The MadTech Podcast
ExchangeWire
All your MadTech podcasts from ExchangeWire in one feed:
The MadTech Podcast: our weekly news wrap-up with a special guest
The MadTech Daily: your media and marketing news in minutes each morning
Podcast Specials: interviews with industry leaders on their specialist subjects
The MadTech Podcast: our weekly news wrap-up with a special guest
The MadTech Daily: your media and marketing news in minutes each morning
Podcast Specials: interviews with industry leaders on their specialist subjects
Episodes
Mentioned books
Jun 26, 2024 • 3min
MadTech Daily: Disney+ Reducing CPMs By Up To 15%; Channel 4 Streaming Audience Growing Faster than Netflix and Amazon Prime
On today's MadTech Daily: Disney+ Reducing CPMs By Up To 15%; Channel 4 Streaming Audience Growing Faster than Netflix and Amazon Prime; Microsoft In Breach of DMA
Jun 25, 2024 • 2min
MadTech Daily: EU Confirms Apple in Breach of DMA; Target Teams Up with Shopify
On today's MadTech Daily: EU Confirms Apple in Breach of DMA; Target Teams Up with Shopify; Apple and Meta Discuss Partnership
Jun 24, 2024 • 2min
MadTech Daily: APAC Ad Market to Grow 8.5%; New York Governor Signs Social Media Bills
On today's MadTech Daily: APAC Ad Market to Grow 8.5%; New York Governor Signs Social Media Bills; TikTok Makes First Amendment Case
Jun 21, 2024 • 3min
MadTech Daily: Connected Audio Reaches 68% of Population; OpenAI Co-Founder to Start New AI Company
On today's MadTech Daily: MadTech Daily: Connected Audio Reaches 68% of Population; OpenAI Co-Founder to Start New AI Company; US Regulators File Lawsuit Against Adobe
Jun 21, 2024 • 23min
The MadTech Podcast Special LIVE: Cannes Social 2024
In a special live recording of The MadTech Podcast Special at Cannes Social 2024 by ExchangeWire and FirstPartyCapital, ExchangeWire CEO Rachel Smith is joined by Luci Dalgety, global digital sponsorship lead, euronews, Mike Follett, MD, Lumen, and Michael Shang SVP, advertising technologies, StackAdapt, to discuss use of made-for-advertising (MFA) sites and global advertising revenue.
Jun 20, 2024 • 2min
MadTech Daily: Nvidia Becomes Most Valuable Company; Netflix Opening Immersive Entertainment Venue
On today's MadTech Daily: Nvidia Becomes Most Valuable Company; Netflix Opening Immersive Entertainment Venue; Daily Mail Unveils New Video and Commercial Offering
Jun 19, 2024 • 28min
BBC Studios’ Jasmine Dawson on Authenticity, Brand Partnerships and Content Monetisation
On this MadTech Podcast special, Aimee Newell Tarín is joined by Jasmine Dawson, SVP Digital at BBC Studios to discuss the role of their digital team, touching on brand and sponsor partnerships, video monetisation and podcast commercialisation.
Jun 19, 2024 • 2min
MadTech Daily: Ad Net Zero Publishes Global Media Sustainability Framework; UK Ad Spend Grows 12%
On today's MadTech Daily: Ad Net Zero Publishes Global Media Sustainability Framework; UK Ad Spend Grows 12%; Amazon Ads Launches Ad Relevance for Post-Cookie
Jun 18, 2024 • 24min
TripleLift’s Airey Baringer on Embracing Programmatic Innovation
In this MadTech Podcast special episode, ExchangeWire’s COO Lindsay Rowntree is joined by Airey Baringer, VP of product management at TripleLift, to discuss embracing programmatic innovation.
Jun 18, 2024 • 2min
MadTech Daily: Meta Delays Training AI on User Data in EU; X Pitches Live Basketball to Advertisers
On today's MadTech Daily: Meta Delays Training AI on User Data in EU; Apple Set to be First to Face Charges Under DMA; X Pitches Live Basketball to Advertisers
