The MadTech Podcast
ExchangeWire
All your MadTech podcasts from ExchangeWire in one feed:
The MadTech Podcast: our weekly news wrap-up with a special guest
The MadTech Daily: your media and marketing news in minutes each morning
Podcast Specials: interviews with industry leaders on their specialist subjects
The MadTech Podcast: our weekly news wrap-up with a special guest
The MadTech Daily: your media and marketing news in minutes each morning
Podcast Specials: interviews with industry leaders on their specialist subjects
Episodes
Mentioned books
Sep 11, 2024 • 3min
MadTech Daily: Apple and Google Face EU Legal Battles; Online Overtakes TV as News Leader
On today's MadTech Daily: EU Faces Off Against Apple and Google; Online Overtakes TV as News Source in UK
Sep 10, 2024 • 3min
MadTech Daily: Fubo Launches New CTV Ad Format; Roku Enters UK Retail Media Partnership
On today's MadTech Daily: Fubo Launches New CTV Ad Format; Roku Enters UK Retail Media Partnership; Meta’s Latest EU Compliance Updates
Sep 9, 2024 • 21min
Purple Goat’s Martyn Sibley on Improving Disability Representation in Advertising
In this MadTech Podcast special, ExchangeWire editor Aimee Newell Tarín is joined by Martyn Sibley, founder and CEO of Purple Goat, the disability-led and disability-focused marketing agency.
Sep 9, 2024 • 2min
MadTech Daily: CMA Objects to Google’s Ad Tech Practices; TikTok Renews NFL Partnership
On today's MadTech Daily: CMA Objects to Google’s Ad Tech Practices; TikTok Renews NFL Partnership; YouTube Introduces New Deepfake Detection Tools
Sep 6, 2024 • 40min
Opti Digital's Olly Aulakh on Global Ad Tech Growth, Yelp vs Google and the Non-Cookieless Future
On this week's MadTech Podcast episode, ExchangeWire COO Lindsay Rowntree is joined by research lead Mat Broughton and Olly Aulakh, CRO at Opti Digital to discuss the latest in media, marketing and tech.
Sep 6, 2024 • 3min
MadTech Daily: Google Terminates Video Ad Programme; Study Finds High Level of Acceptance for Web Browser Cookies
On today’s MadTech Daily: Google Terminates Video Ad Programme; Study Finds High Level of Acceptance for Web Browser Cookies; Google Under More EU Scrutiny
Sep 5, 2024 • 2min
MadTech Daily: X Launches CTV App; Snapchat Adds New Ad Placements
On today's MadTech Daily: X Launches CTV App; Snapchat Adds New Ad Placements; Amazon’s AI Shopping Assistant Arrives to UK
Sep 4, 2024 • 2min
MadTech Daily: MadTech Daily: Havas Red Launches in Japan; The Trade Desk Making TV Moves?
On today's Daily: Havas Red launches in Japan; Olympics fuels an APAC spending boom and could the Trade Desk be getting into TV?
Sep 3, 2024 • 3min
MadTech Daily: Brazil Blocks X; Oasis 'Dynamic Pricing' Uproar
On today's MadTech Daily: X is shutdown in Brazil as Musk refuses to comply with local laws; The UK Government will look at dynamic pricing after Oasis fans queue for hours only to find tickets on sale for triple their initial price; DirectTV subscribers have lost access to Disney.
Sep 2, 2024 • 2min
MadTech Daily: Yelp Sues Google, Telegram Troubles and the Retail Media boom
In this episode of the MadTech Daily: Yelp is suing Google for anticompetitive practices, Telegram could fall foul of EU regulators, and retail media could experience 26% growth in the next year.
