SPA Girls Podcast

If there’s one person in the self publishing world who’s considered a bit of an expert at advertising… it’s Mark Dawson. This week Mark joins us in the SPA to talk about Facebook ads – how to set them up, what to do if they’re not working, and some of his best tips and advice to get them running well for you. He’s a genuine guy, and he still does all his own ads – which means he knows exactly what works and what doesn’t! Learn about Mark and the highly recommended Self Publishing Formula Ads For Authors Course here 💗 The SPA Girls podcast is sponsored by everyone who supports us on Patreon. Thank you so much, we love our listeners and our patrons! ⭐ Join us at the $10 tier, and you’ll be invited to our private Self-Publishing Mastermind group for authors, where we discuss all things self-publishing, marketing and writing PLUS answer all your burning questions. ⭐ Get personal online coaching with the SPA Girls each month through our $100 tier. Spots for this are strictly limited and on a first-come-first-served basis. All the info is at http://www.patreon.com/spagirlspodcast ✍️ Visit http://www.SelfPublishingAuthorsPodcast.com for our FREE self-publishing resources, podcast episodes and info 😊Watch our weekly show on YouTube @‌spagirlspodcast Make sure to subscribe wherever you listen, so you don’t miss an episode!

Kathleen Sweeney is Bookbrush’s Customer Service Manager & Marketing Lead. She brings over 17 years of client service experience, business assurance, strategy and problem solving to Book Brush. Kathleen loves creating images and is happy to share her knowledge. We’re talking trailers for Tik Tok, instagram, and other social media, as well as QR codes and where to use them. And so much more! 6 Typography Tips for Graphics and Book Covers (with 35+ font pairings) – Book Brush Pricing – Book Brush Book Brush 💗 The SPA Girls podcast is sponsored by everyone who supports us on Patreon. Thank you so much, we love our listeners and our patrons! ⭐ Join us at the $10 tier, and you’ll be invited to our private Self-Publishing Mastermind group for authors, where we discuss all things self-publishing, marketing and writing PLUS answer all your questions. Come on in and join us, we’d love to see you there! www.patreon.com/spagirlspodcast ✍️ Visit www.SelfPublishingAuthorsPodcast.com for our FREE self-publishing resources, podcast episodes and info

Tammi Labrecque is an indie author, a mailing list whiz-kid, and the author of the best-selling non-fiction books for authors – Newsletter Ninja, and Newsletter Ninja 2. Tammi lives in Central Maine with three spoiled cats, two neurotic dogs, and dozens of fictional characters that keep her awake nights. When she’s not penning awesome books on how you can become a Newsletter Ninja too, she writes under a variety of pen names across several genres, including urban fantasy, thriller, and LitRPG. Our favourite line from the blurb of Newsletter Ninja is this – “Imagine having a large list of happy readers who devoured every email you sent. Or launching a book and activating an army of fans who did the selling for you. You could be that person, with the help of Newsletter Ninja.” Listen up and learn how you can up your newsletter game! Tammi has also created  THE FIRST-EVER EMAIL CONTENT MEMBERSHIP JUST FOR AUTHORS –  LISTEN UP FOR A BONUS DISCOUNT FOR AN EXCLUSIVE SPA GIRLS LISTENERS DISCOUNT    www.newsletterninja.net/spagirls Resources mentioned: https://newsletterninja.net/ Tammi’s previous appearance on SPA Girls Podcast http://selfpublishingauthorspodcast.com/spa-girls-podcast-ep145-newsletter-ninja-tammi-labrecque/ Bookfunnel https://bookfunnel.com/ Booksweeps https://www.booksweeps.com/ Story Origin https://storyoriginapp.com/ Email Tool Tester https://www.emailtooltester.com/en/ 💗 The SPA Girls podcast is sponsored by everyone who supports us on Patreon. Thank you so much, we love our listeners and our patrons! ⭐ Join us at the $10 tier, and you’ll be invited to our private Self-Publishing Mastermind group for authors, where we discuss all things self-publishing, marketing and writing PLUS answer all your questions. Come on in and join us, we’d love to see you there! www.patreon.com/spagirlspodcast ✍️ Visit www.SelfPublishingAuthorsPodcast.com for our FREE self-publishing resources, podcast episodes and info

Happy New Year from the SPA Girls ! In this episode we talk about what goals and plans we have for 2023, Rom Com style using Billy Mernit’s book, Writing The Romantic Comedy. We work through his story beats. Set Up. Catalyst. Turning Point. Midpoint. Second Turning Point. Crisis Climax. Resolution. The SPA Girls open a vein and talk about what we want to implement and change in 2023. (there will be no fries with this, ignore Trudi) The SPA Girls podcast is sponsored by everyone who supports us on Patreon. Thank you so much, we love our listeners and our patrons!  Join us at the $10 tier, and you’ll be invited to our private Self-Publishing Mastermind group for authors, where we discuss all things self-publishing, marketing and writing PLUS answer all your questions. Come on in and join us, we’d love to see you there! www.patreon.com/spagirlspodcast  Visit www.SelfPublishingAuthorsPodcast.com for our FREE self-publishing resources, podcast episodes and info Links –Writing Romantic Comedy with Billy Mernit

This is an awesome episode just for you! We went through all of our episodes from 2022, and picked out the best pieces of advice, the most actionable tips, and the things we definitely think you should be doing for your writing career in 2023 and gave them to you here in one easy episode. You’re welcome. 🙂 

The Spa Girls wish you a wonderful Christmas and today we’re sharing our celebrations and things we’re grateful for. From Shar’s first taste of travel in three years and reaching 1000 subscribers on Youtube, all Wendy’s historical books hitting the top in that category and doing German translations, Cheryl achieving her goal of four books for 2022 and opening a store, Trudi finally finished a series and found a course that resonated more than she could have hoped for, there is plenty celebrate.  The grateful list was long and included our guests who keep things real, listeners old and new who make us want to continue, doing what we love, family and author friends who support and get us, and on to entrepreneurs who build products and supply services which make our lives easier—we thank you all. Listen in to for a more comprehensive list and maybe there are some things that resonate with you too. Take care and make sure to recharge over the season. 💗 The SPA Girls podcast is sponsored by everyone who supports us on Patreon. Thank you so much, we love our listeners and our patrons! ⭐ Join us at the $10 tier, and you’ll be invited to our private Self-Publishing Mastermind group for authors, where we discuss all things self-publishing, marketing and writing PLUS answer all your questions. Come on in and join us, we’d love to see you there!  www.patreon.com/spagirlspodcast ✍️ Visit www.SelfPublishingAuthorsPodcast.com for our FREE self-publishing resources, podcast episodes and info

If your book is not selling, what can you do? USA Today Bestseller, romance writer Leanna Morgan is here to day to help us sell more books PLUS offer wise ideas on advertising. Leanna discusses how to tweak your: 1. Cover 2. Blurb 3. Editing 4. Formatting 5. Universal links. 6. Categories. to improve your sales and find your readers. Bio: Leeanna Morgan is a USA Today bestselling author of more than 35 books. She lives in New Zealand and is surrounded by green hills on one side and the ocean on the other. She enjoys going for long walks, especially if she can convince her husband and two children to go with her! Leeanna writes contemporary romances and women’s fiction set in Montana. Her stories contain all of the things that are important to her; good friends, family, a strong sense of community and a happy ending. Find Leanna at: www.leannamorgan.com 💗 The SPA Girls podcast is sponsored by everyone who supports us on Patreon. Thank you so much, we love our listeners and our patrons! ⭐ Join us at the $10 tier, and you’ll be invited to our private Self-Publishing Mastermind group for authors, where we discuss all things self-publishing, marketing and writing PLUS answer all your questions. Come on in and join us, we’d love to see you there! www.patreon.com/spagirlspodcast ✍️ Visit www.SelfPublishingAuthorsPodcast.com for our FREE self-publishing resources, podcast episodes and info

Lightbulb moments about writing and publishing that have turned you from gloomy to galloping along – have you had them? We have and today we’re sharing the nitty gritty self publishing and writing tips that positively impacted our craft and careers – plus, of course, the mentors who’ve given us great advice. Resources mentioned: Cora Seton – #EP230 The Organized Author http://selfpublishingauthorspodcast.com/spa-girls-podcast-ep230-interview-with-cora-seton-the-organised-author/ Laurelin Paige – #EP221 Revive Your Backlist http://selfpublishingauthorspodcast.com/spa-girls-ep221-reviving-your-backlist-with-laurelin-paige/ Morgana Best – #EP188 and #357 http://selfpublishingauthorspodcast.com/spa-girls-podcast-ep188-cozy-mysteries-with-morgana-best/ http://selfpublishingauthorspodcast.com/spa-girls-podcast-ep357-selling-direct-with-morgana-best/ Bella Andre – #EP148 Indie Superstar Bella Andre http://selfpublishingauthorspodcast.com/spa-girls-podcast-ep148-interview-with-indie-superstar-bella-andre/ Renee Rose – EP#365 Write To Riches & #EP293 Abundance Mindset http://selfpublishingauthorspodcast.com/spa-girls-podcast-ep365-write-to-riches-with-renee-rose%ef%bf%bc/ http://selfpublishingauthorspodcast.com/spa-girls-ep293-abundance-mindset-for-authors-with-renee-rose/ Lee Savino – #EP348 Millionaire Author Mindset http://selfpublishingauthorspodcast.com/spa-girls-podcast-ep348-millionaire-author-mindset-with-lee-savino/ Skye Warren’s Romance Author Mastermind https://romanceauthormastermind.com/ Cathy Heller – Don’t Keep Your Day Job Podcast https://www.cathyheller.com/blog/

This episode is another deep dive into an intriguing genre that’s been doing really well for indie authors in recent years. USA Today bestselling author Honey Phillips joins us in the SPA to talk about Science Fiction Romance – what it is, what are readers looking for, how she got started writing in it, and everything in between. Sci-Fi Romance is a distant cousin to Monster Romance (see episode 368 with Lillian Lark), and there are some similarities between the two genres, but Honey gives us a fascinating breakdown of the main expectations of SciFi Romance readers, and what she does to be so successful in the genre… and it’s not always what you’d expect! (Side note: As her name suggests, Honey was a delight to talk to!)  About Honey Phillips USA Today bestselling author Honey Phillips writes steamy science fiction romance about hot alien warriors and the Earth women they can’t resist. From abductions to invasions, the ride might be rough, but the end always satisfies. Honey wrote and illustrated her first book at the tender age of five. Her writing has improved since then. Her drawing skills, unfortunately, have not. She loves writing, reading, traveling, cooking, and drinking champagne – not necessarily in that order. Find her at www.honeyphillips.com! 💖 The SPA Girls podcast is sponsored by everyone who supports us on Patreon. Thank you so much. We love our listeners and our patrons! Join us at the $10 tier, and you’ll be invited to our private Self-Publishing Mastermind group for authors, where we discuss all things self-publishing, marketing and writing PLUS answer all your questions. Come on in and join us; we’d love to see you there! www.patreon.com/spagirlspodcast Visit www.SelfPublishingAuthorsPodcast.com for our FREE self-publishing resources, podcast episodes and info

Part Time to Full Time in 1 year! Today we’re talking to Dionne Lister about how she made the leap from part-time to full-time in one year, writing in two genres. USA Today bestselling author, Dionne Lister is an Australian with a degree in creative writing and two Siamese cats. Daydreaming has always been her passion, so writing was a natural progression from staring out the window in primary school, and being an author was a dream she held since childhood. Her books have reached #1 on Amazon, Barnes & Noble and Apple Books charts worldwide, frequently occupying top 100 lists in fantasy and mystery. Dionne found that cozy mysteries was where she did the best, so that is where she concentrates her time. Both her series are set in the UK which came about after a visit to Westerham, which is where she has set her main series of 17 books! The big surprise to us was that she has a small newsletter list. That’s right, a newsletter list was an after-thought, as she was convinced no one wanted to hear from her. She is currently working on growing it and believes that organic is the best way to do so. The main marketing she uses is a mixture of Facebook, Bookbub and Amazon advertising. She has also done translations which are also doing well, and advertises to her German Amazon page separately. Listen in for the amounts she spends on each platform, what the turning point was to quit her other job, and for her hilarious take on her schedule and life in general. Find Dionne here : https://dionnelisterwriter.com/ Read “Sweetly Spellbound: A Paranormal Women’s Fiction and Paracozy Collection” here 💗 The SPA Girls podcast is sponsored by everyone who supports us on Patreon. Thank you so much. We love our listeners and our patrons! ⭐ Join us at the $10 tier, and you’ll be invited to our private Self-Publishing Mastermind group for authors, where we discuss all things self-publishing, marketing and writing PLUS answer all your questions. Come on in and join us, we’d love to see you there! www.patreon.com/spagirlspodcast ✍️ Visit www.SelfPublishingAuthorsPodcast.com for our FREE self-publishing resources, podcast episodes and info