Rocky Mountain Marketing- Digital Marketing for Entrepreneurs
Katie Brinkley
Welcome to the Rocky Mountain Marketing Podcast, your go-to guide for everything marketing, aimed specifically at small businesses, entrepreneurs, solopreneurs, and coaches. I'm Katie Brinkley, your host and navigator in this journey, sharing my expertise and inviting savvy guests to dissect the nitty-gritty of social media, entrepreneurship, email marketing, and all things digital marketing.Imagine having a friend who's been there, done that, and is now ready to let you in on the secrets of what's working right now in the marketing world. That's exactly what you'll get when you tune into the podcast. I cut through the noise and give you real, actionable advice, proven strategies, and innovative approaches that can help you scale your business and maximize your impact.Whether it's a deep dive into the latest trends in social media, a breakdown of successful email marketing campaigns, or exploring novel marketing strategies, I'm all about giving you practical knowledge that you can apply right away. My goal is to make your marketing journey less of a guessing game and more of a strategic endeavor.So, whether you're fine-tuning your existing marketing plan, looking for fresh ways to reach your audience, or just starting to get your feet wet in the vast sea of digital marketing, the Rocky Mountain Marketing Podcast is your trusty map and compass.Join me, Katie Brinkley, as we build a lively community of go-getter marketers and visionary business leaders, tackling the exciting challenges of marketing together. Ready to take a bold step forward in your marketing adventure? You're in the right place. Hosted on Acast. See acast.com/privacy for more information.
Episodes
Mentioned books
Nov 17, 2020 • 35min
Insure Your Investments with Stephanie Beninati
In this week's episode, we are joined by Stephani Beninati, a former stand up comedian. Now she is a broker and the owner of strategic insurance services; she has been assisting the construction real estate industry for over 20 years; she also sat on many boards such as the home builders association or Metro Denver, home builder foundation and The construction resource group. Stephani talks about her struggles and how she was when she was growing up. She also talks about how she was able to use her experience to get into the insurance industry. How she realized that once we control our fate, we all improve on a personal and professional level. She also talks about how she started her sales career, starting on various jobs before moving to Colorado and starting an insurance agency for real estate. Like the show? Keep Katie running and show her your support!https://www.buymeacoffee.com/katiebrinkleyEPISODE LINKSVisit Stephanie's website: https://www.strategicinsservices.com/Facebook: https://www.facebook.com/strategicinsservicesInstagram https://www.instagram.com/strategicinsservices/LinkedIn: https://www.linkedin.com/in/stephaniebeninati/Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.comlinkedin.com/in/katiebrinkley Hosted on Acast. See acast.com/privacy for more information.
Nov 10, 2020 • 19min
Managing Social Platforms with Amy Carter
In this week's episode, we've invited Amy Carter, who highlights the importance of storytelling for your business. Amy is passionate about writing and opted to create content for small businesses as a fulltime job. Furthermore, she discusses tips on where to find your audience and how to pick out the right social media platform for yourself and your company. She's a cheerful soul who motivates one and all to follow their dreams and be vocal. Like the show? Keep Katie running and show her your support!https://www.buymeacoffee.com/katiebrinkleyEPISODE LINKSVisit Amy's website: https://www.lewiscartercreative.com/Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.comlinkedin.com/in/katiebrinkley Hosted on Acast. See acast.com/privacy for more information.
Nov 3, 2020 • 22min
Looking At The World Through The Lens With Jake Belvin
In this week's episode, we speak with Jake Belvin who is a freelance photographer, videographer, and small business owner from Denver, Colorado. Jake specializes in travel, tourism, and documentary story-telling. He's been shooting professionally since 2013. He talks about how he sees the world while traveling through his camera lens and gained success with photography and videography. We asked him how he started his journey as a boulder in Colorado and how his upbringing shaped him into what he is right now. He tells us how he started with photography as a hobby studying at the University at first then turns into shooting photography professionally while gaining experience and support working with people of the same hobby. He answers questions on how networking helped him to have a better stance as a professional photographer.Like the show? Keep Katie running and show her your support!https://www.buymeacoffee.com/katiebrinkleyEPISODE LINKSVisit Jake's website: https://www.jakebelvin.com/Facebook: https://www.facebook.com/jakebelvin/Instagram https://www.instagram.com/jakebelvin/LinkedIn: https://www.linkedin.com/in/jakebelvin/Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.comlinkedin.com/in/katiebrinkley Hosted on Acast. See acast.com/privacy for more information.
Oct 27, 2020 • 40min
Strategize Your Emails with Roger Cunningham
Today we have with us, Roger Cunningham, who juggles between digital marketing and standup comedy. He's a lighthearted boy from Texas who speaks about selling innovative goods and how he's grown in the field with all the passion within. He also shares his strategy regarding establishing a successful e-mail presence and creating a marketing funnel. Like the show? Keep Katie running and show her your support!https://www.buymeacoffee.com/katiebrinkleyEPISODE LINKSVisit Roger's website: http://www.gingertreeinnovations.com/https://gingerupmedia.com/https://www.mountainprimal.com/Facebook: https://www.facebook.com/mountainprimalInstagram: https://www.instagram.com/mountainprimal/Youtube: https://www.youtube.com/channel/UCLQJb3VsgcJyzfqJ1bkfeiQLearn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.comlinkedin.com/in/katiebrinkley Hosted on Acast. See acast.com/privacy for more information.
Oct 20, 2020 • 29min
Finding The Right Leads with Jason Yormark
Joining us on today's podcast is Jason Yormark, the founder of a social media agency based in Seattle, called Socialistics, and keynote speaker. They are keen on teaching people how to leverage their social media effectively for businesses of all sizes. We do a deep dive into social media best practices in this episode. Lots of your buring questions on social media are answered in this episode!! Should you be on every social media channel? How often should you post? Should you do it yourself or should you outsource? Like the show? Keep Katie running and show her your support!https://www.buymeacoffee.com/katiebrinkleyEPISODE LINKSVisit Jason's website: https://socialistics.com/Facebook: https://www.facebook.com/socialisticsLinkedIn: https://www.linkedin.com/company/socialistics/ Instagram: https://www.instagram.com/socialistics/Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.comlinkedin.com/in/katiebrinkleyInstagram.com/next.step.social Hosted on Acast. See acast.com/privacy for more information.
Oct 13, 2020 • 21min
Insight on Networking and Sales with Suzanne Mitchell
In this week's episode, we speak with Suzanne Mitchell, who is the owner of Zamar Screenprinting, along with her husband. Suzanne started her business in her garage 27 years ago and has since helped numerous individuals and companies find their perfect promotional match. Suzanne is an award-winning networker and has grown her business immensely over the last 25 years. As a successful business owner, she shares tips and tricks on how to get better sales through networking. She also shares her experience with the 'Postcard Campaign', which is a campaign to learn more about your clients on a personal level and how it has helped her grow. Like the show? Keep Katie running and show her your support!https://www.buymeacoffee.com/katiebrinkleyEPISODE LINKSVisit Suzanne's website: https://zamarinc.com/Facebook: https://www.facebook.com/ZSPINC/LinkedIn: https://www.linkedin.com/in/sdmitchell/Instagram: https://www.instagram.com/zamarscreenprinting/Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.comlinkedin.com/in/katiebrinkley Hosted on Acast. See acast.com/privacy for more information.
Oct 6, 2020 • 22min
Coping With Business Struggles With John Striebel
In this week's episode, John Striebel joins the show. He is the CEO of Apollo Energy.John has been an active participant in the solar industry for the past seven years. However, over the last four years, John has worked effortlessly to establish Apollo Energy as a high-quality solar electricity provider. From someone who conducts both non-profitable and profitable businesses, his key advice is to regulate cash flow into the business and plan for catastrophe. He believes that investing too much too quickly is possibly the biggest mistake new business owners make, so he relies on a smaller circle and keeps himself flexible for adjusting in almost any role. Furthermore, Striebel speaks about maintaining a good reputation online and what he does to spark his audience's interest in the field. Like the show? Keep Katie running and show her your support!https://www.buymeacoffee.com/katiebrinkleyEPISODE LINKSVisit John's website: https://www.harnessoursun.com/Facebook: https://www.facebook.com/john.striebelhttps://www.facebook.com/ApolloEnergyColorado/LinkedIn: https://www.linkedin.com/in/john-striebel-94a86790/https://www.linkedin.com/company/harnessoursun/about/Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.comlinkedin.com/in/katiebrinkley Hosted on Acast. See acast.com/privacy for more information.
Sep 29, 2020 • 21min
The Importance of Facebook Groups with Leslie Jones
In this week's episode, I speak to Leslie Jones, who is on a mission in Colorado. She was always keen on learning about people and selling ideas, which lead her to pursue coaching as a full-time job. She has experience working with both large and small businesses as an executive coach. She speaks about how important Facebook has been to her and Spiral Method and why her content depends significantly on public demand. Leslie believes in asking questions, reaching out, and being authentic. Like the show? Keep Katie running and show her your support!https://www.buymeacoffee.com/katiebrinkleyEPISODE LINKSVisit Leslie's website: https://www.spiralmethod.com/Instagram: https://www.instagram.com/lesliejonesspiralmethod/Facebook: https://www.facebook.com/groups/783284838860284/LinkedIn: https://www.linkedin.com/company/spiralmethod/Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.comlinkedin.com/in/katiebrinkley Hosted on Acast. See acast.com/privacy for more information.
Sep 22, 2020 • 27min
Breaking the Glass Ceiling with Laurie Helmick
In this episode, businesswoman extraordinaire Laurie Helmick, owner of the famous Luxe Salon in Denver, Colorado, joins us and shares her experiences as a salon owner. Laurie has been in the salon business for over 43 years and is the pioneer of day spas in Denver. She engages us with her stories about how she climbed up the career ladder and what helped her become as successful as she is now. Additionally, she sheds light on how businesses have suffered during the pandemic and how it affected customers and business owners alike.Like the show? Keep Katie running and show her your support!https://www.buymeacoffee.com/katiebrinkleyEPISODE LINKSVisit Laurie's website: https://luxesalon.com/Facebook: https://www.facebook.com/luxesalondenverInstagram: https://www.instagram.com/luxesalondenver/Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.comlinkedin.com/in/katiebrinkley Hosted on Acast. See acast.com/privacy for more information.
Sep 15, 2020 • 15min
Framing Your Perfect Fit with Jarrod Perrot
In this episode, I speak with Jarrod Perrot. Jarrod is the proud owner of a picture framing business in historic LoDo. He speaks about his journey and how his plans turning out differently led him to grow as a person and as a business owner. Furthermore, he highlights the importance of getting involved with the community. He focuses significantly on the street presence as well as social media to market his retailing business and aims to make all of his customers feel like family.Like the show? Keep Katie running and show her your support!https://www.buymeacoffee.com/katiebrinkleyEPISODE LINKSVisit Jerrod's website: http://5280customframing.com/Instagram: https://www.instagram.com/5280customframing/Facebook: https://www.facebook.com/5280customframing/Learn more about Katie and Next Step Social Communications: https://www.nextstepsocialcommunications.comlinkedin.com/in/katiebrinkley Hosted on Acast. See acast.com/privacy for more information.
