Tweak inputs to improve creative output

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Creativity is an output that is both novel and useful. Unlike productivity, creativity can be individualistic and applies to the individual. People haven't been taught how to think creatively due to the influence of the industrial era. To improve creative output, it is important to focus on getting new inputs rather than using the same inputs repeatedly.

George Mack joins the NIA boys to discuss Ignored Ideas, Creativity Hacks, Game Psychology, US vs. UK & Finding The Right Metrics

Timestamps:

(00:00:00) - Intro
(00:03:27) - Ricky Gervais and the Power of Comedy
(00:09:04) - George’s Background
(00:13:01) - The Midwit Meme: Guide To Life
(00:20:09) - The Rise of Voice Training
(00:28:54) - Ideas that sound crazy today -- but will be obvious in 10-20 years
(00:40:17) - Kids and Technology
(00:51:39) - Video Game Psychology
(01:05:32) - US vs. UK
(01:17:20) - Ignored Ideas that will be studied by historians
(01:24:54) - The Future of Digital Ads
(01:36:04) - The Swedish House Mafia Machine
(01:47:31) - Smartphone Paradox

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