Business of Tech: Daily 10-Minute IT Services Insights

Ingram Micro has suffered a significant ransomware attack attributed to the SafePay group, disrupting its systems and affecting deliveries across multiple regions. The attack, which is believed to have exploited vulnerabilities in the company's GlobalProtect virtual private network, has left its website and online ordering systems offline since July 5, 2025. SafePay claims to have accessed sensitive data, including financial information and customer records, and has demanded a ransom for data security. This incident highlights the fragility of the supply chain for IT providers, as Ingram Micro is a critical distributor relied upon by managed service providers (MSPs) and value-added resellers (VARs).The podcast also discusses the recent shift in the desktop operating system market, with Windows 11 surpassing Windows 10 in market share. Despite this milestone, the adoption of Windows 11 has been slower than its predecessor due to stringent hardware requirements and a lack of consumer interest in upgrading. While the commercial sector is expected to see an increase in shipments as businesses transition to Windows 11, the consumer market remains weak, influenced by tariffs and inflation. Microsoft is preparing to offer extended support for Windows 10, allowing organizations to continue receiving critical updates as the end of support date approaches.Flamingo has launched OpenMSP, a platform aimed at helping MSPs and managed security service providers reduce software costs through open-source tools and AI-driven margin analysis. This initiative comes as software licensing and technician salaries consume a significant portion of revenue for these service providers. Meanwhile, Cloudflare has announced measures to block AI web crawlers by default, addressing concerns over unauthorized content scraping. This move could lead to a new content licensing model for AI training, potentially creating new revenue streams for content-heavy clients.The episode concludes with a tribute to Alan D. Weinberger, the founder of the ASCII group, who recently passed away. His contributions to the IT community and the establishment of a supportive network for MSPs are recognized as significant. The podcast emphasizes the importance of community in the technology-driven business landscape and encourages listeners to consider the human aspect of the industry. Additionally, it highlights the need for robust backup solutions, such as Comet Backup, to protect against potential disruptions in the face of increasing cyber threats.  Four things to know today  00:00 Global IT Distribution Disrupted: Ingram Micro Hit by SafePay Ransomware04:05 Windows 11 Overtakes Windows 10, but PC Market Shows No Signs of a Consumer Upgrade Boom08:55 MSPs Face New Decisions: Block AI Crawlers, Monetize Content, or Embrace Open Source?14:01 ASCII Group Mourns Loss of Founder Who Championed MSPs for Four Decades  Supported by:  https://timezest.com/mspradio/https://cometbackup.com/?utm_source=mspradio&utm_medium=podcast&utm_campaign=sponsorship  All our Sponsors:   https://businessof.tech/sponsors/ Do you want the show on your podcast app or the written versions of the stories? Subscribe to the Business of Tech: https://www.businessof.tech/subscribe/Looking for a link from the stories? The entire script of the show, with links to articles, are posted in each story on https://www.businessof.tech/ Support the show on Patreon: https://patreon.com/mspradio/ Want to be a guest on Business of Tech: Daily 10-Minute IT Services Insights? Send Dave Sobel a message on PodMatch, here: https://www.podmatch.com/hostdetailpreview/businessoftech Want our stuff? Cool Merch? Wear “Why Do We Care?” - Visit https://mspradio.myspreadshop.com Follow us on:LinkedIn: https://www.linkedin.com/company/28908079/YouTube: https://youtube.com/mspradio/Facebook: https://www.facebook.com/mspradionews/Instagram: https://www.instagram.com/mspradio/TikTok: https://www.tiktok.com/@businessoftechBluesky: https://bsky.app/profile/businessof.tech

The managed service provider (MSP) cyber insurance landscape is facing significant challenges, primarily due to the certification process rather than the coverage itself. Edouard von Herberstein, a seasoned expert in complex risk management, recognized the inefficiencies within this system and founded Spectra, the first MSP certification platform acknowledged by major insurers. His insights reveal that the lack of trust and understanding between insurers and MSPs has created a bottleneck, preventing effective collaboration in enhancing cyber resilience and risk management.Spectra's approach focuses on certifying the MSP as an organization rather than individual technicians. This certification process involves a thorough examination of how MSPs protect themselves, the resilience of the solutions they offer, and the deployment of these solutions to customers. By ensuring that MSPs meet specific standards and best practices, Spectra aims to build trust with insurers, who have historically been skeptical of the MSP sector. This certification not only enhances the credibility of MSPs but also provides insurers with a reliable way to assess risk.The conversation also touches on the skepticism that exists on both sides of the insurance and MSP relationship. Many MSPs view insurers as profit-driven entities that often deny claims, while insurers perceive MSPs as lacking value. However, through initiatives like Spectra, there is a growing recognition of the mutual benefits that can arise from collaboration. Brokers are increasingly seeking certified MSPs to refer to clients, creating a new dynamic where both parties can thrive.Finally, the discussion highlights the importance of insurance in the broader context of cybersecurity. While some argue that organizations can self-insure by maintaining sufficient funds for potential breaches, the reality is that many SMEs do not recover from incidents like ransomware attacks. Insurance provides not only financial support but also critical guidance and resources post-incident. By fostering a partnership between certified MSPs and insurers, Spectra aims to create a more resilient cybersecurity ecosystem that benefits all stakeholders involved.  Supported by MSPRADIO : https://mspradio.com/engage/   All our Sponsors:   https://businessof.tech/sponsors/ Do you want the show on your podcast app or the written versions of the stories? Subscribe to the Business of Tech: https://www.businessof.tech/subscribe/Looking for a link from the stories? The entire script of the show, with links to articles, are posted in each story on https://www.businessof.tech/ Support the show on Patreon: https://patreon.com/mspradio/ Want to be a guest on Business of Tech: Daily 10-Minute IT Services Insights? Send Dave Sobel a message on PodMatch, here: https://www.podmatch.com/hostdetailpreview/businessoftech Want our stuff? Cool Merch? Wear “Why Do We Care?” - Visit https://mspradio.myspreadshop.com Follow us on:LinkedIn: https://www.linkedin.com/company/28908079/YouTube: https://youtube.com/mspradio/Facebook: https://www.facebook.com/mspradionews/Instagram: https://www.instagram.com/mspradio/TikTok: https://www.tiktok.com/@businessoftechBluesky: https://bsky.app/profile/businessof.tech

Pricing is a critical lever for managed service providers (MSPs), SaaS providers, and tech companies, yet many organizations treat it as a one-time event rather than an ongoing process. Dan Balcauski, founder and chief pricing officer at Product Tranquility, emphasizes the importance of viewing pricing as a living system that requires continuous iteration and governance. He argues that pricing should be closely tied to the value a company provides, especially in a competitive landscape where both value and market conditions are constantly changing. Balcauski distinguishes between price metrics and pricing models, explaining that many executives mistakenly focus solely on the price itself rather than the broader context of how pricing is structured. He uses the example of McDonald's to illustrate how price metrics can vary based on customer needs and operational viability. By understanding the nuances of pricing metrics and models, companies can better align their pricing strategies with the value they deliver to different customer segments. The conversation also delves into the emerging trends of usage-based and outcome-based pricing. While usage-based pricing is gaining traction, Balcauski cautions that it can lead to confusion due to its broad interpretation. He suggests that outcome-based pricing, while appealing, is challenging to implement effectively because of the difficulty in establishing clear attribution for outcomes. Instead, he proposes a focus on output-based pricing, which measures intermediate outputs that can be more easily quantified. To ensure effective pricing governance, Balcauski advocates for clear ownership and processes within organizations. He stresses the need for companies to define their pricing goals and understand the relationship between customer segments, value, and competition. By embedding pricing governance into their operations, businesses can create a structured approach to pricing that adapts to changing market conditions and customer needs, ultimately leading to better financial outcomes.  All our Sponsors:   https://businessof.tech/sponsors/ Do you want the show on your podcast app or the written versions of the stories? Subscribe to the Business of Tech: https://www.businessof.tech/subscribe/Looking for a link from the stories? The entire script of the show, with links to articles, are posted in each story on https://www.businessof.tech/ Support the show on Patreon: https://patreon.com/mspradio/ Want to be a guest on Business of Tech: Daily 10-Minute IT Services Insights? Send Dave Sobel a message on PodMatch, here: https://www.podmatch.com/hostdetailpreview/businessoftech Want our stuff? Cool Merch? Wear “Why Do We Care?” - Visit https://mspradio.myspreadshop.com Follow us on:LinkedIn: https://www.linkedin.com/company/28908079/YouTube: https://youtube.com/mspradio/Facebook: https://www.facebook.com/mspradionews/Instagram: https://www.instagram.com/mspradio/TikTok: https://www.tiktok.com/@businessoftechBluesky: https://bsky.app/profile/businessof.tech

Andreas Voniatis, founder of Arteos and author of "Data-Driven SEO with Python," is revolutionizing the SEO landscape by integrating data science and AI into organic growth strategies. He emphasizes the need for businesses, particularly in the B2B and technology sectors, to move beyond traditional SEO practices that often rely on guesswork. Instead, Fanatis advocates for a math-driven approach that leverages data to ensure that companies can achieve exponential growth in their online visibility and traffic.As the conversation unfolds, Voniatis discusses the significant shift in user behavior from traditional search engines, which typically present a list of links, to AI-driven interactions that provide summarized answers. This evolution poses a challenge for businesses, as they must adapt to a landscape where AI can solve problems directly, potentially bypassing the need for human expertise. Voniatis argues that to remain relevant, companies must prepare for a future where AI not only recommends content but also understands the nuances of their offerings.The discussion also highlights the importance of creating unique, data-rich content that stands out in an increasingly crowded digital space. Voniatis explains that simply producing high-quality content is no longer sufficient; businesses must ensure their content correlates with AI's understanding of truth and relevance. By focusing on proprietary insights and addressing the specific needs of target audiences, companies can differentiate themselves from competitors who rely on generic SEO strategies.Finally, Voniatis outlines key metrics for measuring success in this new SEO paradigm. He emphasizes the importance of tracking both traffic sources and brand searches to gauge the effectiveness of SEO efforts. By blending data science with creative content strategies, businesses can not only improve their search rankings but also enhance their overall brand visibility and engagement in the digital marketplace.  All our Sponsors:   https://businessof.tech/sponsors/ Do you want the show on your podcast app or the written versions of the stories? Subscribe to the Business of Tech: https://www.businessof.tech/subscribe/Looking for a link from the stories? The entire script of the show, with links to articles, are posted in each story on https://www.businessof.tech/ Support the show on Patreon: https://patreon.com/mspradio/ Want to be a guest on Business of Tech: Daily 10-Minute IT Services Insights? Send Dave Sobel a message on PodMatch, here: https://www.podmatch.com/hostdetailpreview/businessoftech Want our stuff? Cool Merch? Wear “Why Do We Care?” - Visit https://mspradio.myspreadshop.com Follow us on:LinkedIn: https://www.linkedin.com/company/28908079/YouTube: https://youtube.com/mspradio/Facebook: https://www.facebook.com/mspradionews/Instagram: https://www.instagram.com/mspradio/TikTok: https://www.tiktok.com/@businessoftechBluesky: https://bsky.app/profile/businessof.tech

The podcast discusses the evolving landscape of cybersecurity for small and mid-market businesses, emphasizing the dual threats posed by advanced artificial intelligence tools and a resurgence of ransomware attacks. As cybercriminals leverage AI for sophisticated phishing and impersonation tactics, traditional security measures are becoming obsolete. Organizations are urged to adopt enterprise-grade solutions, such as unified security platforms and zero-trust frameworks, to protect their operations. The introduction of secure browser technologies is highlighted as a critical step in enhancing defenses against the 95% of security incidents linked to browser vulnerabilities.A significant decline in the number of active Windows PCs, with 400 million devices disappearing in three years, indicates a shift in consumer behavior towards mobile devices and tablets. This trend reflects a broader change in endpoint strategy, as the traditional perimeter dissolves and the focus shifts from device management to user and data control across platforms. The implications of the upcoming end of support for Windows 10 in October 2025 may further influence this trend, as users may opt not to invest in new devices.The podcast also covers Microsoft's new security measures aimed at preventing incidents similar to the CrowdStrike meltdown, which caused extensive damages. The company plans to move third-party security drivers out of the Windows kernel to enhance reliability and reduce risks. Additionally, Microsoft is offering extended security updates for Windows 10 users, allowing them to continue receiving support even after the end of support date. This initiative reflects a commitment to improving system stability and addressing vulnerabilities.Finally, the discussion touches on the broader implications of AI in various sectors, including its impact on the workforce and democratic processes. The podcast highlights concerns about AI's role in elections and education, as well as the ethical challenges arising from its use. The conversation emphasizes the need for businesses to manage the complexities of AI, including compliance and creativity loss, while pushing back against inflated vendor claims. This approach will help build trust and ensure that organizations can navigate the rapidly changing digital landscape effectively. Three things to know today 00:00 400 Million Missing PCs Mark the End of the Endpoint Era—MSPs Must Evolve or Fade06:04 From Kernel Changes to Cyber Insurance: Why Structural Resilience Now Defines MSP Value10:23 From Productivity to Manipulation: The Expanding and Uneven Impact of AI Across Sectors This is the Business of Tech.    Supported by: https://timezest.com/mspradio/https://www.huntress.com/mspradio/   All our Sponsors:   https://businessof.tech/sponsors/ Do you want the show on your podcast app or the written versions of the stories? Subscribe to the Business of Tech: https://www.businessof.tech/subscribe/Looking for a link from the stories? The entire script of the show, with links to articles, are posted in each story on https://www.businessof.tech/ Support the show on Patreon: https://patreon.com/mspradio/ Want to be a guest on Business of Tech: Daily 10-Minute IT Services Insights? Send Dave Sobel a message on PodMatch, here: https://www.podmatch.com/hostdetailpreview/businessoftech Want our stuff? Cool Merch? Wear “Why Do We Care?” - Visit https://mspradio.myspreadshop.com Follow us on:LinkedIn: https://www.linkedin.com/company/28908079/YouTube: https://youtube.com/mspradio/Facebook: https://www.facebook.com/mspradionews/Instagram: https://www.instagram.com/mspradio/TikTok: https://www.tiktok.com/@businessoftechBluesky: https://bsky.app/profile/businessof.tech

Microsoft is facing significant challenges in promoting its Copilot AI assistant within enterprises, as many employees show a preference for OpenAI's ChatGPT. This trend highlights a competitive shift in the corporate sector, where companies are increasingly recognizing the advantages of generative AI solutions. Despite Microsoft's efforts, including a notable implementation plan by Amgen Inc. for 20,000 employees, the growing strength of OpenAI suggests a changing landscape in AI adoption. The struggle to sell Copilot internally reflects broader issues of product-market fit, as users often favor consumer-grade options over sanctioned tools.The impact of AI on managed service providers (MSPs) is also noteworthy, as a recent report indicates that AI-driven platforms are beginning to replace traditional tools. This shift is expected to reduce the number of product categories from 13 to 7, leading to increased interoperability among services. While AI-powered automation can lower operational costs, it poses market challenges, particularly for MSPs that may need to pivot from troubleshooting to delivering strategic insights. The caution expressed by Kaseya's CEO underscores the importance of integrating fragmented customer data for effective AI solutions.Legal developments surrounding AI training data are reshaping the copyright landscape. A federal judge ruled in favor of Anthropic, allowing the company to train its AI models on legally purchased books without needing permission from authors, classifying this practice as fair use. However, the ruling is limited to physical books and does not absolve Anthropic from a separate trial regarding the alleged piracy of millions of books. Similarly, Meta Platforms secured a legal victory, but the court's decision does not confirm that its use of copyrighted materials qualifies as fair use, indicating a complex and evolving legal environment for AI training.The podcast also highlights ongoing disparities in the IT leadership pipeline, particularly regarding diversity. Recent data shows little change in the demographic makeup of IT leadership, with a significant majority being white and male. The challenges faced by women and people of color in securing leadership roles are exacerbated by rigid criteria in executive searches. As larger companies scale back diversity efforts, there is an opportunity for smaller firms to differentiate themselves by fostering inclusive cultures, as exemplified by OIT VoIP, which received recognition for its commitment to diversity in technology. Four things to know today 00:00 AI Reality Check: Fragmented Data, Poor UX, and Platform Consolidation Derail Enterprise and MSP Hype04:42 Fair Use but Not Free Reign: Courts Back AI Training on Books—with Major Caveats07:28 Smaller Tech Firms Like OITVOIP Show How Inclusion Can Be a Competitive Advantage10:32 Collaboration Reimagined: OpenAI, Anthropic, and Rewst Redefine the Future of Work with AI-First Tools This is the Business of Tech.    Supported by:  https://syncromsp.com/  All our Sponsors:   https://businessof.tech/sponsors/ Do you want the show on your podcast app or the written versions of the stories? Subscribe to the Business of Tech: https://www.businessof.tech/subscribe/Looking for a link from the stories? The entire script of the show, with links to articles, are posted in each story on https://www.businessof.tech/ Support the show on Patreon: https://patreon.com/mspradio/ Want to be a guest on Business of Tech: Daily 10-Minute IT Services Insights? Send Dave Sobel a message on PodMatch, here: https://www.podmatch.com/hostdetailpreview/businessoftech Want our stuff? Cool Merch? Wear “Why Do We Care?” - Visit https://mspradio.myspreadshop.com Follow us on:LinkedIn: https://www.linkedin.com/company/28908079/YouTube: https://youtube.com/mspradio/Facebook: https://www.facebook.com/mspradionews/Instagram: https://www.instagram.com/mspradio/TikTok: https://www.tiktok.com/@businessoftechBluesky: https://bsky.app/profile/businessof.tech

ConnectWise is currently facing a significant crisis of trust as attackers exploit its signed software to distribute malware. This alarming trend has seen a notable increase in infections since March 2025, primarily due to poor signing practices that allow malicious users to embed harmful code within legitimate applications. Reports indicate that the ConnectWise ScreenConnect remote access tool was the most commonly abused legitimate tool in 2024, with a staggering 56% of all active threat reports involving remote access tools. The rise in phishing schemes utilizing ConnectWise samples has raised concerns about the security measures in place and the implications for managed service providers (MSPs).Despite the increasing number of breaches, a recent survey revealed that 76% of MSP leaders remain confident in their cybersecurity efforts, even as nearly 70% reported experiencing multiple cyber breaches in the past year. This disconnect between confidence and reality poses a significant problem, as many MSPs recognize the need to improve their defenses but feel ill-equipped to guide customers through complex regulatory changes. The situation is further complicated by sensationalized reports of massive data breaches, which can divert attention from verified security threats and contribute to a false sense of security.The podcast also highlights the ongoing Salt Typhoon hack, which has reportedly led to major U.S. telecommunications companies instructing their incident response teams not to seek evidence of the intrusion. This directive raises concerns about the scale of the breach and the lack of accountability within the telecom sector, where deregulation has diminished incentives for companies to invest in security measures. Experts warn that this willful ignorance sets a dangerous precedent, particularly in critical infrastructure, and emphasizes the need for a reevaluation of vendor liability in the face of such breaches.In response to the evolving challenges faced by MSPs, several vendors have introduced new tools and features aimed at improving operational efficiency and security. Synchro's Universal Billing feature aims to streamline billing processes, while Manage Engine's MSP Central platform seeks to enhance service delivery and device management. Additionally, Hornet Security has launched an AI Cyber Assistant to bolster cybersecurity for Microsoft 365 users. These developments indicate that while vendors are recognizing the challenges MSPs face, they often lag behind in providing the necessary solutions, underscoring the importance of selecting platforms that prioritize practical integration and real-world impact. Three things to know today 00:00 Legit Tools, Real Breaches: ConnectWise Malware Surge and Telecom Hacks Highlight Systemic Security Failures06:54 MSP Tools Evolve as Syncro, ManageEngine, and Hornetsecurity Target Profitability, Consolidation, and AI Security09:47 Bitdefender, Pia and Nexus IT Signal Strategic Evolution in the MSP and Security Landscape This is the Business of Tech.    Supported by:  https://cometbackup.com/?utm_source=mspradio&utm_medium=podcast&utm_campaign=sponsorship  All our Sponsors:   https://businessof.tech/sponsors/ Do you want the show on your podcast app or the written versions of the stories? Subscribe to the Business of Tech: https://www.businessof.tech/subscribe/Looking for a link from the stories? The entire script of the show, with links to articles, are posted in each story on https://www.businessof.tech/ Support the show on Patreon: https://patreon.com/mspradio/ Want to be a guest on Business of Tech: Daily 10-Minute IT Services Insights? Send Dave Sobel a message on PodMatch, here: https://www.podmatch.com/hostdetailpreview/businessoftech Want our stuff? Cool Merch? Wear “Why Do We Care?” - Visit https://mspradio.myspreadshop.com Follow us on:LinkedIn: https://www.linkedin.com/company/28908079/YouTube: https://youtube.com/mspradio/Facebook: https://www.facebook.com/mspradionews/Instagram: https://www.instagram.com/mspradio/TikTok: https://www.tiktok.com/@businessoftechBluesky: https://bsky.app/profile/businessof.tech

Gartner predicts that by 2027, artificial intelligence (AI) will be responsible for half of all business decisions, either through full automation or partial augmentation. This shift is driven by the increasing pressure on technology companies to deliver returns on their AI investments, with small and mid-sized businesses (SMBs) rapidly adopting these tools. However, a significant skills gap remains, as 95% of SMBs report needing more training to effectively utilize AI. The report emphasizes the importance of human oversight to ensure data quality and governance, suggesting that companies prioritizing AI literacy training could see revenue increases of up to 20%.Despite the enthusiasm for AI, a study from Stanford University reveals that professionals prefer using AI for automating mundane tasks rather than more complex responsibilities. The research indicates a strong desire for human control in the workplace, highlighting a disconnect between the tasks companies assign to AI and what workers actually want to automate. This gap presents an opportunity for managed service providers (MSPs) to bridge the divide by focusing on human-centered workflow design and aligning AI deployment with employee expectations.In the realm of productivity tools, OpenAI and Anthropic are making strides with new integrations that enhance user interaction with AI. OpenAI is testing a feature that allows users to analyze emails and manage schedules through ChatGPT, while Anthropic's CLAWD code has improved its toolchain for developers. These advancements signify a shift in how end users will expect to interact with their tools, pushing providers to adapt their roles from managing infrastructure to managing intelligence and intent.Broadcom's recent changes to VMware's licensing model have raised concerns among smaller customers, with reports of cost increases significantly impacting their budgets. While Broadcom claims that many of its top customers are adopting the VMware Cloud Foundation, the dissatisfaction among smaller clients indicates a need for IT providers to offer migration services and alternative solutions. The current landscape presents a critical moment for providers to assist clients in navigating these changes, ensuring they find resilient and appropriately priced platforms that meet their needs. Four things to know today 00:00 From Hype to Help: AI Decision-Making Surges, But Poor Guidance Risks Undermining Gains05:23 OpenAI and Anthropic Expand AI Agents Into Daily Workflow—IT Providers Must Now Govern Behavior, Not Just Systems07:44 Efficiency Is the New MSP Battleground: Martello and WatchGuard Highlight Operational ROI10:35 Broadcom’s VMware Pivot Forces MSPs to Choose Sides: Enterprise Loyalty or SMB Exodus This is the Business of Tech.    Supported by: https://www.huntress.com/mspradio/https://getflexpoint.com/msp-radio/  All our Sponsors:   https://businessof.tech/sponsors/ Do you want the show on your podcast app or the written versions of the stories? Subscribe to the Business of Tech: https://www.businessof.tech/subscribe/Looking for a link from the stories? The entire script of the show, with links to articles, are posted in each story on https://www.businessof.tech/ Support the show on Patreon: https://patreon.com/mspradio/ Want to be a guest on Business of Tech: Daily 10-Minute IT Services Insights? Send Dave Sobel a message on PodMatch, here: https://www.podmatch.com/hostdetailpreview/businessoftech Want our stuff? Cool Merch? Wear “Why Do We Care?” - Visit https://mspradio.myspreadshop.com Follow us on:LinkedIn: https://www.linkedin.com/company/28908079/YouTube: https://youtube.com/mspradio/Facebook: https://www.facebook.com/mspradionews/Instagram: https://www.instagram.com/mspradio/TikTok: https://www.tiktok.com/@businessoftechBluesky: https://bsky.app/profile/businessof.tech

Small business resilience is masking deeper economic strains, as recent surveys reveal that while many small businesses report growth and have maintained or increased their workforce, a significant portion still feels the adverse effects of current economic conditions. Despite 56% of small businesses indicating growth and 90% maintaining or increasing their workforce, 43% of entrepreneurs express that the economic landscape is detrimental to their operations. This contradiction highlights a fragile optimism among small businesses, which may continue to invest in technology but will demand more tangible value for their expenditures.In contrast, the sentiment among large corporate CEOs has plummeted, with the CEO Economic Outlook Index dropping to its lowest level since 2020. Over 40% of CEOs anticipate workforce reductions in the next six months, reflecting widespread concerns about hiring, investment, and sales growth. This decline is attributed to uncertainties surrounding trade policies, which could have ripple effects on vendor spending and longer sales cycles, particularly impacting high-end managed service providers (MSPs) that cater to mid-market or enterprise clients.The podcast also discusses the challenges posed by data blind spots in strategic planning, as federal hiring freezes and budget cuts are beginning to affect the quality of economic data produced by the U.S. government. The erosion of reliable statistics complicates decision-making for both policymakers and service providers, making it increasingly difficult to advise small businesses on risk and compliance. Additionally, a significant drop in employee confidence, particularly among young workers, raises concerns for MSPs managing support desks, as anxiety may lead to higher turnover and a greater need for effective communication and leadership.Finally, the episode highlights the rapid growth of the managed services sector, with projections indicating that the market will reach $608 billion globally. Companies like NinjaOne, Halo PSA, and Nerdio are experiencing significant growth, driven by their focus on user experience and cloud-based solutions. The competitive landscape is shifting, with smaller players outpacing larger incumbents, emphasizing the need for MSPs to choose their platforms strategically and adapt to the evolving demands of the market. Three things to know today 00:00 Growth Without Confidence: SMBs Forge Ahead as Economic Signals Flash Caution for IT Advisors06:15 GenAI Growth Plans Clash with Security Concerns as AI Search Disrupts Digital Visibility10:38 MSP Sector Surges to $608B as Platform Wars Reshape PSA/RMM Landscape Supported by:  https://mspradio.com/engage/  All our Sponsors:   https://businessof.tech/sponsors/ Do you want the show on your podcast app or the written versions of the stories? Subscribe to the Business of Tech: https://www.businessof.tech/subscribe/Looking for a link from the stories? The entire script of the show, with links to articles, are posted in each story on https://www.businessof.tech/ Support the show on Patreon: https://patreon.com/mspradio/ Want to be a guest on Business of Tech: Daily 10-Minute IT Services Insights? Send Dave Sobel a message on PodMatch, here: https://www.podmatch.com/hostdetailpreview/businessoftech Want our stuff? Cool Merch? Wear “Why Do We Care?” - Visit https://mspradio.myspreadshop.com Follow us on:LinkedIn: https://www.linkedin.com/company/28908079/YouTube: https://youtube.com/mspradio/Facebook: https://www.facebook.com/mspradionews/Instagram: https://www.instagram.com/mspradio/TikTok: https://www.tiktok.com/@businessoftechBluesky: https://bsky.app/profile/businessof.tech

Small and mid-sized businesses are increasingly curious about how to leverage artificial intelligence (AI) to enhance their operations. As they explore the potential of AI, they are asking critical questions about implementation, automation, and customer engagement. Experts Hunter Jensen and Barbara Paluszkiewicz discuss the challenges these businesses face, particularly regarding data readiness and cybersecurity. They emphasize the importance of understanding specific use cases and ensuring that companies have the necessary infrastructure and security measures in place before deploying AI solutions.Hunter highlights that many organizations, especially those that have been around for a while, struggle with data quality and governance. He notes that businesses often have "skeletons in their data closets," which can hinder effective AI deployment. Barb adds that for companies to safely utilize AI, they must have robust cybersecurity measures, including data loss prevention and user training. This foundational work is crucial to protect sensitive information and ensure compliance with regulations.The conversation also touches on the rising costs and complexities associated with private AI infrastructure. Hunter explains that while public large language models (LLMs) can be effective for certain tasks, businesses dealing with confidential information may benefit from self-hosted models. He points out that, in some cases, hosting AI solutions locally can be more cost-effective than relying on third-party services, especially as usage scales up.Finally, the discussion shifts to the evolving landscape of investment in the managed service provider (MSP) sector. Barb notes that many small MSPs are undervaluing their businesses, often expecting high multiples that may not be realistic. Hunter observes a trend where venture capitalists are less willing to invest in pre-revenue companies, pushing entrepreneurs to demonstrate customer traction before seeking funding. Both experts agree that the MSP community is adapting to these changes, with new models of community-driven investment emerging to support smaller businesses.  All our Sponsors:   https://businessof.tech/sponsors/ Do you want the show on your podcast app or the written versions of the stories? Subscribe to the Business of Tech: https://www.businessof.tech/subscribe/Looking for a link from the stories? The entire script of the show, with links to articles, are posted in each story on https://www.businessof.tech/ Support the show on Patreon: https://patreon.com/mspradio/ Want to be a guest on Business of Tech: Daily 10-Minute IT Services Insights? Send Dave Sobel a message on PodMatch, here: https://www.podmatch.com/hostdetailpreview/businessoftech Want our stuff? Cool Merch? Wear “Why Do We Care?” - Visit https://mspradio.myspreadshop.com Follow us on:LinkedIn: https://www.linkedin.com/company/28908079/YouTube: https://youtube.com/mspradio/Facebook: https://www.facebook.com/mspradionews/Instagram: https://www.instagram.com/mspradio/TikTok: https://www.tiktok.com/@businessoftechBluesky: https://bsky.app/profile/businessof.tech