The Smart Passive Income Online Business and Blogging Podcast

Pat Flynn
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Mar 3, 2023 • 12min

SPI 660: RPGs (It’s Not What You Think)

#660 Today I share an unusual tool for audience growth and engagement that you can have a lot of fun with! RPGs—ridiculous public goals—are something that I've noticed a few creators use. I've even leveraged this tactic myself at times, but never intentionally. That said, now that I'm coining the term, this is something I intend to explore in a lot more depth. RPGs are a powerful way to keep your viewers, listeners, and readers coming back for more. But what exactly does a "ridiculous public goal" strategy consist of? Listen in on this episode to find out. I always say that basic knowledge is available all over the internet. As such, it's your unique personality that grows your following and business. So join me to learn how to showcase your character and have people rooting for you to succeed through RPGs! Show notes and more at SmartPassiveIncome.com/session660.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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5 snips
Mar 1, 2023 • 41min

SPI 659: The Perfect Funnel for Community Growth with Liz Faircloth and Andresa Guidelli

#659 Today's guests have built something absolutely incredible. They run a community of over fourteen thousand members and generate passive income from in-person meetups. That's right—their event system is fully automated! The key to all this is an exquisitely designed funnel and the podcast that started their inspiring journey. Liz Faircloth and Andresa Guidelli help women in real estate achieve financial freedom. Their brand, The Real Estate InvestHER, has seen massive growth in the four years since enrolling in SPI's Power-Up Podcasting course. Liz, Andresa, and I discuss building long-term business partnerships, organic audience growth, managing an influx of over one hundred new community members per week, and creating events that run themselves. Their insight into these topics is truly priceless! We also discuss the core principles behind their success that are both vital and universally applicable. So listen in for a masterclass in community creation and business development! Show notes and more at SmartPassiveIncome.com/session659.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Feb 24, 2023 • 10min

SPI 658: I Got Hacked.

#658 This is not good. Not good at all. I was at the dentist's when my phone started blowing up with messages from my team and audience that Deep Pocket Monster had been hacked. If you're following my updates, you know that my Pokémon YouTube channel has grown to 480K subscribers. But building a large audience online doesn't just attract sponsors and new opportunities. Of course, you also become a target for bad actors looking to make a buck. That's why protecting yourself, your team, and your followers is vital! There's been a spike in attacks of late, so listen in on this episode to learn about how this happened and the tools I used to stop the hackers. I was actually able to get my channel back in about two hours, so join me for today's session to find out how to take action if this ever happens to you! Show notes and more at SmartPassiveIncome.com/session658.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Feb 22, 2023 • 46min

SPI 657: How to Leave Your Job and Start a Business with Amy Porterfield

#657 Greg has had it with his nine-to-five job! He wants to be his own boss. He wants more free time with his superstar wife, Anna Kendrick. So what is the step-by-step process Greg can use to start his own business? If you're not too confused, listen in on this episode to get exactly that! Today, Amy Porterfield is on the show for one of our wildest chats. Two Weeks Notice, her first book, shares the blueprint for going from "stuck" to making strides toward your dreams. We have a lot of laughs in this one, but the tactics we explore are pure gold for beginner and intermediate entrepreneurs! Amy and I talk about side hustles, quitting traditional jobs, earning real money online, revenue-generating content, and much more. Many people wait for their true calling to appear out of nowhere. The thing is, unless you start taking action, your passion will never reveal itself. So join us for this conversation to begin your journey to financial freedom! Show notes and more at SmartPassiveIncome.com/session657.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Feb 17, 2023 • 12min

SPI 656: Tomorrow I Fly.

#656 In Hawaii, I am not who you think I am. When my flight lands tomorrow, I become someone else for the first time. What am I talking about? If you've followed my updates over the last two years, you know that my Pokémon YouTube channel has grown like crazy. In fact, with less overhead, Deep Pocket Monster is now more profitable than SPI. What?! So, at the Hawaii Pop Con, I'll be speaking as Pat Flynn from Deep Pocket Monster for the first time! Of course, none of this would be possible without the lessons from my book Superfans. It's that exact knowledge that I'm leveraging to grow this massive new community on YouTube. This is my absolute unfair advantage going into a highly competitive niche that, at first, I knew almost nothing about. Listen in on this session to learn more about the strategies that have made all the difference for me! Show notes and more at SmartPassiveIncome.com/session656.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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22 snips
Feb 15, 2023 • 44min

SPI 655: How to Build Stories That Sell Big with Dr. J.J. Peterson

#655 How much is a good story worth? In marketing, it's priceless. It can make the difference between no sales and more sales than you can handle. But how do you tell the right story? How do you find the exact formula that can take your brand to the next level? This is the focus of today's conversation with Dr. J.J. Peterson of StoryBrand and the Marketing Made Simple podcast. You hear me talk about Building a StoryBrand by Donald Miller all the time. It's one of the books that are essential reading for any entrepreneur. In this session, we dive even deeper into the game-changing impact of storytelling in business. Dr. J.J. Peterson shares the seven elements your brand script should include, how to become a better marketer, how to stand out in your niche, and much more. Thousands of organizations have seen massive growth under his guidance, so don't miss this incredible talk! Show notes and more at SmartPassiveIncome.com/session655.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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12 snips
Feb 10, 2023 • 23min

SPI 654: How to Use the Sneak Attack Method for Podcast Growth with Gillian Tietz

#654 None of us start out with an army of superfans. In fact, even getting people to give our content a chance on social media is a challenge in the beginning. In this Teaching Friday episode, Gillian Tietz of the Sober Powered and The Grind podcasts explains why and gives us the tactics that actually make a difference! When I have members of SPI Pro take over the show to share their expertise, I know the content will be insanely valuable. This session is a perfect example of that! Today, Gillian teaches us her Sneak Attack Method for social media. This is how she creates posts that bring in thousands of new followers and podcast listeners by leveraging the power of quick wins. This is a masterclass in podcast marketing, but the tips apply to all forms of content. Show notes and more at SmartPassiveIncome.com/session654.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Feb 8, 2023 • 40min

SPI 653: She Retired Her Husband on Podcasting—Sophie Walker and the Journey of Australian Birth Stories

#653 Starting from nothing and working hard to build a business is relatable. But what happens when you finally "make it?" My returning guest, Sophie Walker of the Australian Birth Stories podcast, is the perfect example of someone who has built a brand from scratch and turned it into a vast empire. We last spoke in episode 432. Her show has since amassed over ten million downloads, and sponsors are lining up to support her work! She was one of our star students in Power-Up Podcasting, so I'm not surprised. But the responsibility of running a brand that's changing lives and the massive financial decisions involved can weigh anyone down. Join Sophie and me for this incredible conversation about podcasting, business growth, work-life balance, and building a team with a shared vision. We also discuss Sophie's first book, The Complete Australian Guide to Pregnancy and Birth, and much more. Listen in and enjoy! Show notes and more at SmartPassiveIncome.com/session653.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Feb 3, 2023 • 8min

SPI 652: I Am Not Gary.

We all fall into the trap of comparing ourselves to other entrepreneurs. But without a behind-the-scenes look, we often lack critical information that would change the whole equation. Especially if all we have to go by is someone's online presence. Back in 2019, I got an inside look at Gary Vaynerchuk's operation that was a total perspective shift. I've already had Gary on the show, but visiting his offices in New York helped me understand why I could never be as active as him on social media. I was floored to discover that he had an army of fifteen to twenty individuals dedicated to managing his personal accounts! Listen in to get the rest of the story and the takeaways that have since changed how I measure success. And, if you're not subscribed to my Unstuck newsletter, make sure to sign up to get more stories like these to help you move forward in business! Show notes and more at SmartPassiveIncome.com/session652.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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34 snips
Feb 1, 2023 • 37min

SPI 651: Top Lessons from Interviewing Billionaires with Jess Larsen

#651 Connecting with your audience through podcasting can be a game-changing strategy for any brand. As you know, we're already helping many entrepreneurs take advantage of this opportunity. But what is the other, less often talked about, benefit of creating a show in your niche? This episode with Jess Larsen is mandatory listening for any podcaster. You see, Jess credits the interviews he's hosted on Innovation and Leadership with everyone from non-profit organizers to billionaires and movie stars as personal masterclasses from the people he looks up to most. The relationships you can build with top figures in your industry through podcasting are second to none! But how do you get high-profile guests on your show and create authentic connections that can help you grow your business? That's the focus of today's incredible chat with Jess. Don't miss our conversation, and enjoy! Show notes and more at SmartPassiveIncome.com/session651.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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