The Myth of Radical Originality in Business

The belief that radical originality is the key to success in business is a myth. Many entrepreneurs and creatives, including musicians and authors, search for novelty and believe that genuine radical originality is the only path to success. However, this belief is not true. There is no such thing as radical originality. All ideas, products, and businesses are built upon the ideas of others, whether they are giants or not. Many successful businesses were not the first to do something completely new.

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