First-time founders often fail to iterate quickly based on customer feedback, missing the key to finding product market fit and achieving sustainable growth. It is a major failure point to overestimate the perfection of one's vision over gathering data. Founders should seek disproving data for their investment thesis by asking for feedback and suggestions, even if most inputs may be irrelevant or wrong. Recognizing patterns in feedback helps in adapting and adjusting the product even before its launch.

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