Zillah Byng-Thorne

Zillah Byng-Thorne, CEO of Future, the UK’s largest magazine publisher, shares her insights on navigating the ever-changing landscape of the publishing industry. She discusses innovative strategies to adapt to digital demands while maintaining a passion for print. The conversation touches on the shift towards subscription models, the balancing act between quality content and profitability, and the importance of integrating team culture after COVID-19. With valuable perspectives on audience engagement, Byng-Thorne highlights the future of magazines in a competitive market.