

EDGE of the Web - The Best SEO Podcast for Today's Digital Marketer
Erin Sparks
EDGE of the Web is a weekly digital marketing podcast discussing all things in Digital Marketing: SEO, Social Media, Content Marketing, and more. Host Erin Sparks discusses the latest news and trends in the digital marketing industry as well as interviews with some of the top names in marketing. Visit our website at edgeofthewebradio.com to see all of our past shows and videos.
Episodes
Mentioned books

Sep 16, 2014 • 46min
Email Newsletters Best Practices – Show 104
SEO Radio Podcast #EDGETALK : Email Newsletters Are you messing up your email newsletter? There – I’ll just say it! Newsletters are a powerful tool to promote your business and attract and retain new clients. We have some tips to help you avoid the most common blunders. ALSO: Another great […] The post Email Newsletters Best Practices – Show 104 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.

Sep 9, 2014 • 45min
Kottages 4 Kids & Bloomerang – Show 103
The Industry’s Favorite SEO Podcast #EDGETALK : Kottages 4 Kids, Bloomerang and Non-Profits If you didn’t hear our show last week, we talked about social media and how it helped the ALS Ice Bucket Challenge – and what a great fundraiser it was. We’re continuing our discussion regarding fundraising social […] The post Kottages 4 Kids & Bloomerang – Show 103 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.

Sep 4, 2014 • 46min
Lessons from the Ice Bucket Challenge – Show 102
The Industry’s Favorite SEO Podcast #EDGETALK : Ice Bucket Challenge Alright, we’ve got to talk about this – The ALS Ice Bucket Challenge! This has been a HUGE social media viral moment. Are there actual lessons that we can learn here for our own social media campaigns?? ALSO: Why your […] The post Lessons from the Ice Bucket Challenge – Show 102 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.

Aug 26, 2014 • 46min
How To Create Shareable Content – Show 101
The Industry’s Favorite SEO Podcast #EDGETALK : Shareable Content Did you know that there are still a few simple hacks left that you can start right now that will make your content more shareable? In short, we began wondering what makes on headline more likely to be shared than another? […] The post How To Create Shareable Content – Show 101 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.

Aug 20, 2014 • 46min
Pigeon Droppings and Site Strategics’ 10-Year Anniversary – Show 100
The Industry’s Favorite SEO Podcast #EDGETALK : Google Pigeon Update In the past few days, Google has silently rolled out changes to their search algorithm that have a direct impact on local search. Many search experts have dubbed this the “Pigeon” release. This has a major impact on your Local […] The post Pigeon Droppings and Site Strategics’ 10-Year Anniversary – Show 100 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.

Aug 5, 2014 • 46min
10-Minute Adwords Optimization Checklist – Show 99
The Industry’s Favorite SEO Podcast #EDGETALK : PPC Checkup AdWords is quite a complex tool, one that not everyone can understand. That leaves many people in the dark about arguably one of the most important aspects of online marketing. Many businesses prefer to outsource the task. But don’t you want know whether […] The post 10-Minute Adwords Optimization Checklist – Show 99 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.

Jul 29, 2014 • 46min
Social Media Advertising & Citation Resources – Show 98
The Industry’s Favorite SEO Podcast #EDGETALK : SOCIAL ADVERTISING With the increasing amount of time spent on Social Media – many brands are opting to take advantage of the paid advertising options available. It’s an attractive option for many brands in search of connecting with customers and seeing a tangible […] The post Social Media Advertising & Citation Resources – Show 98 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.

Jul 18, 2014 • 46min
How To Do Keyword Research – Show 97
The Industry’s Favorite SEO Podcast #EDGETALK : HOW TO DO KEYWORD RESEARCH While Google’s kept us on our toes with all those algorithm changes they keep rollin’ out, one thing has stayed pretty consistent for inbound marketers looking to optimize for search: keyword research. That’s how your online user finds […] The post How To Do Keyword Research – Show 97 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.

Jul 5, 2014 • 46min
10 Web Form Tweaks For Better Leads – Show 96
The Industry’s Favorite SEO Podcast #EDGETALK : 10 WEB FORM TWEAKS FOR BETTER LEADS Getting the Leads >> That’s why you have a website, and that’s what you have invested in over the years. Getting a better website, getting higher rankings on search engines. Doing all the steps that we […] The post 10 Web Form Tweaks For Better Leads – Show 96 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.

Jun 30, 2014 • 46min
Lessons from Bad Copy – Show 95
The Industry’s Favorite SEO Podcast #EDGETALK : LESSONS FROM BAD COPYWRITING We’ve all read copy that makes us cringe. Sometimes it’s hard to put a finger on exactly what it is that makes the copy so bad. But, its lack of appeal doesn’t go unnoticed. We’re showcasing some lessons to […] The post Lessons from Bad Copy – Show 95 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.