Rocky Mountain Marketing- Digital Marketing for Entrepreneurs
Katie Brinkley
Welcome to the Rocky Mountain Marketing Podcast, your go-to guide for everything marketing, aimed specifically at small businesses, entrepreneurs, solopreneurs, and coaches. I'm Katie Brinkley, your host and navigator in this journey, sharing my expertise and inviting savvy guests to dissect the nitty-gritty of social media, entrepreneurship, email marketing, and all things digital marketing.Imagine having a friend who's been there, done that, and is now ready to let you in on the secrets of what's working right now in the marketing world. That's exactly what you'll get when you tune into the podcast. I cut through the noise and give you real, actionable advice, proven strategies, and innovative approaches that can help you scale your business and maximize your impact.Whether it's a deep dive into the latest trends in social media, a breakdown of successful email marketing campaigns, or exploring novel marketing strategies, I'm all about giving you practical knowledge that you can apply right away. My goal is to make your marketing journey less of a guessing game and more of a strategic endeavor.So, whether you're fine-tuning your existing marketing plan, looking for fresh ways to reach your audience, or just starting to get your feet wet in the vast sea of digital marketing, the Rocky Mountain Marketing Podcast is your trusty map and compass.Join me, Katie Brinkley, as we build a lively community of go-getter marketers and visionary business leaders, tackling the exciting challenges of marketing together. Ready to take a bold step forward in your marketing adventure? You're in the right place. Hosted on Acast. See acast.com/privacy for more information.
Episodes
Mentioned books
Jun 23, 2020 • 13min
Optimizing LinkedIn for Your Business with Katie Brinkley
Wondering how to post effectively on LinkedIn as a business? In this episode, I will give you my FIVE tips for developing the ideal content your customers want to see in their LinkedIn feed and how to ensure your LinkedIn company page audience grows!Like the show? Keep Katie running and show her your support!https://www.buymeacoffee.com/katiebrinkleyEPISODE LINKSConnect with Katie on LinkedIn: https://www.linkedin.com/in/katiebrinkley/Visit Katie online: https://www.nextstepsocialcommunications.com/ Hosted on Acast. See acast.com/privacy for more information.
Jun 16, 2020 • 26min
The Psychology of Running a Successful Business with Aaron Cummins and Emily Duke
Sometimes our college degrees don't take us down the path we expect. In this episode, I speak with Aaron Cummins and Emily Duke, owners of LUX. Denver. We discuss the psychology of being a successful business owner and the importance of following the path that is right for you. Like the show? Keep Katie running and show her your support!https://www.buymeacoffee.com/katiebrinkleyEPISODE LINKSVisit Aaron and Emily online: https://luxdenver.comLearn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.comlinkedin.com/in/katiebrinkley Hosted on Acast. See acast.com/privacy for more information.
Jun 9, 2020 • 19min
The Not-So-Sexy Part of Business with Jessica Fialkovich
Oftentimes as entrepreneurs, we get caught up in the many aspects that are involved in running our small businesses. In this episode of Rocky Mountain Marketing, we speak with Jessica Fialkovich, owner of Transworld Business Advisors. Jessica explains the importance of managing your finances and not getting caught up in the many other aspects of running your company. Paying attention to your financials will help you not only grow but figure out how much your company is truly worth. A great episode for all small business owners that might be putting their financials on the back burner.Like the show? Keep Katie running and show her your support!https://www.buymeacoffee.com/katiebrinkleyEPISODE LINKSVisit Jessica online: https://www.tworld.com/locations/centraldenver/https://www.linkedin.com/in/jessicafialkovich/Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.comlinkedin.com/in/katiebrinkley Hosted on Acast. See acast.com/privacy for more information.
Jun 2, 2020 • 30min
Evolving is the Key to Success with Eric Scott
In this episode of Rocky Mountain Marketing, Eric Scott shares his insights on trying to stay ahead of your competitors and the keys to finding social media advertising success through social boosting. As a pioneer in the 3D architecture industry, Eric has always tried to continue learning and find new ways to succeed following his passions. Lots of great tips, tactics, strategies & inspiration on this episode - don't miss it!Like the show? Keep Katie running and show her your support!https://www.buymeacoffee.com/katiebrinkleyEPISODE LINKSVisit Eric's website: https://www.vizgraphics.comLearn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.comwww.linkedin.com/in/katiebrinkley Hosted on Acast. See acast.com/privacy for more information.
May 26, 2020 • 14min
How to Make Your Small Business's Social Media Successful
When it comes to social media marketing, many small business owners feel one of two things—that it hasn’t been successful for them, or that it’s already too late to start. Well, I am here to tell you that it is never too late to start and I am going to tell you how you can make your social media successful.Social media is a powerful way to expand your audience and engage with your customers. Let’s start making your social media bring in new customers and create a community that employees, past customers, and new customers want to be a part of.Ready to take your social media to that next step? Then don't miss this episode! Like the show? Keep Katie running and show her your support!https://www.buymeacoffee.com/katiebrinkleyLearn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.comlinkedin.com/in/katiebrinkley Hosted on Acast. See acast.com/privacy for more information.
May 19, 2020 • 29min
The Importance of Branding with Nick Stringari
If you heard the name "Twitter" in 2001, you probably would have said, "What on earth does that even mean?" In this episode of Rocky Mountain Marketing, we speak with Nick Stringari on the importance of having a clear idea of your brand. Whether you are starting from scratch or doing a rebrand, he explains the many steps that you need to take and consider the full process of branding.Learn the importance of branding for your business in this valuable episode!Like the show? Keep Katie running and show her your support!https://www.buymeacoffee.com/katiebrinkleyEPISODE LINKSVisit Nick online: https://www.stoic.agency/hellohttps://www.instagram.com/nickstringari/https://twitter.com/nick_stringariLearn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.comlinkedin.com/in/katiebrinkley Hosted on Acast. See acast.com/privacy for more information.
May 12, 2020 • 24min
Taking the Plunge into Freelance Work with Kristen Phiel
Thinking of taking the leap into freelancing or entrepreneurship? In this week's episode of Rocky Mountain Marketing, we talk with Kristen Phiel and the steps she took from the world of pharmaceuticals to freelance writing. From agency life to freelancer to entrepreneur, Kristen has had the opportunity to experience them all and she shares some valuable tips she picked up along the way.Like the show? Keep Katie running and show her your support!https://www.buymeacoffee.com/katiebrinkleyEPISODE LINKSVisit Kristen online: https://www.linkedin.com/in/kristenphiel/Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.comlinkedin.com/in/katiebrinkley Hosted on Acast. See acast.com/privacy for more information.
May 5, 2020 • 35min
How to Pivot Your Small Business to the Online Market with Kyle Wells
On this episode of Rocky Mountain Marketing, we speak with Kyle Wells, owner of multiple coffee shops located in Denver. He left a comfortable corporate job to follow his dreams into entrepreneurship. He takes us through navigating his entrepreneur journey and how he took his coffee shop online once COVID-19 forced him to shut down his physical locations. Any brick and mortar company will get LOTS of great tips and ideas on how they can pivot their business online. Like the show? Keep Katie running and show her your support!https://www.buymeacoffee.com/katiebrinkleyEPISODE LINKSVisit Kyle's websites: https://torpedocoffee.comhttps://theclosequarters.comLearn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.comlinkedin.com/in/katiebrinkley Hosted on Acast. See acast.com/privacy for more information.
Apr 28, 2020 • 32min
The Power of Video with Beth Klepper
In this week's episode, Beth Klepper explains the power of having video as part of your marketing strategy. We learn how a video allows you to SHOW and TELL. A lot of people are nervous about stepping in front of the camera, but we learn some great tips to get in front of the camera and give your business a face. Putting yourself on camera can take you and your message to a whole new level. If you have been wondering if video is right for you and your business, this episode is a MUST listen!Like the show? Keep Katie running and show her your support!https://www.buymeacoffee.com/katiebrinkleyEPISODE LINKSVisit Beth's website: http://mainstreamvideoproduction.comVisit Beth on Facebook: facebook.com/MainstreamVideoPro/Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.comlinkedin.com/in/katiebrinkley Hosted on Acast. See acast.com/privacy for more information.
Apr 21, 2020 • 21min
Never Be Afraid to Ask for Help with Cameron Walker
In this week's episode, we speak with Cameron Walker. Cameron explains how to overcome the hurdle of asking other business owners for that scary four-letter word - HELP. Cameron shares her experiences of owning two separate motion graphic design companies and what she has learned along the way. Lots of great tips, tactics, strategies & inspiration on this episode - don't miss it!Like the show? Keep Katie running and show her your support!https://www.buymeacoffee.com/katiebrinkleyEPISODE LINKSVisit Cameron's website: https://www.heyyostudios.comLearn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.comlinkedin.com/in/katiebrinkley Hosted on Acast. See acast.com/privacy for more information.
