The MadTech Podcast

ExchangeWire
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Dec 4, 2024 • 2min

MadTech Daily: UK Ad Spend to Grow 7.5% in 2024; Temu Leans into Faster Delivery

On today's MadTech Daily: UK Ad Spend to Grow 7.5% in 2024; Temu Leans into Faster Delivery; Walmart Completes VIZIO Acquisition 
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Dec 3, 2024 • 2min

MadTech Daily: Brands Look to Change Agency Remuneration Models; OpenAI Considers Advertising

On today's MadTech Daily: Brands Look to Change Agency Remuneration Models; OpenAI Considers Advertising; OpenAI Sued by Canadian Media 
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Dec 2, 2024 • 2min

MadTech Daily: Canada Sues Google for Anticompetitive Ad Tech Practices; X Attempts to Lure in Advertisers with Shopify Credit Match Offer

On today's MadTech Daily: Canada Sues Google for Anticompetitive Ad Tech Practices; X Attempts to Lure in Advertisers with Shopify Credit Match Offer; Temu Overtakes eBay Market Share in AUS 
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Nov 29, 2024 • 42min

ExchangeWire on Google vs DOJ Closing Arguments, AI Overviews Reducing Publisher Traffic and ITV’s Potential Takeover

On this MadTech Podcast, ExchangeWire CEO Rachel Smith is joined by COO Lindsay Rowntree and Mat Broughton, editorial lead to discuss the latest in the media, marketing and ad tech ecosystem. 
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Nov 29, 2024 • 3min

MadTech Daily: AUS Passes Social Media Ban for Under 16s; FTC Opens Antitrust Investigation into Microsoft

On today’s MadTech Daily: AUS Passes Social Media Ban for Under 16s; FTC Opens Antitrust Investigation into Microsoft; Reddit Overtakes X in Popularity
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Nov 28, 2024 • 2min

MadTech Daily: TikTok to Block Certain Beauty Filters for Under 18s; Google Sends Subpoenas to OpenAI, Perplexity and Microsoft

On today's MadTech Daily: TikTok to Block Certain Beauty Filters for Under 18s; Google Sends Subpoenas to OpenAI, Perplexity and Microsoft; OpenAI Shuts Down Video Tool After Artists Protest 
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Nov 27, 2024 • 2min

MadTech Daily: Google’s Ad Stack Court Face-off Finalises; AI Overviews Decreasing Publisher Traffic

On today's MadTech Daily: Google’s Ad Stack Court Face-off Finalises; AI Overviews Decreasing Publisher Traffic; Google Modifies Search
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Nov 26, 2024 • 26min

New Macho’s Fernando Desouches on Breaking Away from Stereotypical Portrayals of Men in Advertising

On this MadTech Podcast special, ExchangeWire editor Aimee Newell Tarín is joined by Fernando Desouches, managing director at BBD Perfect Storm’s New Macho, an agency which focuses on creating brand and cultural transformation. Fernando examines how advertisers can break away from stereotypical portrayals of men in advertising. 
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Nov 26, 2024 • 2min

MadTech Daily: Google to Face £7bn Consumer Lawsuit in UK; ITV Stock Surges as Investors Consider Takeover Bids

On today's MadTech Daily: Google to Face £7bn Consumer Lawsuit in UK; ITV Stock Surges as Investors Consider Takeover Bids; Temu Owner Misses Sales Estimates 
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Nov 25, 2024 • 2min

MadTech Daily: CMA Publishes Provisional Findings Against Apple; Alibaba Merges E-Commerce Operations

On today's MadTech Daily: CMA Publishes Provisional Findings Against Apple; Alibaba Merges E-Commerce Operations; AUS Introduces Bill Banning Social Media for Under 16s 

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