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Outthinkers

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Apr 29, 2025 • 49min

#141—Dave Whorton: The Competitive Advantages of Evergreen Businesses

Dave Whorton is a tech investor and founder who spent 20 years of his career at the highest levels of Silicon Valley venture capital and tech startups. At the preeminent tech venture capital firm Kleiner Perkins, he worked directly with John Doerr for several years. He cofounded four companies, including drugstore.com and Good Technology.  This episode is longer than our usual shorter format—and with good reason. It's about companies that last longer. We dive deep into the world of evergreen businesses—those built to adapt and grow profitably for 100 years and more. Think of these as the direct juxtaposition to venture capital-funded enterprises—where those are built with the sole intention of selling, going public or shutting down if not performing, evergreen businesses are built to endure.  In 2013, Dave founded Tugboat Institute to connect, support, and inspire purpose-driven leaders of these businesses, and this upcoming May 2025, Dave, with Bo Burlingham, releases Another Way: Building Companies that Last...and Last...and Last. In this episode, we uncover some of the most profound insights from his book, so many of which fly in the face of current, common, dogmas around innovation and entrepreneurship, including: Why the companies VCs most often tout today as exemplars of greatness (Google, Microsoft) took very little VC funding—and why you should probably avoid VC investors as well The fact that the size of venture capital market has exploded multifold since 1999 and what that means for nature of how businesses are built and operate today The “Evergreen 7Ps” that characterize these companies, and specific case studies and examples of companies that live these values. Two of my favorites:  They pace their growth—and avoid hyperscaling They pursue pragmatic innovation, rather than radical breakthrough innovation __________________________________________________________________________Episode Timeline:00:00—Highlight from today's episode01:02—Introducing Dave + the topic of today’s episode03:19—If you really know me, you know that...06:23—What is your definition of strategy?09:00—Explaining the evolution of venture capital in the past 50 years 12:02—The pitfalls of taking venture capital 17:39—Introducing the Evergreen '7 Ps'24:12—How to know if a business' pace of growth is healthy 26:50—People as a critical part of your strategy 33:58—Pragmatic innovation in evergreen businesses38:53—What public companies could adopt from the 7 Ps to behave more like evergreen businesses45:00—How can people can keep learning from you?______________________________________________________________Additional Resources:LinkedIn: https://www.linkedin.com/in/davewhorton/Link to book: https://www.tugboatinstitute.com/anotherway/The Tugboat Institute: https://www.tugboatinstitute.com/Thank you to our guest. Thank you to our executive producer, Karina Reyes, our editor, Zach Ness, and the rest of the team. If you like what you heard, please follow, download, and subscribe. I'm your host, Kaihan Krippendorff. Thank you for listening.Follow us at outthinkernetworks.com/podcast
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Apr 15, 2025 • 41min

#140—Cindy Anderson: The Quantifiable ROI of Thought Leadership

Cindy Anderson, Chief Marketing Officer at the IBM Institute for Business Value, shares her insights on quantifying the ROI of thought leadership. She discusses vital metrics that demonstrate the effectiveness of thought leadership in enhancing organizational credibility. The conversation highlights the delicate balance between innovation and consistency in messaging. Cindy also explores how generative AI is shaping thought leadership while emphasizing the necessity of a human touch. Tune in for valuable strategies to elevate your brand's authority!
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Apr 1, 2025 • 31min

#139—Faisal Hoque: AI as a Strategic Partner Alongside Humanity

Faisal Hoque, an award-winning entrepreneur and bestselling author, discusses the evolution of AI from a mere tool to a strategic partner for humanity. He introduces his complementary frameworks, OPEN and CARE, designed to guide the safe adoption of AI while emphasizing ethical considerations. The conversation delves into the challenges and risks of integrating AI into society, urging a balance between optimism and caution. Faisal also highlights how individual actions can collectively shape our future, inspiring listeners to engage thoughtfully with technology.
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Mar 18, 2025 • 40min

#138—JoAnn Garbin: Decoding Innovation at Microsoft and Beyond

JoAnn Garbin, a sustainability and technology innovator with 25 years of experience, shares insights from her career, including her work at Microsoft. She discusses the parallels between innovation cycles and nature’s adaptive processes, emphasizing the necessity for businesses to continuously innovate. Garbin breaks down four distinct innovation patterns, showcasing how innovation extends beyond technology to encompass business models and customer experience. The importance of collaboration and a holistic approach to sustainability in innovation also takes center stage.
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Mar 7, 2025 • 44min

#137—Peter Compo: The Emergent Approach to Strategy

Peter Compo, author of The Emergent Approach to Strategy and former DuPont leader, shares his unique perspective on strategy, likening it to evolution and music. He discusses how strategy should be agile and adaptive, debunking the top-down approach. With insights from creative processes related to Marie Curie and jazz legend Charlie Parker, Compo emphasizes mastering fundamentals before innovation. He also highlights the dangers of disconnected execution and the need for cohesive strategies, urging leaders to embrace continuous refinement and discard outdated beliefs.
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Feb 21, 2025 • 31min

#136—Antonio Nieto-Rodriguez: Preparing for the Project Economy Future

Antonio Nieto-Rodriguez, a leading thinker on project management and author of 'Powered by Projects', dives into the transformative shift towards a project economy. He discusses how AI and digitalization are reshaping work, predicting that by 2030, 70% of jobs will be project-based. The episode emphasizes the decline of traditional hierarchies in favor of nimble, project-driven teams. Nieto also shares insights on the importance of effective leadership in aligning strategy with execution amidst this changing landscape, and the rise of new consulting models that empower clients.
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14 snips
Feb 7, 2025 • 35min

#135—Devin DeCiantis: The Enduring Power of Family Businesses

Devin DeCiantis, co-author of "The Enduring Enterprise" and Managing Partner at Lansberg Gersick Advisors, shares insights on the distinct strengths of family businesses. He discusses their resilience and unique long-term strategies that allow them to thrive even during economic turbulence. The conversation highlights how family enterprises can teach traditional corporations about planning for the future and adapting to challenges. DeCiantis also delves into the critical role of redundancy and community commitment in ensuring stability and success.
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Jan 24, 2025 • 30min

#134—Sandra Matz: The Intersection of Human Behavior and AIs Psychological Targeting

In this conversation, Sandra Matz, an expert in human behavior and AI from Columbia Business School, discusses her groundbreaking research on "psychological targeting." She highlights how digital footprints reveal personal psychology and can influence decisions, from purchases to voting. The podcast explores the balance between hyper-personalization and ethical concerns about privacy. Additionally, Matz touches on the dynamics of human identity and the evolving role of AI in organizational strategies, stressing the importance of integrating ethical practices in tech-driven environments.
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58 snips
Jan 10, 2025 • 26min

#133—Ethan Mollick: How AI Will Enhance—Not Replace—Our Work

Ethan Mollick, an influential AI researcher and Associate Professor at the Wharton School, challenges common misconceptions about AI replacing jobs. He discusses the 'Centaur versus Cyborg' mentality, emphasizing collaboration between humans and AI. Ethan shares insights from studies that reveal how AI enhances productivity and creativity in the workplace. He highlights the importance of integrating AI thoughtfully, advocating for a proactive approach to harness its potential for innovation while adapting to evolving job structures.
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Dec 27, 2024 • 36min

#132—Andrew Hill: Decoding the FT and Schroders Best Business Book of the Year Award

Andrew Hill, senior business writer at the Financial Times and author of books on Victorian thinkers, dives into the evolving landscape of business literature. He shares insights on this year’s FT and Schroders Business Book of the Year, exploring themes like sustainability and corporate purpose. The conversation brings up John Ruskin's perspective on modern trends, the complexities of integrating ESG principles, and the implications of a multi-stage life on work and education. Hill’s experience adds depth to discussions on profit versus sustainability.

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