
Low-Key Legends
Sharing the insider conversation on the business of creativity. Chatting with the people behind the most legendary work in the creative industry. What are the tools and mindsets that lead to this success? Let's dive and explore together in our quest to become legendary.
Latest episodes

Oct 27, 2023 • 1h 44min
S1.E9 The Power of Branding - Shaping the World's Leading Brands with Bill Kenney of Focus Lab
In this episode, I had the pleasure of chatting with Bill Kenney, the Co-Founder of Focus Lab - a branding agency that focuses on shaping some of the world's leading B2B brands. During our conversation, we talked about what sets a brand apart, Bill's journey in design and leadership, his new book, hot sauce, and much more.
Buy Bill's Book: Conquer Your Rebrand
Let's Get Social:
→ Dribbble
→ Twitter
→ LinkedIn
→ Focus Lab Site

Oct 20, 2023 • 53min
S1.E8 How to Craft Brands that Advance Humanity Forward with Kaitlyn Barclay Co-founder of ScoutLab
In this episode of Low-Key Legends, I have the opportunity to sit down with Kaitlyn Barclay to learn about her unconventional path in starting ScoutLab a purpose-driven marketing agency focused on human and planetary health. We talk about building brands that advance humanity forward, books, linguistics, the importance of values in business, and so much more.
Let's Get Social:
ScoutLab Site
Twitter / X
Instagram
LinkedIn

Oct 13, 2023 • 1h 56min
S1.E7 The Magic of Motion Design with Louis Paquet
In this episode of Low-Key Legends, I chat with Louis Paquet about his process for creating amazing interactive experiences, leveraging motion design to create emotion, and working to combat imposter syndrome and burnout. Louis Paquet is the creative director of Tux Creative House a full-service creative agency in Montreal and Los Angeles.
Sign up for Louis's Master class - Link Here
Learn Motion Design from Louis - Course Link
Find Louis on Social:
Twitter | LinkedIn | Instagram | Tux Creative House

Oct 6, 2023 • 2h 12min
S1.E6. Building an Agency that Rewards Creative Risk Taking in eCommerce with Michael Janiak
In this episode of Low-Key Legends, we dive into how Michael Janiak is building an agency culture that rewards creative thinking and pushing through boundaries in eCommerce design. How to take smart risks, Michael's team's design process, noticing a lack of design heroes in present-day culture, surfing, getting hot-boxed by Seth Rogan, and much more.
Michael Janiak is the co-founder of Pattern an eCommerce design agency in San Fransisco.
You can find their work at → https://www.thisispattern.com
Let's Get Social:
Pattern Agency
Twitter / X
LinkedIn
Instagram

Sep 29, 2023 • 1h 29min
S1.E5. Finding Strength in your Cultural Identity with – Jackie Kao
In this episode, we dive into vulnerability, imposter syndrome, food, and the power of finding your cultural identity with Jackie Kao.
Jackie Kao is a freelance brand/digital designer with an emphasis on visual identity, art direction, and illustration. As a self-taught designer with a fine art and urban planning undergrad degree, she tends to source inspiration from atypical places away from the screen and beyond the design industry if possible. In her free time, she likes to physically and mentally explore new territories to broaden her perspective.
Jackie's Portfolio
Have You Eaten Yet - Cookbook

Sep 22, 2023 • 1h 45min
S1.E4. From Semi-Pro Snowboarder to Working with Fortune 500 Companies – Ben Johnson Founder of Elegant Seagulls
A far-ranging conversation with Ben Johnson the owner and Creative Director of Elegant Seagulls a digital creative agency focused on merging creative and conversions. In this episode, we talk about Ben's journey from snowboarding to growing a design agency. We talk about hobbies like knife making, staying inspired, and how fatherhood changes you as a person.
Ben started Seagulls 17 years ago working out of his bedroom. He started working with local clients with the simple quest that "it" could be done better. During his time at Seagulls, the agency has worked with amazing clients including ESPN, Forbes, CNN, Panasonic, and Audible.
Social:
Dribbble
Linkedin
Twitter

Sep 15, 2023 • 1h 57min
S1.E3. Boundaries & Vulnerability In Design, Life & Business – with Libby Connolly
In this episode of Low-Key Legends, I chat with Libby Connolly. Libby is a Chicago-based Creative Director building visually captivating, emotionally resonant brands under her namesake practice Studio Libby Connolly. In this episode, we dive into how a place affects our creative work and life, taking risks, getting vulnerable, and her new mentorship program. If you are interested in working 1:1 with Libby reach out to her via Calendly to book a time.
Social:
1 : 1 Mentorship
Website
Instagram
LinkedIn

Sep 8, 2023 • 1h 49min
S1.E2. Finding Personal Happiness by Leaving the 22 Person Agency He Built – David Lubofsky
David Lubofsky was born and raised in Louisiana, he got into computers early but had to leave the South to pursue his dreams of helping nice people build nice products. He made his way to a few big cities, ending up in New England, where he is now.
He has spent the better part of his adult life working to build killer web products for advertising agencies. In 2019, a coworker and David started a digital agency that quickly grew to over 20 people. He left that agency in September 2022 to do some solo consulting, speaking, and writing. He just published his first book "The Search for Workplace Happiness" centered around creating a healthy environment inside the workplace, being aware that your people have lives outside of the workplace, and then to doing everything you can to prop them up and support them for success in both.
His personal portfolio https://www.davidlubofsky.com and book website https://www.findworkhappiness.com have gone on to win numerous design awards from AWWWARDS, the FWA, and more.
Find David on Social:
LinkedIn
Portfolio
Buy The Book

Sep 1, 2023 • 1h 50min
S1.E1. Building a High Performing Remote Agency Culture & the Impact of Education - Patrick Torres
In this episode of Low-Key Legends, we chat with Patrick Torres the Partner and creative director at Studio Freight. In this wide-ranging conversation, we talk about the importance of self-education, the power of open source, growing a remote team, their internal studio process, music, art and so much more.
More about Patrick:
At an early age, Patrick developed a passion for skateboarding, punk rock, and DIY culture, which eventually led him to the world of graphic art and design.
In 2016, Patrick co-founded Studio Freight in Columbus, Ohio, alongside his partner and Design Director, Aaron Marks. Since then the studio has grown to 13+ full-time people, working all over the world.
Products:
Lenis Smooth Scroll
Social:
Website
Twitter

Aug 24, 2023 • 1min
Welcome to Low-Key Legends
Welcome to Low-Key Legends. A show where we share epically casual conversations from legends in the creative industry on the business of creativity, culture, art, and ways to level up your creative practice.
I'm your host Britton Stipetic an over-caffeinated founder of Rogue Studio. Join me as I chat with the legends in the creative industry from design, music, and entrepreneurship - learning from their process and perspectives. Finding the nuggets of wisdom to encourage you on your creative journey as we all strive together to become legends.
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