
Inside Outside Innovation
Inside Outside Innovation explores the ins and outs of innovation with raw stories, real insights, and tactical advice from the best and brightest in startups & corporate innovation.
Each week we bring you the latest thinking on talent, technology, and the future of innovation. Join our community of movers, shakers, makers, founders, builders, and creators to help speed up your knowledge, skills, and network.
Previous guests include thought leaders such as Brad Feld, Arlan Hamilton, Jason Calacanis, David Bland, Janice Fraser, and Diana Kander, plus insights from amazing companies including Nike, Cisco, ExxonMobil, Gatorade, Orlando Magic, GE, Samsung, and others.
This podcast is available on all podcast platforms and InsideOutside.io. Sign up for the weekly innovation newsletter at http://bit.ly/ionewsletter. Follow Brian on Twitter at @ardinger or @theiopodcast or Email brian@insideoutside.io
Latest episodes

Aug 29, 2018 • 20min
Ep. 112 - Ralph Welborn, Author of Topple on Corporate Innovation
Corporate Innovation, Mid-Level Managers and the New 20%
Ralph Welborn has spent over 25 years providing business and technology advisory services to both private and public sector organizations globally. He has held a variety of leadership positions, including CEO of Imaginatik, the market-leading innovation advisory and platform company; leader of IBM's Strategy & Transformation business in the Middle East and Africa; senior vice president at KPMG Consulting; and a cofounder of an e-commerce company.
In this podcast, Brian Ardinger talks with Ralph about his new book Topple: The End of the Firm-Based Strategy and the Rise of New Models for Explosive Growth. The Topple Rate refers to how major companies are failing, and how that is fall is accelerating. Companies are attempting digital transformation efforts, with little success.
Ralph believes we need to avoid running the Red Queen race and learn from the companies having explosive growth. Currently, approx. 20% of a company’s capabilities are driving 70% of value. However, this will not be the new 20% that they will need tomorrow. Companies don’t have to focus on a lot of things to make a big impact. Understand that you should focus your innovation program on the new 20%. We must not look at firm-based strategies anymore. We must engage with emerging business ecosystem to capture new value. Orchestrating capabilities of others.
We must also turn the lens around on the points of friction of our customers. What are the capabilities we need to solve that problem and then, what are the products and services we have that could fit, or what do we need to create? Examine where value is being created and destroyed and where are we going to plant our flag. What are the unique set of capabilities around planting that flag and how are we going to orchestrate our ecosystem to plant the flag.
They also discussed why mid-level managers are key to innovation.
To continue the discussion, connect with Ralph at ralph@capimpact.com. or http://www.capimpact.com. or check out his book Topple on Amazon at: https://amzn.to/2Nx4Ylk
If you are interested in more discussion on corporate innovation, check out Brian Ardinger’s discussion with Janice Fraser with Bionic at https://insideoutside.io/podcast/ep-84-janice-fraser-w-bionic-solution/
This episode is sponsored by GLIDR. GLIDR software helps you validate that you're going to market with products and business models that drive real value. Check them out at https://www.glidr.io/iopodcast For information regarding your data privacy, visit acast.com/privacy

Aug 22, 2018 • 14min
Ep. 111 - Peter Gardner with Startgrid on Innovation Ecosystems
Peter Gardner is the Founder and CEO of Startgrid, a company focused on connecting entrepreneurs and enterprises. His mission is to use software to build the density of resources (VCs/accelerators/access to capital/relationships) in innovation ecosystems outside of Silicon Valley. He believes innovation can happen anywhere.
In this podcast, Peter talks with Brian Ardinger about how enterprises need to take a collaborative approach. They need to engage with global innovation ecosystems and integrate new technology, to stay competitive in a changing marketplace. Innovation teams need to develop internal skills and capacities, while growing their external collaborations. Startups should consider a more strategic approach to building relationships with enterprises, giving both a competitive advantage.
Peter has spent 20 years as both an entrepreneur and venture capitalist, helping early-stage entrepreneurs seed and build their businesses. His experience includes being a General Partner at Allegis Capital, where he worked with more than 30 large enterprises on their external innovation programs.
Learn more about Peter at https://corp.startgrid.com/author/peter-gardener or email him at peter@startgrid.com.
If you are interested in building and accessing innovation ecosystems, check out Brian's talk with Daniel Fozzati at IdeaLondon https://insideoutside.io/podcast/ep-101-daniel-fozzati-with-idealondon-on-system-innovation-at-30000-ft/ or Paul Singh's talk at the Inside Outside Innovation Summit 2017 https://insideoutside.io/podcast/ep-91-paul-singh-i-o-innovation-summit/ For information regarding your data privacy, visit acast.com/privacy

Aug 11, 2018 • 22min
Ep. 110 - Shaina Stigler with Betwixt on Building Coworker Trust
Shaina Stigler is chief empathy officer at Betwixt, a startup focused on enhancing communication and building coworker trust. With remote work growing rapidly, building trust through technology can be challenging.
Shaina spoke with Brian Ardinger about building coworker trust in exclusively digital environments. If we believe success in our work relies on our ability to trust each other, then how do we use technology as a tool to bring us closer together. We need to understand how people build trust and then realize that trust is something that takes time.
Shaina also shared some insight they’ve gained on how to jumpstart and measure this growth in trust, as well as how improvisation is integral to startups. To learn more about the company, check out https://betwixt.us
If you like the topic of building teams, listen to Brian’s discussion with Shane Snow, Author of Dream Teams: Working Together without Falling Apart https://insideoutside.io/podcast/ep-104-shane-snow-author-of-dream-teams-working-together-without-falling-apart/
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Aug 3, 2018 • 24min
Ep. 109 - Greg Larkin - Corporate Entrepreneur and Author of "This Might Get Me Fired"
Greg Larkin is the author of This Might Get Me Fired: A Manual for Surviving in the Corporate Entrepreneurial Underground. He's also a corporate entrepreneur, launching more than 30 new products with Fortune 500 companies and startups.
On this podcast, Greg talks with Brian Ardinger about practical tactics for a corporate entrepreneur forging ahead in new innovation waters.
Greg believes innovation only works when there is a very high cost of not innovating. He shares key innovation strategies like finding an innovation executive and seeking out others within the company that identify as corporate entrepreneurs. If you have support within an organization, launching a product in a very short period of time is easier. Greg also suggests to never pitch ideas, only pitch outcomes. Saying no to outcomes caries a risk, while saying no to ideas is easy.
As a corporate entrepreneur, if you can solve innovative problems in an innovative way, now is your time. Break through the politics, analysis, and process testing because the market won't wait any more.
Check out Greg's bestselling book This Might Get Me Fired: A Manual for Surviving in the Corporate Entrepreneurial Undergroundon Amazon at https://amzn.to/2PfV09c
If you are interested in corporate entrepreneurship, check out Brian's discussion with Ryan Jacoby. He is the Founder of Machine and Author of Making Progress: The 7 Responsibilities of the Innovation Leader https://insideoutside.io/podcast/ep-99-ryan-jacoby-w-machine/
GET THE LATEST RESOURCES
Get the latest episodes of the Inside Outside Innovation podcast, in addition to thought leadership in the form of blogs, innovation resources, videos, and invitations to exclusive events.
SUBSCRIBE HERE For information regarding your data privacy, visit acast.com/privacy

Jul 26, 2018 • 23min
Ep. 108 - Taylor Dawson with GE on Product Innovation
Taylor Dawson is a founding member of GE Appliances’ FirstBuild and CEO of Giddy. In this podcast, Taylor talks with Brian Ardinger about GE Appliances's FirstBuild's origins, the obstacles they’ve conquered and the challenges they’re still solving. They also discussed product innovation and the experiences of building a Microfactory.
Taylor was also a featured roundtable speaker at the Inside Outside Innovation Summit in May, 2018 (https://www.theiosummit.com).
Learn more about GE's Firstbuild at https://www.firstbuild.com and Giddy at https://www.giddy.io
If you are interested in product innovation, check out Brian's interview with Slava Rubin, co-founder of Indiegogo at https://insideoutside.io/podcast/ep-69-slava-rubin-co-founder-of-indiegogo/
GET THE LATEST RESOURCES
Get the latest episodes of the Inside Outside Innovation podcast, in addition to thought leadership in the form of blogs, innovation resources, videos, and invitations to exclusive events.
SUBSCRIBE HERE For information regarding your data privacy, visit acast.com/privacy

Jul 4, 2018 • 19min
Ep. 107 - Azeem Azhar with Innovation Newsletter "Exponential View"
Exponential View - An Innovation Newsletter
Azeem Azhar is the author of Exponential View, a weekly newsletter about innovation. He talked with Brian about broad perspectives, geography of innovation, corporate venture capital, and why you shouldn’t take a golf club to a tennis match.
Sign up for his newsletter: http://azm.io/EVrocks Twitter: @azeem
GET THE LATEST RESOURCES
Get the latest episodes of the Inside Outside Innovation podcast, in addition to thought leadership in the form of blogs, innovation resources, videos, and invitations to exclusive events.
SUBSCRIBE HERE For information regarding your data privacy, visit acast.com/privacy

Jun 28, 2018 • 18min
Ep. 106 - Amy Jo Kim - Innovation Consultant and Author of “Game Thinking"
Product Development to Create Raving Fans Using Game Thinking
Amy Jo Kim is a longtime innovation consultant and author of Game Thinking, a step-by-step system for building lasting engagement into product experience and based on design techniques from hit games.
With a wealth of knowledge, Amy Jo spoke to Brian about the concept of superfans, mainstream majority and early majority, and why identifying these demographics is crucial for success.
Check out her book at https://gamethinking.io
If you are interested in product development, check out Brian's interview with Laura Klein at https://insideoutside.io/podcast/ep-34-laura-klein-w-lean-startup-for-product-design/
GET THE LATEST RESOURCES
Get the latest episodes of the Inside Outside Innovation podcast, in addition to thought leadership in the form of blogs, innovation resources, videos, and invitations to exclusive events.
SUBSCRIBE HERE For information regarding your data privacy, visit acast.com/privacy

Jun 20, 2018 • 18min
Ep. 105 - Randy Komisar with Kleiner Perkins and "Straight Talk for Startups" Author
Straight Talk for Startups: 100 Insider Rules
Randy Komisar is author of "Straight Talk for Startups: 100 Insider Rules for Beating the Odds--From Mastering the Fundamentals to Selecting Investors, Fundraising, Managing Boards, and Achieving Liquidity." He is also an entrepreneur and partner at Kleiner Perkins Caufield and Byers, a Silicon Valley Venture Capital firm.
In this episode, Randy and Brian Ardinger discuss why experience is so valuable now and why startups can stop worrying about scaling.
For more background see https://www.kleinerperkins.com/people/randy-komisaror grab his book on Amazon at: https://amzn.to/2PiYqIf
If you are interested in more insider rules for startups, check out Brian's interview with Jason Calacanis at https://insideoutside.io/podcast/ep-65-jason-calacanis-angel-investor-and-author-of-angel/
GET THE LATEST RESOURCES
Get the latest episodes of the Inside Outside Innovation podcast, in addition to thought leadership in the form of blogs, innovation resources, videos, and invitations to exclusive events.
SUBSCRIBE HERE For information regarding your data privacy, visit acast.com/privacy

Jun 13, 2018 • 18min
Ep. 104 - Shane Snow - Author of "Dream Teams: Working Together without Falling Apart"
Building Dream Teams
Shane Snow is an award-winning journalist and entrepreneur. He spoke with Brian Ardinger about his new book, Dream Teams: Working Together without Falling Apart.
In Dream Teams, Shane uses psychology, neuroscience, and business, to reveal what separates groups that simply get by together, from teams that get better together.
His examples range from rap groups to pirate gangs, and buddy cops to pioneering women in journalism. A dream team combines the familiar with the uncomfortable, and gets things done that have never been done before.
Find out more at http://www.Shanesnow.comor grab a book on Amazon at https://amzn.to/2OM3Drk
If you want more stories on how to build a team, check out Brian's interview with Ryan Paugh at https://insideoutside.io/podcast/ep-89-ryan-paugh-w-community-company/
GET THE LATEST RESOURCES
Get the latest episodes of the Inside Outside Innovation podcast, in addition to thought leadership in the form of blogs, innovation resources, videos, and invitations to exclusive events.
SUBSCRIBE HERE For information regarding your data privacy, visit acast.com/privacy

Jun 6, 2018 • 16min
Ep. 103 - Andi Plantenberg, Expanding Entrepreneurial Capabilities in Teams
Building Entrepreneurial Capabilities in Teams
Andi Plantenberg is an innovation consultant who helps companies, that are preparing for disruption, by building entrepreneurial capabilities in teams. She teaches them to operate more like startups— creating competencies in experimentation, validated learning, rapid prototyping and entrepreneurial management.
Her history includes consulting with large organizations (NASA Ames Mission Control, The Lending Club, Public Library of Science, Coke Founders, BISSELL floor-care, RWE Innogy New Ventures, and Mayo Clinic), small startups, and starting her own business all on the path toward working to expand entrepreneurial capabilities in teams.
Andi's conversation with Brian Ardinger addresses many subjects including: how teachable is innovation, and what’s the most effective incentive?
Reach out to Andi on Twitter @andisf or http://andibyday.com
If you are interested in building entrepreneurial capabilities, consider listening to Sean Ammirati at https://insideoutside.io/podcast/ep-98-sean-ammirati-w-birchmere-ventures/ and Teresa Torres at https://insideoutside.io/podcast/ep-90-teresa-torres-w-product-talk/
GET THE LATEST RESOURCES
Get the latest episodes of the Inside Outside Innovation podcast, in addition to thought leadership in the form of blogs, innovation resources, videos, and invitations to exclusive events.
SUBSCRIBE HERE For information regarding your data privacy, visit acast.com/privacy