Yen Nguyen

Yen Nguyen, SVP Head of Curation at Consumable, shares her unexpected journey into audio curation and its pivotal role in ad tech. She discusses how curation bridges traditional and programmatic buying, enhancing effectiveness. The conversation explores the untapped potential of digital audio and the rising spending in this space. Yen emphasizes the emotional power of audio ads and advocates for education to shift budgets. With exciting innovations on the horizon, she believes the future of advertising lies in streamlined solutions for buyers.