Wolfgang Hohmann, founder of Wolfie's Bike Shop in the UAE, shares his inspiring journey from Germany to building a thriving cycling community. He discusses the evolution of cycling culture in Dubai and the resilience needed to overcome early challenges. Wolfgang highlights strategic partnerships, like the one with Colnago, that promote inclusivity and sustainability. He emphasizes the importance of health monitoring in cycling and plans for future initiatives, including a cycling academy to combat childhood obesity, showcasing the transformative power of cycling.
