The MadTech Podcast

ExchangeWire
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Sep 8, 2023 • 53min

Matt Bennathan, Zeotap

On this week's episode of the MadTech Podcast, Matt Bennathan, senior vice president, global data at Zeotap, joins ExchangeWire research lead Mat Broughton and COO Lindsay Rowntree to discuss Infillion buying MediaMath, TikTok's mixed growth, UK AI law, and more.
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Sep 6, 2023 • 27min

The MadTech Podcast Special: Building a Better Internet and Advertising Industry

In this latest MadTech Podcast Special, Yahoo's John McNerney and Matt Farrington join ExchangeWire head of content John Still to discuss how ad tech is evolving, the industry's biggest challenges and how to approach them, and what they're looking forward to most at ATS Singapore 2023.
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Sep 1, 2023 • 39min

ExchangeWire on "Choice Fatigue", GPTBot, and Telcos v Streamers

On this week's episode of the MadTech Podcast, ExchangeWire head of content John Still is joined by COO Lindsay Rowntree and CEO Rachel Smith to discuss Anne-Marie Sheedy and research lead Mat Broughton to discuss viewing "choice fatigue", publishers blocking OpenAI's GPTBot, and telcos pushing for streamers to cover data costs.
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Aug 25, 2023 • 43min

ExchangeWire's Industry Review 2024 Launch

Industry Review is back for 2024. In this podcast, we discuss the eight key pillars that will define media, marketing and commerce in 2024, globally. Listen in as John Still, Rachel Smith, Lindsay Rowntree and Ciaran O'Kane discuss the trends that we see as key to the year ahead, and the hurdles the industry will need to overcome to realise these opportunities. The pillars: AI Future of TV Post-cookie Technology Attention Retail Media Curation Sustainability and DEIB Gaming We'd love to have your input. Want to get involved in Industry Review 2024? Email sales@thewirecorp.com for all the details.
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Aug 23, 2023 • 22min

The MadTech Podcast Special: Turning Code into Creativity

In this special episode of The MadTech Podcast, Josh Gallagher, chief operating officer, APAC at EssenceMediacom, joins John Still to discuss AI and its impact on the creative industries.
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Aug 18, 2023 • 31min

James Florence, Immediate Media

On this week's episode of the MadTech Podcast, James Florence, head of advertising technology, Immediate Media, joins ExchangeWire CRO Anne-Marie Sheedy and research lead Mat Broughton to discuss Disney+, made for advertising (MFA) sites, X, and more.
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Aug 11, 2023 • 52min

Abtin Fanaeian, Quantcast

On this week's episode of The MadTech Podcast, Abtin Fanaeian, chead of market expansion (Asia) at Quantcast, joins ExchangeWire CEO Rachel Smith and research lead Mat Broughton to discuss search ad spend, attention, retail media, and more.
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Aug 4, 2023 • 33min

ExchangeWire on UK Ad Spend, Linear TV's Decline, and DoubleVerify Buying Scibids

On this week's episode of The MadTech Podcast, ExchangeWire's CEO Rachel Smith and CSO Ciarán O'Kane join head of content John Still to discuss the AA/WARC's revised ad spend forecast, the future of TV as linear declines, and DoubleVerify's acquisition of Scibids.
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Jul 28, 2023 • 40min

Erfan Djazmi, Mediahub

On this week's episode of The MadTech Podcast, Erfan Djazmi, chief digital officer EMEA at Mediahub, joins ExchangeWire editor Mariam Ahmad and head of research Mat Broughton to discuss AI leaders' safety commitments, Indonesia's new crypto exchange, the future of NFTs, and more.
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Jul 21, 2023 • 32min

Adam Foley, Bountiful Cow

On this week's episode of The MadTech Podcast, Adam Foley, CEO of Bountiful Cow, joins ExchangeWire staff writer Hannah Dillon and head of content John Still to discuss new AI start up xAI, the latest updates on Microsoft's planned acquisition of Activision Blizzard, Disney's potential TV sell off, and more.

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