City. In this episode of Last Chair, we catch up with a legend in action sports, Chris “Gunny” Gunnarson. Now the president of Woodward globally, Gunny’s three decades in action sports has paralleled the dramatic growth from surf to skateboard to snowboard to ski.Beginning at Snow Summit and Big Bear in southern California, Gunnarson quickly became a leader in the sport from building snow terrain for the X-Games beginning in year one, to crafting private training venues that sent athletes like Shaun White on to olympic gold. Along the way, he built a reputation as a leader in progression with his company Snow Park Technologies and a capable partner with resorts, ultimately helping the world’s greatest athletes achieve pinnacles of success in their career.And while his career has been marked by relationships with the greatest athletes, Gunnarson is quick to point out that what’s central to his own mission is to bring that experience to enthusiasts of all ages and ability levels. Today, he leads Woodward on a global journey to provide fun and progression for all.As a boy growing up in SoCal in the ‘60s and ‘70s, he was immersed in the cultural revolution of action sports. His life was centered around skateboarding and a little surfing. But when he discovered snowboarding at 13, he used every angle to get up to the mountains and ride on snow.Here’s teaser of Gunny’s Last Chair interview, which takes you back into the origin years of the culture of snowboarding and tracks you through the impact Woodward is making with people of all ages.Let’s go back to the beginning – YOUR beginning!Oh man, how I got involved in sport. I mean, I think I was around five when I got on a surfboard. I know I was seven when I got on a skateboard and I had a bike like every other kid in the neighborhood. And I heard about snowboarding when I was 13. In fact, for my 13th birthday, my dad took us up. I lived in San Diego, so I grew up in the southern California hotbed of board sports. And it was funny. My mom and dad were like, oh, snowboarding? You know, we used to ski before you were born and I didn't even know what skiing was, really. And so we get up to the local mountain and they were like, ‘no snowboarding allowed.’ We had rented some boards from the local surf shop. I rented a Chuck Barfoot board and they were like, ‘no snowboards allowed.’ My dad got so angry and he's like, ‘I used to ski here all the time. What do you mean no snowboards allowed?’ And so we ended up just … we had rented a cabin with a couple of my buddies for my 13th birthday to go snowboarding, trying to figure it out, you know, falling a lot just on this back hill. And I knew right then and there, like, I have got to figure out a way to do this for the rest of my life. And somehow I lucked out.So you must have had some good skateboarding roots in SoCal?Well, it was kind of all I knew. And, you know, sort of in my high school teen years, I was living up in the outskirts of LA, so I was skating swimming pools. There was a big earthquake in Northridge, and there were lots of empty swimming pools. We had maps of pools from condemned buildings and houses. And so we'd show up with buckets, mops, and we would skate all these different pools. I think we skated Tom Petty's pool at one point. It was like a condemned house that he'd owned or something like that. But that was my whole life and culture was skating and a little bit of surfing, but mostly skateboarding and trying to find as many pathways to get up to the mountains as possible.Were your business wheels turning yet in your mind?Honestly, not even a little bit. At that point, it was just living life, having fun and trying to skate as much as possible.What was your first job in the industry?I've had a lot of jobs in my lifetime, but my first job in the industry was at Snow Summit in Big Bear Lake. I was fresh out of high school, and I was going to try and make it as a pro snowboarder, get whatever job I could on the mountain, and, funny enough, I got a job with the patrol at Snow Summit at the time. Being based right in Southern California obviously was right in the middle of what I'll call boardsport Mecca, except they weren't quite there yet. And so I get this job as a snowboarder, but on patrol, thinking, ‘oh, I'm just going to, you know, snowboard a lot.’ But I actually ended up really loving patrol and really loving resort operations – becoming a sponge and learning everything I could. They were a very progressive thinking resort ski resort, and they were just starting to launch terrain parks, and none of the other patrol guys wanted to deal with the terrain parks.Was there a turning point for you when you saw your career as a terrain park developer come to light?Over time, that was a real paradigm shift. The terrain park movement, which really was born out of Big Bear, also was a paradigm shift in the entire world of winter sports in the sense that right there in Southern California, it was meeting a market need. But as it became a broader national interest of how do we deal with these rowdy snowboarders and contain them? And now there's freestyle skiers that want to do the same kind of stuff – like we should just give them their own venue to do that kind of stuff and keep them in a little contained area so they don't screw with the rest of the mountain operations. But who knows how to do this kind of stuff? And that is actually when I saw a business opportunity.Gunny, what was it that motivated you to bring your lifelong action sports skills and knowledge to Woodward, now serving as global president?I've known of Woodward virtually my entire career – I mean, you can't be in this in the action sports universe without knowing what Woodward is. You know, it's got a 53-year legacy. I was super intrigued when I learned that Powdr, a ski resort company, had bought Woodward because, you know, everybody knew Woodward as a camp out in Pennsylvania. And it was the Holy Land. Like, if you were going to be a competing skateboarder, BMX athlete, that's where you went. And so when Powdr bought Woodward, I was certainly paying attention from afar. But to answer your question – there I was, life was good, I owned my own company, I had my own TV show. And the folks at Powdr came and said, ‘hey, we want to talk to you about you coming in and helping us figure out how to best propel Woodward from where it currently is.’ And I left it all. I moved to Park City, Utah from Truckee.Talk about progression and why it’s important to Woodward?Humans want to fly. They want to move. They want to move their bodies. They want to challenge themselves. All the way from the youngest ages – you can hear the kid right behind me. He's jumping on the trampoline. He's figuring out how to move his body in the air, whether he's doing a backflip or just monkeying around. We have zone coaches. We have an entire array of different types of programming, from casual, easy, fun all the way to very focused clinics and training so that people can get better. It's human nature to want to get better, whether you're a golfer or a swimmer or whatever yo...

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