

LinkedIn Ads Show
AJ Wilcox
The LinkedIn Ads Show is your source for news, how-tos, and insights about the LinkedIn Ads platform. Hosted by LinkedIn Ads expert and partner, AJ Wilcox, you'll get up-to-date, actionable advice, as well as occasional interviews with LinkedIn's product that will make you a LinkedIn advertising rockstar.
Episodes
Mentioned books

5 snips
Jun 14, 2024 • 13min
LinkedIn Ads Ideal $3k Video Setup
The podcast discusses the potential introduction of pre-roll video ads on LinkedIn, optimal setup for LinkedIn video ad campaigns with a $3k budget, and strategies for audience comparison, retargeting, and funnel setup. It provides insights for beginners and advanced B2B marketers on launching effective campaigns on LinkedIn Ads.

Jun 7, 2024 • 21min
Why LI Ads Costs Are Rising
Here were the resources we covered in the episode: Bidding/Budgeting Revisited Episode The easiest way to launch LinkedIn Thought Leader Ads Join the LinkedIn Ads Fanatics community and get access to our 4 courses to take you from beginner to expert Follow AJ on LinkedIn B2Linked's YouTube Channel Join LinkedIn Ads Fanatics community for access to all our courses Contact us at Podcast@B2Linked.com with any questions, suggestions, corrections! A great no-cost way to support us: Rate/Review! Show Transcript: For the full show transcript, see the show notes page here: Episode 134

May 31, 2024 • 14min
LinkedIn Ads Location Targeting
Here were the resources we covered in the episode:

May 24, 2024 • 14min
LinkedIn Ads: Evergreen vs Ad Hoc
Here were the resources we covered in the episode: Follow Tamas Banki on LinkedIn LinkedIn Ads Auction Deep Dive Join the LinkedIn Ads Fanatics community and get access to our 4 courses to take you from beginner to expert Follow AJ on LinkedIn B2Linked's YouTube Channel Join LinkedIn Ads Fanatics community for access to all our courses Contact us at Podcast@B2Linked.com with any questions, suggestions, corrections! A great no-cost way to support us: Rate/Review! Show Transcript: For the full show transcript, see the show notes page here: Episode 132

23 snips
May 17, 2024 • 24min
The Newest LinkedIn Ads Features
Exploring the newest LinkedIn ads features like seamless Shutterstock integration, sponsored messaging with Maximum Delivery bidding, Live Event Ads, and more. Dive into how Conversions API and Website Actions enhance tracking and attribution. Join the LinkedIn Ads Fanatics community for courses and support.

Apr 18, 2024 • 23min
LinkedIn Ads Going Dark
Show Rresources: Here were the resources we covered in the episode: Bidding/Budgeting episode is a MUST-LISTEN Join the LinkedIn Ads Fanatics community and get access to our 4 courses to take you from beginner to expert Follow AJ on LinkedIn B2Linked's YouTube Channel Join LinkedIn Ads Fanatics community for access to all our courses Contact us at Podcast@B2Linked.com with any questions, suggestions, corrections! A great no-cost way to support us: Rate/Review! Show Transcript: For the full show transcript, see the show notes page here: Episode 130

Apr 11, 2024 • 33min
LinkedIn's Big 2024 Announcements
Show Rresources: Here were the resources we covered in the episode: See backstage at B2Believe B2B Movie Trailer: Everybody's Business LinkedIn Movie at Sundance Episode Join the LinkedIn Ads Fanatics community and get access to our 4 courses to take you from beginner to expert Follow AJ on LinkedIn B2Linked's YouTube Channel Join LinkedIn Ads Fanatics community for access to all our courses Contact us at Podcast@B2Linked.com with any questions, suggestions, corrections! A great no-cost way to support us: Rate/Review! Show Transcript: For the full show transcript, see the show notes page here: Episode 129

Apr 5, 2024 • 24min
LinkedIn Thought Leader Ads Perfect Launch Strategy
Learn about effective strategies for launching thought leader ads on LinkedIn, including performance benefits and hacks for a successful launch. Explore key takeaways from a report on LinkedIn advertising effectiveness, engagement rate trends, and upcoming ad features. Discover insights on boosting engagement with organic content and optimizing video ads with animated captions on LinkedIn. Get tips on sponsoring thought leader ads, maintaining high click-through rates, and optimizing bidding strategies.

Mar 22, 2024 • 18min
How to Run AAB Tests on LinkedIn Ads
Show Rresources: Here were the resources we covered in the episode: LinkedIn Accelerate Announcement BiddiThought Leader Ads from Outside Your Company LinkedIn Ads Auction Deep Dive AB Testing on LinkedIn LinkedIn Ads Testing Methodology Join the LinkedIn Ads Fanatics community and get access to our 4 courses to take you from beginner to expert Follow AJ on LinkedIn B2Linked's YouTube Channel Join LinkedIn Ads Fanatics community for access to all our courses Contact us at Podcast@B2Linked.com with any questions, suggestions, corrections! A great no-cost way to support us: Rate/Review! Show Transcript: For the full show transcript, see the show notes page here: Episode 127

Mar 15, 2024 • 25min
LinkedIn Ads: The Ideal Budget for a Campaign
Show Rresources: Here were the resources we covered in the episode: DoubleVerify says 99% of LAN traffic is valid Bidding/Budgeting Deep-Dive Episode $10/day strategies Episode Join the LinkedIn Ads Fanatics community and get access to our 4 courses to take you from beginner to expert Follow AJ on LinkedIn B2Linked's YouTube Channel Join LinkedIn Ads Fanatics community for access to all our courses Contact us at Podcast@B2Linked.com with any questions, suggestions, corrections! A great no-cost way to support us: Rate/Review! Show Transcript: For the full show transcript, see the show notes page here: Episode 126