149. Rethinks: How to Take Risks in Your Communication, Relationships, and Career
Think Fast Talk Smart: Communication Techniques
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The Purpose of speech is to galvanize action
Speeches, especially political ones, should focus on galvanizing action rather than showcasing intelligence. The goal is to motivate the audience to take specific actions such as voting, advocating for specific policies, or resisting opposing viewpoints. Prioritize the audience, keep the message concise, and aim for tangible audience action as key principles for effective communication.
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