

The Pro Church Tools Show with Brady Shearer
Pro Church Tools
Helping your church navigate the biggest communication shift in 500 years. Hosted by Brady Shearer and Alexander Mills.
Episodes
Mentioned books

Dec 17, 2019 • 1h 16min
The Mike Todd Preaching Blueprint [Transformation Church Breakdown]
Today, we're going to break down the communication techniques of Mike Todd. Two years ago, Mike Todd was a newly appointed lead pastor with about 5,000 followers on a platform like Instagram. Today, he's got close to a million. So what happened? In this episode, we'll talk about the specifics - and we'll break down the frameworks, devices, and constructs Todd uses in his communication. ***VISIT THE FULL POST HERE: https://prochurchtools.com/the-mike-todd-preaching-blueprint-transformation-church-breakdown-2/ SHOW NOTES: The Come-Up (02:40) The Story (06:50) The Blueprint (28:20) The Preaching (37:55) Technique #1 (46:15) Technique #2 (50:20) Technique #3 (52:45) TOP 5 (1:01:10) LISTEN & SUBSCRIBE to the audio podcast version of The Pro Church Tools Show here: http://prochurchpodcast.com Featured Resource & Additional Links: Start your 30-day free trial (no credit card required) of Nucleus here: https://www.nucleus.church/ FOLLOW me on Instagram! https://www.instagram.com/bradyshearer/

Dec 12, 2019 • 5min
How A Pastor Gained 700% More Followers On Social In 60 Days [CASE STUDY]
I want you to take a look at something with me for a moment. This is my friend Alex Dion Wilson's TikTok page. At the time of this recording, he's got around three hundred and fifty thousand followers. And that's crazy because he just started using TikTok a couple of months ago and has built this following up from zero in that time. But that's not actually the crazy thing I want to show you. Featured Resource & Additional Links: Start your 30-day free trial (no credit card required) of Nucleus here: https://www.nucleus.church/ The Ultimate Church Website Page Template Library https://prochurchtools.com/1aws">https://prochurchtools.com/1aws FOLLOW me on Instagram! https://www.instagram.com/bradyshearer/

Dec 10, 2019 • 57min
The Major Reasons Churches Will Continue To Close Their Doors In The 2020s
Today, we'll be discussing the three big reasons why churches will struggle to keep their doors open in the upcoming decade. These are the three major hurdles that we believe every church needs to account for if you want your ministry to be healthy and growing. And so by the end of this episode, not only will you know what each of these issues is - but we'll present our solutions to them as well. ***VISIT THE FULL POST HERE: https://prochurchtools.com/the-major-reasons-churches-will-continue-to-close-their-doors-in-the-2020s/ SHOW NOTES: #1: Shrinking audience (02:50) #2: Lack of identity (12:05) #3: Aging leaders (21:45) TOP 5 (40:45) Q&A (50:00) Featured Resource & Additional Links: Start your 30-day free trial (no credit card required) of Nucleus here: https://www.nucleus.church/ The Ultimate Church Website Page Template Library https://prochurchtools.com/1aws FOLLOW Brady on Instagram! https://www.instagram.com/bradyshearer/

Dec 5, 2019 • 6min
How To Use "The Countdown" Social Media Template At Your Church
There's a new type of social media post that churches are using to provoke spiritual practice directly on social platforms - and we call it the countdown post. And in this video, you'll learn how to create posts like this, the important nuances to consider, and I'll even provide a few done-for-you After Effects and Photoshop templates of countdown posts for free that we created to get you started on the right foot. LISTEN & SUBSCRIBE to the audio podcast version of The Pro Church Tools Show here: http://prochurchpodcast.com Start your 30-day free trial (no credit card required) of Nucleus here: https://www.nucleus.church/

Dec 3, 2019 • 1h 25min
The 11 Rules Of Social Media For Smaller Churches [ULTIMATE GUIDE]
Today we'll be unveiling our ultimate guide to social media for smaller churches. We've got eleven principles to share with you and these rules encompass everything we know about social media. And whether your church is just starting to take social media seriously or you've been at it for a while but need a bit of fine-tuning, this episode is for you. So let's get started. ***VISIT THE FULL POST HERE: https://prochurchtools.com/the-11-rules-of-social-media-for-smaller-churches-ultimate-guide/ LISTEN & SUBSCRIBE to the audio podcast version of The Pro Church Tools Show here: http://prochurchpodcast.com SHOW NOTES: Rule #1: Attention is the most valuable commodity on social media (03:55) Rule #2: Stop the scroll (06:55) Rule #3: Repeat = Defeat (07:30) Rule #4: The '1-in-5' Rule (14:10) Rule #5: Start meaningful conversations (19:00) Rule #6: Provoke spiritual practice (30:00) Rule #7: Deep then wide (35:40) Rule #8: Sunday snowball (39:30) Rule #9: Public to private (45:55) Rule #10: Document every win (50:00) Rule #11: Keep experimenting (53:35) TOP 5 (57:25) Q&A (01:21:20)

Nov 26, 2019 • 1h 12min
How To Go From Zero To 500K Followers On TikTok In 6 Months
Today we'll be sharing with you a real-life TikTok success story. Alex Wilson has amassed hundreds of thousands of followers as a Christian creator on TikTok in just a few months even though he started with zero following. And in this episode, we'll interview Alex as he shares everything he's learned about organic growth on TikTok. ***VISIT THE FULL POST HERE: https://prochurchtools.com/how-to-go-from-zero-to-500k-followers-on-tiktok-in-6-months/ LISTEN & SUBSCRIBE to the audio podcast version of The Pro Church Tools Show here: http://prochurchpodcast.com SHOW NOTES: Who is Alex Dion Wilson? (01:34) The "before TikTok" grind. (02:50) What are you doing that is so different from others? (08:45) What is the average length for your TikTok videos? (12:00) Incorporating sounds and music on TikTok? (15:00) Alex Wilson's camera gear? (18:45) Stopping the scroll on TikTok. (19:10) Mistakes to avoid on TikTok. (24:35) How his TikTok followers are responding. (34:45) TOP 5 (42:55) Q&A (58:45)

Nov 21, 2019 • 4min
Is TikTok Safe For Your Church?
There's a new social platform emerging right now called TikTok. And the big question that many churches are asking themselves right now is - "Is this platform safe?" So, let's talk about it. ***VISIT THE FULL POST HERE: https://prochurchtools.com/is-tiktok-safe-for-your-church/

Nov 19, 2019 • 1h 15min
Why Your Church Slogan Isn't Good Enough
Today we're going to outline the case for why your church needs a better church slogan. Because your slogan isn't just a set of arbitrary words. It's meant to inform your leadership's decision making and help bring your faith community closer together. So in this episode, we'll contrast good church slogans versus less-than-good church slogans and give you the actionable tools you need to craft a better slogan for your church. ***VISIT THE FULL POST HERE: https://prochurchtools.com/why-your-church-slogan-isnt-good-enough/ LISTEN & SUBSCRIBE to the audio podcast version of The Pro Church Tools Show here: http://prochurchpodcast.com SHOW NOTES: What is a slogan? (4:30) Why is it important? (10:20) How to craft a great slogan? (13:45) How we apply these same principles to Nucleus? (25:50) BIG ANNOUNCEMENT (40:05) TOP 5 (49:45) Q&A (1:07:35)

Nov 12, 2019 • 1h 17min
The Anatomy Of A Steven Furtick Sermon [Elevation Church Breakdown]
Today we're going to break down the communication techniques of Steven Furtick. Furtick is one of the most listened-to preachers in the world and that's because he is an extremely talented communicator. So let's talk about the specifics - the frameworks, devices, and constructs Furtick uses in his messages. ***VISIT THE FULL POST HERE: https://prochurchtools.com/the-anatomy-of-a-steven-furtick-sermon-elevation-church-breakdown/ LISTEN & SUBSCRIBE to the audio podcast version of The Pro Church Tools Show here: http://prochurchpodcast.com SHOW NOTES: Part 1: The vision of Elevation Church (12:45) Part 2: The 5-part opening framework (18:40) Prayer Example (27:10) Part 3: The Preacher's Paradox (30:20) TOP 5 (45:50) Q&A (1:00:45)

Nov 5, 2019 • 1h 3min
How Does The TikTok Algorithm Work? [5 Secrets You Need To Know]
Today on The Pro Church Tools Show you'll learn exactly how the TikTok algorithm works. And when we say *exactly* we mean it. Because our friends at Life.Church called us up after they met with a TikTok engineer and they spilled the beans on how videos get ranked on TikTok. And by the end of this episode, your church will know what it needs to do to get started with TikTok on the right foot - and how to improve the chances of your videos going viral. ***VISIT THE FULL POST HERE: https://prochurchtools.com/how-does-the-tiktok-algorithm-work-5-secrets-you-need-to-know/ SHOW NOTES: #1: It's unusual to get this type of insight into a social media algorithm (2:30) #2: What about those who say you shouldn't be on TikTok because it's not safe for kids? (4:00) #3: TikTok starts with algorithms instead of friends (6:40) #4: Each video gets pushed out to a small batch of users and then based on the results, it moves the medium batch test, gets a video integrity rating, large batch goes for about four days if it reaches that spot, then an account review team looks at the content and decides does this need to go super viral on FYP or expire (14:00) #5: Each account has an authority ranking (17:45) #6: Delayed Explosion (23:50) #7: Limit your accounts login to one cell phone (28:00) #8: Element of verticality (28:00) #9: Life.Church thinks they're probably going to go off-brand with this platform - and they already have permission to do that (29:30) Top 5 (37:00) Q&A (54:50)


