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Winston Alfieri
Co-founder of Sauz, a startup pasta sauce company; discusses founding, fundraising, retail distribution, and scaling a CPG brand.
Best podcasts with Winston Alfieri
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Dec 29, 2025
• 1h 22min
708: Shorting Protein, Starbucks’s Stumbles, and WTF Is Up with All This Farmer Cosplay with Snaxshot’s Andrea Hernández
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Andrea Hernández, founder of Snaxshot, shares insights into the evolving grocery landscape, discussing trends like shorting protein and Starbucks's recent stumbles. She critiques the rise of 'farmer cosplay' branding and the future health concerns surrounding protein. Winston Alfieri, co-founder of Sauz, reveals his journey of creating a distinctive pasta sauce brand, touching on flavor innovations and the challenges of retail distribution. This engaging dialogue dives deep into grocery's past year and what lies ahead for food culture.
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